Chapter 578: The Market Needs to Be Seized!
"The immortals touch my top, and I will receive immortality in my hair."
"Immortals and demons, this is a well-known myth and legend throughout Asia."
"In the early years, TV series such as "Eight Immortals Across the Sea" and "Journey to the East" were all co-filmed in Singapore and China."
"Although there are many Chinese in Singapore, so the influence of the popularization of Chinese culture, in Japan and South Korea, in Thailand, Vietnam and other places, things like nine-tailed foxes, immortals, sacred monks, Hades, underworlds and other myths and legends are also famous."
"Japan's "Dragon Ball" comics borrow a lot of Chinese cultural background, and South Korea also has a lot of TV series about nine-tailed fox monsters."
"Not to mention Vietnam, people give the nickname Little China."
"Although Thailand has its own myths and legends, most of them are also subcultures derived from Chinese mythology."
"As long as we can make a batch of high-quality Xianxia TV series, it is definitely not a problem to occupy the Asian film and television market."
"When Sissi and Hu Ge's "The Legend of Sword and Fairy" was broadcast in Japan, it also caused a wave of popularity, and it was the ratings champion in the same period."
Wu Yuan said to Chen Dewei at a glance: "On the side of the Huaxia Station, the main task of the next few years is to open up the market for Xianxia dramas. ”
"On the one hand, it is in line with the company's development strategy of the Xianxia Cinematic Universe, and on the other hand, it is also a naval battle to fight for the Asian market."
"Of course, Korean dramas can't be left behind, but in this regard, the main thing is to let the Korean station be responsible, we have to grasp both hands, and both hands must be hard."
Korean idol dramas and Chinese Xianxia dramas, this is the main development direction set by Wu Yuan, and the light and shadow fast broadcast will be the main development direction in the next ten years or so.
The Xianxia drama has to be independently produced by the company itself, from the script to the shooting to the broadcast, which is the main development direction of the mainland TV drama industry in the future.
In the area of Korean idol dramas, the company mainly tends to cooperate with local production companies and screenwriters in South Korea, and does not pursue its own work.
After all, the Korean market is not local, if you want to eat alone, you will definitely be driven away by South Korea's local capital, and if you want to develop in South Korea, you can't think about doing it all from production to broadcast.
As long as you can get the online and overseas exclusive broadcast rights of most high-quality Korean dramas, plus invest in the production of some high-quality Korean dramas, it is enough to make a lot of money.
"Lao Chen, the company's operation in South Korea should be as conservative as possible, and don't be reluctant in the distribution of interests."
Wu Yuan said with emotion on his face: "The entertainment industry, the protection of all countries is very high, once we encroach on too many entertainment industries in other countries, or eat alone in other countries, we will immediately become the target of public criticism." ”
"The stakes are high!"
Now Wu Yuan is still facing a business crisis of forced takeover in the light age of the United States.
Looking at the global entertainment industry market, it is obvious that in any country with a developed entertainment industry, there is no place for foreign companies in their entertainment industry.
Japan's entertainment companies are all local, South Korea's entertainment companies are also local chaebols, and China's entertainment companies are also fully localized.
Even if Hollywood's films, TV series, and music can conquer the global market and sweep the global cultural industry, American entertainment companies still have no way to enter the markets of other countries, and set up film production and TV drama production companies in other countries to directly produce film and television dramas.
Haolaiwu is a big bull, at most, it is to set up an office in Huaxia, and want to invest in the film and television industry in Huaxia?
Don't even think about it!
The reverse is also true, and it is also impossible to think about setting up film production companies in Japan, South Korea or the United States to produce movies and TV series from these countries.
This has nothing to do with business, it is purely about the cultural protection of various countries, and it involves an ideological position, and it is impossible for outsiders to invade it.
Whether it is a TV series produced in South Korea or done in Japan, it is in cooperation with local film and television companies, and usually the production proportion does not exceed 50%, just pursuing an online exclusive broadcast right.
If you really let the light and shadow broadcast independently and independently produced film and television dramas in Japan or South Korea, it will inevitably touch the bottom line of the cultural departments of these countries, and then be driven away.
Wu Yuan is afraid that Chen Dewei will taste the sweetness of the film and television markets in these countries, and if he goes to make his own TV series, it will be over.
"Lao Chen, what we mainly do is the platform." Wu Yuan repeatedly instructed: "Light and Shadow Express is a film and television platform, and our main focus should be on the expansion of the platform, rather than the cooperation of two film and television dramas." ”
"As long as our platform grows bigger and becomes the largest online video playback platform in Asia, then naturally the TV dramas produced in Asian countries will only be broadcast exclusively on our platform, and if they don't go on our platform, they will lose a large number of online audiences."
"This is the development strategy of our light and shadow fast broadcasting."
"Don't put the cart before the horse, be fascinated by the good results of several cooperative TV series in front of you, the reason why the company will do these cooperative dramas is to open up the local market, this is just a stepping stone."
"Now that the South Korean and Japanese stations of Light and Shadow Express have gained a firm foothold, the company's next stage of development focus in these regions should be to export domestic film and television dramas to Japan and South Korea, and at the same time, it will also sign more Japanese and Korean film and television dramas and animation copyrights, so that Light and Shadow Express will become the only online video playback platform in these two countries."
"I know that if you want to do this, you have to burn money, Japan's animation rights are very expensive, and Korean film and television dramas are not cheap."
"You can rest assured, by the end of the year, I will be able to withdraw at least $300 million from the United States and inject it into the development of Asia."
"There will be at least $300 million next year, and with this money, we will be able to buy the exclusive rights to important Japanese anime and Korean film and television dramas."
With a wave of his hand, Wu Yuan promised Chen Dewei a budget of 600 million US dollars, so that he could buy the copyright of excellent film and television dramas and animations in Japan and South Korea.
There is no way, if you want to be based in Asia, you have to pay close attention to copyright, which is not like playing copyright in China.
Fortunately, Wu Yuan has decided to withdraw from the U.S. market, and will gradually withdraw the cash flow from the light era from this year, and by the time next year, he should be able to withdraw all the money he has earned in Haolaiwu back to China.
After so many years of hard work, Wu Yuan can be regarded as a company with abundant capital and sufficient support for the initial market development in Asia.
As for the amount of billions of dollars burned in the future, the money is not enough, then it is not too late to refinance.
As long as the market is snatched down, some people are rushing to stuff money for Wu Yuan! (End of chapter)