"Crunch!"

Chen Heyu pushed open the door of the master bedroom and saw that Luo Wenwen was still asleep, her fluffy hair spread out at will, and a strand of green silk fell on her ruddy and shiny lips.

The face is like a peach blossom, and the skin is like clotted fat.

The two tossed until the second half of the night last night, and it wasn't until the girl called out "Dad" begging for mercy that he let her go.

"Little lazy pig, get up and eat."

He walked to the edge of the bed and sat down, lifted the corner of the duvet, and pressed Wei Bing's palm against her face.

"It's so cool! Oh no, I haven't slept enough. ”

Luo Wenwen subconsciously turned over to dodge and murmured in a low voice.

"Eat something and get some sleep, so that your stomach can be more comfortable."

Chen Heyu persuaded him.

Seeing that she ignored her and hid her little head in the quilt, he smiled lightly and picked up the person directly, and slowly walked towards the bathroom.

Luo Wenwen was willing to open her eyes and look at the face close at hand, with sharp edges and a high nose bridge, and couldn't help but raise her head and kiss it.

"Morning, Mr. Chen."

The little girl said sweetly.

"I didn't brush my teeth, I was dirty."

Chen Heyu quipped, pretending to look disgusted.

"Humph!"

Luo Wenwen turned her head sideways, pouting her cherry mouth, her two straight and smooth calves kept swinging, and protested silently.

"Hurry up and wash up, I'll wait for you downstairs and buy your favorite vermicelli buns, sauerkraut buns, and beef soup."

Chen Heyu smiled, put it down gently, and rubbed her little head.

"Wow! Good work, Mr. Chen! ”

Luo Wenwen's eyes lit up, and surprise crawled all over her eyebrows.

"Call my husband to listen."

Chen Heyu was dissatisfied, and hit her buttocks with a "snap", causing the other party to be coquettish.

"I'm going to call you classmate Chen!"

Luo Wenwen held up her small pink fist and said menacingly.

"Yes, yes, yes."

Chen Heyu shook his head, ignored her, and went to the restaurant on the first floor by himself.

This luxury villa with a construction area of 800 square meters, a total of three floors, has its own miniature elevator, which can take 3-5 people, convenient to go up and down the stairs.

It is worthy of being one of the four wealthy districts in Shanghai!

After running ten kilometers in the morning, he found an authentic state beef soup at a nearby breakfast shop, and naturally he wanted to pack two bowls back to try the taste.

Chen Heyu stepped out of the elevator and bumped into his live-in aunt.

"Good morning, sir."

The aunt smiled slightly and greeted warmly.

"Well, Aunt Liu, good morning."

Chen Heyu nodded and sat down at the table.

Luo Wenwen recruited two aunts, one was responsible for cooking, and the other was responsible for household hygiene, so that the environment in the villa could be as clean as ever.

Aunt Liu is from Shancheng and has worked in Shanghai for many years, not only cooking spicy Sichuan cuisine, but also good at Cantonese and local cuisine.

The breakfast that Chen Heyu bought was reheated by her and served in delicate dishes.

After waiting for about ten minutes, Luo Wenwen went downstairs.

"The taste is a little worse, not spicy enough."

"After all, when doing business in Shanghai, the taste should be localized to meet the needs of the public."

Facing Luo Wenwen's comments, Chen Heyu explained with a smile.

The two of them finished their breakfast unhurriedly, then returned to their room to get dressed and pick up a Maserati GranCabrio from the garage.

Lucheng will not go back to live in a short period of time, so Luo Wenwen checked three cars and sent them to Shanghai.

"It's been three years since the car was driven, and it's time for a new one."

Chen Heyu stroked the interior and said to Luo Wenwen.

"Listen to you, next time we go to the auto show together, and buy it when we meet what we like."

Luo Wenwen obediently and fastened her seatbelt.

Chen Heyu started the car and drove to the headquarters of 32 Cafe, which is located in an office building near Guanglan Road, which was mainly rented at a cheap price and spacious environment in 2014.

Lao Zhou investigated the conditions and facilities of software parks in several districts, and after a comprehensive comparison, he submitted an optimal plan.

"Today's financing seminar, with you helping me to sit in charge, I have a bottom in my heart."

Luo Wenwen said with a smile.

"Wasn't the amount of financing set a long time ago?"

Chen Heyu held the steering wheel and asked casually.

"Originally, I planned to sell 15% of the equity in exchange for 80 million US dollars, but now Shanhai Capital helps me carry the sedan chair, and the price has soared to 150 million US dollars.

At present, our idea is to let Hongshan Capital lead the investment, and Shanhai Capital will follow. ”

Luo Wenwen replied.

"We" refers to the management of 32 Cafe, and she, along with Li Ran, Wu Jingjing and others, obviously have an in-depth understanding of the financing plan.

"The valuation of 1 billion is not bad, this has reached the unicorn level."

Chen Hayu teased.

Huaguo Venture Capital Circle will define a start-up company with a valuation of 1 billion US dollars as a unicorn enterprise, which means that it has a strong core competitiveness in a certain field or industry, and is relatively scarce or even unique in the market.

"If you didn't enter the market without your blessing, how could Hongshan and SUG Capital look at a small chain café?"

Luo Wenwen knows it.

"Don't be presumptuous, the domestic market can accommodate at least 300 million coffee users, otherwise, Starbucks can open more than 4,000 stores?

Do a good job, I think this track will definitely give birth to a leading enterprise with a market value of 100 billion. ”

Chen Heyu encouraged.

In the last life, after Ruilu Coffee was listed in the beautiful country, its market value once exceeded 12 billion US dollars, and if there was no impact of financial fraud, it would be just around the corner to exceed 100 billion Chinese dollars.

"A hundred billion dollars?"

Luo Wenwen covered her mouth and smiled.

"Then you're going to have to beat Starbucks on a global scale."

Chen Heyu said lightly.

Starbucks opened 32,000 stores in 82 markets around the world, and at its peak, it has professional roasting plants and support centers in the world's eight largest coffee growing bases.

The first step of 32 Cafe is to challenge the other party's dominance in China.

"The direction of the company's development, I am ready to readjust, listen to your suggestions, and speed up the opening of stores."

Luo Wenwen thought for a while and spoke.

"First of all, you have to innovate in terms of business model, think clearly about your positioning, and take advantage of the golden period of rapid growth of 4G networks and smartphones to pull potential users into the business scope of 32 Coffee.

Then, give full play to the advantages of combining online orders and offline stores. ”

Chen Heyu pointed.

"I understand that this will not only improve efficiency and reduce costs, but also provide a more convenient and nuanced consumer experience."

After Luo Wenwen listened, her brain quickly reacted.

"Clever! However, Starbucks can also enter the takeaway platform and even develop its own delivery system, and the advantages of 32 cafes are not outstanding.

So, that's why I'm asking you to speed up your expansion, and by the time Starbucks reacts, you're not going to outnumber your rivals in terms of the number of stores, and you're going to be in a worrisome position. ”

Chen Heyu admonished.

In his memory, it is clear that in the future, Starbucks will open 6,000 stores in China, and firmly occupy the coffee market with the strong strength of the world's top 500 companies.

If Starbucks had noticed the existence of 32 Coffee in advance and formulated a new marketing strategy for the Greater China Region, 32 Coffee would have been affected to some extent.

At the beginning, Ruilu was engaged in blitzkrieg, opening 1,000 stores a year, 6,000 stores in three years, and 10,000 stores in five years.

With the rise of Ruilu, in the face of shrinking market share, Starbucks lowered its arrogant head in 2021 and chose to enter the food delivery platform and expand the time and space operation area of the store, in order to increase the number of orders and sales.

However, at that time, Ruilu's stores had already exceeded 6,000, which was on par with Starbucks, and robbed the other party of a large number of market shares at a lower price.

"When the financing money arrives, I immediately start the first step of the plan, which is to open 1,000 stores in first- and second-tier cities.

The company is also recruiting a large number of employees, speeding up the training of store managers, baristas and waiters, and striving to spread out all the stalls after the year. ”

Luo Wenwen bowed her head slightly and said slowly.

After a while, the car drove off the viaduct and drove slowly for a kilometer north into a software park with several tall office buildings and R&D centers.

"6th and 7th floors of Building B."

Luo Wenwen pointed to the destination.

32 Coffee Shop did not have enough funds and rented only two floors of office space as office space.

"Wouldn't it be good for you to move to the Pinxi headquarters and use the free venue?"

Chen Heyu pushed the car door, looked at the nearby environment, and couldn't help complaining.

"I want to make my own money to buy a building, classmate Chen, I can do what you do."

"Moreover, so many employees followed me from Lucheng to Shanghai to work hard, and the surrounding rents are cheaper, and after deducting the rent subsidy, they can also feel less pressure."

The little girl explained.

"It's very thoughtful, if I were an employee of your company, I would be very happy."

Chen Heyu praised.

Then, the two walked into the lobby and pressed the elevator button to go straight to the 7th floor.

As soon as he stepped out of the elevator, Shen Peng of Hongshan Capital greeted him.

"Mr. Shen? 32 Coffee's Series B financing is just a small project, but it can still work for you? ”

Chen Heyu smiled and shook hands with the other party.

"A unicorn with a billion valuation is not a small case, especially, this company has always been the exclusive investment of Shanhai Capital, and I can't miss it if it can be opened for financing this time."

Shen Peng lifted his glasses lightly, full of energy, and seemed to be determined to win the B round of financing of 32 Coffee.

"Please!"

Chen Heyu crossed his behalf, pulling Shen Peng towards the conference room.

Walking into the conference room, he found that there was also a beautiful foreign lady, and he was obviously stunned for a moment.

Li Ran was on the side, and when he saw him and Luo Wenwen appearing, he walked slowly, and said in the ears of the two: "This is the co-founder of DES Capital, Daria. ”

(End of chapter)