After arriving at the Beaver Hills villa, He Yuzhu rested for a day, mainly because his hands were itchy, and together with Zhou Yi, he plunged into the underground shooting range.

The next day, he set off on his own, while the others stayed at the villa, while He Yuzhu went to the headquarters of the Clellers Group.

When the boss arrived, the high-level immediately gathered and reported the situation to He Yuzhu.

Needless to say, the sales volume is usually summarized, mainly because of the feedback in the market, He Yuzhu attaches great importance to it.

The feedback from users is good, like the mid-range sedan of Clares, the main thing is a beautiful and comfortable, and most of the people who buy this kind of vehicle are middle-class.

What the middle class cares about is a matter of face, the car can be driven out, the space in the car is large enough, and the family can ride, you must know that people here like to have children.

The way of life in the Western world is different from that in the East, they are all family units, and a couple lives with children and generally does not live with their parents.

Separate family units, with a population of generally around three to five people, with three people in the back row being the best.

The large sofa-style seats meet their needs, the car has enough comfort, and with a little more safety features, the rest can be reduced.

The main market target is middle-class men with families, which is suitable for both work and family, and the size is very sufficient.

Lao Mei originally liked wide vehicles, and at the same time, they didn't care about the displacement, and directly matched with a 3.5-liter V6 naturally aspirated engine.

"Boss, your strategy is really successful, and the target user group is very accurate." The management began to pat himself on the back, and He Yuzhu smiled slightly and didn't care.

He doesn't know about Americans, but he knows the middle class well, they are actually just workers, they don't have much money, but they live more comfortably, but their ability to cope with crises is very low.

A car that is not expensive, but enough to use and stable, should be more suitable for them, He Yuzhu also guessed.

He just benchmarked the three brands against different groups of people in order to be more precise so that the designers could complete his ideas.

"Well, it's better to launch a new car at a rate of two years, and don't completely stop the old model, after all, we don't have a lot of products now, and we can sell them at a reduced price when the time comes." He Yuzhu said: "To strive for more customer groups, there is also a gap in the middle class. ”

"Try to catch this group, before the new model goes on the market, the old model should be discounted and promoted, and the inventory should be cleared."

"What is Dodge's reputation?"

The general manager immediately said: "Boss, Dodge focuses on the young market, and the effect is very good, and the basic model is the best." ”

"It's cheap and there's a lot of room to retrofit, which is what they like the most."

The Dodge muscle car has a basic model, which uses a four-cylinder 2.0T engine, a five-speed manual transmission, and a four-seat layout with double doors.

But the main thing is that it is cheap, but the space for modification is huge, and when you buy a basic model, you will have a platform where young people can continue to modify according to their own ideas.

Dodge's basic model is the main one, and then increasing the configuration is just to give some rich young people some space to consume.

Next is a variety of modifications, the main thing is an original modification, such as sports kits, brakes, calipers, suspension, etc., and even if you want to change the engine, you can even leave room for the engine in the car.

Whether it's a V6 or V8 engine, you can even reserve the screw position for installation.

As long as you buy my accessories, you can change anything, and the main thing is to DIY, which is in line with the ideas of young people.

And, the Clellers Group also organizes tuning parties in various places, which are parties rather than races, but with quarter-mile tracks.

It's entertainment, not really a competition, so they can get together and exchange their mods.

He Yuzhu nodded and said: "Continue to maintain, modified parts must be continuously developed and added with different collocations, we now have a lot of designers and engineers, and there is not much cost in this area of research and development." ”

"I'm going to have mods all over the US and Europe!"

"Let's talk about Maserati!"

The general manager took out another piece of information, and then said: "The limited edition supercar is about to sell the second model, and there are already a lot of phones ordered, how much does the boss think should be sold this time?" ”

"The previous model sold 999 units, and this time it has been changed to 888 units." He Yuzhu said: "The price is raised a little to ensure our profits, and at the same time, the price is constantly raised, which is also to enhance the competitiveness and value of the brand." ”

"After that, there will be fewer and fewer limited editions, and of course the technology will continue to improve, and the number of sales in the United States and Europe will need to be balanced."

"We want to make a limited supercar into a financial product, how is the feedback of the mass production model?"

"Boss, it's not bad because after the launch of the limited edition, we're a little more competitive, and our sales have increased by 17 percent." The general manager said.

"Okay, so be it!" He Yuzhu nodded slightly, "Pay attention to service and quality control, we must not be sloppy, let's go and see the factory." ”

"Yes!" The group got up and then went to visit the factory and talk to the workers.

Because of the output, He Yuzhu maintained the number of workers, he did not need too many workers, in order to save the cost of labor, but the number of designers and engineers increased, and the efficiency of research and development was much higher.

Although the salary will be much higher, the R&D cost can also be saved.

"The research and development of the engine should not stop, and while maintaining the power, we must continue to improve the fuel ratio and improve the economic performance to protect the environment." He Yuzhu said while visiting: "This is the trend of future development, and the four-cylinder engine should be dug as deep as possible." ”

"Yes, boss!" The general manager listened to He Yuzhu's words, after all, this is He Yuzhu's private industry, and it is absolutely right for them to listen to the boss.

Even if it's wrong, it's the boss's problem, it's not about them, and they don't need to make any suggestions.

And the one in front of him, in addition to losing a lot of money in the stock market, really didn't miss it in terms of business.

"By the way, how about your technical exchanges with Wuling Motors?" He Yuzhu then asked.

"The technical exchange is good, and they also have a lot of their own ideas, although the technical aspect is relatively backward, but there are many ideas." The general manager immediately said: "Especially in terms of four-cylinder engines, I think we can jointly develop a four-cylinder engine." ”

"Well, that's a good idea." He Yuzhu nodded slightly.

(End of chapter)