Chapter 241: The Choice of Knives, Guns, and Wine
Cao Yang arranged so many saucy operations, and the effect naturally began to work.
It is said that money can make ghosts grind, although this is an exaggeration, but as long as the money is in place, many things will be easy to do.
Especially in the United States.
Whether it is a headhunting company or a team of lawyers, the work is very powerful.
These effects soon began to be seen by SKF.
"Cruise, at this pace, how long will it take for us to win this anti-dumping investigation?"
Ovid is under a lot of pressure right now.
CEO Johnston has been in the United States for a while now, and whether he has done his job well or not is directly in the eyes of others.
It's about my future.
"Ovid, Nanshan is much smarter than we thought, and it is also very different from the Chinese companies I knew before."
"They actually knew that lawyers from law firms with close ties to the Department of Commerce had been hired in the United States to join their response team, and they pointed out a lot of problems in court."
"For example, we at SKF, except for a small number of bearings, most of them are imported from Europe."
"When we and Nanshan are both importers, we are not qualified to promote anti-dumping investigations."
"So now the focus is on a small number of parts that are locally produced in the United States."
"But Nanshan has also prepared a lot of cost-related materials now, although some of the information is doubtful, but the attitude of people to actively respond to the lawsuit, the jury is in the eyes."
"Coupled with the fact that many people on the Internet in the United States are on the side of Nanshan, I am afraid it will not be so easy for us to win the case of anti-dumping investigation."
"Even if we do win in the end, it may be a year later, or even two or three years later."
"At that time, we at SKF probably had no market in the United States."
"I can't live in Huaxia."
"When the time comes, it will be cheaper for nothing, and Timken will be the local bearing manufacturers in the United States."
"Maybe after the development of these local manufacturers, they will come to Europe to compete with us for the market."
Crews, the legal director of SKF America, said that Ovid's mood fell to a low point.
Obviously I have worked so hard, why is the result so unsatisfactory?
He had been in Huaxia for a long time before, and he felt that the Chinese people said that as long as you are willing to endure hardships, you will definitely get ahead.
But he slowly felt that as long as you are willing to endure hardships, there will be countless hardships waiting for him.
This kind of discovery is very desperate.
"Now this case has attracted a lot of people's attention, and the eyes of the entire automotive industry are here."
"And on the European side, public opinion is also paying attention to this matter."
"So we must not lose, and it is best to close this case and other cases with Nanshan as soon as possible in the next few months."
Ovid had a vague feeling of lifting a stone to shoot himself in the foot.
Originally, I thought that he had seized Nanshan's handle and could make reasonable use of WTO rules to drive Nanshan out of the American market.
I didn't expect the situation to be completely different from what I imagined.
Now he's a bit of a hard time riding a tiger.
Do you want to compromise so early?
Do you want to arrange someone to contact the people in Nanshan privately?
Ovid was tormented.
"It is certainly not so easy to lose, normally speaking, the anti-dumping investigation, the side that responds to the lawsuit, there are not a few times that can win, we naturally have an advantage."
"But if you want to win, I'm afraid it's not that easy."
"Nanshan's posture makes it clear that they will not compromise, even if they are sentenced to dumping in the first trial, they will definitely appeal again in the end."
"It's not a month or two that you can do it back and forth."
Cruise felt that he couldn't give Ovid the expectations he shouldn't have, or he would be the one who would be uncomfortable then.
No matter what company you are in, it is almost human instinct to first set aside your responsibilities.
"Then our patent litigation case, can we also deal with it in this way?"
Ovid immediately thought of other cases.
SKF originally thought that with a wave of its arms, many bearing manufacturers would jump out to fight side by side with it and deal with Nanshan together.
But the results were not so rosy.
Many companies are willing to enjoy the fruits of victory, but when they are asked to contribute, they often become selectively deaf.
"Yes, of course, yes!"
"But if you want to do this, I suggest that a special budget be determined within the company as soon as possible to pay for various legal fees, and this amount may be relatively large."
As soon as Cruise said this, Ovid was torn.
still has to pay money, and still pays a lot of money, and his will immediately becomes less firm again.
"How much will it cost?"
SKF America is close to losing money.
If this costs a lot of money to fight a lawsuit, Ovid is worried that this year's earnings report will directly turn into a deficit.
Then his position is in jeopardy.
"It's hard to say the exact number right now, but it will take at least $10 million, if not more!"
Cruise said this, and Ovid fell silent.
How expensive is it?
"I'll contact the people in Nanshan again and probe their tone!"
Ovid thought of the task Johnston had given him.
It seems that someone can be the CEO, but he is only the head of the American branch, and everyone's vision is really different.
If it continues to resist, SKF does not seem to be able to take advantage, and it may be heavily fined for antitrust matters.
At that time, even if he grabbed some orders from Nanshan, he didn't know when he would be able to earn back the $10 million.
Besides, $10 million is still at least!
That is, there may be more.
The American branch will never be able to take this extra expense!
……
"Teacher, the attitude of those companies seems to be changing now, and our lawsuits have begun to have their effects."
"I heard that Schuler was also pushing the Ministry of Commerce to launch an anti-dumping investigation on Nanshan Press, but now they have taken the initiative to withdraw it."
"SKF is the initiator, and I feel that the attitude will change soon."
In Zhou Yuan's room, her protégé Xiao Rong was preparing materials for her while talking about the latest opinions.
Although Xiao Rong is only a senior this year, she has already decided to study under Zhou Yuan.
So now I also came to the United States to help Zhou Yuan.
Of course, it can be regarded as coming over to help serve Zhou Yuan.
Although Zhou Yuan is an academic authority, her professional knowledge is very strong.
But in terms of the domestic atmosphere, she was inevitably affected by some influences.
For all kinds of pulling relationships, squeezing graduate students, that is also a must to learn.
In this environment, Zhou Yuan can achieve fame and fame, and there are still many academic achievements, and Zhou Yuan's comprehensive ability is obviously extremely strong.
"Mr. Cao's response plans, I thought it was a bit of a joke at the beginning, but after the real implementation, the effect is really a bit beyond imagination."
"Not only do some manufacturers in the back dare not make new moves, but SKF, which is at the forefront, has obviously begun to change its attitude."
"This shows that the current plan is correct and effective."
"At the same time, after cooperating with my colleagues in the United States, I also realized that domestic lawyers still have a far less understanding of international law and WTO-related laws and regulations than American lawyers."
"In the future, our teaching should also be adjusted as much as possible in combination with international trade."
"Only by applying what you have learned can you better apply the knowledge you have learned in school to your future work."
Zhou Yuan originally thought that he would be the person in Nanshan's response team, and Nanshan must rely on himself to have any hope of winning the lawsuit.
But the current situation is very different from what she thought.
Not only did Nanshan not fall into passivity, but after many tricks were used, they had already begun to take effect.
"Teacher, there has been new progress in this case so quickly, can it be shared with my younger brothers and sisters as a case in the future?"
"In the future, if other companies encounter this situation, they can directly use it for reference."
Xiao Rong looks innocent and romantic, and her skin is very fair.
However, she is obviously not completely out of the category of silly white sweet.
"Xiao Xiao, this case in Nanshan is naturally worth entering the classroom."
"But their case doesn't necessarily have much reference significance."
"After all, no company can go to court at any cost like Nanshan, or even take all the company's profits to go to court."
"In particular, Nanshan also took the initiative to provoke a bunch of lawsuits and wanted to drag his competitors into the water."
"This trick is very expensive, and ordinary companies can't learn it at all."
"So you say that other companies have copied it, that's not realistic at all."
"Unless it can be as powerful as Nanshan and launch very competitive products."
Zhou Yuan saw it very clearly.
Some tricks may seem simple and easy to use, but not everyone can learn them.
It's like now some people want to arrange for their children to go to work in the bank, and they can solve it by directly depositing 10 million.
Is this method of saving money to solve the problem of children's employment that ordinary people can learn?
"That's true, but at least Nanshan has given us a more direct understanding of international anti-monopoly investigations and anti-dumping investigations, and we have also seen the impact of patent infringement."
"I don't know where the situation will go next."
It has been more than half a month since I came to the United States, but there is no sign of ending the case.
So Xiao Rong was also a little confused at this time.
Of course, this is that the emperor is not in a hurry, and the eunuchs are in a hurry.
Just when she was discussing things with Zhou Yuan, the little secretary Mi Ying was also talking to Cao Yang.
"Mr. Cao, the domestic Internet now regards Nanshan as a hero, thinking that we dare to sue with so many international giants in the United States, and we have also taken the initiative to provoke a lot of lawsuits, which is a very powerful and very pleasant approach."
"But now we're actually doing a lot of work, and if some other actions that we have done with the top management of Ford Motor and SKF are exposed, will it affect the company's image?"
As Cao Yang's secretary, Mi Ying follows Cao Yang all day long, and she is very clear about the various methods used by Nanshan.
Whether it's hiring trolls to do things on the Internet in various countries, or going to meet people from Ford and SKF in private.
Behind these whereabouts are a lot of meanings.
"We provided SKF with knives and guns, and we also provided fine wine, and what they wanted, it was up to them."
"As for public opinion, I'm not particularly worried."
"After all, for domestic netizens, as long as Nanshan's lawsuit does not fail and the product is not subject to anti-dumping duties, everyone will not particularly mind the occurrence of other things."
Cao Yang is not worried about whether the company or his reputation will deteriorate at that time.
Doing business is never about working honestly.
All kinds of silent contests are not simple at all.
"But the people who support us on the Internet are generally young people, and these people don't see the problem so comprehensively, and if they are guided a little, it may bring backlash to Nanshan."
Mi Ying's reminder is obviously not nonsense.
The higher you stand, the worse you fall.
Mi Ying naturally didn't want Cao Yang to fall from a height.
"If this is the case, then it is just a good lesson for everyone, let everyone know that commercial warfare is like a battlefield, and any means can be used."
"As long as the end result is for the better, that's enough!"
"In the future, more and more new technology parts will be developed in Nanshan and become the largest auto parts company in China."
"In the future, these things will soon become cases where Nanshan knows how to be flexible and change, and Nanshan understands the American style of doing things."
Cao Yang spread his hands, feeling that Mi Ying's worries were completely unnecessary.
"Will you continue with the previous plan?"
"SKF people have started to contact us, can some plans be put on hold?"
Mi Ying is obviously still relatively simple, and thinks that everyone is already in contact, so it is not suitable to be too fierce.
But Cao Yang won't eat this set.
"If you hit hard enough and hurt people, they can recognize the reality faster and better."
"Otherwise, there will always be expectations that should not be there, which is not conducive to solving the problem!"
"So what we should do, don't stop at all!"
"Let companies like SKF and Aisin feel the pain caused by Nanshan's knives and guns, and then hand over the wine to see if they are willing to go down the stairs."
Cao Yang's idea is obviously very clear.
Before those opponents completely retreated, Nanshan's attack couldn't stop!
(End of chapter)