Chapter 379: The Huaxia Auto Market Begins to Deviate a Little from the Historical Track (Today's 20,000 Words Delivered)
In the midst of all the disturbances, the Chinese automobile industry survived 2006.
Throughout 2006, sales increased for both joint ventures and domestic brands.
The difference is nothing more than that everyone's increase is not exactly the same.
In this case, the enthusiasm of each car company to release the sales volume for December and the production and sales data for the whole year of 2006 is naturally very high.
The New Year's Day holiday has just ended, and the main sales have already come out.
I have to say that this efficiency is also quite good.
Historically, in 2006, the Huaxia automobile market, especially the passenger car market, was definitely the world of joint venture cars.
Whether it is the North and South Volkswagen or the Magic Capital, or the Imperial Capital Hyundai and Yangcheng Honda, all of them have performed very well.
The combined market share of all self-owned brand passenger cars is only 25%.
However, because of the emergence of Nanshan Group, BYD entered the automotive industry earlier than in history, and the newly launched models also sold better.
Great Wall Motors also transformed to SUVs earlier and launched a variety of SUV models in an all-round way.
Even Changan Automobile began to enter the passenger car field earlier.
As for Chery and Geely, needless to say, there must be changes.
In this case, the performance of independent brands in the market must be very different.
Although it has not doubled, its market share has increased by at least seven or eight points.
And the trend is accelerating.
Thanks to the hard work of all employees, BYD's annual sales in 2006 exceeded 340,000 units. Among them, the sales volume of the F3 model reached 170,000 units, the F6 model was 100,000 units, and the S6 model was 70,000 units. ”
"Good news! Great Wall Motor's annual sales in 2006 exceeded 300,000 units, of which H6 ......"
"Geely Automobile's 2006 ......"
Various car brands have posted their sales on their official accounts on Weibo.
The situation can be described as very good.
The topic of automobiles on Weibo has also increased significantly.
"Mr. Li, our new factory construction plan has been made."
"At the current growth rate, our production capacity will be seriously insufficient in the next year, and we need to invest in new factories."
Hou Liang, director of Geely Automobile's purchasing department, and the heads of relevant departments reported to Li Su on the planning of the new plant.
In the past two years, various localities have set off a new outlet for investment and factory construction.
In particular, Dongying car companies, Korean car companies and independent brands are developing rapidly.
On the contrary, the development speed of the North and South Volkswagen is obviously lagging behind the entire industry.
To put it mildly, if it weren't for the rapid growth of the entire market, their sales would definitely have fallen.
Throughout 2006, there was too much bad news about Volkswagen.
Of course, this situation must be what Hou Liang and his own brand personnel are happy to see.
"Last time, I asked you to visit Xingchen Automobile, did you make some adjustments in combination with the layout of Xingchen Automobile?"
Li Su naturally has also seen various reports and videos related to the Xingchen Automobile Benchmark Factory before.
This time, Geely Automobile is going to build a new factory by itself, although it is impossible to completely benchmark Xingchen Automobile, but some appropriate benchmarking is still needed.
"We have combined the advanced technology used in each plant of Xingchen Automobile to make certain adjustments to our new factory plan."
"For example, the increase in the number of welding robots and the introduction of automatic nut tightening robots in the welding workshop."
"But there are some projects that we don't think are cost-effective."
"For example, the use of laser welding technology requires the introduction of special laser welding equipment, and the cost is relatively high."
"There are also AGVs used in the assembly workshop, and we think that except for a few special stations, the rest will be more economical to transport by forklifts."
"Some other equipment has also been reviewed and reviewed, and we have also sorted out the changes in the plan reported in the first version."
Hou Liang had already predicted that Li Su would ask this question, so he didn't panic at all.
"Is the welding robot purchased from Nanshan Robot?"
"Yes, Nanshan Robot's welding robot is not only of good quality and advanced technology, but also cheaper than that of Fanuc and other manufacturers."
"At least sixty percent of the new welding robots purchased by domestic automobile manufacturers are purchased from Nanshan Robot."
"For some other equipment, we have also invited Nanshan Equipment to participate in the bidding."
"Basically, as long as Nanshan equipment can be produced, and there are cost and technical advantages, we choose to buy from Nanshan equipment."
Geely Automobile's cooperation with Nanshan Group is also very close.
In particular, there is a tendency to expand cooperation in the field of engines and transmissions.
Of course, in a few years' time, their own engine technology will come up, and this trend may change.
However, cooperation in other parts has been increasing.
After several years of running-in, the procurement and technical personnel of various independent brands have slowly found the rules and experience.
The parts that Nanshan Group can provide, and it is the easiest and cheapest solution to buy them directly.
Otherwise, if you buy from Bosch and the mainland, the price will definitely be more expensive.
If you buy from other private enterprises in China, then the quality and technology will definitely not be as good as Nanshan.
So as long as it is a more critical part, there is no need to be entangled.
"There are also a variety of models on the market now, but after the large SUV of Xingchen Automobile is launched, it is likely to bring a boom in large SUVs."
"I heard that Great Wall Motors and Changan Motors are both developing seven-seater SUVs, and we are ready to enter them at any time in the future."
"Therefore, when building a new factory, we need to consider compatibility with different models."
"Don't make a production line at that time, you can only produce some small cars."
Li Su's reminder is not untargeted.
Although the production lines of various car companies are basically flexible production lines, they can produce many models.
However, this does not mean that all models can be produced.
For example, the production line of Chery QQ, if you take a model of this level to look up, there is a chance that it will not be produced.
There are some workstations that will directly cause conflicts.
"Looking up at the current fame is indeed very big, they can be regarded as broadening everyone's horizons and knowing the hot prospects of the 7-seater SUV segment."
"You can rest assured that our new factory plan has taken this demand into account, as long as it is a model within 5.2 meters, it can be produced normally, but the cycle time will be different."
Hou Liang and Li Su kept reporting on the situation of the new factory, and the overall atmosphere was still very good.
As long as the business of a company is thriving, many things will become simpler.
On the contrary, when the situation is bad, many simple problems become complicated.
For the public of the magic capital, this year is more difficult.
At this time, they were holding this year's supplier conference, and the atmosphere was more serious.
"Xue, last year we got a new batch of bearing orders from Modu Volkswagen, but the overall turnover has not increased compared with last year."
As the general manager of SKF, Gormo naturally came to participate in the supplier conference of Modu Volkswagen today.
However, throughout 2006, although Modu Volkswagen launched some new models, its annual sales only increased by more than 10,000 units.
This increase is definitely at the bottom of all mainstream car companies.
Obviously, the development of the magic capital in China is in a predicament.
"The biggest orders we received last year came from the Santana and Passat, but sales of both models declined."
"Especially the Passat, the sales volume has been cut in half, and it has not been on the list of monthly sales of more than 10,000 for several months."
"The most troublesome thing is that the sales of the Passat seem to be declining, which is not good news for us."
"The subject is Santana, because the model is relatively old, and the styling has no advantage compared with the same level of models of Huaxia's own brand."
"So the sales volume has also begun to decline continuously this year, and the decline has accelerated in the past two months."
Xue Wenqiang has a very good understanding of the situation of the people in the Demon Capital.
At one time, Modu Volkswagen was their biggest customer in the automotive industry.
And so it is.
However, he is obviously not very optimistic about the future of the Demon City Volkswagen.
"Didn't the Huaxia auto market increase by 30% last year?"
"Why is it that the Passat and Santana of the Demon City Volkswagen have declined so much?"
Holm actually has the answer in his heart, after all, he has not seen news such as the crash test of the Passat.
It's just hard to accept this situation in my heart.
Xue Wenqiang naturally knew that Gormo knew the answer, but he still had to answer the boss's question.
"The reputation of Huaxia's own brand has risen very fast in the past two years, and the previous power is not good, the quality is not good, and the appearance is not good-looking."
"Throughout 2006, the market share of Huaxia's own brand car companies rose sharply, and according to this trend, it is estimated that in another three to five years, the market share of independent brands will be on an equal footing with joint venture car companies."
"Gormo, I think the company's business in China is likely to shrink further in the future."
"Self-owned brand car companies either use Nanshan bearings, or use universal bearings or people-oriented bearings and other local enterprise products."
"It's hard for us to compete with them."
When Xue Wenqiang said this, he naturally hoped that Golmo would not set such a high performance target for himself in 2007.
Otherwise, life will be very difficult.
The sales manager of European and American suppliers has an obvious relationship between his income and performance.
On the contrary, the sales of Dongying parts supply is basically the role of a merchandiser.
Whether or not they get new orders and how the turnover changes has little to do with their salaries.
At most, when the company's year-end bonus changes, they change with it.
"Five years ago, Volkswagen's market share in China was as high as 40%, but now it is less than half."
"If this development continues, our situation in Huaxia will indeed become more and more difficult."
"I just don't know if the situation will change a little after Volkswagen's new generation of models are launched one after another."
Gormo was also sad.
It's not a good day.
Of course, the entire automotive industry is growing, and certainly not all manufacturers are like SKF.
The situation of Yangcheng Huaqiang factory is completely different.
"Big brother, it seems that we are right to tilt more resources to independent brand car companies, and last year, Great Wall Motors and BYD Auto and other car companies contributed to our turnover increased by 40%."
"On the contrary, it is the public of the magic capital who had high hopes before, and their contribution is very small."
Hot stamping parts have now begun to become a solution that many car companies are considering.
The Magic City Volkswagen is naturally no exception.
Their first models were made of hot-stamped parts from BENTELER.
But the price of Benteler is too high, so it also gave some parts for the Yangcheng Huaqiang factory to produce.
Even when the parts of Nanshan Group were cleared last year, Yangcheng Huaqiang Factory was not greatly affected.
"That's true, Modu Volkswagen only has two new cars next year, Skoda Octavia and CROSS POLO, and these two cars don't look like models that can be walked."
"And the sales of the former pillars of Passat and Santana, have been declining."
"I estimate that next year, the sales of Volkswagen will not only fail to grow, but may decline."
"In the future, they will have inquiries for new projects, and we don't have to deliberately quote low prices in order to get orders."
"Ask the other party about the cost of Benteler, and then we just need to be a little bit lower than the cost of Benteler."
"It's best if you can get the order, and if you can't get it, forget it."
Guo Shuyin is very aware of the conflict between Volkswagen and Nanshan Group.
In this case, although he will not directly stop doing Volkswagen's business, he will definitely not have the idea of providing low-cost parts.
In any case, the quality of their parts will not be worse than Benteler's, and he also has the confidence to get more orders from other customers.
In the whole country, only BENTELER and Yangcheng Fuqiang factories can mass-produce and supply hot stamping parts.
Other manufacturers with the strength to produce are either still observing, or just guarding their own one-third of an acre.
For example, the Spring City Fourth Ring Factory and the Spring City Stamping Factory basically rely on the Spring City Automobile Group to eat.
The hot stamping production line and molds they introduced from Nanshan Group are currently serving the group's customers.
"Well, that's what I thought too."
"The last time I chatted with Minister Zeng Tingting, she was more optimistic about the prospects of Changan Automobile."
"Changan Automobile also wants to invite us to invest in a hot stamping plant in Shuangqing City."
"Big brother, I think we should go after the Spring Festival and have a good exchange with Changan Automobile."
"If they can meet the demand for orders for our new factory, I don't think it's impossible to invest in building a factory there."
"The logistics cost saved alone is worth at least dozens of dollars for a car."
As soon as Guo Shufu said this, Guo Shuyin agreed without much hesitation.
In addition to the enterprises related to Chuncheng Automobile Group, the main domestic independent brand car companies are Great Wall, Chery, Geely, BYD, Changan and several others.
Today, Yangcheng Fuqiang Factory already has factories next to Great Wall Motors, as well as factories in the Yangtze River Delta and the Pearl River Delta.
It is more appropriate to go to the southwest region to lay out a factory.
At that time, it will not only be supplied to Shuzhou or to Xifeng Group, which will be relatively close.
……
The change in the attitude of the supplier is often directly felt by the purchaser.
At the banquet that night, Li Jianfeng felt the impact of the company's poor prospects from the attitude and content of the toasts of various manufacturers.
"Bu Defan, at Volkswagen headquarters, are you considering launching more global models?"
"Especially for SUV models, I think the market demand is getting bigger and bigger."
With a little bit of alcohol, Li Jianfeng came directly to Bu Defan and began to complain.
"Li, don't worry, there is a full plan at the headquarters."
When Bu Defan said this, his heart was empty.
Although Volkswagen makes a lot of money from China every year, it really doesn't take Chinese consumers too seriously.
The most typical is the Spring City Volkswagen, Jetta, Bora, Suteng, New Bora, this is four generations in the same house.
In Germany, these models are just different generations of the Jetta.
But when it comes to Huaxia, it is the outdated products that are constantly being taken out and sold.
Volkswagen is really not doing a good job of this.
"Planning? The plan of Volkswagen's headquarters is to give the new Passat to Volkswagen in Spring City, and replace it with the name of Magotan to continue to sell? ”
"And then we replaced a few parts of our own Passat with hot stamping, thinking we could continue to sell them?"
"Not to mention the same type of products of Huaxia's own brand car companies, that is, GM's Kaiyue, Toyota's Camry, Ford's Mondeo, and Nissan's Teana, we can't beat it."
"If this continues, let alone achieve 20% growth in 2007, it will not be easy for sales to maintain without declining."
Li Jianfeng's words are definitely from the heart.
In his opinion, the situation this year is very serious.
As the real and only new product of Modu Volkswagen this year, Skoda Octavia will not be available until the second quarter of this year.
In other words, Modu Volkswagen will largely rely on the original products to fight the market this year.
So surviving 2007 has become the main tone of the public in the magic capital.
The key is that Li Jianfeng feels that he can't stand it.
"Li, the Olympic Games are getting closer and closer, and Volkswagen will unite its two partners in China to fully promote its products."
"I believe that even the current old models can bring great attraction to Chinese consumers."
"There is still hope that sales will continue to rise at that time."
Bu Defan's words are, to a certain extent, really the thoughts of many people on the side of the German public.
In the past two decades, Volkswagen has not launched a few truly new models in China.
But isn't it also good?
Even now, there are so many domestic automobile companies in China, and the sales volume of Volkswagen in the north and south is still firmly in the first position in the market.
At most, the advantage is not so obvious.
"Impossible!"
"If Volkswagen does not launch a few new competitive models, then the first position in Huaxia will soon be taken away by General Motors, and even by Huaxia's own brand car companies."
"You look at BYD, look at Great Wall Motors, look at Changan Automobile, what new models have they launched or will launch in recent years?"
"If the situation changes faster, maybe after 2007, Volkswagen in China will not necessarily be able to find their shadows in the top three car companies, not to mention maintaining the first place in the market."
Li Jianfeng drank a lot of wine tonight.
Therefore, it is naturally more direct and more talkative.
Fortunately, other colleagues soon pulled him away, otherwise Bu Defan would have been scolded and couldn't get off the stage.
Even so, what Li Jianfeng said was heard by many people.
A wave of sorrow shrouded the sky over the scene of the Volkswagen Supplier Conference dinner in the magic capital.
……
"Mr. Cao, is it true that you don't participate in the supplier conference of an OEM this year?"
Nanshan Group, although it is already winter, the temperature is not low at all.
Cao Yang stayed in the office, and he was also reluctant to attend various conferences.
Even Nanshan Group's own supplier conference was not held at all.
"If you go to the east house or don't go to the west house, people still have opinions, so don't go to them all."
"You can go on behalf of the company, if you really can't do it, let Mr. Rao accompany you."
Cao Yang participated in more supplier conferences in the first year of the establishment of Xingchen Automobile.
The goal is not to get the customer to have any special ideas.
Now that Xingchen Automobile has been established for several years, this concern is naturally unnecessary.
"The joint venture car company may not have any special idea about whether you will participate in the supplier conference."
"But some independent brand car companies, in fact, they still hope that you can participate."
Zeng Tingting said this, and Cao Yang could understand the reason.
Nanshan Group's cooperation with independent brands is obviously closer, and the cooperation with other joint venture car companies is getting worse and worse.
Yangcheng Toyota, Yangcheng Honda, these Dongying car companies are not mentioned, and the relationship with Volkswagen has also broken down.
As for Mercedes-Benz and BMW, it has not been good from beginning to end.
"Our Star Sports Car will soon be on the market, and the development of the Star 4 is in full swing."
"Besides, at the end of each year, each company has a bunch of summary meetings to be held."
"Next week, we will have a summary meeting for our group, and now I don't have so much time to participate in various retreat meetings."
Cao Yang's attitude is relatively firm.
If you don't go, you don't go.
For example, some retreats held by government departments, he may still need to see if he attends them in light of the situation.
For example, at the supplier conference held by the main engine factory, he was not interested.
In the past two years, Cao Yang has not even participated in some award ceremonies.
How would they go to such a meeting?
Just like CATL in later generations, as the first brother of the domestic battery industry, almost all major OEMs have supplies.
But how many times have you seen someone's great-boss go to which customer's supplier conference?
That is, to visit other people's factories on site, if the level is not enough, there is no chance to see the shadow of other people's bosses.
Nanshan Group also has a little bit of meaning in it now.
"That's just as well."
"Last year, the domestic auto market changed a lot, especially the development of independent brands is very different."
"We really need to consider the future development strategy in light of this situation."
Cao Yang said that at the summary meeting of Nanshan Group next week, Zeng Tingting immediately stopped worrying about the supplier conference.
As the person in charge of the sales department, she also has a lot to report at the summary meeting.
"Last year, we united various independent brands to promote the Nanshan engine and Nanshan gearbox, and it seems that it still has a certain effect."
"In J.D. Power's evaluation indexes, the performance of independent brands has improved very quickly."
As soon as Cao Yang said this, Zeng Tingting also immediately thought of an article by Autohome.
J.D. Power is a provider of consumer insights, market research and consulting, data and analytics services.
J.D. Power collects consumer feedback from users on a wide range of products and services.
J.D. Power has been highly recognized in the global business community in terms of automotive customer satisfaction index, and its research and research strength in the global and domestic automotive industry is second to none.
Although many consumers don't actually care much about this thing, the OEMs themselves do.
These evaluation results are sometimes used as a publicity gimmick.
"In terms of new car quality research (IQS), I think three of the top 10 are products of self-owned brand car companies."
"BYD's S6, Geely Emgrand and Great Wall's H6 are among them."
"This would have been unimaginable just a few years ago."
"Our engine and gearbox have also made a big contribution."
"At that time, some of the introduction materials of the sales department can also be updated in combination with this information."
Zeng Tingting is very smart, and Cao Yang mentioned J.D. Power, she immediately connected with her own business.
Although the Nanshan engine and Nanshan gearbox are now not sold, the reputation has become better, and naturally there is no harm.
"IQS is basically the most important item in the evaluation indicators, and it is indeed a good thing that independent brands can continue to improve."
"We can work with OEMs to see which IQS projects can help them improve."
"Maybe there are some new order opportunities in this."
As soon as Cao Yang said this, Zeng Tingting's eyes immediately lit up.
I didn't think of this idea before.
Denying the original supplier from the quality allows Nanshan Group to enter more parts production.
That's definitely a good thing.
"When you say that, I really have some impressions."
"Not to mention other parts, it seems that there are many articles that can be done on the hollow stabilizer bar alone."
"In all other parts, it is also worth expanding the market again."
"Many of our products are very competitive, but many customers still haven't used them for many reasons."
For the trading of auto parts, it is not as simple as going to the vegetable market to buy meat, so casual.
A lot of times, this involves a series of simultaneous developments, and some strategic considerations from others.
There are even related party transactions involving some automobile groups.
Just like the springs and stabilizer bars of the affiliated enterprises of Modu Automobile Group, most of them are given to the Huaxia Spring Factory for production.
This supplier is a wholly-owned subsidiary of Modu Automobile Group.
Therefore, even if the price or technology of Huaxia Spring Factory is still not as good as that of competitors, companies such as Modu Volkswagen, Modu General Motors and Modu Automobile Passenger Cars will continue to use each other.
A similar situation exists for many other parts.
"New parts business, new equipment business, new model sales, these are the three most important businesses of the group next year."
"Next week's summary meeting will also revolve around this direction."
"You go back and tidy up first."
Cao Yang's words are basically the meaning of sending off guests.
Zeng Tingting was naturally very smart and did not continue to stay.
And Cao Yang, who stayed in the office, was immediately arranged by Mi Ying to participate in another meeting.
"Mr. Cao, the technical scheme of our 10AT automatic transmission has been basically determined."
"Judging from the current simulation situation, there are no major problems."
"The next step is to start the early trial production process and see if there are any other problems."
"Then a series of tests are carried out to verify that the functions meet the design requirements."
"If all goes well, then by the end of 2007, there is hope that we will be able to move on to small batch production."
"When we build a dedicated production plant next year, we will be able to start large-scale production."
The 10AT project of Nanshan Transmission has been established for some time.
Ji Hua naturally came up with a lot of technical solutions.
After several months of evaluation and screening, the next steps are initially clear.
This time, Cao Yang did not directly participate in the research and development of 10AT, but asked Ji Hua to take people to do it himself.
It took a little more time, but it wasn't meaningless.
"In the past year or two, 8AT is basically enough."
"The 10AT product can wait until we have Ziweixing and Yangwang to replace the generation."
"Therefore, you still have more time to do the relevant verification work."
"We will also combine the research and development progress of other transmission manufacturers to consider whether to install it on the car in advance."
Technology is sometimes not always better.
Doing business is definitely about making money.
If the old technology has not made enough money, the new technology sometimes does not necessarily need to be introduced so early.
But the research of new technologies cannot wait.
Otherwise, after someone else preempts the opportunity, things will not go well.
"I understand, so this year we are also preparing to arrange people to study CVT gearboxes, and some low-end models in China still have demand for CVT gearboxes."
"At the same time, the gearbox used in our hybrid models is also being promoted."
"At that time, we will further strengthen cooperation with Nanshan Engine, and strive to come up with more products this year."
Ji Hua has been working beside Cao Yang for several years, so he naturally knows Cao Yang's style of doing things.
So many times it only takes one sentence for him to understand what he needs to do.
"If there is a demand for CVTs, then we can produce CVTs."
"However, Volkswagen is now mainly promoting dual-clutch transmission, and you still need to do a good job of studying the differences with the DSG gearbox."
"We don't have to attack our automatic transmission from some tricky angles."
Cao Yang is relatively clear about the future technological development direction of various domestic car companies.
For example, Toei car companies will basically use CVT continuously variable transmissions in the future.
However, Volkswagen, these European and American departments, will slowly take the road of double clutch.
There are still relatively few companies that have been taking 6AT or 5AT.
Of course, there will always be models that need to use 8AT or 9AT.
With an 8AT option to choose from, consumers definitely don't want a CVT.
"I will arrange someone to do a dismantling analysis at that time, and work with Autohome to make some technical evaluation articles."
Ji Hua now also knows how to use the window of Autohome as a publicity.
They have professional technicians, and Autohome has a special car dismantling workshop to provide opportunities to display these professional comparative contents.
Anyway, the average reader doesn't know that these things were sorted out with the help of Nanshan Gearbox, and they still think that Autohome is so powerful.
"This is also a way, a matter of technical direction, sometimes it is a matter of public opinion offensive."
"As long as our public opinion is well guided, many things can be adapted."
"You can even talk to people in Autohome and attack models that use non-AT transmissions on some forums."
"You can provide some technical support, and it might have an unexpected effect."
Cao Yang also gave Ji Hua some tricks.
Technology is the core of Nanshan Group.
But in addition to technology, propaganda must also keep up.
Otherwise, it is easy to lose.
"Okay, I'll arrange it right away."
With Cao Yang's approval, Ji Hua naturally had to let it go.
Next, Pan Jinxing, who was in charge of the equipment, also gave Cao Yang another report.
"So many manufacturers want to enter the field of hot stamping?"
Pan Jinxing asked Cao Yang today to report on the sales of hot stamping equipment.
Up to now, Nanshan Group's hot stamping and forming equipment, in addition to selling a Yangcheng Huaqiang factory, there are only a few companies such as Chuncheng Sihuan Factory, Chuncheng Stamping Factory, and Xifeng Die Punching.
Other manufacturers have not yet opened up sales.
Obviously, Pan Jinxing is now going to discuss with Cao Yang whether to completely open up the sales of hot stamping equipment in the future.
"Throughout 2006, there were a lot of things that made a lot of noise because of various collision problems, whether it was Volkswagen, GM and Ford, or domestic car companies such as Chery, Geely and Great Wall, they have increased the use of hot stamping parts on new models."
"But the only manufacturers in the market with mass production performance are Benteler and Yangcheng Huaqiang stamping plants."
"Naturally, this has made many other manufacturers see opportunities as well."
"Even if the hot stamping forming lines of several suppliers such as the Chuncheng Fourth Ring Factory have begun trial production in small batches, there is no way to meet the future production capacity demand."
When Pan Jinxing said this, Cao Yang could understand.
After all, the initiator of using hot stamping parts to make a fuss is Cao Yang.
"The development trend of hot stamping parts has been formed, and this should be something that many manufacturers have seen."
"In this case, the determination of these manufacturers to enter the field of hot stamping must be very resolute."
"If we don't sell equipment, they will also consider importing it from abroad, but the cost is higher."
"Rather than ceding the market for equipment to AP&T and Swarz and Benteler, we should make our own money."
"Of course, the price must also be properly distinguished, and when it is time to make money, don't be polite."
When Cao Yang said this, Pan Jinxing breathed a sigh of relief.
He was really worried that Cao Yang would not agree, and it would be a pity to see that the production line orders for five or six hot stamping parts could not be accepted.
"That's nature!"
"As long as our equipment is cheaper than the imported one, it is basically enough."
"It's too low and there's no need."
"And after our equipment is sold, we can bring more orders to Nanshan Mould, and the chain reaction will be not small."
Pan Jinxing has obviously made a full analysis of the situation of these orders.
He felt that selling equipment would be beneficial to the group, so he proposed this.
As for whether this will lead to damage to the interests of Yangcheng Huaqiang Factory, there is no way.
After all, Nanshan Group only owns 30% of the shares of Huaqiang Factory.
"Some people fancy the prospect of hot stamping, then naturally some people fancy the prospect of hot stamping dies."
"When the time comes, let He Qingquan also pay attention to it and see what technicians have been lost recently."
"The non-compete agreement that should be signed, don't be polite."
Cao Yang is willing to treat employees well and provide everyone with good treatment and prospects.
But for employees who eat inside and out, there is no need to be polite.
Non-compete agreements may not mean much to small companies.
When big companies poach people, there must be ways to circumvent these agreements.
But for big companies, if people get serious, it's different.
"To produce hot stamping molds, you need to use five-axis CNC machine tools, otherwise it will be very difficult to process the waterways in the mold."
"And we are the only one who can produce this kind of machine tool in China."
"And if you buy from abroad, sometimes you don't have money to buy it."
"Even if it were really available, the price would be several times higher than ours."
"That alone makes it impossible for them to reduce the cost of hot stamping molds."
"Besides, in addition to technology, equipment, and special steel."
"A large part of the special steel used in the hot stamping die can only be produced by Nanshan special steel."
Pan Jinxing's words are full of confidence.
This is not nonsense.
Having mastered the advantages of the industrial chain, as long as Nanshan Group is serious, it is really not comparable to ordinary enterprises.
"It depends on the situation, it is impossible for our Nanshan Mould to eat all the hot stamping die orders."
"It's not completely unacceptable to put some orders out appropriately."
"Of course, it also depends on everyone's cooperative relationship, and we must find the kind of manufacturers with tacit understanding to cooperate."
Monopoly this matter, Cao Yang is very opinionated.
But if this happened to the Nanshan Group, it would be his favorite.
The domestic anti-monopoly law, but until he was reborn, did not hit the board in the auto parts industry.
There is no need to worry about it at all in a short period of time.
Of course, when various domestic enterprises see a money-making business, they will rush to it no matter what.
In this case, it is still difficult to satisfy the monopoly in the legal sense.
After all, when there are several opponents in the market, even if the strength of others is very weak, you can't say that I have a monopoly, right?
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(End of chapter)