"Chai Hang, Glory Technology's influence in Huaxia is so huge, so many stars have given them a platform, we are not wronged in defeat."

The activities of the Night of Glory were full of news all over the Internet, and Lee Jae-lin naturally saw the relevant content.

As the main competitor of Samsung's mobile phones, he must have a good understanding of this situation.

But the more he knew, the cooler his heart became.

The last time he went to the headquarters for a meeting, he was criticized, and he thought about whether it was possible to achieve positive growth this year because the base last year was so low.

But now it seems that not only is it very difficult to grow positively, but it is also a big problem whether other products other than mobile phones can stabilize the situation.

Samsung's products are many, mobile phones, computers, washing machines, refrigerators and many other consumer electronics products, they are all produced.

In addition, they also supply parts to many Chinese enterprises.

So even if the mobile phone business plummets, Samsung's business volume in Huaxia is actually quite large.

But now Lee Jae-lin has no confidence in maintaining the current situation.

"The general manager of Weibo is Cao Yang's wife, and Nanshan Film and Television is a 100% controlled enterprise by Cao Yang."

"The influence of these two companies in the Chinese entertainment industry is very huge, and no star dares to ignore it."

"In addition, the relationship between the enterprises of the Nanshan system and Huaxia Taiwan is very good, and in this case, their influence in the field of Huaxia propaganda is even more amazing."

"For example, those celebrities attend the event, if they drive, they are generally the models of Nanshan Automobile Group."

"The mobile phones they have in their hands are usually the latest mobile phone products of Honor Technology."

"It can be said that Honor Technology obviously did not put too much advertising money, but their publicity effect is very good."

"Don't say that our foreign-funded enterprises can't compare with them, even if they are Huawei, Lenovo, Xiaomi and other companies in China, there is no way to compare with Honor Technology."

Seeing that his boss could see this problem clearly, Chai Hang also cried with joy.

It's not easy.

In recent years, he has made various explanations and explanations for Samsung's situation in China, and has also put forward a lot of suggestions.

But in the end, very few were adopted.

If it weren't for his excellent work ability, Samsung Huaxia would not have a better candidate, and it is estimated that Chai Hang would have been laid off.

Now, though, it's all in the past.

As long as Li Zailin can see these problems clearly, Chai Hang feels that his future work will be much easier.

Although it is difficult to improve performance quickly, he believes that Samsung will definitely not withdraw from the Chinese market.

Their position is solid.

"In this regard, when we report to the headquarters every month, we will report appropriately."

"There are many reasons for the headquarters to slowly realize the changes in the situation in Huaxia."

"We've done a lot of hard work, and although the end result is not ideal, it can't be all blamed on us."

Li Zailin and Chai Hang are essentially just workers, but their positions are different.

So Chai Hang needs to worry about and worry about things, and Li Zailin also needs to be entangled.

If we don't let the people at the headquarters figure out the situation in Huaxia and understand our own difficulties, we will still have a hard time in the future.

Compared with the entanglement on Samsung's side, the situation on Transsion's side is different.

Zhu Zhaohai, who rushed back from Africa, went to report the company's development to Cao Yang, and by the way, he also participated in this grand event of Honor Technology.

"Mr. Cao, this Glory Technology has provided us with a good idea, and our Transsion is ready to learn to influence various countries in the field of propaganda in Africa in an all-round way."

"Let all Africans know about our mobile phone brand and make it a household name."

"And we not only have low-end brands, we also put in mid-range brands, and the high-end market is handed over to Honor Technology."

"Let's work together to capture more than 80% of the African market."

The African market is TRANSSION's main market.

After years of hard work, Transsion has now established itself in Africa.

Zhu Zhaohai spends ninety percent of his time in Africa all year round.

The team they brought from China also traveled to various countries in Africa to promote Transsion's mobile phone brand in various ways.

In many markets, you can see Transsion billboards.

There will be brave men under the great reward.

Although Transsion is a low-end product, the price of each mobile phone is not very high, and the profit is not particularly rich.

But for the sales staff who expand the territory, Zhu Zhaohai is very generous in giving money.

In the end, Transsion's rate of return is no more than 5%, and it is completely dependent on volume to win.

"Actually, you are already on the right path now, as long as you continue to strengthen in this direction."

"The African market has been growing in recent years, and Transsion can continue to cultivate here."

"If you want to open up other markets in the future, then Southeast Asia, South America, and Latin America can also be considered."

In Cao Yang's view, if Transsion wants to survive, it must give full play to its advantages to the end.

Europe, the United States, China and other places obviously have no room for them to exist.

But Southeast Asia, Latin America and other places still have some room for them to play.

If these places do well, they are also another African market.

At that time, it will be no problem for Transsion's sales to become the top 5 in the world.

Even if it's a little exaggerated, it can become a TOP3 existence.

"Well, we have tried some things in Southeast Asia before, and we still have some business, but we haven't particularly developed it."

"In the next step, we will consider choosing a part of the Southeast Asian market to develop, and at the same time, we are now trying to arrange a team to go to Latin America."

Zhu Zhaohai knew that Cao Yang's suggestion was quite reasonable, and it was more consistent with his own ideas, so he naturally said that he would implement it without any hesitation.

"All kinds of parts on Transsion's mobile phones can be produced by manufacturers in China, and all of them are very mature technologies."

"In this case, the hardware cost of the mobile phone can be compressed to the lowest extent possible."

"However, the investment in marketing should still be spent."

Cao Yang's marketing investment in Honor mobile phones is relatively small, but his attitude towards Transsion is completely different.

Everyone takes a different route, and the marketing plan is naturally different.

If you want to carry out propaganda in that part of Africa, if you don't put up billboards one by one and bombard them indiscriminately on various television stations one by one, the effect will definitely not be good.

After all, it is impossible to rely on the Internet to promote there.

In most places, not to mention the Internet, even the power supply is unstable.

"I understand, in addition to the cost of hardware, our biggest investment is marketing expenses."

"Part of it is advertising money, part of it is the commission of sales staff, which is very important."

Zhu Zhaohai felt that Cao Yang and he completely thought of going together, so he was very enthusiastic about communicating.

Honor Technology has sold more than 100 million mobile phones last year, and he feels that Transsion can also work hard to sell more than 100 million mobile phones a year.

Even if the price of each mobile phone is less than 1,000 yuan, the number has gone up, and the total sales have also gone up.

If sales can exceed 100 billion yuan, the influence will be completely different.

At that time, he also hopes to become a legend in the Chinese business circle.

……

"Editor-in-Chief Wu, I feel that in the future, Honor Technology will completely become the protagonist of our website."

"A simple corporate annual meeting has become such an exaggerated scene, not only the media of the IT industry participated, but all kinds of articles emerged in an endless stream."

"The key is that people are still out of the circle, and the entire entertainment industry is paying attention to this matter, and the popularity has remained high for several days."

"Many self-media are taking the initiative to write relevant articles, which is invisibly helping Honor Technology to engage in publicity."

Xie Min now admires Honor Technology more and more.

Not only is the technical level leading in the industry, but there is no rival in terms of marketing methods.

For consumer electronics, the impact is huge.

"It's good to enjoy the shade with your back against a big tree, and everyone is very clear about the relationship between Honor Technology and Weibo and Nanshan Film and Television."

"Even if Honor Technology doesn't do anything, there are many celebrities rushing to help promote it."

Wu Xuebin is naturally clear about the situation of the entire consumer electronics industry.

Over the years, he has more or less participated in various activities of various domestic manufacturers.

I am very familiar with the situation of the entire industry.

Even many companies have people he is familiar with.

"Yes, there is really no one who can compare to this advantage."

"Compared with foreign-funded companies such as Samsung and Apple, people can get all kinds of support at the policy level."

"Compared with domestic manufacturers such as Huawei and Lenovo, people's publicity methods are also much more colorful."

"Not to mention that Honor Technology's products are still ahead of their peers in technology."

"In the future, it is estimated that no domestic media will dare to report their negative news easily."

"You should also pay attention, don't accidentally step on the thunder."

Wu Xuebin didn't want to provoke Glory Technology, he knew that the current Glory Technology was no longer an existence that Zhongguancun Online could afford.

Unless in the future, Glory Technology will die by itself, committing a big taboo.

Otherwise, the godhead of the people has already been completed, and no one dares to touch the porcelain easily.

"I have already instructed that all articles related to Honor Technology in the future need to be specially noted during the process review, so as not to have any accidents."

Xie Min naturally understood why Wu Xuebin had this concern.

As a media, you can't report everything indiscriminately.

If you're not careful, something will happen.

……

When the popularity of Honor Technology remained high, Nanshan Automobile Group was not idle.

The long-awaited future car S9 is about to be officially launched.

"Mr. Cao, I confirmed that in the future, due to the need to use Nanshan Semiconductor's NS8155 chip and Qixing Technology's Starlink vehicle machine system, if it is listed now, it will basically have to wait until the end of the New Year to officially start delivery."

"Will this affect the sales of this car?"

As the deputy general manager of Nanshan Automobile Group, Rao Yongxiang is mainly responsible for production and R&D.

In his opinion, it is not so appropriate for Future Auto to be in such a hurry to engage in the listing of S9.

So taking advantage of the fact that there was still a chance to redeem the matter, he came over to communicate with Cao Yang.

"More and more Internet companies have begun to enter the field of new energy vehicles, and the marketing plan of electric vehicles will be quite different from traditional fuel vehicles."

"For example, Xingchen Automobile and Jaguar Land Rover must have been mass-produced and rolled off the assembly line, and even began to distribute goods in 4S stores before they will be listed."

"However, as a leading enterprise in new energy vehicles, Future Auto must keep up with the pace of development of the industry."

"Now we are waiting passively, it is better for us to create a new way to play ourselves."

"Although the listing activities will be carried out in a few days, there is actually no car to deliver in the 4S store."

"But in fact, some of our show cars will be sent to the store one after another, and all the configurations will be announced to everyone when they are listed."

"We have already started the first phase of pre-sale work at the previous auto show, and we can officially start the second phase of pre-sale work after the launch."

"Taking this opportunity, we can also keep our S9 hot all the time."

"And the pre-sale order can also allow the sales team to have a clearer grasp of the needs of consumers."

"When the time comes, it will be more meaningful to arrange the production of models with various configurations."

Cao always knows that the creativity and various new actions of those new car-making forces in marketing will continue to subvert everyone's cognition.

However, consumers have slowly accepted those practices.

In this case, it is better to let Future Auto take the lead and continue to be the leader of the industry.

For this situation, Rao Yongxiang is definitely not so clear.

After all, this kind of gameplay was placed in early 2014, and it was really not the mainstream gameplay in the industry.

He was worried that he was getting away with it, and it didn't make any sense.

"If you can find out in advance which configuration model consumers like, and you can have a more accurate grasp of the sales of S9, then it is good for the next step of production preparation."

"If you need to adjust your production capacity, you have more time to deal with it."

"It's just that I'm worried that when the time comes, other car companies will lead the rhythm, which will ruin our affairs."

Rao Yongxiang's worry is not unreasonable.

Although Nanshan Automobile Group is the hegemon of the domestic automobile industry, it does not mean that other car companies will not compete with it.

As long as the family seizes the opportunity, many opponents will definitely not miss it.

In particular, some new forces are bolder, and a lot of heat wants to rub it off.

At this point, Huan Yongxiang feels that it is very likely to happen.

"It's okay, it's always only our group that leads the rhythm, and we don't need to worry about other companies jumping out to make trouble."

"If there is anyone who is not afraid of death, then it is just the right time to set an example for everyone to know that we are not only ruthless when dealing with international auto giants."

"When it comes to domestic competitors, we can also have a lot of means to make them regret going against us!"

Cao Yang is really not afraid that someone will stand up and make trouble.

The international auto giants have been greatly reduced in market share by Nanshan Automobile Group with its own brands.

In the future, the competition between domestic brands will definitely become fierce.

In the past, it was difficult to see the scene of harmony.

According to Cao Yang's speculation, these independent brands should not easily get along with Nanshan Automobile Group, after all, everyone's product positioning gap is relatively large, and Nanshan Automobile Group is still their core supplier.

To roll in, it is also the same type of enterprise first.

For example, Great Wall and BYD, Chery and Geely, Changan and Yangcheng Trumpchi, the degree of competition between them is definitely much more fierce than the competition with Nanshan Automobile Group.

As long as those people's minds are still sober, they will not easily provoke Nanshan Automobile Group.

Cao Yang still has this self-confidence.

When Huan Yongxiang heard what Cao Yang said, it was naturally difficult to continue to persuade him.

When the time comes, if anyone doesn't have long eyes, then pull it out and whip it well.

……

"Editor-in-chief Fang, I inquired about it, and the quotation condition given to the supplier by the future car is that the S9 will sell more than 10,000 per month, and then the production line must have 150% production capacity."

"That is, according to the plan of the future car, the annual output of the S9 should be able to go up to 180,000 units."

"A high-end electric car, this annual sales plan, is definitely very exaggerated."

"I don't know how the price will be set when they go on the market today."

Future Auto will definitely invite people from NetEase Auto to participate in such an event.

Lin Jiayan and Fang Dawen went to participate in this event in person.

From the beginning of the registration office, they met quite a few familiar faces.

Almost all the media in the Chinese automobile industry have poured out.

Everyone knows that the launch of the future car S9 will definitely attract a lot of traffic.

Especially the "Glory Night" activity organized by Honor Technology a few days ago, let everyone fully see the influence of Nanshan enterprises.

As a subsidiary of Nanshan Automobile Group, the influence of the future automobile is obviously not bad.

Even this time, there were also some popular stars of Nanshan Film and Television in attendance.

There are also many celebrities who really want to be invited to participate, but because the positioning is different from the activities carried out by Honor Technology, Future Auto did not invite too many stars, which made many people regretful.

In this case, the future listing of S9 must be the hottest news in the next few days.

At least in the automotive industry, that's the absolute headline.

"The configuration of the S9 is very high, the performance is very good, and the size is also 5.2 meters, which is completely aimed at high-end cars."

"In this case, they can't be sold at a lower price than Tesla's Model S."

"And the Model S is benchmarked against the Mercedes-Benz S-Class and BMW 7 Series, as well as the Audi A8."

"In this way, the S9 will naturally have to benchmark with these three luxury cars in the future."

Fang Dawengen Lin Jiayan found a place to sit in the media area and waited for the official start of the event.

From time to time, they were greeted by people.

"The price of these three models is basically more than 1 million now."

"I think the future car should want to make the S9 a popular product, and the starting price will not be set too high."

Lin Jiayan combined her understanding of the future of automobiles and gave a quite positive judgment.

Previously, Future Auto also launched three SUV models, W9, W8 and W7, and the prices of these models are obviously cheaper than the same type of fuel vehicles of Xingchen Automobile.

From a cost point of view, the cost of a battery should be lower than the cost of large-displacement engines such as W16 or W12, or about the same.

Then the price of S9 this time, there is a high probability that it will be lower than similar products like Ziweixing, or about the same.

According to this logic, the starting price of S9 will definitely not exceed 1 million.

"If the price of the main model is within 1 million, then it is still competitive."

"After all, the S9 uses a lot of new technologies, and it can be said that it is the smartest electric car in the world today."

Fang Dawen is obviously more optimistic about the future of S9.

And just when the two of them were discussing the situation of S9, the listing of S9 finally officially began.

Zeng Tingting, the general manager of Future Automobile, was responsible for taking the stage to introduce the various situations of the S9.

Body size 5203x1966x1395mm, wheelbase 3000mm.

This figure, which was not accurately given at the previous auto show, was quickly thrown out by Zeng Tingting today.

The L2.9 level of assisted driving is the most advanced in the same class of models.

The range of 600 kilometers and 750 kilometers has set a new record for mass production of electric vehicles.

The on-site demonstration of the Starlink vehicle machine system caused everyone to scream.

And the smoothness of the central control screen is also beyond everyone's cognition.

The effect of the four NS8155 on the high-end model together is definitely leveraged.

This is also the existence of the highest computing power level among all models now.

Even in another three years, it may be the top production model on the market.

Only Nanshan Automobile Group's own other products can surpass the S9.

And in the end, it is natural that everyone is most concerned about the price.

The minimum allocation starts at 699,900 yuan, and the top allocation is only 999,900 yuan.

In the case of no additional configuration, the whole series is within 1 million yuan.

This price is definitely very sincere.

After all, when Zeng Tingting demonstrated just now, Tesla's Model S was used as a benchmark model, and its performance surpassed this popular electric model in the United States in all aspects.

At the same time, the performance parameters of Mercedes-Benz S, BMW 7 Series and Audi A8 are also listed.

Although electric vehicles and fuel vehicles are not easy to compare in some aspects, Zeng Tingting's speech sent a message to people that the performance of the S9 is more powerful than them.

This time, Future Auto is full of sincerity to provide you with a popular model.

The launch of the S9 is destined to enter a new era with electric vehicles.

(End of chapter)