Zhou Guodong, nicknamed the president of the Hangzhou milk tea shop, is one of the three [super franchisees] in the Hangzhou milk tea industry, and belongs to a ruthless character with a great reputation in the industry.

He has nearly 20 bubble tea shops in Hangzhou alone, and six of them have their own real estate.

If Wang Zhenggang is not a fellow countryman with him, he is not at the same level as the President of the State in the milk tea industry at all.

And Gangzi's admiration for him comes from the fact that he fell in love with [a little milk tea] early, when everyone didn't pay much attention to this brand, he was already opening a store, and then, sure enough, he made crazy money!

Wang Zhenggang originally wanted to follow a wave, but when he wanted to join, he didn't even have the qualifications to join, and he couldn't pass the review.

But after this battle, his admiration for his fellow countryman soared directly, and his vision was too vicious!

However, what did the president just say?

He said that this pomelo tea has no future?

Gangzi's first reaction was a bit like: Little black, you show your chicken feet!

Can't say it, he is very optimistic about Cheng Zhu, a young man.

Or rather, this young man made too much impression on him last time.

In the cold wind, he put his hands in the pockets of his coat and walked towards the mall. And above his head, there are many luxury advertisements on the large LED screen, which are mixed with the sentence: pomelo tea, to create a new force in China's drinks.

He and all the people in the milk tea industry are not doing the same thing!

At that moment, Gangzi looked at the people in the night, and the particularly eye-catching big screen in the night, he only felt that he was not walking on the way into the mall, he was walking on an ambitious life road!

Fuck, that's what we big guys can't stand it!

It has to be this kind of heroic feeling!

Mr. Guo, you just came to take a look at someone's store, and then when you heard that he didn't engage in franchise stores, you said that he had no future, then I think you were a little sloppy!

Zhou Guodong, who was pointing at the end of the country, turned his head to look at Wang Zhenggang, and asked curiously: "This Cheng is right, right?" Is he a rich second generation? ”

"No, I heard that it seems to be an ordinary child, who started a successful business at a young age, at the beginning, it seems that he made the first pot of gold by doing e-commerce, and then he opened a crane machine shop on our street."

- It's like a fan bragging about his brother's achievements!

"If it's not the rich second generation, it's even more impossible." The ACCTU began to make a direct conclusion.

"Mr. Guo, what do you say?" Gangzi insisted that he say why.

"Look at his store, the investment is very large, and there are several of us on top of one." Zhou Guodong said.

"If you look at his location, you can roughly know that the rent is very expensive, and you are looking at his decoration, look at the texture, and there must be a lot of money in his publicity expenses, right?"

Wang Zhenggang nodded: "But milk tea is also expensive, and his profit point must be about the same as ours." ”

The interest rate of their 10 yuan milk tea and Cheng Zhu's 30 yuan milk tea interest rate, he thinks it should be about the same.

The turnover and profit of this [pomelo tea] is definitely an extremely scary number.

It's okay to invest a little more upfront, wouldn't it be nice to earn it back?

The more you invest, the more you earn!

Zhou Guodong looked at him and continued: "Since he is not open to joining, then he just wants to open a direct store by himself." I'll calculate that his investment in his next store is 1 million, so let's just say this number. ”

"How much does it cost him to open ten?"

"How much does it cost him to open twenty?"

"He doesn't have any money on hand, so the progress of opening a branch will be very slow."

"And for a brand, is there a lot of stores in the country?"

"Yes, his shop is very popular now, and his milk tea is indeed very innovative."

"But you yourself are in this business, and you should also know that these new products of his are not impossible for others to copy, and it is only a matter of time before they are imitated."

"I'll be blunt, you should know that I can speak well in the company, and I have this idea, and I want to propose to the company to imitate his store and come up with a batch of similar new models."

"What's more, he still sells it so expensive, after copying him, you can still fight a price war with him."

Gangzi: You filthy thing!

You actually want to propose to the brand to copy grapefruit tea!

But he also felt that what Zhou Guodong said had some truth.

In the milk tea industry, technical barriers do exist, but they are not high.

Like this roasted brown sugar bobo milk tea, is it difficult to plagiarize?

In fact, later there was a brand called [Antler Alley] that relied on brown sugar Bobo to become popular, but it didn't take long for the fake store to wreak havoc across the country, and the production threshold of brown sugar Bobo was super low, and this brand did not explode in the end.

"Mr. Guo, what do you mean is that pomelo tea is now gaining momentum and needs to expand wildly, and if the expansion is too slow, it will be a dead end." Wang Zhenggang humbly asked for advice.

"That's right!" Zhou Guodong smiled: "If he has a few more franchisees like me around him to support, this brand will be hot all of a sudden." ”

Zhou Guodong gently patted Wang Zhenggang's shoulder and said, "You can talk to him, you can give him my business card, if he is interested, he can make an appointment with me." ”

This [Super Franchisee] is starting to show his fangs!

This [pomelo tea] is too fierce, and the momentum on the Internet can be said to be unstoppable!

Zhou Guodong has never seen such a good case of milk tea in marketing, he is really stepping on Starbucks to take the position!

He doesn't understand how the other party does it, he only knows that if the other party is willing to take the franchise model, he can go in and get a piece of the pie.

This boss is young and has no background, maybe he can still handle it?

The foundation of [pomelo tea] is too weak.

For [Super Franchisee], this brand is still in its infancy.

It's just a small seedling.

Joining at this moment, your right to speak is not the same at all.

The President firmly believes: "You can either come up with tens of millions of dollars in one breath now, and then expand externally by yourself, or you need the support of super franchisees like us." ”

"Otherwise, you'll be cold by next summer!"

A few minutes later.

- Gangzi came, he came with a business card.

He felt that what President Guo said was indeed reasonable.

In addition, he also has his own careful thoughts: If Cheng Cheng changes his mind and is willing to open up joining, I also want to join.

In the rice circle, he is a bit like evolving from a sunspot to a fan, and then wants to be promoted from a fan to a station sister.

Cheng Zhu didn't expect that the donkey brand belt man who was standing next to Wang Zhenggang just now was actually the legendary [Super Franchisee].

You know, he once considered being a [super franchisee].

However, after listening to Wang Zhenggang's relayed words, a smile of indifference appeared on his face.

Gangzi looked at the expression on the young man's face, and the sentence that he could often see in his mind came to mind: three points of coldness, three points of ridicule, and four points of carelessness.

- it! It's got an inner taste!

Unexpectedly, he is still a senior online lover, but he has always watched pirated copies.

Cheng Zhu looked at the business card in Wang Zhenggang's hand and took a look.

The business card has Zhou Guodong's name and contact number written on it.

"You still hand out business cards, do you think I'll definitely look for him?" Cheng Zhu smiled in his heart.

He raised his head and looked at Wang Zhenggang, and said, "Boss Wang, this Mr. Zhou Guodong may be disappointed, I will not be open to joining, and I have no intention of contacting him." ”

Most of Zhou Guodong's words are farts in Cheng Zhu's opinion, but one thing is half right, that is, his direct sales model requires a lot of funds in his hands.

But he still said that the amount was small.

Tens of millions smaller?

Tens of millions are enough for a fart!

"Boss Cheng, it's okay if you don't plan to open up to join, but I think this country can still meet with each other, multiple friends and multiple ways." Wang Zhenggang continued: "A franchisee like him can speak to the brand. ”

"I heard that many of these big franchisees in Hangzhou are interested in suggesting that the brand also try to imitate your milk tea." Gangzi is extremely enthusiastic and kind.

This made Cheng Zhudu a little surprised.

There was actually a hint in his words.

"You can't fucking be a double agent, right?" Cheng Zhu didn't understand why Boss Wang's temperament had changed drastically.

Gangzi, I still like your unruly appearance before!

But he could see that Wang Zhenggang was indeed kind, just like the last time they met, and said, "Boss Wang, go out and smoke a cigarette?" ”

"Okay." How could he refuse?

The two came to the trash can outside the mall, and Wang Zhenggang took the initiative to hand over the cigarettes this time.

Cheng Zhu: ""

Although I took you a little bite last time because I wanted to cool off, you're too skilled now, and it feels like you've been trained by me.

After Cheng took the cigarette, he just put it in his mouth, and when he looked up, he saw Wang Zhenggang's raised right hand, as well as the flame burning on the lighter in his right hand, and lit a cigarette for him.

- Gangzi, don't be like this, I'm afraid!

At this moment, on the LED screen outside Starlight City, advertisements for [Yuzu Tea] began to appear:

Pomelo tea, to create a new force in China's beverages.

To be exact, this is the brand's slogan.

Cheng Zhu flicked the cigarette ash on the trash can, and then pointed to the sentence on the big screen: "Boss Wang, did you see that sentence?" ”

"See, the boss is very powerful, he can advertise in this kind of place and mix with these big brands."

Cheng Zhu smiled and said, "Then you look at this sentence, who do you think my opponents of this milk tea brand will be?" ”

This really stopped Wang Zhenggang.

The next moment, he saw Cheng Qi pointing at him.

"It's you."

Then, he reached into his pocket again, took out the business card, and tapped it lightly with his index finger.

"It's him."

Gangzi was a little confused.

Damn, I've been named?

Fortunately, Cheng Zhu quickly added: "But in essence, it is the brand behind you." ”

"Whether this Zhou Guodong is hostile or friendly to me, I really don't care."

"Because what I'm doing now is disruptive for the current milk tea industry."

"Therefore, I am not worried about what kind of communication this Mr. Zhou Guodong has with the company, and I am not worried about what the milk tea brand behind him does."

"Because I knew it before I opened"

Cheng Zhu paused, took a deep puff of his cigarette, and snuffed out the cigarette butt on the trash can.

"My enemy is the whole traditional milk tea world."