On June 25, Wu Yuan flew to Los Angeles, USA, ending his South American trip with Liu Yifei.

They did not return to China directly, but came to North America from South America.

There is no way, the pre-publicity work of "Interstellar" is about to begin.

No matter how interesting the travel is, it is not important to work, not to mention that "Interstellar" is a work that Wu Yuan has high hopes for.

After Wu Yuan arrived in Los Angeles, he didn't even return home, and went directly to the headquarters of the Light Era, and learned about the publicity plan of "Interstellar" and the company's recent situation for the first time.

"Daniel, you're finally thinking about the company."

In John's office, John looked at Wu Yuan, the handshaker sitting opposite him, and sighed.

"Is the vacation still enjoyable?"

"Of course." Wu Yuan, who had long been accustomed to John's complaints, nodded with a smile.

"Then did you know that the company's "Twilight: Lunar Eclipse" is still three days away?" John then asked.

Wu Yuan's expression stiffened for a moment, and he smiled awkwardly: "Of course, how could I not be clear about such an important matter?" ”

Not to mention, Wu Yuan, who had a good time in South America, really left this matter behind.

The finalization of "Twilight: Lunar Eclipse", John talked to Wu Yuan in March this year, and Wu Yuan still remembered it very deeply at that time.

"That's good news, isn't it?" He said with a smile: "The second part earned $711 million at the global box office, which is a crazy result that has embarrassed countless Hollywood blockbusters, but I believe that the third part will do better at the box office this time." ”

"The company is not as optimistic as you." John shook his head: "According to the research of the company's data department, fans of "Twilight" basically contributed to the box office of the second part. ”

"You know, 'Twilight' is a very extreme series, only the young girls love it, and 99% of them are fans of the original book."

"People who haven't read the original Twilight or don't like it are very hateful to this series."

The "Twilight" series and movies are extremely polarized in North America.

Hmm, it's probably a bit like Guo Xiaosi's "Little Times" series.

Teenage girls who love this love the vampires and werewolves in the story and are obsessed with this romantic fantasy love story.

In addition to them, the vast majority of groups in society have a bad feeling for this series and movies.

This includes their boyfriends or dates.

Under this polarized word-of-mouth, "Twilight" movies are all supported by the fan economy, and don't expect any passerby market at all.

When John confirmed that the box office of "Twilight 2" was already the highest enthusiasm that fans could contribute, his box office expectations for the third part were not so optimistic.

It's not that it's going to be bad, but it's unlikely that you'll want to be like the Pirates of the Caribbean series, where the box office is higher than the last.

After reaching a peak, it will always fall down, and it will not be as brilliant as "Harry Potter".

The most optimistic scenario is that it has achieved a global box office result of 700 million US dollars like the second part.

In a less optimistic scenario, it is possible that the global box office will only be $600 million.

However, this is already very profitable for the Light Age, after all, the production cost of "Twilight 3" is only 70 million US dollars, although it has doubled compared to the first part, but the profit margin left for the Light Age is still very high.

Regarding John's pessimistic attitude, Wu Yuan raised his eyebrows, a little surprised.

This bad old man's vision is still very accurate most of the time.

What he just said about believing that the box office performance of the third part will be better this time is really just casual talk, and the encouragement is more meaningful than the actual significance.

Wu Yuan knows very well that the box office performance of "Twilight 3" will not be as good as that of "Twilight 2".

This series of movies itself is overdrawing word-of-mouth for box office, and it can both make money and attract criticism.

The second installment, New Moon, is widely regarded as the most tedious of the Twilight series, with a slow pace, but in terms of box office performance, it is the best grossing of the first three installments, not counting the second and second episodes of the fourth Dawn.

Of course, this has nothing to do with the quality of the movie itself, it's all fan support.

It's no wonder that the higher the box office of this movie, the higher the scolding it gets.

The emergence of the "Twilight" series completely broke the benign development of Hollywood's previous hard power such as film quality and standards to obtain the box office, and the movie box office was completely supported by the fan economy.

Its bad influence is similar to the interest of "Little Times", "Happy Camp Big Movie" and "Let's Run Big Movie" that appeared in succession in the years when mainland movies were popular

So, the global film industry is actually the same, when it swells up enough, all kinds of "bad movies" will also appear, and it is not only the Chinese film industry that has experienced this era of bad films.

Many people of insight in the Hollywood industry are simply angry when they see "Twilight" selling so well at the box office.

It's not that the gas money was earned by the light age, but in the fan movie with a bad nature, which is very likely to become rat feces and ruin the pot of porridge of Haolaiwu.

Of course, the six big players who hold the capital don't complain so much about this, but are a little eager to try to replicate the success of "Twilight", and in recent years, they have bought a lot of best-selling teen idols in North America, and plan to try to adapt them into movies.

Maybe it can be as good as the light age?

"Okay, let's not talk about Twilight." Wu Yuan spread his hands and brought the topic back to business.

"John, how's the promotional plan for Interstellar, is it about to start?"

"Well, the poster and the first promotional video have been prepared." John nodded and said solemnly, "Universal will take on the global distribution of Interstellar this time. ”

"They are full of confidence in you, or in the new IMAX 3D viewing experience, and they plan to invest $200 million in publicity this time!"

"Of course, this 200 million is not only in the United States, but also the global publicity and distribution expenses."

"From Britain, Germany, and Italy in Europe, to the countries in the Middle East that sit on the gold mines, to the six countries in East Asia, as well as Mexico and Brazil in North and South America, will be the main positions of propaganda."

"Universal is full of confidence to create a sci-fi blockbuster that is not inferior to "Avatar"!"

"After all, they really put money into this movie."

"Twentieth Century Fox's earnings on Avatar can make Universal and Paramount jealous."

"This time Interstellar is a good time." (End of chapter)