Chapter 137: "Your Name" Goes to Japan for Publicity!
"Warmly welcome the crew of "Your Name" to Japan!"
"Warmly welcome Director Wu Yuan to Japan!"
"Hollywood is the Tiger of Asia, the light of Asian directors!"
"Best Director at the Berlin Film Festival, Winner of the Japan Academy Film Award for Best Foreign Film!"
"A super popular international director from the mainland!"
When Wu Yuan walked out of Tokyo's Haneda International Airport, he was surprised to see fans holding signs outside to welcome him.
"Are these my fans?" Wu Yuan asked suspiciously.
"Yes, these are all fans who heard that Director Wu is coming to Japan and came to greet you." The distribution representative of the Japanese side, the person in charge from Toho Film Company, bowed down.
I didn't expect it, I really didn't expect it.
Wu Yuan is clear about the good box office results of "The Undertaker" in Japan.
He is also confident that he should have a group of fans in Japan, and his fame should be quite famous.
But he didn't expect that there would be fans who would come to pick him up.
This treatment has not been enjoyed in China or North America
It can only be said that Japan deserves to be the birthplace of Asian star-chasing culture, and the atmosphere is indeed very warm.
Surrounded by bodyguards in the middle, Wu Yuan walked towards the car to pick up the airport, and stretched out his hand to wave hello to the fans surrounding him, and said thank you vigorously.
It doesn't matter if they can understand Mandarin or not.
Of course they understand!
The girls excitedly waved the cheering cards in their hands and cheered each other.
"Ahh
"Wu Jun is so handsome!"
"He's in such a good figure, and he's so tall!"
"Sure enough, it is a continent with a large population, and even the director has a good image and temperament, and he is more handsome than the actors in his country!"
Yes, the reason why Wu Yuan has such a group of fanatical fans is because of his appearance.
Although his "The Undertaker" did well at the box office in Japan, it really didn't make fans become die-hard fans of him, at most they would just pay attention to his new movie when it was released.
These fans who can come to pick him up don't just like to watch his movies.
They all saw Wu Yuan's photos on the Internet or newspapers, were attracted by his appearance, and then went to understand him and liked him.
Wu Yuan's exposure in Japan is not small.
This is thanks to Disney and the Japanese distribution company that took over the Japanese distribution of "Your Name".
When "Pirates of the Caribbean" was released, Disney also focused on Wu Yuan and Depp in Japan.
Although they did not come to Japan to run any activities, during the release of "Pirates of the Caribbean" in Japan, newspapers and news frequently appeared in their related reports and publicity.
"Your Name" is even more intensive, the Japanese distribution company has been promoting it in Japan for a month, and the news about the release of this movie, as well as the past resume and photos of Wu Yuan, the director, have long been spread everywhere.
There is no way, the publicity point of "Ling's Name" can only revolve around Wu Yuan, otherwise do you expect Japanese fans to know Hu Ge and Liu Yifei?
Under such vigorous publicity, of course, there are a group of Japanese fans who are attracted by Wu Yuan's appearance.
As we all know, Sakura Girl and Sakura Mom are both good-looking parties and like good-looking stars.
In the 90s, Japan's "beautiful flowers" swept all over Asia.
One of the best is Takuya Kimura.
How influential is Takuya Kimura in Japan?
Half a year later, Takuya Kimura starred in the film "2046" of the King of Sunglasses, which was shortlisted for competition at the Cannes Film Festival.
At the Cannes Film Festival, Kimura said that Cannes was like Atami, and as a result, Japan sparked a boom in tourism to Atami.
Just because of his words, it affected the tourism industry in Japan.
And in the eyes of the group of cherry blossom girls attracted by Wu Yuan, Wu Yuan is even more handsome than Takuya Kimura.
On top of that, his body proportions are much better than Takuya Kimura's.
Wu Yuan, who is 1.85 meters, has a body ratio that is not comparable to Takuya Kimura who is 1.76 meters.
In the Japanese entertainment industry, it is difficult to find a male star as tall and handsome as Wu Yuan!
It was the first time for Wu Yuan, who received such a warm welcome and felt the love of his fanatical fans, that was a flattered person.
This is something that I have never experienced in my dream in my life!
All the way out of the airport surrounded by these cheering cards, until they got into the car, Wu Yuan reluctantly turned his head and waved goodbye to them.
"I kind of understand now what it's like to be a star."
Sitting in the car, Wu Yuan said with emotion.
And Liu Yifei and Hu Ge, who were completely snubbed by these fans, looked at him with admiration on their faces.
"Senior brother, you also have so many fans in Japan!" Liu Yifei said enviously.
"Director Wu's "The Undertaker" is very popular in Japan, and "Pirates of the Caribbean" is also very good at the box office in Japan." Hugo affirmed: "His popularity in Japan must be high!" ”
I have to admit that in Japan, where the atmosphere of star-chasing is more intense, Wu Yuan's popularity does seem to be higher than in the mainland.
This also made Hu Ge and Liu Yifei more confident in the release of "Your Name" in Japan.
"I'm a director, and the popularity of the movie can't be converted into me." Wu Yuan smiled, and was not touted flutteringly, but said seriously:
"If "Your Name" can be a big hit in Japan this time, you two will really be popular in Japan."
"I've studied the Japanese film market, and Japanese movie fans themselves love this kind of campus romance movie in a small and fresh style."
"This kind of two-way running, two-way redemption story is also a favorite point of Japanese movie fans."
"As long as this movie can be barley in Japan, you two can also say that you are Asian superstars in the future."
Wu Yuan is still quite optimistic about Liu Yifei and Hu Ge.
He thinks the two have the possibility of becoming popular in Japan.
The Japanese cherry blossom girls originally ate Hu Ge's type of looks.
Now I still like Hu Ge with half-long hair, which perfectly fits the image of a Japanese-style beautiful man.
And Liu Yifei is not to mention, she later released records in Japan, sold more than 100,000 copies, and had a Japanese fan support club.
Her own appearance and personality are the type that Japanese otaku like very much.
In addition, the role of "Shamover" is really a fan.
As long as "Your Name" can be a big hit, the fame of these two leading actors in Japan will definitely skyrocket.
Not to mention that he can become a top Asian superstar like Zhang Guorong, but there is still a drama in rushing into the ranks of first- and second-tier movie stars in Japan.
If a Chinese film wants to go to sea, it can't rely on director Wu Yuan alone.
It also needs to bring out a group of actors who can be famous in Asian countries.
Just like Hollywood's actors are world-renowned and international superstars everywhere.
For Wu Yuan, it is not too late to promote the Asian strategy of mainland actors.
The remnants of the golden age of the 80s and 90s on Hong Kong Island are still there, and Japan and South Korea have become accustomed to chasing Hong Kong Island's superstars.
People like Zhang Guorong, Cheng Long, Andy, Fa Ge, and Liang Chaowei have a wide popularity base in Japan and South Korea.
Although it is now yesterday's yellow flower, Japan has Genesys and Sony are rising strongly, and Korean idol idols are also on the rise.
But in the field of films, the country laid by Hong Kong Island movies is still there, and there is still a fan base!
While Chinese films have not been forgotten, Wu Yuan wants to use mainland films as soon as possible to fill the vacancy left by the loss of Shanghai Island films!
"When promoting, you two should be more active and open more." Wu Yuan instructed Hu Ge and Liu Yifei with a serious expression.
"That." Liu Yifei raised his hand weakly: "Senior brother, what is business?" ”
"Oh." Wu Yuan slapped his head, there is no such thing yet.
"It's that you should try to be as enthusiastic and positive as possible when doing publicity, interact more with fans and fans, smile more, and be so kind and so on, so that they will be impressed by you and never forget!"
Wu Yuan agitated: "The promotion of "Your Name" this time is not only related to the box office of the movie. ”
"I also negotiated with Mr. Cai of the Tang Dynasty, once "Your Name" is a big hit in Japan, I will promote "The Legend of Sword and Fairy" to be broadcast in Japan."
"The influence of one movie and one TV series is enough to make you the hottest foreign star in Japan this year!"
The broadcast he was referring to was, of course, not broadcast on the expensive paid China Channel.
Wu Yuan has been in contact with the Japanese distribution company to negotiate.
The distribution company on the Japanese side promised to help Wu Yuan contact Fuji TV in Japan to help promote the broadcast of the "Fairy Sword" TV series in Japan.
Even if it's broadcast on Fuji TV, it's a late-night file, so it's impossible to be in prime time.
But it's one of Japan's three major TV stations, reaching tens of millions of Japanese viewers!
Of course, only when "Your Name" can be sold in Japan and trigger a frenzy of movie-watching, Fuji TV is willing to buy the Japanese broadcast rights of "Fairy Sword".
Who said that the starring roles of these two works are Hu Ge and Liu Yifei, if you really want to take over the files before and after, the ratings are still guaranteed.
Wu Yuan struggled to do this, not to say that he was helping the Tang people with good intentions.
The Tang people have no channels for film and television dramas to go to sea.
Wu Yuan and Cai Yinong made it clear that if they can talk about the broadcast of "Fairy Sword" in Japan, they will have to take eighty percent of the copyright fee in the era of light and shadow, and the Tang people can only take two percent.
Without him, more than thirty percent is the channel fee, without Wu Yuan, it would be impossible for the Tang people to operate "Fairy Sword" broadcast in Japan, and they won't get a penny.
At present, the situation with Fuji TV is that Fuji TV is willing to spend 2.3 million yen, that is, the price of 300,000 per episode, to buy the broadcast rights of "Fairy Sword".
This price is really not low, and now Japan's local Japanese dramas are priced between 300-5 million for an episode, and this kind of episode is still more than an hour, a total of 20 episodes, and 2-4 episodes are broadcast a week.
The kind of Japanese dramas that are broadcast every day from Monday to Friday, with each episode being 30 minutes long, are even more expensive, only a few hundred thousand yen per episode.
It is expected that if "Fairy Sword" is broadcast in Japan, it will be edited into about 25 episodes, each episode of more than an hour.
That is, the total price is 7.5 million yuan, which Wu Yuan is too low.
At the very least, it will be sold for 10 million, and 8 million in the era of light and shadow, which is reasonable!
Thinking of this, Wu Yuan's eyes looked back and forth between Hu Ge and Liu Yifei.
This "Your Name" + "Fairy Sword", if these two people become popular in Japan, then they will not be able to make money in Japan?
Oh, that's not right.
Japan's salary is notoriously low, which is lower than the current salary of mainland actors.
There is almost no money to get on various variety shows, only a hard fee.
The entertainment industry on the treasure island is a comprehensive learning of Japanese entertainment, and the actors' salaries and announcement fees are super low.
Therefore, the stars of Baodao, who are famous and want to develop in the mainland as soon as they become famous, really dislike the low prices on the island.
Even if Hu Ge and Liu Yifei become popular in Japan, they can't make much money, at most they just earn some hard money, and they can only make money if they can receive endorsements.
In Japanese Entertainment, all the producers who really make a lot of money are all kinds of producers, TV series producers, movie producers, and album producers.
Actors, singers, and funny artists can only drink some soup and water.
Two poor babies.
Wu Yuan looked at Liu Yifei and Hu Ge with a little pity in their eyes.
It's really not profitable to be an actor these days.
When they filmed "Your Name", they were paid 150,000 yuan and 100,000 yuan, and when they filmed "Fairy Sword", each episode was 8,000, and each episode was only 3,000.
Three thousand is Hu Ge, who calls him an artist of the Tang Dynasty, he must lower the price.
The two works combined, Liu Yifei can only earn three or four hundred thousand, and Hu Ge only has two hundred thousand.
And Wu Yuan can at least earn 9 figures with these two works
Wu Yuan's belief in being a film company has become even firmer.
"Senior brother, what's wrong?" Feeling Wu Yuan's eyes with some pity, Liu Yifei touched his face and asked a little strangely.
"Nothing." Wu Yuan shook his head and smiled, and asked the Japanese representative sitting in the passenger seat, "How long will it take to get to the hotel?" ”
"You can get there in twenty minutes, Director Wu, what do you command?"
"It's fine."
Wu Yuan and his entourage arrived in Japan on March 26.
The Japanese premiere of "Your Name" is scheduled for March 28, 2004.
After a night of rest at the hotel, I experienced the exotic atmosphere of Tokyo and went shopping for a day.
The Japanese premiere of "Your Name" is just around the corner.
Compared with the grand premiere in the capital, the premiere of "Your Name" held by Dongbao Film Company was much shabby.
After all, it is a small country and a widow, and Wu Yuan and others really don't know any Japanese stars, insiders, and Toho Company is not easy to invite people at will.
So the premiere of "Your Name" in Japan, in addition to inviting a group of reporters and media, the most invited were film critics and lucky fans who drew tickets for the premiere.
Wu Yuan is quite satisfied with this arrangement, and he really needs Japanese film critics to give feedback for this movie as soon as possible, so as to guide the audience to come to the cinema to watch "Your Name".
He is very confident in his movie, and believes that as long as the Japanese audience has really watched the movie, they will like it to death, but they will definitely not hate it.
Because of the Japanese version he prepared, in addition to specially inviting voice actors to dub the actors, there are some changes in the plot.
Compared with the subtlety of the mainland version, the plot of the Japanese version is closer to the original version.
For example, in the end, Sanye and Lin Wenjie met on the top of the mountain, afraid that they would forget each other in the future, and when they wrote their names on each other's hands with a water pen, the mainland version really just wrote the name.
And the Japanese version is the same as the original version, Lin Wenjie wrote the words "I like you" in the palm of Sanye's hand.
There is no such thing as early love among high school students in Japan, and 16-year-old girls can register their marriage with their boyfriends with the consent of their parents!
Wu Yuan generously showed the complete love story of Lin Wenjie and Luo Sanye in the movie!
He imagined that this beautiful and fresh tear-jerking movie would definitely conquer Japanese fans who already love to watch this type of movie!
Today is the Qixi Festival, everyone should be very busy, no one is urging to change, right?
(End of chapter)