Chapter 887: Night of Glory, Bursting with Influence
"Mr. Cao, I heard that the Sky Eagle has made three consecutive test flights, and many radars from relevant departments have been dispatched, but none of the radars have detected its existence."
"This stealth ability is really the best in the world."
"In the future, if we develop an enlarged version of the Skyhawk, it will definitely be of great significance."
Zhao Tianling has also been very concerned about the movements of Daystar Technology in the past few days.
The two sides have already agreed to jointly develop a stealth bomber similar to the B-2.
Now the performance of the Skyhawk stealth drone, which is very similar to the appearance of the B-2, is so outstanding, so that Zhao Tianling has a lot of expectations.
Sometimes, if you say a thousand or ten thousand sentences, it is not as effective as a single dispatch of a large strategic stealth bomber.
This thing is on a strategic mission and carries a special weapon.
Huaxia is really lacking such a product now.
"We at Daystar are developing large transport aircraft, and some of the technology can be used in new projects that we work on."
"Some of the technology on the Skyhawk can also be used for this new project."
"Coupled with AVIC's technical experience, I believe this model will be available to everyone in the next few years."
Although Zhao Tianling called mainly to congratulate the successful test flight of the Sky Eagle, Cao Yang knew that the matter of the joint project mentioned later was the focus.
Teams from both sides have already begun to contact to discuss specific tasks for the next steps.
At this time, Zhao Tianling naturally hoped that Daystar Technology could pay more attention to it.
Don't look at the scale of AVIC, but in terms of technological advancement, Zhao Tianling dare not say that it is much more powerful than Qixing Technology.
After all, the things that people have come up with Daystar Technology are world-leading at every turn.
At this point, AVIC is far from others.
"I hope this project will be launched as soon as possible."
"Many leaders of the relevant departments are looking forward to its appearance."
Zhao Tianling communicated with Cao Yang for a while before hanging up the phone.
Cao Yang, on the other hand, is preparing to participate in the "Glory Night" large-scale performance event jointly organized by Honor Technology, Weibo and Nanshan Film and Television.
Normally, this kind of activity definitely doesn't need Cao Yang to ask specifically, it is enough for him to show up on the spot at that time.
However, Xia Qingqing attached great importance to it, and specially invited the team of Huaxia TV to come over and cooperate together, and broadcast live on the Huaxia TV Movie Channel, and Nanshan Film and Television will also broadcast live online, so he still went to see the rehearsal.
"Ayang, our Weibo and Nanshan Film and Television are out together, and basically all the famous stars in China have come to participate."
"In the entertainment industry in the future, there should be no star who dares to get along with our Nanshan company."
"BASICALLY, AS LONG AS IT IS IN PUBLIC, ALL THE STARS ARE HOLDING HONOR MOBILE PHONE PRODUCTS, AND IN MOST CASES IT IS THE LATEST HONOR5."
Fang Sisi and Cao Yang came to the rehearsal site to watch the overall situation, and they are still looking forward to this event.
"If that's the case, Weibo could consider launching a brand new feature."
"It is the Weibo content posted by the user on the mobile APP, which will synchronously display the information of the mobile phone model."
"For example, if you use HONOR5 to publish Weibo, then there will be an HONOR5 logo at the bottom of the content."
"In this way, the publicity effect of Honor mobile phones should be maximized."
Cao Yang immediately thought of the functions that were available on many websites in later generations.
The difficulty of adding such a thing is very low, but for Honor phones, it is of great significance.
Because most of the users who often use their mobile phones to post Weibo are Honor mobile phones.
Even if it's not, that's a potential user of Honor phones.
"This is really a good way, and we can even come forward to promote that all the content and comments published on the Internet in the future will show a part of the IP information and mobile phone model information."
"I think the relevant departments will be interested."
"Especially at night, there are some public opinions that everyone obviously doesn't want to see, but if you carefully study those IPs, many of them are overseas IPs."
"If it can be shown, then the persuasiveness of some of the comments will drop a lot."
Fang Sisi deals with social media such as Weibo every day, and is relatively clear about some things in the field of propaganda.
In this area, there are many ideas that need to be implemented by the relevant departments, but no good implementation methods have been found.
Now that this proposal is being made, people must be interested.
Even if people know that the information of displaying the mobile phone model is the selfishness of the Honor mobile phone, this selfishness is acceptable.
At least if people want to show it on Weibo and other platforms, the relevant departments have no reason to disagree.
"Your idea is good, with the help of relevant departments, let's also rectify some comments on Weibo."
"Otherwise, with the advent of the traffic era, some messy things will continue to appear."
"In the long run, this should affect the development of Weibo."
Cao Yang knows that the development of Weibo will be in trouble in the next few years, and if he wants to change this situation, he must have to take some actions.
By letting Weibo's investment arm invest in some potential companies, this can ensure that Weibo's market capitalization does not fall.
But if the influence of the platform itself is to continue to expand, it will have to do some other actions.
can't just let Weibo become a platform for celebrities to make trouble, ordinary netizens are not interested in it at all.
"Well, I also think that the development of the water army has become more and more powerful in the past two years."
"Of course, there are some beneficial effects in this, after all, Autohome and Nanshan Film and Television have their own special teams."
"But if it is not controlled, it may cause some people to resent it, and eventually lead to the loss of Weibo users."
Fang Sisi has been in charge of the Weibo project for so many years, and naturally he can feel some of these problems.
However, backed by the big tree of the Nanshan Mountains, Weibo has invested in many emerging Internet companies, and the overall situation is definitely many times better than the same period in history.
In the end, Weibo is definitely still an irreplaceable existence on the Chinese Internet.
Just as Fang Sisi and Cao Yang were talking, Zhang Xin also walked over from the side.
"Brother, sister-in-law, this time I have exhausted the stars in the entertainment industry, so that everyone can see the influence of our group."
Zhang Xin really attaches great importance to the event of "Night of Glory".
Honor Technology is the most profitable existence among the Nanshan enterprises, and the development potential is unlimited, and there is the possibility of continuing to improve significantly.
It is possible to become the largest enterprise in China in the future.
That's a lot of fun.
"Director Zhang Da, I heard that you are very beautiful now, and you have to be windy and rainy in the entertainment industry."
Cao Yang gave Zhang Xin a touch of the head and said teasingly.
On the contrary, Fang Sisi smiled beside him and said some polite words.
"Oh, brother, I'm a fox and a fake tiger, and I borrowed your momentum."
Zhang Xin is also very clear.
Don't look at her current position in the entertainment industry, she is very respected by everyone.
But at the end of the day, it's not because she's really capable, it's because she has a good cousin.
Otherwise, no matter how talented she is, she would not be able to achieve today's results, and she would even have to be forced to participate in various entertainments.
"Honor mobile phones have developed very fast in recent years, and it can be regarded as a credit to Nanshan Film and Television."
"Especially among young people, everyone's recognition of Honor mobile phones is very high, and there are even news that some people have done more extreme things for an Honor mobile phone."
"These are closely related to the fact that many celebrities are using Honor mobile phones."
"Being able to have this situation is inseparable from your efforts."
As soon as Cao Yang said this, Zhang Xin immediately smiled.
For so many years, Cao Yang rarely praised her.
Don't look at the fact that she hears all kinds of flattering words all day long, but what she cares about most must be Cao Yang's affirmation.
"What your brother said makes sense, not only are the products of Honor Technology more affected by stars, but the situation of Nanshan Automobile Group is actually similar."
"Now domestic celebrities, as long as they buy their own cars, they will generally consider Xingchen Automobile, Jaguar Land Rover or Future Cars, and few people will buy models of other brands."
"Invisibly, it has also played a very big role in increasing the sales of these brands."
Fang Sisi interjected beside him.
She didn't mean to please her sister-in-law, but an objective fact.
Some brands will also invite celebrities to endorse themselves, but the effect is definitely not as big as that from Nanshan Automobile Group.
Almost the entire entertainment industry in China is standing behind Nanshan Automobile Group, and even some celebrities dare not accept endorsement contracts from Mercedes-Benz or BMW for fear of offending Nanshan Automobile Group.
That is, some stars in Hong Kong and Taiwan, their heads are relatively iron, and they are not afraid of offending Nanshan Automobile Group.
However, the final result is also obvious, that is, the influence of those stars in Hong Kong and Taiwan in domestic entertainment is constantly declining.
The movies and TV series invested by Nanshan Film and Television will never use stars who stand on the opposite side of Nanshan enterprises.
These practices have slowly become well-known to the entire entertainment industry.
"For these celebrities, mobile phones and cars are necessities, and the products of our Nanshan Automobile Group and Honor Technology can also meet their needs."
"In this case, as long as it is not in conflict with us, it will not be easy to use other brands' products."
"Otherwise, our Nanshan Film and Television will never give them a good look."
Zhang Xin knew that this was one of the few places where he could help Nanshan enterprises, so they were all implemented in place.
There was even a situation where a certain star took out a Samsung mobile phone license during an event, and then was blocked by Nanshan Film and Television after vaguely helping others publicize it.
Although these bans do not necessarily mean that there are any documents coming out directly, Nanshan Film and Television has spoken in the industry, and ordinary entertainment companies are really unwilling to risk offending Nanshan Film and Television to support others.
Even many entertainment companies will specifically mention these precautions during internal training.
It can be said that this is also an intangible embodiment of the continuous expansion of the influence of Nanshan enterprises in China.
"Mr. Xia, the folding phone I mentioned to you a few days ago, you arrange for someone to study it carefully."
"Strive to be launched next year or the year after, when this mobile phone can focus on the female market, you can give full play to the influence of Nanshan Film and Television in this regard."
Cao Yang suddenly thought of the folding mobile phone released by Warwick in later generations.
The price is extremely high, but the sales are very good.
The profit margin of this kind of mobile phone is definitely very impressive.
It's a pity that the Honor phone doesn't do it.
Although the foldable screen, the current technology is not very mature.
But give Honor Technology two years to cooperate with BOE and other screen suppliers, and it is still possible to get it.
"I've got a dedicated team to take care of the project."
"From a design point of view, there are no major problems with this solution."
"Now the main thing is to work on the foldable screen, so I need to study it well."
"But if you go all out, you don't say next year, and the year after next will definitely be able to be pushed."
Cao Yang is now relatively rare, and directly gives R&D tasks to Honor Technology.
It is precisely because of this that the current directive should be implemented all the more well.
At this point, Xia Qingqing is definitely very clear.
And she has even begun to think about how to market this mobile phone when the time comes, so that it will become a new growth point for Honor Technology.
For a long time, Honor Technology has been developing at the pace of launching one mobile phone every year.
Strictly speaking, these mobile phones are all products of the same series, but there will be a scene of three generations selling at the same time.
Now the folding mobile phone proposed by Cao Yang is a brand new product.
At that time, there will be two series of mobile phone products on the side of Honor Technology.
This is still very different for the development of Honor Technology.
The mobile phone can have two series, and some other products in the future will naturally have other possibilities.
To a certain extent, it can be said that the development strategy of Honor Technology has been affected.
"Boys may not be very interested in small and delicate folding mobile phones, but girls will be very interested."
"It would be even more interesting if it was designed like a small bag."
"When the time comes, we can continue to promote this mobile phone through activities like this 'Glory Night', which is estimated to have the effect of becoming a hit as soon as it is launched."
Fang Sisi's vision is not bad, and he quickly realized some key points of this mobile phone.
After all, they are all women, and if you imagine the mobile phone you need, you can feel some pictures.
Zhang Xin soon joined in the discussion of this topic, and several women discussed it very enthusiastically.
On the contrary, Cao Yang, the initiator, was left aside.
However, this gave Zhang Songwen next to him an opportunity to communicate.
"Mr. Cao, the company is now ready to increase investment in self-made variety shows, so that the value of artists can be quickly realized, and advertising placement can also be better."
At this time in 2014, it was a time when variety shows were more popular.
For the next few years, the situation was much the same.
Zhang Songwen, as an industry insider, has naturally felt this change.
Cao Yang naturally has no opinion on this.
The greater the influence of Nanshan Film and Television in the industry, the more beneficial it will be for Nanshan enterprises.
It's like when "Where Are You Going, Dad" was launched last year, Infiniti carried out advertising placement.
Then this Dongying luxury car brand, which many people have never heard of, has skyrocketed in popularity, and it is a little famous among the second-tier luxury brands.
The same advertising placement business can naturally be considered for enterprises in the Nanshan system.
Even if you don't give it, you can use it to make a lot of money.
"The specific business of Nanshan Film and Television is just a matter of checking it yourself."
"However, the construction of video websites cannot be stopped, including the business of small videos."
"Whether it's your own direct investment in the formation of related platforms or the way of investing in shares, Nanshan Film and Television can't completely ignore this part anyway."
Whether it is for Weibo or Nanshan Film and Television, Cao Yang specifically mentioned the small video.
People may not be aware of the influence of this thing now, but Cao Yang is very clear.
Of course, he didn't think about letting Weibo or Nanshan Film and Television do everything by himself, so it didn't necessarily work well.
After all, he didn't have that much time to personally take care of these projects.
In this case, it is better to invest in some more successful enterprises, and when the time comes, you can also exert the influence of the Nanshan system.
"No problem, we have also set up an investment department internally to invest in businesses related to film and television, small videos, etc."
"At the same time, we are also considering investing in some stations to expand our script source and industry influence."
Taking this opportunity, Zhang Songwen had a good chat with Cao Yang about some plans on the Nanshan Film and Television side.
And after today's rehearsal, tomorrow will be the official "Night of Glory".
Almost all the people in the Chinese entertainment industry have come to Yangcheng.
At Baiyun Airport, there are many fans gathered there from morning to night, and countless media flock to get all kinds of first-hand news.
"Milai, I see that almost all the hot searches on Weibo today are related to the 'Night of Glory', and our company is even more moved, and the big stars in the industry have basically been invited over."
"At that time, Weibo will also give out some awards, and many new awards will be given in terms of commercial influence, which can be regarded as a huge influence."
Charlene and Milai are old acquaintances, and now they have joined Nanshan Film and Television, so they are naturally even more warm.
The two of them are differently positioned and do not need to worry about competition for resources.
Over the years, they have also witnessed the rise of Nanshan Film and Television, the rise of Weibo, and the rise of Nanshan enterprises such as Honor Mobile Phone.
The mobile phones and cars used by the two of them are all products of Nanshan Automobile Group and Honor Technology.
Even their family and friends are basically the same.
"Nowadays, when many companies sign endorsement contracts with celebrities, they will combine the number of Weibo fans to distinguish coffee positions and limit some endorsement standards."
"This has made Weibo's influence in the entertainment industry go up several steps at once."
"Even this practice is guided by the company."
"It can be said that our company and Weibo have jointly promoted the emergence of this industry standard."
Milley is also very clear about this change in the entertainment industry.
Nanshan Film and Television and Weibo have mastered the important means of distinguishing celebrity coffee positions, and their influence on celebrities is naturally even stronger.
Everyone is tossing and turning in the entertainment industry, isn't it just to make more money?
Now that Weibo can affect you to make money, everyone's attention to Weibo will naturally be a few points higher.
As for Nanshan Film and Television, it goes without saying, people have the strength to directly influence whether you are popular or not.
As a rising star enterprise in China, Honor Technology has a great influence on the entire industry.
No celebrity wants to offend big business.
The actual development of the night of glory later can be regarded as confirming the content of the exchange between Milley and Charlene.
All the big-name stars participated in this event in a proper manner.
And the live broadcast on Huaxia TV also made everyone realize the huge influence behind the "Glory Night".
It is inaccurate and inappropriate to describe it as a black and white all-you-can-eat sentence, but the meaning is similar.
With this event, the popularity of Honor Technology can be regarded as a higher level.
The entire consumer electronics industry can be said to be trembling.
"Mr. Xu, I feel that the 'Glory Night' activity organized by Honor Technology is very good."
"Can we also refer to it, and when the new product is released, we can directly make a 'Warwick Night'?"
Lian Zhitian looked at all kinds of news related to "Glory Night" on the Internet, and if he didn't envy it at all, it was definitely fake.
The development of Huawei mobile phone in recent years can be regarded as very fast, and it can be regarded as one of the best products in the consumer business department.
These products are all presided over by Lian Zhitian himself, and he naturally hopes to sell better.
"It's not impossible to do activities, but it's very difficult to have that kind of influence in someone's family."
"Didn't you see that this event was started by Weibo and Nanshan Film and Television with the help of Honor Technology?"
"If these two companies didn't come forward, it would be impossible for Honor Technology to invite so many stars to participate in the event."
"Even if you give a little higher appearance fee, it's hard to get everyone to come."
Xu Jun is very clear.
Don't look at Warwick's strength in Huaxia, it is also very powerful, but it depends on who you compare with.
For Glory Technology and the Nanshan Mountains, it is obviously no advantage.
The enterprises of the Nanshan system have formed an industrial chain.
In the field of public opinion and publicity, in the entertainment industry, no company can compare with others.
"That's right, there are so many brother companies behind Honor Technology, which is really not comparable to others."
Lian Zhitian knew that what Xu Jun said was very reasonable.
However, the idea of doing a good job in marketing activities is getting stronger and stronger.
The product is important, and so is the marketing.
This is especially true for the consumer electronics industry.
Many other companies are similar.
It can be said that invisibly, the event of Glory Night can be regarded as adding a fire to the rapid development of the entertainment industry.
After all, with more capital attention, the industry is destined to be more popular.
(End of chapter)