Cao Yang and Zhu Zhengfeng had just finished chatting, and Xiang Changle also made a special call.

As the vice president of Lingnan University of Science and Technology, and the dean of the School of Semiconductors, he is finally going to go one step further and become the president of Lingnan University of Technology.

"Teacher, congratulations on getting what you want, I believe that under your leadership, Lingnan University of Science and Technology will develop more rapidly and become the best university south of the Yangtze River."

Cao Yang is naturally very happy that his teacher can become the president of Lingnan University of Technology.

Over the years, Nanshan Group has had various cooperation with Lingnan University of Technology.

The School of Semiconductors is specially reorganized and developed around Nanshan Semiconductor and Nanshan Equipment.

Every year, Nanshan Group recruits more than 1,000 graduates from Lingnan University of Technology, and this number is still rising.

Lingnan University of Science and Technology has various cooperation projects with Nanshan Group, and has produced a lot of results.

It is very attractive for university teachers to have good projects to do and there is no shortage of funds.

Lingnan University of Science and Technology itself is a 985 university, although the original ranking is not particularly high, but because it is located in Yangcheng City, and Nanshan Group has carried out all-round cooperation in automobiles, parts, semiconductors, equipment, materials, etc., the employment rate of related majors is very good.

For students and their parents, the employment rate is definitely a thing to care about.

In recent years, Lingnan University of Science and Technology has also focused on promoting this aspect of the enrollment, so that many students who originally wanted to go to schools with higher rankings outside the province chose Lingnan University of Technology.

In terms of attractiveness to students and teachers, Lingnan University of Science and Technology can definitely be ranked within the top 20 in the country, and it is no problem to even hit the top 10.

The point is that the term is still on the rise.

According to Xiang Changle's assumption, one day the senior high school students in the provinces south of the Yangtze River, except for being able to go to Qingbei, will give priority to Lingnan University of Science and Technology, and then they will be considered a complete success.

And this day does not seem so far away.

Even in the future, it is not surprising that many majors, Lingnan University of Science and Technology, will do better than their counterparts in Qingbei.

"Then I hope to achieve this goal as soon as possible."

In front of Cao Yang, Xiang Changle naturally has no need to be humble and humble there.

Nothing makes sense.

So I directly accepted the blessing and calmly admitted that I did have such thoughts.

"Lingnan University of Science and Technology's accumulation in aerospace and weapons is relatively weak, teacher, do you plan to properly strengthen the faculty in this area?"

Cao Yang now attaches great importance to the subsidiary of Daystar Aerospace.

However, most of the projects do not have much cooperation with Lingnan University of Science and Technology, but have recruited some personnel from universities such as Imperial Capital and Jinling to establish some cooperation.

"I was just going to talk to you about that today."

"The cooperation between Lingnan University of Technology and Nanshan Group in the past few years has been very smooth and has achieved fruitful results."

"I think this way of combining production, education and research can be further expanded."

"Lingnan University of Science and Technology has more than 3,000 teachers and more than 10,000 graduate and doctoral students, which are very good scientific research strengths, and can form better scientific research strengths."

In most colleges and universities, although teachers also do scientific research, there are very few who can really use the scientific research results.

Xiang Changle is naturally very familiar with such a situation.

Although Lingnan University of Science and Technology has done better than most universities in this regard.

But he also wants to develop it further.

The Nanshan Group is now divided into five and has formed five important group companies.

Xiang Changle thinks that at least 50% of the majors of the entire Lingnan University of Science and Technology can be developed around Nanshan Group.

The School of Semiconductors and the School of Automotive have both tried the sweetness and have become one of the best existences in China.

He thinks that the construction or reorganization of other colleges such as the School of Materials and the School of Computer Science can also be carried out.

He wasn't a principal before, and some of his actions were too exaggerated.

It's different now, as long as you take care of it, you can do it according to your own ideas.

With the strength of Nanshan Group in China, it can also fully support this change of Lingnan University of Technology.

After more than half an hour of in-depth communication with Xiang Changle, Cao Yang basically knew his thoughts.

This kind of thing that is not harmful to the Nanshan Group, he naturally supports it.

After all, if each group wants to develop, it is definitely not enough to simply rely on poaching people.

The key is to be able to cultivate talents yourself.

If Nanshan Group builds a school to cultivate itself, it is time-consuming, laborious, thankless, and not very meaningful.

It is almost enough to have a training center in-house.

The rest of the things will be cooperated with Lingnan University of Science and Technology and other universities, and some cooperation will be carried out since the freshman year, so that more talents can start working immediately as soon as they enter Nanshan Group.

This is good for the students, the school and the Namsan Group.

"Teacher, I completely agree with the plan you just mentioned."

"I went back and asked Liu Youmei of the Human Resources Department to connect with the school, and strive to connect the needs of each branch with the situation of each major."

"Then we also assigned some staff to serve as co-editors of various professional textbooks on a part-time basis, so that our teaching content can also keep up with the latest technological developments."

Cao Yang's words made Xiang Changle breathe a sigh of relief.

This time, Xiang Changle asked for a bit too much, which is equivalent to completely tying Lingnan University of Science and Technology to Nanshan Group.

He was also worried that Cao Yang would disagree.

After all, although the strength of Lingnan University of Science and Technology is good, it is certainly not the most cutting-edge in the country.

The influence and strength of Nanshan Group are second to none in China.

Normally, people should go to Qingbei for cooperation.

"This is indeed very necessary, many of our textbooks are still written in the eighties and nineties, although there are some updates, but many of the contents are relatively old."

"If the technical staff and managers of Nanshan Group can cooperate with us to develop new teaching materials, it will also be very beneficial for the training of students."

Xiang Changle naturally knows some shortcomings in college teaching.

However, some things are more difficult to change.

On the one hand, there are many interests involved behind the teaching materials of various majors.

Basically, the textbooks used by the same major in every university are not written by the same person.

In most cases, the professional textbooks are written by the teachers of the school, and there are many interests involved behind this, so I can't say more.

However, this situation will inevitably lead to the content of many textbooks not being updated in time and unable to keep up with the pace of development of the times.

For example, in the professional course on automobile construction, a few years ago, when the Nanshan gearbox was not strong enough, the textbooks of various automobile structures focused on manual transmissions, and automatic transmissions were basically skipped after a simple introduction.

But in fact, most cars use automatic transmissions, and if you let students learn manual transmissions every day, if they are engaged in gearbox-related research and development work after graduation, they will obviously have to make up a lot of homework.

Similarly, in terms of teaching materials related to carbon fiber materials, it is even more backward.

Before there was no Nanshan carbon fiber, even T300 carbon fiber could not be produced in China.

Naturally, there is no way to make some meaningful introductions to the production and research and development of carbon fiber.

But now it's different.

Huaxia's carbon fiber technology is already the world's leading, and the related production equipment has also been localized.

At this time, if the relevant textbooks are compiled together with the technicians of Nanshan Carbon Fiber, it will obviously have strong reference significance.

Of course, the cooperation between Lingnan University of Science and Technology and Nanshan Group is certainly not a restart or a complete change overnight, but a process of constant change.

Cao Yang definitely doesn't have that much time to pay attention to this matter.

Because in the past few days, public opinion on the Internet in China has begun to undergo some changes.

The issue of Dongying and Huaxia's islands has been a topic for many years.

But since the beginning of this year, the problem has slowly become more acute.

Recently, Dongying's side has been moving frequently, constantly stimulating Huaxia's nerves.

For this situation, Huaxia will naturally not get used to it.

The formation of the twin-tailed scorpion drone carrying live ammunition appeared over the island every once in a while.

And the other party was not to be outdone, and the smell of gunpowder became more and more serious.

Under this premise, it is a relatively simple matter for Chuncheng Automobile Group and Nanshan Automobile Group to work together to drive domestic consumers to boycott Dongying's cars.

At this time, the post-80s generation is already the main force in buying cars.

They basically belong to netizens.

Those changes in public opinion on the Internet will naturally affect them.

In addition, consumers now have a lot more choices, and they don't have to buy your Toyota, Honda or Nissan products.

As a result, the sales volume of Dongying car companies is changing at a speed that is visible to the naked eye.

"Mr. Zhang, judging from what we have learned from the current investigation, this public opinion offensive against Dongying car companies is not only due to the outbreak of public opinion on the Internet, but also the situation that some car companies are fueling the flames behind the scenes."

"Yesterday, the CEOs of other car companies even asked me vaguely if I supported such a development of public opinion."

Zeng Guangda came to Zhang Jiaqi's office.

Yangcheng Automobile Group is now making big money is Yangcheng Toyota and Yangcheng Honda.

Although both companies are a bit behind the overall market, the speed of making money is definitely not lagging behind.

Don't look at Yangcheng Automobile Group's own Yangcheng Aion and Yangcheng Trumpchi, which are doing well, but basically they are still in a state of not making money.

Especially on the Yangcheng Aian side, it is far away to make money.

In this case, the action of encircling and suppressing Dongying car companies launched by various independent brands has put Yangcheng Automobile Group into an embarrassing situation.

It seems that support will harm one's own interests.

However, if it is not supported, it is likely to be hostile to other independent brands at that time.

At that time, if some actions are not taken with you, not to mention that you can't eat the dividends, you are likely to suffer losses.

This situation is certainly not the scenario Zeng Quanta wants to see.

"We definitely can't support this thing."

"Whether it is a self-owned brand model or a Dongying brand model, it is produced in a factory in Huaxia and is taxed."

"And these cars are basically 100% localized."

"We need to go to the Internet and appeal to everyone to calm down."

"If there is any opinion, it can be expressed in a more appropriate way, rather than directly boycotting these car products."

Zhang Jiaqi's opinion is very firm.

He certainly doesn't support this.

There's no way, supporting this kind of thing is waving a knife from the palace.

He couldn't do it.

And to a certain extent, he felt that he had no problem with his point of view.

If you go and smash a car in Dongying, you are protesting.

But if you are smashing the private cars of the Chinese people, what kind of protest is that?

"Well, that's true."

"I'll communicate with Yangcheng Toyota and Yangcheng Honda later, so that everyone can take some actions as soon as possible."

"It's imperative to address consumer concerns about buying Toyota and Honda brand models, or sales will plummet."

Zeng Quanta already knows that the sales of Yangcheng Toyota and Yangcheng Honda in the latest week have dropped by 80% compared with last month.

This situation is very scary.

The most important thing is that there are fewer people who go to various 4S stores to see the car, and it is likely that if things continue to develop, the sales will be almost zero.

This is something that is absolutely unacceptable.

At that time, Yangcheng Honda and Yangcheng Toyota will not only be unable to provide profits to Yangcheng Automobile Group, but also need reverse blood transfusion, which will be a big problem.

In the stock market, the stock price of Yangcheng Auto has fallen by 20% in the last week.

This decline has refreshed the performance of Yangcheng Automobile Group since its listing, which made Zeng Guangda very worried.

However, there are so many automobile companies in Huaxia, and not everyone in every company has the same attitude as Yangcheng Automobile Group.

For example, Chery Automobile, they are now actively following Chuncheng Automobile Group and Nanshan Automobile Group to further carve up the market share of Dongying car companies.

"Mr. Yin, judging from the current situation, the development of the situation is very beneficial to independent brand cars."

"Under normal circumstances, the sales volume of Dongying car companies will go to about 200,000 units per month, but I estimate that the sales volume in the latest month will plummet directly to less than 100,000 units, or even less than 50,000 units."

"But consumers' enthusiasm for buying cars has not changed."

"In this case, this part of the market share, as long as it is well guided, can be eaten by independent brands."

"As the largest independent brand car company in China, we will definitely be able to get a big piece of the cake."

Wang Ze is in a very good mood now.

In the past two years, the sales department has made great moves and achieved very good results.

Although Chery's No. 1 position in the automotive industry is a bit dangerous, it has at least maintained growth.

In Wang Ze's opinion, it is very good to be able to do this.

After all, it is impossible for any car company to continue to grow day after day.

"Our actions are still a little slower in this matter, and I heard that Nanshan Hongqi's actions are the fastest, whether it is offline marketing or online marketing, the response is very fast."

Yin Chuan also has a certain amount of pressure to achieve Chery Automobile's sales target this year.

After all, the growth rate of the overall auto market is relatively limited, and Chery Automobile has taken a bit big steps in recent years.

Whether it is the export or the domestic market, it has made relatively large moves to layout.

But the situation is not particularly ideal.

Even if the sales increase in the last week is more obvious, there is no way to completely change the pattern of the whole year.

"In this operation, I inquired with some familiar media, and I heard that Nanshan Hongqi was directly involved."

"Even they are directly behind the scenes, so they have the biggest piece of cake."

"Mr. Yin, Chuncheng Automobile Group has a joint venture with Toyota, and they are willing to give up this part of the interests directly, and they must vigorously support the development of Nanshan Hongqi."

"This shows that Zhu Zhengfeng and Cao Yang are more optimistic about the development prospects of independent brand enterprises, and we can seize the opportunity."

Wang Ze naturally wanted to report everything he heard to Yin Chuan, so as not to make a wrong decision by his boss.

Sometimes, the impact of poor information is huge.

And the impact of wrong decisions on a company is also huge.

"Since Nanshan Engine and Nanshan Gearbox have completely mastered the automobile engine and transmission technology, the biggest shortcomings of our Huaxia independent brand have been supplemented, and I know that no one can stop the prospect of our own brand."

"It's just that I didn't expect that the pace of this development seems to be faster than I imagined."

"This time, Nanshan Hongqi took the initiative to provoke the banner of encircling and suppressing Dongying car companies, and it seems that it is not willing to be mediocre."

As the general manager of a leading enterprise in the industry, Yin Chuan naturally has to pay attention to the movements of competitors behind him at any time.

Previously, his eyes were mainly on car companies such as Geely, Great Wall, BYD and Changan.

Now he felt that it seemed necessary to move the level of the Nanshan Red Flag forward.

Although the gap between Nanshan Hongqi and Chery Automobile is still relatively large, it is not so difficult to catch up with these gaps.

As long as there are one or two more popular models, the sales volume will directly go to a new level.

Even many car companies rely on one or two popular models to survive.

"Nanshan Hongqi is backed by Chuncheng Automobile Group and Nanshan Automobile Group, and the Hongqi brand has a unique historical influence."

"They have some expectations for the future and are not willing to be mediocre, which is a normal thing."

"If you look at their positioning, they have always said that they are high-end models in their own brands, directly benchmarking Volkswagen and Toyota, and are unwilling to compare with our own brands."

"Otherwise, the sales of their H5 and HS5 models are estimated to be directly doubled if the price is adjusted downward."

The backers of Nanshan Hongqi are too different, so Yin Chuan has actually been studying some of their new models, and wants to find something worthy of Chery Automobile's reference.

Before the other party's sales did not come up, Yin Chuan did not feel that they were a threat.

But if Nanshan Hongqi's sales start to explode, then it is really possible to threaten Chery's position as the leader of the automotive industry.

"As the initiator of this operation, Nanshan Red Flag is likely to be able to eat the biggest dividends."

"However, this approach is beneficial to the entire independent brand, and we can't find any reason to oppose it except for support."

Wang Ze said quite aggrievedly.

The joy I had just now was much less.

Because he found that Yin Chuan's mood didn't seem to be as good as he imagined.

So he definitely can't be too happy.

"Well, whoever eats up this market will be good for our company after all."

"You can get in touch with the relevant advertising agencies and media outlets, and push them behind the scenes."

After thinking about it for a while, Yin Chuan agreed with Wang Ze's point of view.

In terms of major rights and wrongs, Nanshan Hongqi stands on the moral high ground, and they can only follow and support.

Otherwise, it will be difficult to mix in the industry in the future.

After all, they are not the same as Yangcheng Automobile Group.

They are joint venture car companies with two Dongying systems, so even if they stand up against it, everyone can understand it.

It would be interesting if Chery also stood up against it.

……

"Mr. Cao, Nanshan Hongqi's sales exceeded 10,000 units last week, a record high."

Seeing that the Internet is becoming more and more lively, the sales of Nanshan Hongqi are also increasing at a speed visible to the naked eye.

It sold more than 10,000 units in a week, and sold more than 40,000 or even 50,000 in a month.

In 2012, this sales volume is definitely very impressive.

At the same time, this is also a data that Nanshan Hongqi has never reached in the past.

"It seems that the preparations made in advance by the Nanshan Red Flag side have still had some effect."

"I look at the current situation, there is no way to completely calm down in a short period of time, maybe Nanshan Hongqi's sales next week can refresh your cognition again."

Cao Yang is also in a good mood now.

Taking this opportunity to squeeze the share of Dongying car companies is not only good for Nanshan Hongqi, but also great for Nanshan Automobile Group.

After all, if this part of the market is occupied by independent brands, whether it is Nanshan Hongqi, Chery, or Geely, people will use a large number of parts of Nanshan Automobile Group.

It is equivalent to this year, Nanshan Automobile Group's parts business can continue to maintain a high rate of growth.

This is a relatively rare thing.

In addition, Dongying car companies not only have mid-range brands such as Toyota, Honda and Nissan, but also high-end brands such as Lexus, Infiniti and Acura.

After such a toss, the sales of these high-end brands have naturally been greatly affected.

In particular, Lexus's sales in China have always been relatively good.

To a certain extent, it is also in competition with Xingchen Automobile and Jaguar Land Rover.

"Then I'm looking forward to that day coming soon."

Zhu Zhengfeng grinned and said, "Mr. Cao, do we have any other tricks to put another handful of blood on Dongying car companies?" ”

(End of chapter)