While Nanshan Group is busy making summaries, other companies and institutions are also doing similar work.

However, compared with the speed of Nanshan, some data in 2005 are not so fast in the district.

Liu Tianwu was very familiar with the style of doing things in Nanshan Group, so he didn't wait for the data of the statistics and tax departments, and made a direct phone call to Cao Yang.

For him, as long as Nanshan Group can achieve last year's business goals, then the goals set by the district can be successfully completed.

"Congratulations to Mr. Cao, Nanshan Group has once again broken through a new level and become the first private enterprise in Yangcheng with a turnover of more than 60 billion yuan."

"From the perspective of the entire industrial chain, your contribution to GDP can even reach nearly 100 billion, which is definitely a great contributor to economic development."

Cao Yang has never disappointed Liu Tianwu.

This time is no exception.

"Thanks to the full support of the district in terms of land and talents, otherwise we would not have been able to develop so quickly."

"In the past few years, Nanshan Group has had projects under construction every day, even if it is a holiday, it has not really stopped."

"Looking forward to 2006, we will continue to increase the pace of investment and launch more projects."

"It is expected that it can continue to maintain a growth rate of 20% this year and make some contributions to the economic development of the district."

Cao Yang naturally knew what Liu Tianwu cared about, so after talking about last year's data, he immediately told him this year's goals.

As a leading enterprise in the district, the growth rate of Nanshan Group basically represents the economic growth rate in the district.

Therefore, Liu Tianwu is sometimes more concerned about the development of Nanshan Group than Cao Yang, the person in charge of the enterprise.

"I heard that during this time, many local personnel are planning to visit Nanshan Group, if Nanshan needs any support from the district, you just mention it to me, you don't have to be polite."

As a star enterprise in Yangcheng, there are naturally many places that want Nanshan Group to invest in the past.

For some districts and counties, even if it is just a project with an output value of more than 100 million yuan in the past, it is very remarkable.

After all, 100 million in 2006 is still quite valuable.

It would be nice to have an engine factory in the past.

The output value is directly 100000000000000000000000000000000000000000000

Even customers such as Chery, Geely, and Changan hope that Nanshan Group can build factories near them.

It's just that Cao Yang himself has taken into account the convenience of the current management and has not taken this step yet.

Liu Tianwu also knew that Nanshan Group would have to go out sooner or later, but he just hoped that this day would come later.

It's best to come back after you've left the area.

That's why Cao Yang will continue to take the initiative to put forward some conditions.

"If you want to talk about the things that support in the demand zone, there are really a few."

"At present, our Xingchen Automobile has begun to officially mass production, and more models will be put into development in the future."

"At the end of last year, we have jointly built an automobile wind tunnel laboratory, but there are some experiments, and it is still necessary to build another test site."

"We want to buy a piece of land in a slightly more remote part of the neighborhood to build a large vehicle proving ground."

"For example, some bad road durability tests, real car durability tests and other projects need to be completed in these proving grounds."

"But this kind of test site, the annual output is very limited, basically an affiliate of Xingchen Automobile."

"However, it has relatively high requirements for land area, so our company is still considering where to build such a test site."

The leaders have asked you to put forward conditions, and Cao Yang will naturally not be polite.

Any large automobile company must have its own vehicle testing and testing ground.

Otherwise, you have to go outside to do any project, which is very inconvenient.

"Automobile proving ground?"

Liu Tianwu was a little disappointed in his heart, but he also controlled his emotions well.

In this year, the land is not as tense as in later generations.

There is still a lot of land in the district that can be used for use.

It's a bit of a pity if it's just used to build a proving ground.

If Nanshan Group says that it will be used to build a vehicle factory or an engine factory, even if it is a parts factory, then Liu Tianwu can coordinate as much as it wants.

Of course, disappointment is disappointment.

Avoiding opening the head of Nanshan Group to invest in other places, Liu Tianwu still said very happily: "No problem, how much land do you need, tell me, I will arrange a special person to dock this matter, and all the land will be completed in the first quarter of this year." ”

Although Liu Tianwu's answer was also in line with Cao Yang's expectations, he was still a little moved.

Of course, moving is moving, and the requirements that should be made will not be lowered at all.

"The main facilities of the automobile test site are to concentrate on the construction of a variety of test roads, including the high-speed driving of the car ring track, the bumpy and uneven bad road that can cause strong bumps in the car, as well as the dynamic square, ramps, ABS test road, noise test road, etc., in order to provide stable road test conditions for the car."

"From what we have learned from our investigation, whether it is Toyota or Volkswagen, or General Motors and Ford, the scale of their test sites has reached an area of thousands of acres."

"Even if we engage in a smaller scale and fewer projects, at least it cannot be less than 500 acres of land, otherwise there is no way to play the function it should have."

"If you can have 1,000 acres of land, it would be great."

After Cao Yang finished speaking, he waited for Liu Tianwu to answer.

However, this time Liu Tianwu was very happy, and said directly: "The district has always been very supportive of the development of Xingchen Automobile, since the test site of automobile companies has an area of thousands of acres, then we can't lag behind." ”

"For the time being, we will select a site according to the goal of 1,000 acres."

"However, such a large land acquisition, what our district has said does not count, it needs to be reported level by level, and I will personally follow up."

That is, it is only the beginning of 2006, even if it is another five or six years, it is estimated that it will be useless to spend 1,000 acres of land nearby to build a car test site.

However, the construction of the test site this time also reminded Cao Yang.

Nanshan Group can not engage in real estate, but appropriate land reserves still need to be done.

Otherwise, it will be more and more difficult to continue to expand the factory area near the Nanshan Industrial Park in the future.

The corresponding land cost will also be higher and higher.

The topic of land reserves needs to be started in advance before the end of the financial crisis.

"Thanks to the support of the leadership, I am confident that Xingchen Automobile will become the most successful automobile brand in Huaxia and let it go to the world as soon as possible."

"Next week is the press conference for the official launch of Xingchen Automobile Ziweixing, and you can come to support the leaders at that time."

Regarding Cao Yang's "forced" invitation, Liu Tianwu laughed and said: "You must go, there will be leaders in Yangcheng City to attend at that time, and I will ask the secretary to connect with your general manager's office in advance." ”

As the first self-owned brand model in Yangcheng, Liu Tianwu is naturally very supportive.

What's more, Ziweixing has made a lot of news in recent months, even if Cao Yang is not invited, he has to take the initiative to participate in this listing event.

……

The better the car sales, the more motivated people will be to announce their sales and the sooner they will announce them.

Only a few days after January, most of the car companies have already released their sales data for December and the whole of last year.

In the past 2005, the automobile market in China has developed very rapidly.

Although the overall sales figure has not been released, it is certainly more than 5.5 million units, a double-digit increase.

Great Wall Motor, Chery Automobile, Geely Automobile, BYD Auto and other independent brand car companies have launched some of their own blockbuster models this year, and their performance is very impressive.

This year, the joint venture car companies are not far behind, and have introduced many new models to the Chinese market.

In February 2005, Chevrolet Luxes went public.

In March 2005, the 12th-generation Toyota Crown sedan was domestically produced in Chuncheng Toyota.

This is the first time since its birth 50 years ago that the Crown sedan has been produced outside of Toei territory.

In April 2005, the all-new domestic Audi A6L was launched, and its "big mouth" front face has since become the iconic design language of the Audi brand, and it still looks outdated.

In addition, the domestic Audi A6L is 100 mm longer than the global version, catering to Chinese consumers who prefer more space in the rear.

On June 16, 2005, the first urban SUV Tucson of Imperial Hyundai was launched.

On December 22, 2005, the domestically produced Mercedes-Benz E280 was launched, marking the meeting of the world's three major luxury brands in the Chinese market.

……

All kinds of actions continue, and the results are quite outstanding.

As a result, the 2005 car sales list came out soon.

"Mr. Cao, look at this list, in the sales list of SUV models, independent brands firmly occupy the top three."

The winter in Yangcheng is not cold, and there is air conditioning in the office.

So Mi Ying simply wore a denim shop with a beige sweater, and the whole person looked young and beautiful.

The straight long legs, like a pair of chopsticks, are very eye-catching.

"The Great Wall H6 sold 102342 units, ranking first steadily."

Cao Yang looked at the computer screen handed over by Mi Ying and looked at it with great interest.

This is based on the 2005 car sales list compiled by car companies that have already announced sales volume.

The most eye-catching thing is the list of SUV models.

SUVs in this year, unlike later generations, casually occupy half of the car market.

In 2005, there were only 200,000 SUVs.

The first-ranked Great Wall Saifu is only 28,462 units.

The second-ranked Honda CRV has only 26,244 units.

As for the third Changfeng cheetah, there are only 24,170 units.

These sales, in later generations, feel that they are not annual sales, but monthly sales.

However, because of Cao Yang's golden finger, the layout of SUV models of independent brands has obviously changed greatly.

Great Wall Motor's H6, Chery's Tiggo, and BYD's S6, these three SUVs, are now firmly occupying the top three in the SUV sales list.

"Relatively speaking, the Great Wall H6 is indeed the biggest winner in the SUV market last year, and Chery's Tiggo is not bad, with annual sales reaching 83,369 units."

"Even the BYD S6 model, which is relatively less distinctive, sold 76,552 units."

"These three cars are all borrowed from the Honda CRV, but the sales volume is several times that of others."

"It is estimated that the people of Honda will be angry when they see it."

When Mi Ying said this, Cao Yang also felt a little funny.

The impact of my butterfly seems to be quite big.

"It is estimated that as soon as this list comes out, a large number of SUV models will be launched in the next few years."

"Companies such as Great Wall Motors, Chery, and BYD, which have tried the sweetness, will definitely increase the launch of SUV models."

"Those joint venture car companies that are relatively slow to move will also consider introducing overseas SUV models into China as soon as possible."

The annual car sales list must be studied by the R&D and sales personnel of various car companies.

If you succeed, you will analyze why you succeeded.

If you fail, then you have to analyze why you failed.

"Although the SUV list is the most eye-catching, if it is really compared with the absolute sales data, in terms of sedans, BYD F3 may have a greater impact on everyone."

"It's only been on the market for more than half a year, but the sales of F3 have exceeded 100,000 units."

"Among them, the sales volume in December exceeded 20,000 units, becoming the only model with monthly sales of more than 10,000 units."

"Compared with the 17,672 vehicles of the second-place Kaiyue, it is 20% more."

"The rest is the performance of Charlie and Elantra, which is not bad."

"In particular, the sales volume of the Elantra is 16,713 units, ranking fourth, which is also very powerful, but it is a pity that we did not match them."

"However, the performance of Geely Emgrand in the back is also good, and it is expected to hit the top few this year."

Mi Ying said a little happily and a little regretfully.

Happily, the SUV sales champion and the sedan sales champion in December are both Nanshan's main customers.

Unhappily are Xiali and Elantra, which are among the top sedan salesmen, and Nanshan Group has no cooperation with them.

"Hyundai Motor has the hat of a foreign brand, but the price is a good price difference between its own brand and the joint venture brand, which fully meets the market demand."

"So it's not surprising that it sells well, and even the modern development of the imperial capital will not be slow in the next few years."

"However, with the rapid launch of more SUVs and sedans by independent brands, it is difficult to say who will die at that time."

"In the past, everyone disliked independent brands, mainly because their three major pieces often had problems, which left a bad impression on everyone."

"But now they use a large number of our engines and gearboxes, and the quality will not be worse than that of joint venture car companies, and the performance parameters are much better than others."

"In this case, the price is only about half of others, and more and more consumers will definitely choose to buy their own brand models."

Cao Yang is full of expectations for the models of Great Wall, Chery, Geely, BYD and Changan.

At the current pace of development, they will launch a number of new models in 2006.

Most of these new models use a large number of parts from the Nanshan Group.

It is estimated that at the end of this year, Nanshan Group's business on the side of its own brand may be able to directly double.

"That's just as well."

"Consumers are not stupid, as long as the word of mouth goes up, the sales will definitely go up slowly."

Mi Ying is naturally very confident in the quality of her own engine and gearbox, and even other parts.

Nowadays, independent brands use a large number of parts of Nanshan Group, and the quality of the whole vehicle will naturally be much higher than in history.

The kind of things that turn off the engine, shake the gearbox, and make abnormal noises in the chassis will become less and less.

"The inclusion of these models on the list is also a good advertisement for our company."

"If the models of each independent brand sell well and are equipped with our engine and gearbox, and those that are not equipped do not sell well, then more models will soon choose to cooperate with us."

"Our engine business is also expected to compete with the transmission business in the future."

In the next five or six years, Cao Yang is not worried at all that the engine technology researched by his own brand can surpass that of Nanshan Engine.

If they want to sell more cars, they can only use as many products as possible equipped with Nanshan engines.

Otherwise, it will be thankless, and eventually be forced to get closer to Nanshan.

Of course, these self-owned brand car companies are basically quite ambitious.

They will definitely not use 100% of Nanshan's engines, and it is almost inevitable that they will take the road of independent research and development in the future.

Especially after earning money in the past two years, the motivation and enthusiasm of independent research and development will definitely increase.

"It's really, this lively list, I think I can make good use of it."

"Let Autohome post a few articles to guide and link this list with Nanshan Engine."

"It gives the impression that only independent brands that use Nanshan's engines can enter the top of the list."

Mi Ying's proposal is obviously quite reasonable.

This is the truth, but after taking it out and promoting it well, the effect will be better.

"Your idea is good, I'll call Yu Yu later and ask him to arrange it."

Cao Yang agreed to the proposal without any hesitation.

However, without waiting for Mi Ying to call, Wang Ying's call from Great Wall Motors came.

"Mr. Wang, congratulations, this year's sales have exceeded 200,000 units, creating a miracle."

Without waiting for Wang Ying to say anything, Cao Yang congratulated him first.

"Rejoice and rejoice!"

Through the mobile phone, Cao Yang could feel her joy, "Mr. Cao, this time we were able to successfully break through the annual sales of 200,000, thanks to listening to your advice." ”

"In the future, Great Wall Motors will firmly take the road of SUV models and make this market segment bigger and stronger."

"We will also launch two SUVs, H8 and H5, this year, and see if we can reach the annual sales of 300,000 units."

People are in good spirits on happy occasions, Wang Ying called Cao Yang today, and there was no special purpose, purely to make a phone call to share the joy after seeing the car sales list, and at the same time express gratitude.

"The SUV market has begun to heat up, and when the time comes, maybe an H6 model, if done well, can contribute to your annual sales of 300,000 units."

Cao Yang smiled and said something that Wang Ying couldn't believe at all.

It is estimated that people from any car company will only laugh when they hear this, and think it is nonsense.

"Mr. Cao, I think this car sales list is actually the Nanshan engine's merit list."

"Nanshan Engine has been developing in obscurity in front of consumers for several years, and now it is its glorious moment."

"I think we can join forces to publicize it so that more consumers can know the goodness of Nanshan Engine."

"In this way, it must also be a good thing for various car companies."

Wang Ying's proposal is very atmospheric.

I have to say that her vision is also very long-term.

The most obvious shortcomings of independent brands are the engine and gearbox.

The Nanshan gearbox that everyone uses today is used by Ford, General Motors and Volkswagen, so few people will question everyone's transmission.

But as for the engine, there were all kinds of things before.

Even now, it's still miscellaneous.

Some use Nanshan engines, some produce their own, some are purchased from Aerospace Mitsubishi, and some are purchased from Dongan Power, all of which are varied, and the quality and performance are uneven.

"Mr. Wang, your proposal is too timely."

"I will communicate with Chery, Geely and BYD when I go back, and everyone will work together to take off the hat of the engine of the self-owned brand model."

"We can even compare our models with those of joint venture car companies of the same level, and what are the differences in everyone's engine parameters."

"To let consumers know that the engines equipped with our own brands are not only no longer in quality, but also better in performance than joint venture car companies."

"Once consumers recognize this view, then the market share of independent brands will definitely increase significantly this year."

For Cao Yang, the increase in sales of independent brands is an increase in his own turnover.

Whether it is the engine or gearbox, or ESP and other parts, Nanshan Group's largest customers in China are self-owned brand car companies.

As for Ford and General Motors in the international market, it is good to be able to maintain their share in recent years.

After all, these two difficult brothers and sisters are now a little difficult to protect themselves.

Toyota, Honda, Nissan, Hyundai and other Dongying and Korean car companies are conquering the United States, coupled with the various problems of GM and Ford themselves, the American auto market in the next few years will definitely be very unfavorable to them.

In this case, it is even more necessary for Cao Yang to push independent brand car companies to increase sales.

"You're right, obviously our performance is better, the configuration is richer, and the price is only about half of others."

"But in many cases, it doesn't sell as well as those joint venture car companies."

"There are many factors in this, but some of our previous practices have ruined the reputation, which should be a very important factor."

"In the next year, everyone should join forces to raise word of mouth."

Originally, Wang Ying was not going to talk about business when he called.

However, as the CEOs of their respective companies, it is inevitable that they will talk about work.

(End of chapter)