Chapter 349: A crash knocked off Passat's backbone
When Cao Yang was immersed in technology research and development within Nanshan Group, it was not calm outside.
The automotive world is not as big as everyone thinks.
But whenever there is a wind and grass, many peers can feel it.
Just like now, Tao Wen is talking to Zhu Zhengfeng about a strange thing.
"Mr. Zhu, a few days ago, I communicated with the people of the public in Spring City and heard a special news."
"I went to find out about it in the past two days, and I found it a bit strange."
As soon as Tao Wen said this, Zhu Zhengfeng naturally put down the documents in his hand and looked at her curiously.
"On the part of the Spring City Volkswagen, it seems that it has begun to comprehensively reduce its cooperation with Nanshan Group."
"But as long as other manufacturers can produce parts, they will no longer use Nanshan Group."
"Not to mention new models, even parts that are in mass production, their procurement has also begun to have various actions."
"It is estimated that by the time of next year, Nanshan Group will not have any direct transactions with Chuncheng Volkswagen."
The technical strength of Nanshan Group, Tao Wen is naturally very clear.
Seeing that Volkswagen in Chuncheng actually took such a measure, it is obvious that Volkswagen and Nanshan Group have broken up.
Otherwise, it is the honeymoon period for the cooperation between Chuncheng Automobile Group and Nanshan Group.
Whether it is the auto parts business or the equipment, there are many cooperation projects.
But on the side of the Volkswagen in Spring City, it was reversed.
There's clearly a story to this.
"Volkswagen made such a big move just because Xingchen Motors grabbed a part of the share of Olympic sponsors?"
Zhu Zhengfeng looked at Tao Wen in surprise.
Obviously, he didn't expect this result.
It stands to reason that it shouldn't.
"This should be just one of the reasons, and the previous news of the collision between Zi MSI and Audi TT should also be a factor."
"In addition, judging from this year's car sales, the growth rate of independent brands has exceeded that of North and South Volkswagen for the first time."
"A very important reason for the good sales of these independent brands is the large number of parts used in Nanshan engines and Nanshan gearboxes."
"In this case, Volkswagen is naturally very hostile to the Nanshan Group."
"For a variety of reasons, Volkswagen is now moving."
Tao Wen naturally hasn't done any work these days.
"The people of the Nanshan Group didn't ask us to coordinate, right?"
Zhu Zhengfeng always felt that this thing was a little wrong.
When this kind of thing happens, shouldn't Nanshan Group go to Volkswagen and Chuncheng Automobile Group?
Otherwise, would it really give up the business of Spring City Volkswagen?
Are they so confident that the domestic independent brand can become a joint venture beyond the joint venture?
"So far, they probably haven't approached us to talk about it."
"I estimate that they have expanded a lot of business in the past two years, and Volkswagen is not their biggest customer."
"That's why they don't care that much."
Tao Wen combined the information he learned and gave an analysis conclusion.
However, Zhu Zhengfeng did not approve of it.
"With my understanding of Nanshan Group and Cao Yang, he is not the kind of person who feels that suffering is a blessing."
"Volkswagen is targeting Nanshan Group like this, and it is obvious that it is going to tear its face."
"If the Nanshan Group doesn't make any moves, I don't think it's normal."
I have to say that although Zhu Zhengfeng's ability and vision in other aspects are not particularly outstanding, he still has his own uniqueness in looking at people.
"Nanshan Group, a parts company, how can it retaliate against Volkswagen?"
"I guess they just pinched their noses and acted as if nothing had happened."
Tao Wen couldn't help but argue with Zhu Zhengfeng.
According to her understanding of the domestic auto parts industry, these manufacturers want to deal with the main engine factory, and if they die, they can do something to sue others for violating laws and disciplines.
In other areas, the means are really weak.
After all, compared with parts companies, the influence of automobile OEMs in the local area is not at all a level.
"You pay more attention to the relevant news of the Spring City Volkswagen and the Modu Volkswagen in the coming months."
"I've always felt like it's not that simple."
Everyone relied on their feelings to guess, so Zhu Zhengfeng didn't say anything to Tao Wen anymore.
It's just arranged for her to keep an eye on the movements of both sides to see if she can see what is tired of coming out later.
……
"Mr. Cao, there is something I want to tell you."
Feeling the change in the attitude of Chuncheng Volkswagen towards Nanshan Group, it is obvious that it will not be only Chuncheng Automobile Group.
After some people learned the news, they just watched the excitement from the sidelines.
Some people know the news and feel that their opportunity has come.
But there are also some people who know the news and are the beneficiaries of it, but they have more worries in their hearts.
Lu Jiansheng of universal bearings belongs to the last type.
"Mr. Lu, it's rare to see you calling me, what's wrong, has something happened?"
Although Wanxiang and Nanshan Bearing also have a competitive relationship, they were also partners who had fought a lawsuit together in the United States at the beginning.
So the relationship between the two families is actually not particularly stiff.
"Something really happened."
Lu Jiansheng pondered the language for a while and began to say: "Today, our company officially received a contact, and the orders for wheel bearings from Chuncheng Volkswagen and Modu Volkswagen will be officially switched to Wanxiang for production from July 1 this year. ”
"Have you heard of this news?"
"Volkswagen has even started to switch production models?"
Cao Yang asked in surprise.
This rhetorical question is clearer than any answer.
"Mr. Cao, although I have been trying hard to get orders from Volkswagen in the north and south, according to our previous thoughts, there is mainly a part of it."
"So before Volkswagen, people took the initiative to contact us to try to produce a batch of parts, and then carry out various tests, and we actively cooperated."
"It's just that I didn't expect them to switch Nanshan bearings in an all-round way."
"Mr. Cao, is there any misunderstanding here?"
Most of the bearing steel of universal bearings has now been purchased from Nanshan Special Steel.
So they naturally don't want to completely stiffen the relationship with Nanshan Group.
Otherwise, there may be something bad left behind.
"Mr. Lu, I am already very grateful that you can call me."
"This has nothing to do with you."
Cao Yang will not be angry with Wanxiang because he grabbed his own bearing order.
Even if there is no universal direction, there will be SKF and NTN, since Volkswagen is going to Nanshan, then all the parts supplied by Nanshan Group to Volkswagen will be replaced by other manufacturers.
It's just that I didn't expect this speed to be so fast.
It seems that it is necessary to speed up their preparations in other aspects.
"Then you may pay attention to it, I feel that Chuncheng Volkswagen and Modu Volkswagen not only have actions in wheel bearings, but also in other parts produced by Nanshan Group."
Lu Jiansheng can say this, it is still very righteous.
After all, they are the profiteers and competitors.
"Our Nanshan Group will have little hope for Volkswagen in the future."
"However, Mr. Lu, I don't think the universal bearing should be hung from a tree, and the North and South Volkswagen do not necessarily represent the future of the Chinese automobile industry."
Cao Yang can be regarded as a wake-up call.
In the future, he has a lot of actions to target Volkswagen, and at the same time, the support for independent brands will also increase.
As long as the independent brand solves the quality problem of the engine and gearbox, everyone has a sense of trust, in fact, the future is still very worth looking forward to.
After all, being able to buy a car at almost half the price is not something that few people are unwilling to.
"Thank you Mr. Cao for reminding us that if the bearing capacity of Nanshan gearbox is not enough in the future, you can also find us at any time."
Lu Jiansheng knows that Nanshan gearbox is now the company with the largest demand for bearings in the whole of China.
However, they used Nanshan Bearing's own products before.
He didn't expect much from him.
Just casually mentioned it.
As for whether this mouth will be rewarded in the future, it doesn't really matter.
After hanging up Lu Jiansheng's phone, Cao Yang immediately called Zeng Tingting over.
"On the Volkswagen side of the North and South, did you tell us that some parts for mass production will be switched to other manufacturers to supply?"
Cao Yang believes that what Lu Jiansheng said must be true.
There is no need for him to deceive himself.
But whether Volkswagen took the initiative to share this news with Nanshan Group is another matter.
"I haven't received any news that the new model is a fixed-point model, but there is no special movement on the side of the production model."
"If I have to say anything special, it's that the order volume in the last month has actually dropped by 30% compared to the same period last year, which is a bit strange."
"Mr. Cao, did you hear any rumors?"
Zeng Tingting said this, Cao Yang basically knew it.
It seems that the North and South Volkswagen are really going to abandon the Nanshan Group.
Next, everyone is considered a complete enemy.
Any trick can be boldly used.
……
"Mr. Li, the relevant arrangements of Emgrand and Passat have been prepared."
"We also had the technical department do some testing on the strength of the Passat's A-pillar, and there were indeed some problems."
"This 'car accident' is likely to unfold as we expected."
As the head of the sales department of Geely Automobile, Peng Lin naturally asked him to coordinate these things.
And because there are so many things involved, many things can't be known to too many people.
Otherwise, after the news spreads in the future, it will have a very bad impact on Geely's reputation.
"Then let's arrange it as soon as possible."
"Remember that the relevant publicity must keep up, and you can also say hello to the Autohome in private, and let them cooperate when the time comes."
"I heard that both the North and South Volkswagen have now begun to cut the parts business of the Nanshan Group, and Autohome should be very willing to help with this."
Li Su didn't raise his head, and while signing and approving the documents in his hand, he was talking to Peng Lin.
"No problem, these are all planned, just move forward normally."
"I was thinking that after this news came out, it is likely that the Volkswagen side of Modu will immediately arrange for the vehicle to go to the China Automotive Center for a crash test, and then see how to use this test result to make a bigger article together."
"Or to follow this public opinion offensive, pushing the China Automotive Center to take the initiative to do the crash test of the Passat."
"If the test results are consistent with the crash, the impact on the Passat will be absolutely huge."
Peng Lin knows very well how to touch the porcelain with the Passat in order to quickly enhance the brand power of Emgrand.
As mid-to-high-end sedans of similar size, the Emgrand and Passat cannot be said to be direct competitors.
But there is still a certain competition between them.
"Then you will personally go to the China Automotive Center to run a trip and secretly promote this test."
"Even the public of the magic capital should not object to this test."
"It's just that I'm afraid they didn't expect the test results to be so bad."
Li Su sneered, looking forward to seeing the results of the Passat crash test.
As a mid-to-high-end sedan sold by Deutsche Chong, the symbolism of the Passat is extraordinary.
If the Passat falls by then, the impact on the masses in the north and south will definitely be very huge.
This should also be the situation that Nanshan Group wants to see the most now.
Soon, with the conversation between Peng Lin and Li Su, in the evening of the same day, there was a news that the Passat and Emgrand had a car accident and had a serious collision on the Autohome.
On various forums, there are pictures of the Passat being collided, and the A-pillar has been folded.
On the contrary, although Geely Automobile cannot be said to be unscathed, the cockpit is really unharmed.
In this case, driven by well-intentioned people, a public opinion offensive of Passat's quality was naturally set off.
Even in a Volkswagen 4S store in the magic capital, there were several customers asking to return the car.
And this scene was also "unintentionally" exposed on the Internet.
In this way, the reputation of the Passata or the public of the magic capital will naturally be even more stinky.
Considering the models of Modu Volkswagen, basically you can find brother cars in Spring City Volkswagen.
This time the Passat is no exception.
So a lot of comments were also brought to Magotan.
This made the public in the south a little anxious.
For them, the Magotan and Passat are now the most profitable models in the Volkswagen brand.
If there is a problem with these two models, then Volkswagen's development in China will be limited.
The tragic collision scene pictures, plus Passat's disappointing performance.
In just one day, the Internet was filled with all sorts of negative reviews about the Passat or the Volkswagen.
This is something that many car companies have not thought of.
(End of chapter)