Chapter 440 The phone call is out of power, and Xingchen Automobile is popular all over the country

Some decisions within Ford will naturally be reflected in some actions.

Sharma, who has been tracking the acquisitions of Jaguar and Land Rover, was quick to feel the change.

He knew very well how much Ratan Tata attached importance to this acquisition, so after having a bad premonition, he immediately took the initiative to report to Rattan.

"You mean that Ford Motor has contacted you at the window, and during this time, there have not been many specific actions other than asking you if you can further increase the purchase price?"

As soon as Ratan's face changed, he immediately sensed that something was wrong.

As one of the most prominent contemporary figures of the Tata family, his business acumen is definitely very sharp.

Ford is sincere in selling Jaguar and Land Rover cars, and he is confident in this.

Normally, after Tata Motors expressed its intention to acquire, Ford Motor should take the initiative to communicate with Tata.

But now the other side is only interested in the price, which is obviously not normal.

"Yes, they weren't like that in the beginning, and it's only in the last week that there's been a noticeable change in attitude."

"And then a senior Ford executive who had a good relationship with us before has been reluctant to communicate with us recently."

"I think there's something going on behind this."

Sharma felt the need to give her boss a shot in advance.

Otherwise, if the acquisition fails, he will have to take the blame.

"Have you already inquired about the other potential acquirers that you have investigated?"

Rattan's first thought was that there were other opponents wreaking havoc.

The previous changes in public opinion on the Internet in the United States had already made him feel doubts in this regard.

Now that a new situation has emerged, he is even more convinced that this is what he meant.

"At present, the other party does not want to disclose specific information, but it is certain that there must be other competitors besides us."

"And the communication between this competitor and Ford should be relatively smooth."

"I'm worried that Ford Motor will make a decision relatively quickly in order to make this year's report look better because of the loss of several quarters in a row."

"That's not a good thing for us."

Sharma's concern is obviously not unfounded.

Even his worries are more in line with the actual situation.

However, Tata Motors has too few chips to come up with, and they are not willing to buy it at a high price.

In this case, if there is no one to compete with him, then everything is easy to say.

Now that there is one more Nanshan Group to compete, the situation is completely different.

Just a week later, Cao Yang and Murali officially signed an agreement to buy Jaguar and Land Rover in Detroit.

Centron Auto acquired Ford's Jaguar Land Rover brand business for $2.3 billion in cash, including the two Jaguar Land Rover brands, assembly plants and intellectual property rights of all models.

"Jaguar and Land Rover are two great brands," said Alan Mulally, President and CEO of Ford Motor Company. "We are confident that under the leadership of Centron Motors, these two brands will continue to build on their existing excellent products, business plans and elite teams.

Along with this interview, it was first reported by Autohome, and it was on the Huaxia News that night, and the news of Xingchen Automobile's heavy acquisition of Jaguar and Land Rover was like a bomb dropped on the Huaxia automobile industry.

"Mr. Cao, is it true that Murali said that you acquired Jaguar and Land Rover?"

As soon as Cao Yang got off the plane, Li Su's phone call from Geely Automobile's side came.

He has always been interested in some brands under Ford Motors, but he didn't expect Xingchen Motors to act so quickly this time.

"Yes, the relevant agreement was signed yesterday, and now it remains to follow up some specific handovers and reviews by relevant agencies."

This news is no longer a secret, and Cao Yang naturally has no need to hide anything.

He also wants to take this opportunity to make the popularity of Xingchen Automobile into thousands of households.

"With $2.3 billion in cash, in the context of the subprime mortgage crisis, Mr. Cao, your generosity still shocked domestic counterparts."

Li Su thinks that he does not have the strength to directly take so much money to make acquisitions.

Even if they want to do something, they need the help of the bank.

Otherwise, based on Geely's profitability and the speed of investment in new factories, it would not be possible to come up with $1.15 billion, let alone $2.3 billion.

"Jaguar and Land Rover are both relatively good brands, and I still have more confidence in them."

"Nowadays, although Xingchen Automobile has a certain reputation in the world, it is still inferior to Jaguar Land Rover."

"I also hope that through the acquisition, I can see if I can make Nanshan Group's vehicle business to a higher level."

Cao Yang knew that Li Su's future was limitless, so he naturally wanted to have a good relationship with him.

Anyway, everyone is not a direct competitor, and the other party is still Party A's father.

"Mr. Cao, Ford sold Maserati last year, and now it sells Jaguar and Land Rover."

"Do you think it's possible for them to sell Volvo as well?"

Li Su values Volvo the most, and he wants to take this opportunity to ask Cao Yang's opinion.

In fact, he also greeted Cao Yang in advance, saying that he had taken a fancy to Volvo, and Nanshan Group would not rob me in the future.

This meaning, if it had been placed ten years ago, Cao Yang might not have been able to comprehend it.

Now it's different.

Fortunately, after already owning Jaguar and Land Rover, Volvo does not have to buy it.

Especially in a few years, Xingchen Automobile will begin to engage in electrification transformation.

If you continue to buy Volvo, it will not be so meaningful.

After figuring these things out, Cao Yang didn't have so many opinions.

"Mr. Li, as an outsider, Murali has determined a strategy to cut down some messy brands as soon as he takes office."

"I'm just worried that I will sell too much at one time and can't sell at a price, so I sell it separately year by year."

"Volvo must also belong to the objects that can be put on the table for sale, but it is difficult to say when it will be sold."

"I think if you're interested, you can keep in touch with Ford first, and then next year, maybe you can find a suitable time to buy Volvo."

Since his interest in Volvo is not so great, Cao Yang doesn't mind selling a favor to Li Su.

His understanding of Ford must be much deeper than that of Li Su.

"Mr. Cao, it makes sense for you to say this, if Murali wants to make his statements look good after taking office, then selling one or two brands every year is a better plan."

"With such a plan, maybe next year's financial report of Ford Motor will have turned a profit."

Li Su is not stupid, after listening to Cao Yang's words, he quickly understood the subtleties.

It also made him realize that his idea of buying Volvo was very likely to come true.

"Yes, that's what you said."

"After all, Murali is just a professional manager, and he is responsible for the company's stock and financial reports."

Cao Yang didn't beat around the bush and directly said his opinion.

"Mr. Cao, I am very interested in Volvo Cars, you have the experience of successfully acquiring Jaguar and Land Rover, can you also help us?"

Keep your head down when it's time to do it.

Li Su made his attitude very straightforward.

In his opinion, asking for help requires an attitude of asking for help.

Don't look like you're on top and ask others to help you, isn't that pulling hatred?

This kind of thing, he won't do it.

"Mr. Li, for Ford Motors, it is not very important who Volvo cars sell to, the most important thing is how much money it sells."

"I don't think the price will be very low, so you have to be ready."

"During the acquisition process, if there is anything that needs our assistance, there is no problem."

Cao Yang gave his answer without any hesitation.

At this time, if your attitude is not simple enough, then even if you help others, the other party may not be very grateful.

It's better to sell a favor happily.

"Thank you Mr. Cao, then I wish Jaguar and Land Rover, under the leadership of Xingchen Automobile, can turn losses into profits as soon as possible and become a new force in the luxury car market in China."

Geely Automobile's products are better than Xingchen Automobile, Jaguar or Land Rover, and there is no direct competition.

So when Li Su said this, he was sincere.

The two sides talked relatively freely.

However, before the phone could be hung up, other calls came in.

Cao Yang hurriedly exchanged a few words with Li Su and hung up the phone.

"Leader, are you looking for me?"

Cao Yang knew that Liu Tianwu must be looking for himself to buy Jaguar and Land Rover.

However, at this time, it is absolutely harmless to pretend to be stupid.

"Mr. Cao, congratulations, this one has brought such a big surprise to everyone if you don't pay attention!"

Liu Tianwu did not ask again whether Xingchen Automobile's acquisition of Jaguar Land Rover was true or false.

The CEO of Ford Motor has already said it, and Huaxia TV has also reported it, so wouldn't it be too much to ask like that?

"I didn't expect this acquisition to be so smooth, it seems that the situation of some companies in the United States is not so smooth."

At this time, there is naturally no need to say how much preparation he has made for the acquisition of Jaguar and Land Rover.

People don't come here to hear you talk about these things.

"According to the agreement you signed, how long will it take to complete the relevant process?"

Liu Tianwu also has many ideas in his heart, but some ideas are not suitable for throwing out so quickly.

However, it is certainly no problem to inquire about some relevant schedule information.

"It's hard to say, if it's fast, you can get results within August, and if it's slow, it may have to go until the end of the year, or even early next year."

"However, we have promised that there will be no layoffs after the acquisition, no management changes within a year, and related benefits will not be reduced."

"So there shouldn't be any major problems with the handover process."

Historically, Tata Motors has been able to hand over so smoothly, and Cao Yang doesn't think Xingchen Motors will do worse.

After all, Jaguar Land Rover is now in a state of loss, and if those people are still so uncooperative, it will be a big deal to spend money to buy the intellectual property rights of these two brands.

When the time comes, you will directly have a hard fight with those employees, and see who will be soft first.

Anyway, Cao Yang has no intention of investing money directly in England, and it is almost inevitable that R&D and factory production capacity will be slowly transferred to Huaxia in the future.

"Most of the engines and transmissions before Jaguar and Land Rover were not Nanshan Group."

"In the future, relying on this part of the business alone, Nanshan Group's business will be able to rise to a big level."

From this acquisition business, Liu Tianwu saw more than just two more car brands for Nanshan Group.

It's the supply of parts behind these two brands, which is equivalent to an extra one.

In this, the Nanshan Group will definitely have some actions at that time.

"This is also true, last year, the two brands of Jaguar and Land Rover combined, also sold 60,000 or 70,000 cars a year, which is more or less an achievement."

"But they have their own supply chain, and it's not easy for us to replace them all in a short period of time."

"Of course, Jaguar Land Rover used Ford's engine before, and there will be no problem replacing it with Nanshan engine in the future."

"As for the 8AT used in some of their models, it is already produced by Nanshan gearbox, but it doesn't have much impact."

Cao Yang didn't expect Liu Tianwu to be able to notice the impact of the component level, which was quite surprising.

However, this strengthened Cao Yang's determination to bring all the focus of Jaguar Land Rover to Huaxia in the future.

Elsewhere, at best, it will be at the same scale.

As long as there are no layoffs and no reduction in production, even if the English side has an opinion, it will not be able to say it.

Even if you say it, it's useless.

Xingchen cars are not something they can handle at will.

"Mr. Cao, in the future, Jaguar Land Rover should also consider building a factory in China for localization, right?"

"When the time comes, you have to give priority to our Yangcheng."

"You can put forward any conditions."

Obviously, this is Liu Tianwu's most important purpose.

A big project like a car factory is of great interest to anyone in any location.

Not only is the investment large, but the output is also large.

The role of stimulating the local economy is very obvious.

Yangcheng has already tried the sweetness.

Thanks to the rapid development of Xingchen Automobile, Yangcheng Honda, Yangcheng Toyota, Xifeng Nissan and Yangcheng Automobile's own brands, Yangcheng's GDP growth rate in recent years is far ahead in Lingnan Province and even the whole country.

Even the automobile industry has become a pillar industry in Yangcheng.

In this case, Liu Tianwu naturally hopes to further make the automobile industry bigger and stronger, and introduce more OEMs and parts companies.

Of course, his idea must be considered from the perspective of Yangcheng.

For Nanshan Group and Cao Yang, he must also have his own ideas.

"Leader, we also signed the acquisition agreement with Ford Motor just yesterday, and even the formal handover has not yet been completed."

"There are a lot of things that need to be dealt with further."

"Therefore, the construction of factories in China has not been included in the agenda for the time being."

"In addition, in the early stage, we will fully respect the original management team of Jaguar Land Rover and will not interfere too strongly in some of their business."

"So whether to build a factory in Huaxia, whether it is domestic, I can't give you a reply now."

Although Cao Yang already had a clear idea in his heart, it was definitely not suitable to say it now.

Procrastination is not only used by leaders.

Of course, Liu Tianwu was not satisfied with Cao Yang's statement.

But he also knew that it was impossible to directly ask Cao Yang to make any promises at this time.

In the end, I had to say hello to other things and hung up the phone.

However, for Cao Yang, this round of phone attacks has just begun.

"Mr. Cao, we had some contact with Land Rover before, and we wanted to discuss the construction of a joint venture company in China."

"However, because Ford had the idea of selling Land Rover, the contact was only a brief exchange and then shelved."

"If Land Rover has a plan to localize, we at Chery are very willing to cooperate with Land Rover."

"We can make sure that the joint venture company is qualified for production, we can provide funds for the construction of the joint venture factory, and even some rights in terms of marketing, which can also be handed over to Land Rover."

As soon as Yin Chuan came up, he put a big move on Cao Yang.

Although Cao Yang knew that the joint venture of Chery Jaguar Land Rover did appear in the future, it should be a few years later.

Unexpectedly, the other party had already mentioned this topic in 2008.

It's just that the topic doesn't seem to have started yet.

Now that Xingchen Automobile has acquired Jaguar Land Rover, Yin Chuan must be in a hurry.

Although Huaxia's auto industry policy stipulates that foreign car companies cannot have more than 50% of the shares in the domestic market.

At that time, Land Rover Motors can fully cooperate with Xingchen Automobile and cooperate with Nanshan Group to establish a new joint venture.

There is no need to cede shares and profits to Chery Automobile.

Yin Chuan has obviously realized this.

But he still wanted to try.

After all, Chery Automobile will lock the cooperation object on Land Rover Automobile before, on the one hand, because most of the automobile giants already have cooperation objects in China.

On the other hand, Chery Automobile also wants to enhance its brand image through this joint venture, so as to get Chery Automobile rid of its low-end image.

However, this goal is not so easy to achieve.

"Mr. Yin, it's too early to discuss this matter."

"We haven't officially approached the Jaguar Land Rover management team yet, and even some of our handovers to Ford haven't officially begun."

"I'm not sure how Jaguar Land Rover will develop in China in the future."

"However, we will certainly fully respect the opinion of the Jaguar Land Rover management team."

Cao Yang would definitely not agree to Yin Chuan's proposal.

But it is also not appropriate to refuse directly.

So it was kicked to the Jaguar Land Rover management team.

Anyway, if there is a pot at that time, just let them carry it.

Being a subordinate and taking the blame for the leader is also part of the job.

"I also understand what you said, but Chery Automobile's sincerity, I also want you to know in advance, Mr. Cao."

"Although Land Rover Motors officially entered the Chinese market in 2003, it has now fully established a high-end brand image."

"I believe that the performance of Land Rover and Jaguar in the Chinese market in the future will definitely bring more surprises to everyone."

Although he was very disappointed in his heart, Yin Chuan also politely talked to Cao Yang for a few minutes, and finally hung up the phone with regret.

In the big event of Xingchen Automobile's acquisition of Jaguar Land Rover, Cao Yang, the party concerned, received all kinds of calls one after another as soon as he got off the plane, until there was no electricity.

And on the Internet, it is even more lively.

"Xingchen Auto Niu, I actually bought Jaguar Cars and Land Rover Cars!"

"In the past, I was still struggling with whether to buy a Range Rover or a Lookout, but now it seems that I don't need to worry about it."

"Xingchen Automobile only has one car, Ziweixing, and we can choose more cars from Jaguar to buy in the future."

"Awesome, my star car!"

"Xingchen Motors has broken the record this time."

……

A variety of comments, all over the major forums and QQ groups.

And all kinds of automotive media are naturally carnival all the way.

The recent news hotspots, don't worry about it.

"Mr. Fang, Xingchen Automobile's previous confidentiality work was very good, I didn't expect them to be able to acquire Jaguar Motors and Land Rover Motors, two luxury brands with profound heritage."

"This is simply a depth charge thrown at the Chinese automobile industry."

Lin Jiayan felt that she would definitely have to work overtime again tonight.

There's a lot of hot news, and that's certainly good news.

But if you have to work overtime......

Hey, just get used to it.

"Cao is always a person who can surprise everyone all the time."

"In the past few years, I feel that half of the hot news in the Huaxia automobile industry can have something to do with his Nanshan Group."

"The cash of 2.3 billion US dollars was given, and it seems that Nanshan Group has not made less money in recent years."

Fang Dawen doesn't have any intention to get along with Nanshan Group now.

If you can't get along with Nanshan Group, you can't get along with yourself.

On the contrary, now on NetEase Automobile, it is rare to see negative news related to Xingchen Automobile.

Of course, this is not only the case with NetEase Automobile, but it is also difficult to see the negative news of Xingchen Auto on several other portals.

Mainly because Xingchen Automobile is competitive enough, general websites dare not easily make up stories.

"Although Nanshan Group has not announced its profits, its turnover exceeded 200 billion yuan last year, and even if it is only 5% of the profit margin, it has earned 10 billion yuan."

Lin Jiayan is also well aware of the operating data of Nanshan Group.

However, Fang Dawen has a different opinion, "As far as the things produced by Nanshan Group are relatively high-tech, they must be more than 5% profit margin, and I think it may be more than doubled." ”

"If that's the case, wouldn't it have earned more than 20 billion yuan last year?"

After Lin Jiayan finished speaking, she couldn't help but swallow her saliva.

She felt a lot of money drifting in front of her......

It's a pity that it has nothing to do with her!

(End of chapter)