Chapter 98: Demon Capital General Almost Fell into the Pit Again
"Gormo, I've already arranged for someone to help me get some information back."
"But the more information I have, the more questions I have."
Xue Wenqiang is also under a lot of pressure now.
Huaxia branch has not been so valued by the headquarters, but now it has suddenly become the focus of public opinion.
Headquarters is asking about the progress of things every morning and evening.
At the beginning, he was still very happy, and felt that the Chinese newspaper was still very conscientious.
SKF did not pay the other party for advertising, and actually stood up to help get justice.
But as the comparison report of SKF and Nanshan's hub bearings was exposed, the style of painting began to change.
As an original supplier, SKF has become synonymous with high price and low quality?
Some people even questioned whether SKF took inferior products to China for sale and treated them differently?
Things are getting bigger and bigger, and they're out of their control.
"What does it mean that the more information, the more questions, isn't your statement inconsistent?"
Gormo glared at Xue Wenqiang dissatisfied.
He is most annoyed by people going around in circles with him right now.
"That's the case, we investigated and found that all the raw materials in Nanshan are purchased domestically, which is abnormal."
"Whether it is the bearing steel or the wheel bolts they make, I don't think the domestic materials can meet the requirements."
"Originally, I thought it was not imported materials that they bought through domestic agents, but after a round of investigation, I found that their steel was made of Anshan Iron and Steel and Baosteel."
"The best special steel in the world is either produced by Dongying or produced by Germany, and the bearing steel of Anshan Iron and Steel and Baosteel, and even Huaxia's own universal and humanistic bearings, are only used in low-end products."
"Now Nanshan is using these special steels to produce better wheel bearings than us, which I think is unbelievable."
As soon as Xue Wenqiang explained this, Gormo's brows furrowed.
Special steel, also known as alloy steel, refers to those steels with special composition, structure, and production process, and special physical, chemical and technological properties.
It is to add one or several alloying elements to carbon steel in an appropriate amount to change the microstructure of the steel, so that the steel has a variety of different special properties.
It seems that there is no difficulty, but even in 2023, Huaxia's steel production will already be the first in the world, but it still has to import a large amount of special steel every year.
Not to mention that in this era, Huaxia's iron and steel industry only pays attention to output income and does not pay attention to quality income, and the production of special steel is even worse than that of foreign counterparts.
"I heard from the people in the main engine factory that Nanshan's wheel bearings use a very special heat treatment process, will it have anything to do with this thing?"
Although Gormo is not a technical expert, he also did technology in his early years, and then switched to sales.
So for the situation Xue Wenqiang said, he is also thinking about what other possibilities there are.
"That's true."
"I heard that their hub bearing production line uses a heat treatment furnace as the front end process, and they themselves reprocess the special steel they bought."
"But in general, unless you re-add alloying elements for melting, it is difficult to completely improve the properties of the material if you only rely on the heat treatment process."
"Our technology analyzes the chemical composition of Nanshan's hub bearing materials, and the types and contents of alloying elements in them are different from ours."
As soon as Xue Wenqiang said this, Holm immediately asked, "Is there a comparison with the chemical composition and metallographic structure of the raw materials of Anshan Iron and Steel and Baosteel?" ”
"This ...... Not yet. ”
"Hurry up and arrange! We must make a clear comparison, so that we can know whether the special heat treatment process boasted by Nanshan Technology Co., Ltd. is really so powerful. ”
"If they can greatly improve the properties of materials through heat treatment, then we must pay attention to this situation."
Although Golmo always thinks that it is impossible for the Chinese people to achieve any world-leading results in the heat treatment process of special steel, the parameters of Nanshan's wheel bearings are in front of them.
He just didn't believe it, and he didn't dare to completely rule out this possibility.
If this is the case, then SKF's attitude and strategy towards the Chinese market need to be re-examined.
If you are not careful, this will affect SKF's position as a giant in the bearing industry.
……
Time is often the best weapon to dispel the heat of public opinion.
With the emergence of other hot news, ordinary people's attention to the chaos in the automotive aftermarket has slowly become lower.
To some extent, this has also made the pressure on SKF and the OEMs a little less.
However, the fact that ordinary people don't pay attention to this matter doesn't mean that people in the automotive industry don't pay attention.
Whether it is the domestic counterparts Wanxiang, Human-oriented and Zephyr Bearings, or NTN and Timken, they are all taking SKF, Nanshan's wheel bearings and their own products to do various comparative analysis, trying to find opportunities to improve products.
As for the OEMs, that's even more needless.
In the industry, it is necessary to review the possibility of using low-cost and high-quality products.
Coupled with the unique localization rate pressure of this era, the enthusiasm of OEMs for procurement is higher than at other times.
Needless to say, Modu Volkswagen and Shenlong Automobile are already communicating with Nanshan about the specific switchover.
The Spring City public also followed the pace of the magic capital public and made relevant decisions.
The magic capital that has suffered a loss is universal, and this time it was taken aback again.
"Yu Xing, are you sure that GM has received samples of Nanshan's wheel bearings last year, and is already doing a real car durability test?"
Wang Huiliang was deeply impressed by the fact that the nut plate was exported to domestic sales.
He didn't want to do it again.
Then it will directly become an accident.
"Yes, I also confirmed with Nanshan that last year, their Mr. Cao made a special trip to the United States, and he should have visited the relevant personnel of GM headquarters."
"It is said that the exterior styling of the Chevrolet Silverado, which was just launched this month, was designed by Mr. Cao, and now it is selling very well in the United States, and I think it is possible that their wheel bearings will be used at the headquarters at any time."
Yu Xing also felt a little afraid.
Wheel bearings are too important, so at the beginning, although he also paid attention to public opinion, he did not take special specific actions.
I thought it was the same as previous reports, and no one paid attention to it after a few days.
Who knew that I almost fell into the pit again.
"You also report this matter to Jim, and ask him to contact the procurement center of the headquarters directly to see what the other party thinks."
"At the same time, I also asked the headquarters about the situation of Nanshan's hub bearings, to what extent it has been confirmed, and whether any problems have been found."
"I heard that Modu Volkswagen is already using Nanshan's wheel bearings, and if the headquarters has not found any problems so far, then we will immediately start a review of the switch."
With Wang Huiliang's decision, Nanshan Technology Co., Ltd.'s hub bearing has another customer.
Although most customers only gave about half of the supporting opportunities to Nanshan, it was a huge breakthrough.