Yu Yu joined Autohome.

The position is deputy general manager and editor-in-chief.

Zhang Fugui originally had an opinion on this arrangement.

However, Cao Yang simply explained, and he had no opinion at all.

Of course, Zhang Fugui's arrangement will definitely not be announced until the internal meeting in Nanshan is over, and now he will continue to escort Yu Yu.

However, after the news of Yu Yu joining Autohome spread within NetEase, Fang Dawen's mood was complicated.

"Lao Fang, you can do this enough, send talents to Autohome."

"This time our game section was rectified, it was something that Autohome did, right?"

Pan Wei is the project director of "Journey to the West", and he and Fang Dawen joined the company in the same year, and the relationship is relatively familiar.

So after he heard that someone from the car channel had jumped ship and gone to Autohome, he made a special inquiry.

As a result, it was okay not to ask, but when he did, he was a little angry.

"He didn't sign a non-compete agreement with the company, and it was his freedom to go wherever he wanted."

"Speaking of which, he can't be entirely blamed for the responsibility this time."

Although Fang Dawen was uncomfortable in his heart, he definitely had to explain a few words from Yu Yu's point of view.

Otherwise, he, the editor-in-chief of the car channel, would have a disgraced face.

"That's what I said, but it's still hard to understand that he came up with a stupid trick on the front foot to deal with Autohome, and then joined the other company's behavior on the back foot."

This time, Pan Wei's game plate was the most affected, so the opinions were also the greatest.

As for the car channel, on the whole, the traffic has risen.

After all, the section of "Lady as a Car Model" is really powerful.

Originally, some users of Autohome were attracted to it.

The car channels of several other portals are a little excited, hesitating to make a "wife as a car model", "girlfriend as a car model", "baby as a car model" and other sections come out.

"There are not many Internet companies here in Yangcheng, except for us, the most famous is Autohome."

"In the past year, the number of employees in the company who have switched to Autohome has been more than a dozen if not a hundred."

"It's a normal turnover of people, so you don't have to think too much about it."

Fang Dawen will not accept Pan Wei's accusation no matter what.

Otherwise, it will become like the car channel is really doing something wrong.

Fortunately, Pan Wei only complained and did not chase after him.

But oh, Autohome has completely entered his field of vision.

……

After the New Year's Day holiday, Cao Yang began to enter a new round of busyness.

This time, instead of dealing with the internal affairs of the company, he was busy picking up customers.

On the agenda, the CEOs of various OEMs came to visit with their teams for several days.

As a supplier, it's not good for you to say no.

The first to come over was BYD, which has geographical advantages, and Wang Fu personally came to Nanshan Industrial Park with more than a dozen people from R&D, procurement and sales.

After touring the production line of F6 engines and gearboxes and other parts in the industrial park, I returned to the conference room.

"Mr. Wang, I'm a little curious, what is the special meaning of this BYD name?"

Many people think that the conversation between high-level people must be very serious, and the discussion is also a very high-level topic.

Not really.

We're all human.

Normal greetings are no different from ordinary people.

For example, now, after entering the conference room and everyone simply took a sip of tea, Cao Yang and Wang Fu, the two bosses of both sides, began to greet each other.

In fact, in many negotiation scenarios, at the beginning, the leaders of both teams will make small talk for a few minutes.

And then slowly get into the topic.

In this way, it can be regarded as a process of getting acquainted with each other, sorting out ideas, and brewing speeches.

"Mr. Cao, do you want to listen to the truth or lie?"

Although Wang Fu was born in technology, he is actually very talkative.

Otherwise, there would be no way to run the enterprise to its current scale.

"Oh?"

"What about the truth, and what about the falsehood?"

Cao Yang looked at Wang Fu with interest.

"Falsehood is that this name is a nice name that I have selected after careful consideration."

"As for the truth......"

"Mr. Cao, you know, there are many enterprises in Shencheng, and it is not easy to pass a two-word name, and all five names have been registered. Then you can only take three words, 'BYD' is more strange and easier to pass. ”

After finishing speaking, Wang Fu also added, "At that time, it was difficult to start a business, and I don't know if I can survive." ”

"Now that the company has grown and grown, has Mr. Wang ever thought about whether to repackage it?"

Since Wang Fu came over to visit him today, Cao Yang is naturally ready to give some feedback.

It also makes people feel that this trip to Nanshan is worth it.

"Mr. Cao, this statement is considered to be a piece of our internal thought, during this time we have taken out the initials of the three words of BYD and turned it into 'BYD', and we are going to focus on promoting this brand name in the future."

"Lest everyone always think that BYD's three words are not foreign and a little weird."

Wang Fu was very honest in this matter.

At his level, there is no need to hide anything from such "trifles".

"The three letters BYD, although it feels a little better than the three words BYD, but I think it can actually be done better!"

As soon as Cao Yang said this, not only Wang Fu's interest came, but also Wu Huabi, the head of BYD's sales department, and Liang Chuanqing, the head of R&D, and others next to him, also looked at Cao Yang very curiously.

"Mr. Cao, I would like to hear about it!"

"BYD, by extension, Build Your Dream, that is, to achieve your dream!"

Cao Yang didn't hesitate, and directly moved the things used by others in the future, anyway, the things were returned to their original owners.

"BYD, Build Your Dream!"

Wang Fu muttered a few words in a row, and the more he chattered, the more excited his expression became.

This interpretation is many times better than the previous proposal within my own company.

"Mr. Cao, amazing!"

"You're amazing!"

"This sentence alone is worth 100 million!"

"You saved 100 million for our BYD!"

"This year's annual career price reduction, Nanshan does not need to be reduced!"

Wang Fu is a person who knows the goods.

Although Cao Yang just said a simple sentence, this sentence is really valuable for BYD now.

The importance of a good name is undeniable.

At the beginning, Toyota wanted to give Lexus a good name, but it cost at least more than $10 million to toss back and forth, and finally a generation of classics was born.

Now BYD has so easily sublimated its name and looks very fashionable, and this benefit is not simply measured by money.

"Then I will thank Mr. Wang!"

"All factories in Nanshan have just been put into operation in the past two years, and all kinds of equipment investments are far from being recovered, and the pressure to reduce prices is really great."

Hearing Wang Fu say that Nanshan was exempted from this year's annual price reduction, Cao Yang naturally agreed unceremoniously.

This is not the time to be modest, it's all real money.

Besides, Cao Yang's positioning of Nanshan has always been to take the route of relying on technology to get orders.

The annual price reduction of car companies is not that they cannot cooperate.

But the kind of annual price reduction of five or ten points at every turn, then there is no need to talk about it.

His goal is to move closer to Bosch and Denso, and give you a symbolic price reduction of one or two points a year, even if it is very cooperative.

If the VA project is promoted, then it will give you 3% at most, to the top!

At the same time, in the first year of mass production, it was not accepted that the annual reduction was required.

These rules have now been implemented by Zeng Tingting relatively well.

Although some companies are not so satisfied, but considering Nanshan's products, QCD is still the most advantageous, and finally everyone still accepts it.

Even slowly, the industry has formed a kind of Nanshan price is more reliable and will not be reported randomly, but there is no way to give you a significant additional price reduction.

This is actually beneficial to the long-term development of Nanshan.

"By the way, Mr. Cao, we BYD are going to develop an SUV and an entry-level mini car, do you have any suggestions?"

BYD, which has already tried the sweetness from the F6 model, obviously still wants to listen to Cao Yang's suggestion.

But this time, Cao Yang didn't stand up and say anything again.

The case of F6 is there, and BYD just copied it.

It is nothing more than a matter of choosing the benchmark model.

"Mr. Wang's aesthetics of the whole vehicle must be higher than mine."

"I believe that BYD's R&D personnel will be able to develop models that satisfy everyone."

As soon as Cao Yang heard about the mini car, he knew that the engine of this car had nothing to do with him.

This aspect is the world of Dong'an Power, and there is no need for Nanshan to fight with others for price.

As for SUVs, the best-selling ones on the market are none other than those of Toyota, Nissan, Honda, Chevrolet, Ford and other car companies, and they can find their own sales.

Sure enough, Wang Fu just asked casually this time, and he didn't really dwell on it too much.

Next, the two sides had some directional conversations on the cooperation in the development of some specific parts and the in-depth cooperation of powertrain solutions.

Although BYD wants to establish a complete set of parts industry chain by itself, it is obvious that it still needs to continue to rely on Nanshan.

Therefore, the atmosphere of the conversation between the two sides is still relatively harmonious.

……

After sending off BYD and his entourage, Cao Yang immediately ushered in a delegation from Great Wall Motors.

Fortunately, the process is almost the same, visiting, introducing, communicating, and eating.

Cao Yang knows that Great Wall Motors will develop quite rapidly in the next ten years.

In order to make its parts business bigger and stronger as soon as possible, it is not harmful to Nanshan to properly promote the development of Great Wall Motors, only benefits.

Anyway, he is confident that he can make more money than the whole vehicle through the parts business.

After a few years, when Nanshan enters the automotive industry again, he will directly avoid their track, and everyone can still be partners.

"Mr. Wang, Great Wall Motor's pickup truck business is doing very well, but due to policy restrictions, the pickup truck market in China is relatively limited."

"I think you can focus on SUV models, launch a few more SUV models in the future, or even just make SUV models."

"From compact SUVs to small and medium-sized, medium-sized, medium-large, large, and full-size SUVs, it is enough for Great Wall Motors to sell more than one million units."

After greeting for a while, taking the opportunity of Wang Ying taking the initiative to exchange views on the automobile market with Cao Yang, Cao Yang said his thoughts.

Wang Ying, who had this idea vaguely, immediately felt that her heart suddenly opened up.

Great Wall's H3 model is the most successful model of the year.

If you continue to follow this path in the future, it will be very consistent with what Cao Yang said.

However, she still had some doubts, and said: "Mr. Cao, your suggestion is very reasonable, but most of the cars sold on the market now are sedans, if we bet on SUVs in an all-round way, does consumer acceptance need a process?" ”

"In the past, SUVs did not have much to do with ordinary consumers, mainly because those SUVs were positioned as off-road vehicles, which were not suitable for driving on urban roads, or driving on urban roads, and there was no way to give full play to its advantages."

"That doesn't mean consumers don't like SUVs."

"Honda's CRV, I think you must know it, right?"

As soon as Cao Yang said this, Wang Ying's face changed, but he quickly returned to normal.

The blockbuster new car they are going to launch this year is based on CRV.

"Of course, I know about the CRV, and I heard that the sales in the United States are very good, and it is the first mass-produced model of Zephyr Honda."

Wang Ying quickly let go of other thoughts in his heart and listened carefully to Cao Yang's analysis.

"This CRV, although it is also an SUV, is essentially a sedan with an SUV appearance, which is an urban SUV."

"It fully satisfies people's pursuit of bigger and higher, but it perfectly inherits the advantages of sedans."

"I think that in the future, Great Wall Motor's SUV route can refer to the CRV."

"Anything the same size as the CRV, one size smaller than the CRV, one size larger than the CRV, or even a lap larger than the CRV can be considered for launch at the right time."

Cao Yang felt that he had made what he said clear enough.

If Great Wall Motors doesn't know how to develop like this, he doesn't know what to say.

"Thank you, Mr. Cao, for your proposal, we must think about it after we go back."

"However, in terms of powertrain, we would like to discuss the cooperation model with Nanshan, whether we can develop a 2.0T turbocharged engine for large SUV models and a 1.0T or 1.2T turbocharged engine for small SUVs based on the 1.5T turbocharged engine?"

Wang Ying originally thought that he would just let the brothers of the "Tape Measure Department" copy it.

But seeing Nanshan's attitude towards patent litigation, she felt that it would be better to discuss.

(End of chapter)