Shangsha Building.

With the launch of Mate 2 and Shangsha online mall, Sheng Huainan couldn't sit still at home, even if it was already early in the evening, he continued to stay in the company.

The Shangsha Building can be said to be brightly lit.

The yellow Ferraris are strange, it's already 12 o'clock in the morning today, why haven't the group of people in the sand building gotten off work yet, this is really making money with their lives!

Sheng Huainan also asked the administrative department to prepare Sprite, Red Bull and other drinks and a lot of snacks, ready to wait for this very important time node for Shangsha Technology!

Whether Shangsha Technology can stand in the mobile phone market depends on this.

Shangsha R&D Center, Marketing Center, Shangsha Mall Operation and Maintenance Team, and Sheng Huainan's executives are all nervously sitting in front of a large TV wall, paying attention to the transaction dynamic data and real-time customer situation analysis sent by Shangsha Online Mall in real time.

Sheng Huainan didn't stay outside, but turned off the lights and sat quietly in his office smoking a cigar.

In the dark, the red cigar heads that are frequently lit show the unrest in his heart!

Just an hour later, Lin Zhengde hurried to his office.

"Mr. Sheng, at present, the Mate 2 mobile phone is currently online for an hour, and the 10,000 mobile phones we put in the Shangsha online mall have all been sold out, and now there are still many buyers who are not giving up, and are still trying to click on our shopping column, we are in the absence of physical display, this is an instant hit!"

After Lin Zhengde turned on the office light, he reported with a sigh with a touch of joy on his face.

No physical display!

More than 3,000 mobile phones!

In 07, the price of this mobile phone is low!

It's a miracle that it sold so well.

At first, their marketing department was very opposed to this plan, there was no physical display, how could customers be down-to-earth, how could they pay?

Without shopping offline, will customers trust the online store?

The inventory of 10,000 mobile phones, not to mention sold out, his expectation in his heart is that it will be good if he can sell 1,000 units!

If there is really no one to buy, he has decided to engage in fake sales control, let offline physical stores across the country to buy, and by the way, he will buy the goods, at most the logistics fee of a few hundred mobile phones!

As for selling out, come on, such an expensive mobile phone, even if its quality is very good, in the current market, it is impossible!

However, he never expected that this time the Mate 2 phone was really sold out!

This can be said to be a surprise to him and all the company's top management, as well as to the expectations of everyone in the marketing department.

Incredible!

It's incredible!

It seems that they should relearn marketing!

When Sheng Huainan heard this, he was equally happy, and immediately stood up and said, "It's only been more than an hour, and nearly 10,000 mobile phones have been sold out so quickly?" Yes, very good, I'll give you a celebration banquet tomorrow! ”

"Mr. Sheng, next, are we going to send 10,000 more machines, tens of millions of goods, it is estimated that they will be sold out soon, this Shangsha online mall, it is really a baby, 10,000 mobile phones, how many offline flagship stores do I have to sell so many goods, amazing, really amazing!" Lin Zhengde has really been educated this time, and he is now really aware of the arrival of the era of online shopping.

"Add another 3,000 machines, not too many!" Sheng Huainan pondered for a moment and replied.

The core of hunger marketing is not hunger, but marketing!

Hunger is just a performance, through marketing means, the hot sales status of the Mate 2 mobile phone to show up, hype, so that all potential consumers believe that the Mate 2 is easy to sell, the Mate 2 is out of stock, the Mate 2 is a good thing, you come to grab the Mate 2 to show off in society, that's right!

This kind of product-level show-off can infiltrate the products and brand influence of Mate 2 into every corner of China, and when customers embrace your products to the extreme, this is called tap water!

"Okay, Mr. Sheng!" Lin Zhengde opened his mouth a little numb, tried hard to digest what Sheng Huainan said, answered, and immediately ran to inform the operation team.

Sheng Huainan had expected the popularity of mobile phone sales before, so he specially asked Lin Zhengde to prepare some more mobile phone inventory, from 5,000 to 10,000 units, but he didn't expect that the popularity of Shangsha Mate 2 mobile phones was still beyond Sheng Huainan's imagination.

10,000 mobile phones, even if they are prepared, they are all sold out within an hour!

It's brutal!

This is also related to Sheng Huainan's large amount of money, crazy publicity and promotion, and the hard-core product power of Mate 2.

In particular, with the help of the online new retail platform, they realized the first take-off of the Mate 2 mobile phone!

There is also this marketing action that he personally did, aiming at the imperial capital, Chang Triangle and Zhu Triangle to carry out effective promotion, so that most people in these developed areas can know Shangsha, know Mate2, and lay a good foundation for tonight's outbreak!

You must know that the current online platform cannot achieve natural flow absorption, and now Sheng Huainan's ability to turn offline to online can be called a marketing classic!

It was only at 1:35 in the morning that Lin Lide once again came to report to Sheng Huainan, "Mr. Sheng, 3,000 Mate 2 units have not been killed in seconds, our online network platform has simply created a sales miracle, are we going to make up for the second batch of supplies!" ”

He was already a little excited, he was happy, but more anxious.

So many customers waiting, it's a waste of money!

Now, outside the Shangsha Mate 2 warehouse in eastern Guandong, hundreds of SF Express couriers have been crowded, and these goods will be delivered to thousands of households tomorrow.

Mate has just been launched, and in less than 2 hours, it has sold out 13,000 mobile phones and earned nearly 40 million funds, but now I feel that the atmosphere is up, but there is no stock, isn't this a waste of money?

That's a big problem!

He can't bear it, absolutely can't bear it!

"Nope! Stay put! Let them point and let the customers complain! We don't want to be full of offline volume now, so that we can make some money offline, and we must cooperate well online and offline. If all the customers come to buy the goods online, then who will buy the goods we have offline? So aren't our offline channels in vain? Channels are king, channels are king, don't let this sentence fall into empty words that can't be landed! Sheng Huainan continued earnestly, "Buying anything depends on expectations, remember, don't be an air force!" Sheng Huainan said categorically.

Selling things is like falling in love, and the most beautiful thing is not begging.

What you can't get, you will never forget, and what you can get as easily as a licking dog will definitely be trampled under your feet and discarded like a shoe!

The hot sales potential energy must be more and more hot to create a sales miracle for the Mate 2!

。。。。。。

[Chapter 133]

Sheng Huainan didn't expect the Mate 2 to be so popular!

Just ten days later.

Shangsha carried out the public sale of Mate 2 mobile phones in batches, and all offline channel providers and online stores, the existing inventory of nearly 50,000 units was sold out.

Sheng Huainan didn't expect that the word-of-mouth fermentation of the Mate 2 mobile phone was so fast.

He can only ask Zhang Mo to organize OEMs to hurry up and produce more mate 2 mobile phones, so as to absorb this wave of strong consumption potential!

The popularity of the Mate 2 mobile phone can be said to be the overall situation.

All that's left is to look at the monthly sales after the hot sales have subsided, and see how many buyers can survive when the main wave retreats.

You must know that the price range of 3000-4000 yuan is all the world of foreign brands, and this is also the most lucrative price segment.

It can be sold at a high price, and it can be sold in quantity.

This is also an important watershed in the strength of mobile phones!

Huaguo's China Cool Alliance, in it, can't even drink a bowl of soup!

After the foreshadowing of the mate 1 mobile phone, as well as the improvement of the Shangsha smart screen for the Shangsha matrix, now Shangsha technology is finally on fire on the mate 2!

Especially in the whole East China region, because the customer base here is centered on the magic capital, they are very trendy and fashionable, and they are willing to accept new things, and the coverage rate of high-end mobile phones is much higher than that in other regions.

However, although the sales volume in North China and Southwest China is a little worse, the number of customers there is also an important supplement to the Mate 2 mobile phone.

Sheng Huainan instructed that Lin Zhengde's local promotion team mainly carried out local promotion and deep expansion in South China and East China, so as to stabilize the sales of the Shangsha matrix that already has 4 products, and at the same time continuously strengthen the sales proportion of self-operated stores, so as to gradually break away from the influence of channel providers!

The implementation of these actions, and the key is that the Mate 2 products continue to be sold out, which also makes the Shangsha matrix products, using more and more customers, and gradually expanding to some other small cities. . .

The popularity of Shangsha Mate 2 has naturally aroused the attention of some technology enthusiasts, and it can even be said to be a sensation!

There has never been a product produced by a Chinese enterprise that has attracted so much attention in the market.

At the beginning, everyone thought that Shangsha Technology was just paying attention, and it was just a clown covering up his ugly state full of mistakes.

Chinese enterprises all started from cottages, were born in cottages, and perished in cottages.

Have these companies ever wanted to do R&D? No! It's just a casual blow, change the soup and don't change the medicine!

People also have reasons to say, what is the situation in Western countries, people grew up drinking milk, eating steak every day, high-protein things, is smarter than you Chinese people, their companies are Nokia, Pingguo, Microsoft, Amazon, etc., what kind of companies are yours, the best selling mobile phones, have not sold into the top five!

What is the level of Huaguo enterprises? Just three or two kittens!

Can you engage in R&D in Huaguo enterprises or something? Can't get it! Don't have that ability to know?

If you continue like this, don't say that you will lose to Western countries, if you continue to lose to the country, you will lose to the country, to the country, to some pheasant countries that you have never heard of again, and then there will be no country to lose!

This is the R&D situation of Huaguo enterprises in 07!

However, there is a but, and when the Mate2 phone is launched, everything is flipped!

Full touch screen structure, gorgeous appearance design, whimsical internal settings, for the use and management of APP ecology, too much, for the Chinese people, are some new things, even if Shangsha Technology is a small enterprise now, but, Huaguo has a large population base, there are still many people who are willing to give it a try!

However, after Sheng Huainan broke out that Shangsha Technology had officially announced that 100,000 Mate 2 had been sold within ten days, it was a different scene on the technology version of the Tianya Forum.

Soon, a link that had been sunk to the bottom was praised by everyone for being the first.

Countless people were puzzled and clicked in, and soon smiled with relief.

I see!

It turns out that this is a large-scale face-slapping scene of Tianya Forum!

[Wu Hui is famous, this is simply his battle as a god! ] 】

[I want to take advantage of Wu Hui's fact that he hasn't modified the screenshot yet, it's so fun for him and those little blacks to laugh and scold all kinds of things, screenshot screenshot, I'll see how you can modify it. 】

[Wu Hui, your mother told you to go home and eat baba! ] 】

[It's not at the point yet, now Shangsha Technology has only sold 100,000 mobile phones, what are you afraid of, maybe it will still lose? 】

[Sold 100,000 mobile phones in 10 days, you tell me how he lost? ] Maybe we will reach the sales target of 300,000 in a month! 】

[The hot selling period of the product is like this, and the heat will drop after a while, but 300,000 units a month is still very difficult, but it is easy to achieve it within a few months. 】

【it!】 This Shangsha technology was so unoptimistic some time ago, their mate 2 this time is really good, I bought one, it can be said to be a revolutionary product. 】

[Their Siri is a bit hanging, I've used it a few times, it's fun!] 】

[Siri is too sand sculpture, similar to a mentally retarded, it is estimated that it is a hasty work of the Shangsha Technology team, and it is still a long time before it matures. 】

[Voice control intelligent function, not to mention others, which god thought of this idea, I want to worship and worship!] 】

[In the future, the mobile phone is estimated to be developing to the touch screen, I used it for a few days, and it feels really easy to use, but the battery is hard to use, and the same as the mate 1, it has to be rushed several times. 】

[Shangsha hand warmer is also an old problem, but I like it because my palace is cold. 】

【it!】 Sure enough, sincerity has the greatest lethality, upstairs is awesome! 】

[I heard that the boss of Shangsha Technology is a handsome guy, only in his 20s. 】

[Let's talk about it in detail upstairs, I want to gossip! ] 】

Wu Hui saw that this post was dug up, and he couldn't help but get angry.

It's too much!

It's just too much!

These young people don't talk about martial arts!

He gritted his teeth and pretended not to know, wanting to wait for the popularity of this post to decrease, and naturally no one would pay attention to it.

。。。。。。

A month later.

"Mr. Sheng, the sales of the first Mate 2 are out...

(End of chapter)