Chapter 360: Three sub-brands

Of course, no matter who succeeds in the future, they will have a competitor in the future, that is, WeChat, but He Yuzhu has no way in this regard, he has not invested in the Internet in China from the beginning.

He still likes to invest in industry, and the same is true for Baiwei Group, the foundation of the country is still industry, although the so-called intelligent development in later generations is good, or even far ahead, but the foundation is not here.

China has sold all its commodities to the world, and the titles of the world's factories, infrastructure madness, etc. are all solid basic industries, and foreign projects are constantly refreshing the cognition of foreigners.

The transportation system has surpassed that of developed countries, and high-speed rail has directly exceeded the sum of developed countries, and the speed has been mentioned again and again.

These are all patents for various technologies that need to be manufactured by manufacturing factories and screws one by one, and they are also slowly forming technical barriers to value.

This bulwark can protect itself as well as deter the enemy.

The world is not peaceful, we still need to work hard, He Yuzhu himself has always regretted that his system is not a technology type, but finally after decades, he gave himself a system mall.

After all, he is over seventy years old, so what if he is a kitchen god?

The strong regret stimulates the hidden attributes of the system, and finally he can develop technology, naturally he can't let go of the opportunity, but it also needs someone to use.

The eldest son, He Wenxuan, was a soldier, but when he was a soldier, the country's military strength was insufficient, so he could only maintain defense and engage in asymmetrical warfare.

He influenced his sons, He Changbang and He Changyu, two brothers, one guarding the national brand and the other being in charge of the Baiwei Group, both of which are Shoucheng's practices.

The second son, He Wencheng, studied weapons, especially armored vehicles, which needed to be attacked, and he also affected his two sons.

He Changsheng and He Changjie are both developing technology industries.

Although the four grandchildren are all majoring in management, they take different routes.

……

After NBC went public, the stock price went all the way up, rushing to 200 billion, but there is still a difference of tens of billions, which will take time.

The next thing to prepare for listing is Netflix, but Netflix needs more time to prepare for the listing, and then there are production companies and brokerage companies, these two do not need to be listed, whether it is necessary to see He Yuzhu's thoughts.

The strength of the production company is very strong, especially in the past few years of development, its system has matured, and the team has been honed well.

He Yuzhu is now focusing on the Clares Group, although there are only three brands of cars left, but the positioning is very clear, although other sub-brands and projects have been sold, but the R&D personnel and engineers have been retained.

Claires and Dodge are more suitable for the United States and Europe, while Maserati, as a luxury brand, has built factories in China to cooperate with Wuling.

Now an urban SUV has been released, and the sales are very good, Maserati also has sports cars, but SUVs are more popular.

In addition, to launch a limited supercar in the world, He Yuzhu's strategy for them is to launch a limited supercar every two years, and the urban SUV is all as a production version, which is also launched every two years.

Because Ziah has built a factory in China, in addition to the global uniform price of limited supercars, urban SUVs are relatively cheap.

Using a limited supercar to enhance brand value and using an urban SUV to make money is a luxury brand, so He Yuzhu doesn't care about high pricing.

Subsequently, we strictly grasped the quality control, borrowed the national 4S store of Wuling's layout, sales, maintenance, repair and so on.

Clellers specializes in mid-to-high-end luxury cars, and the volume of luxury cars launched in the mid-level market is mainly sold in North America and Europe, and may also enter the domestic market in the future.

The high-end luxury sedan, on the other hand, is bulletproof and safe, and is an elongated custom version, and after the model is designed, it is subject to luxury customization rather than mass production.

One of the main pillars in this area is safety, luxury and uniqueness.

In fact, this is not to make money, but to enhance the brand power of Clellers, as well as the style of the group.

The Dodge is a muscle car, the main focus is a play, all double-door four-seaters, with some more modified accessories, and the price is not expensive.

What stands out is a high-horsepower, directly rushing to the market of young people with modification and feelings.

Quarter-mile racing is very popular in North America, and Lion King Pictures' "Furious" series also focuses on this kind of racing, so Dodge is now very popular with young people, and the modified accessories are not expensive, which can make them play.

In addition, Dodge is also preparing to launch a pickup truck, they themselves have a pickup truck model, and now after changing their thinking, the pickup truck can also be launched, but the main focus is not practical.

He Yuzhu is ready to go and see his Clares Group, if he can provide some technology, he is not ready to re-list this group, but to run it himself.

Although the focus is on the agricultural subsidiaries of the Baiwei Group, it is not bad to keep one more industry, and the reason why it does not enter the domestic market is because electric vehicles will occupy half of the country in the future.

However, it will still take a long time to fully switch to electric cars, especially in North America and Europe.

Therefore, the sub-brands he keeps, as well as the markets he picks, are useful.

And the tram he is not in a hurry, He's Technology Co., Ltd. is now making batteries, and has applied for many patents, grabbed a large part of the market, and acquired some battery factories, and the layout in the country is almost completed.

In addition, He Changsheng has continuously begun to lay out chips, and his own automobile group can also get the best chips in the future, so everything is not a problem.

He has all the technology for electric cars, and he can seize the market at any time, but he still wants to seize the North American and European markets.

Although the Clares Group sells a large number of sub-brands, it still occupies the position of the third car company in the United States, and is a large automobile group, and its sales volume still maintains the top three position.

In the past two years, because of the clear positioning, the R&D is very targeted, so the overall sales volume has not decreased, and the opposite format has been welcomed.

For example, the United States has not been established for a long time, and they do not have their own cultural heritage, so they have created a lot of cultural types, such as comics, cars, sports, and so on.

What seems to us to be just a hobby, they have developed into culture, especially because they have the idea of spending in advance.

He Yuzhu took his family to the United States by private jet, and after having a private jet, he was not so tired by plane, and he could be quite relaxed.

(End of chapter)