Chapter 245: PR Incident

At two o'clock in the afternoon, Fang Bai inspected Xinghai Square.

There were more than a dozen Xinghai Square managers around him, and a few bodyguards followed, preventing the surrounding guests from crowding over.

Fang Bai first inspected the outside of Xinghai Square and glanced at the parking area in the southeast.

"Bicycle parking areas are not allowed to be charged, and we have to arrange staff to supervise and prevent thieves, and install cameras for 24-hour monitoring, so as to ensure the safety of customers' bicycles. Some people do not bring bicycle locks, or the locks are broken, we can provide car locks for free, collect them with a license, return them when they go, and can also divide the unlock-free area for special management.

Of course, the car is parked, and after an hour, of course, there is a charge. ”

All managers listened attentively, nodded frequently, took pens and paper to write down, and implemented afterwards.

Fang Bai said as he walked: "The garbage cans should be sorted, which can be divided into recyclables, hazardous waste, wet garbage and dry garbage, so that customers can get used to it." ”

"Water heaters can be arranged outside, which is convenient for people passing by to take boiled water to drink, which doesn't cost much, but can enhance the reputation of our Xinghai Square."

"Bicycle area, then a sink, and an additional free gas point."

Fang Bai's group, the surrounding people also noticed that these managers were very nervous, and they listened very carefully, curiously and closely, it turned out that the little boss was inspecting the shopping mall.

When some people heard Fang Bai's words, saying that they wanted to cancel bicycle fees, increase free boiling water and free cheering, they couldn't help but applaud and shout loudly.

After a while, Fang Bai walked into the supermarket to investigate.

He stood at the door of the supermarket, surrounded by people.

Fang Bai continued: "It is not convenient to store umbrellas on rainy days, so you can customize some umbrella cabinets for storage; Inexpensive umbrellas and raincoats are provided to make it easy for customers to travel on rainy days.

On rainy days, some customers are bathed in rain and have wet hair, so you can customize a drying room near the entrance to make it convenient for customers to dry their hair.

In public restrooms, hair dryers should also be installed to make it easy for customers to dry their hair, as long as they do a good job of preventing theft.

You have to think a lot, put yourself in your shoes, think of yourself as a customer, and see what is missing.

We must do a good job in the details of the service.

The core of Xinghai Plaza's business is people-oriented, service is king!

Do this well, and you are not afraid of competitors at all. ”

Fang Bai said as he walked, directly pointing out the places where the service was not in place.

As he took a step, he saw a lot of problems.

It's only been half an hour, and Fang Bai has pointed out more than 20 problems, with an average of one problem a minute, and it's a problem everywhere.

The vision is poisonous.

Sedum and the supermarket management kept wiping the sweat from their foreheads and found that there were too many problems.

They kept talking about the quality of service, but they didn't expect the service to do that.

At least at present, there is no state-run shopping mall that has done as well as they have done in terms of service.

But in Fang Bai's eyes, there is no problem everywhere, if you go to inspect the state-run shopping mall, you can't stand it at all.

With Fang Bai's temperament, he will directly order: "Re-tear down the new construction and recruit people for training!" ”

Everyone listened carefully, and what Fang Bai said was not unreasonable.

In addition, with Fang Bai's business philosophy and business vision, he naturally has his reasons.

If not, where is today's lively Xinghai Square, the quality of service is also the advantage of Xinghai Square.

When he arrived at the food deli area, Fang Bai asked Sedum: "Why isn't there a free tasting?"

Provide toothpicks, cut into small slices, let customers taste it before buying, to see if it meets their taste, this must have, are you still afraid that someone will eat free meat every day? ”

Sedum had a big head: "Chairman, I'm just afraid that someone will eat meat shamelessly, and I will eat it every day, but I can't drive it away, it's very troublesome." ”

Fang Bai pondered for a moment and said: "Try it for sure, if you encounter this kind of rubbing all the time, then provide less, but you can't scold people and get out." ”

"Okay!"

"Cooked food must be marked when it was cooked and how long it has a shelf life.

The quality of service is not good and thankless, and we can improve the remuneration and benefits of employees.

It's okay to make less money, but it's not difficult to do a good job in service quality and become a century-old store.

You're going to close the door, and the citizens still don't agree. ”

When I arrived at the cashier area of the supermarket, I saw many people queuing up to pay.

Fang Bai pointed to the queue and said: "When the Chinese New Year is busy, you can temporarily increase the number of service personnel, one person is responsible for helping customers clean up the goods, one person is responsible for collecting the money, don't let the customers load the goods by themselves, the queue is too long, I hate queuing the most, when I see this, I don't want to buy." ”

At this point, in fact, Fang Bai was wronged by Sedum.

In order to ensure the smooth sales of this year's Chinese New Year, Xinghai Shopping Mall temporarily increased more than double the number of people, but I didn't expect the second phase to open more lively, and the entire Wencheng people came to join in the fun.

Judging from the current situation, as long as there are no major problems, it is considered a success.

Fang Bai seemed to realize the pressure of Sedum and the others, and smiled: "Some problems can be slowly rectified after the year, it's useless to be anxious, I hope that when I come back next year, there will be great improvements." ”

The managers saw that Fang Bai, who had always been serious, finally showed a smile like a spring breeze, and everyone was relieved, and the corners of their mouths curled up imperceptibly.

Two hours later, Fang Bai came to the garment area on the first floor of Phase II, and suddenly saw an employee of a well-known clothing brand store "Milai" arguing fiercely with a customer.

The audience gathered around accused the waiter of being arrogant and unsightly.

The customer, a woman in her forties, dressed modestly, retorted excitedly, "My hands are not dirty, can't I look and touch them?" It's true that I can't afford it now, but in a few years, if I have the money, won't I be able to afford it too? I can't afford it now, and in a few years, I won't be able to afford it when I have money? It's obviously a dog's eyes that look down on people. ”

The surrounding audience also echoed: "Yes, if you look down on others, hide in your heart, just persuade each other, you can use sarcasm at others, aren't you also a part-time worker?" ”

The young saleswoman argued: "Anyway, I'm right, since I can't afford it, it's useless to see it, you touch it, others touch it, the clothes must be dirty, so do we sell it?"

This dress costs one or two hundred yuan, I also work part-time, and I can't afford to pay for it if it's dirty, and in the end, I will carry the black pot, can she afford it?

Besides, I didn't scold her, I just said that if you don't plan to buy it, don't touch it, and if you mess with it, how can we sell it. ”

Fang Bai frowned, walked over to listen, listened for a while, and probably figured it out.

In the final analysis, there is nothing wrong with the two, and the salesman himself is embarrassed, but his attitude is a little worse, which arouses public anger.

The masses are holding on to the "snobbery", and more and more people feel that this shopping mall has a poor service attitude.

The surrounding guests also noticed Fang Bai's group, and they all got out of the way, and the crowd exclaimed: "Management is coming!" ”

"This young man seems to be Fang Bai, right?"

"Except for Boss Xiaofang, who else is so imposing and handsome, he should have come back from Shencheng for the New Year!"

"I heard that there is a bigger business in Shencheng."

"Remove the rumors, it is larger than Wencheng, and I heard that tens of billions of dollars have been invested."

The salesman and the customer who were arguing just now, as well as the surrounding crowd, saw Fang Bai and the others coming, and instantly quieted down.

Fang Bai's temperament is outstanding, and he is out of place with the people around him, plus the sturdy young people around him gather around him, and with him as the center, he can probably guess that he is Fang Bai.

It's just that most of the people haven't seen him and can't be sure.

Fang Bai approached the customer and apologized seriously: "This eldest sister, I am Fang Bai, the chairman of Xinghai Group, and I would like to sincerely apologize to you on behalf of the company.

If this store does not carry out service attitude rectification, then there is no need for this store to continue in Xinghai Plaza. ”

Of course, the salesman is at fault, but the problem is not big, but Fang Bai must ask the surrounding people to reduce their malicious evaluation of the mall, so as not to cause a bad impact.

If he stands from the perspective of a businessman, it is estimated that in just a few days, the whole Wencheng will be spreading the bad service attitude of Xinghai Square.

In future generations, this kind of public relations problem must be handled carefully.

If you don't handle it well, you can't make it a company go out of business like this.

When the surrounding guests heard Fang Bai's words, some of the people knew that the young man in front of them was the legendary business tycoon, and he had come to inspect it in person.

Looking at the many bodyguards around, as well as the managers in suits and leather shoes, it seems to be true.

The female customer also startled Fang Bai when she saw Fang Bai's posture so low.

This is a big man in front of him, and he often tells his son that he is learning from Fang Bai.

Now, people apologized to her, and the original irritability instantly subsided a lot, squeezing out an embarrassing smile:

"No, it's okay, it's all a trivial matter, I don't care about it."

Fang Bai saw that people gave him face, his heart was relieved, he swept the hundreds of people around, thought for a while, and said:

"Actually, it's not a small thing for us, and it has a direct impact on everyone's shopping experience.

Although the merchants in Xinghai Plaza are not our stores, they are our partners, and if they do not do a good job in service quality, that is, we do not manage them well. ”

When the surrounding people heard Fang Bai's words, they couldn't help but feel admiration for his sense of responsibility and fair attitude, and at the same time, their evaluation of Xinghai Square rose to a higher level.

Suddenly, a crowd shouted, "Well said, this is a good shopping mall!" ”

"Yes, the service attitude of Xinghai Shopping Mall is good, who knew that the service attitude of the new merchants is so poor, but it will ruin the reputation of Xinghai Plaza."

The store manager was originally on the side of his own employees, but when he saw Fang Bai come out to deal with it, and he dealt with the problem from the customer's point of view, and clearly said that he would deal with their store seriously, he realized the seriousness of the problem, and immediately went out to call the boss over.

And the saleswoman who was arguing with the customer, did not dare to refute at this time, Fang Bai stood up to speak for the customer, her face was pale in an instant, her lips were closed, her breathing was short, her eyes were full of uneasiness, and she was really fired.

She is still a little blind, Fang Bai is the owner of Xinghai Plaza, and their boss, that is, her relative and cousin, relies on the shopping mall to eat.

For a moment, she was overwhelmed and stood aside in a daze, waiting to be dealt with.

"Let your boss come over, from today, rectification will be carried out for three days of service training, and business will be prohibited;

If a similar problem occurs again, then rectify it for a month.

If you can't do it again, let's open it in a different place.

You, a salesman, have made a big mistake, you need to strengthen your sense of service, you can't fire you, and you can't use employees to vent your anger. ”

After Fang Bai finished speaking, he asked Li Meng to take charge of the follow-up matters, and he left first to continue to inspect other places.

His words shocked the clerks and the crowd, and they were really serious.

If you can't do business for three days, the owner of the store will lose a lot.

When the saleswoman heard this treatment, it was estimated that the boss would scold her, but Fang Bai spoke for her again and couldn't fire her.

The crowd saw that Fang Bai asked the management staff to stay and deal with it, and then left, and applauded him to see him off.

After Li Meng saw Fang Bai leaving, he asked the other clerks: "What about you Boss Chen?" ”

"Leader, please wait a moment, our store manager has gone to call our boss." When the deputy store manager saw Li Meng in a small suit, he saw that she was young, but he didn't dare to underestimate her.

There is a delicate small sign "Vice President-Li Meng" on the chest, which is the senior leader of Xinghai Square.

The managers of Xinghai Square are all in uniform suits and leather shoes, and there are work signs on their chests. And ordinary employees, who are also uniformly dressed, are very recognizable.

Li Meng is in charge of sales and business, and his position is deputy general manager;

Sedum is also the deputy general manager and previously worked as a store manager for supermarkets and electrical stores.

Xinghai Plaza has opened, and the responsibilities of several of their high-level leaders will be redistributed, not only to manage Xinghai Square in Wencheng, but also Xinghai Square in Shencheng, and it is very likely that each person will directly manage a shopping mall.

A few minutes later, the owner of the clothing store Chen trotted back with sweat on his forehead, followed by the store manager.

On the way, Boss Chen probably knew what was going on.

Li Meng saw the slightly chubby middle-aged man trotting back, told him the results, and then asked him lightly: "Boss Chen, do you have any comments on the handling?" ”

"Mr. Li, I have no opinion, no opinion at all, I will immediately suspend business for rectification." Boss Chen gritted his teeth and squeezed out a flattering smile.

When Fang Bai had already made his position clear, how could he dare to raise an objection?

Xinghai Plaza adopts a low-rent, high-share business model.

Although Xinghai Plaza took a large part of the share, the huge flow of people made the business still able to make a lot of money.

A three-day closure can be a big loss, but it's better than being kicked out of the mall.

He was numb, and he cursed in his heart, he encountered such an unlucky thing on the first day.

He glared at the salesman, who was his relative, and was even more angry in his heart, glaring angrily: "Why are you stunned if you don't apologize to the customer yet!" ”

The saleswoman finally apologized sincerely to the customer.

Seeing that Li Meng was still not leaving, Boss Chen glanced at the customer, gritted his teeth, tried to squeeze out a smile, and said to the customer: "This lady, I apologize to you on behalf of the merchant." We give you the clothes you just saw, and we hope that you can give us a chance to correct our mistakes, regardless of your past suspicions. ”

The female customer saw that the boss had a good attitude, and she didn't dare to ask for other people's clothes, in the end, she was still afraid of Fang Bai, waved her hand, and said, "Forget it, I don't care", and then left.

Li Meng saw that the customers were satisfied, and the people around him were also satisfied, sighed, and said to Boss Chen lightly: "Boss Chen, I hope you will seriously rectify and rectify, and don't make it difficult for me when the time comes." ”

"Don't worry, Mr. Li, I understand, immediately suspend business for rectification." Boss Chen's face was full of smiles, his heart was also very bitter, his heart was dripping blood, this is the Chinese New Year, and three days of business will be worth a month in normal times.

After Li Meng saw the crowd disperse, he comforted in a low voice: "I guess you have a complaint, but this time, the impact is relatively bad, and hundreds of people around are staring, which directly affects the reputation of the entire shopping mall."

If we don't deal with it like this, it is estimated that other merchants will scold you, saying that you have ruined the reputation of the mall and ruined their business, and it will be you instead, are you willing? ”

Boss Chen smiled and nodded: "Yes, what Mr. Li said makes sense, we have to work together to maintain this market." ”

Li Meng nodded, raised the corners of his mouth, and left.

Boss Chen sighed after watching Li Meng leave.

Turning his head, he looked at his own store, and asked the store manager to put up a "temporary closure" and train it well.

If this store makes money, Xinghai Group has other Xinghai Plazas, and he can continue to invest, so Xinghai Group is his gold father, Fang Bai asked him to go east, and he didn't dare to go west.

Of course, with his level, it is impossible to have an equal dialogue with Fang Bai, and it is already very good to let Li Mengbang say a good word.

It didn't take long for the story of the Milley clothing store to spread to other stores, and the owners of these merchants had to pay attention to the quality of service, and told the clerks to have a better service attitude and not to look down on customers who could not afford to spend at every turn.

Fang Bai inspected for several hours, and did not go back until he was tired, which made all the managers breathe a sigh of relief.

In the next two days, more and more customers knew that Fang Bai, chairman of Xinghai Group, personally spoke up for customers and criticized the service quality of the merchants, and the store owner had to rectify the three days and not be able to open.

At the same time, I also knew that Fang Bai pointed out many service problems in Xinghai Square and asked the management personnel to rectify them.

However, the people of Wencheng already feel that the service quality of Xinghai Square is very good, and it needs to be rectified!

Fang Bai's actions made the people of Wencheng deeply feel that Xinghai Square has strict requirements for service quality, and the people who have not been there are even more curious.

On the one hand, Xinghai Plaza, which has the ultimate service development, and on the other hand, there are state-run shopping malls that stick to the rules and have problems but are unwilling to improve.

I'd rather go farther, wait a little longer, and go to Xinghai Square to consume.

Two or three days after Fang Bai came back, powerful local people in Wencheng came to visit, and he was not idle.

As the boss, he hopes to be neighbors with Fang Bai's family and buy a villa to show friendship.

These bosses are also human spirits, spending the same amount of money, but they can do more, and maybe they can make friends with Fang Bai's family.

Therefore, in just three days, the number of pre-sale units of Lanhua Yu'an has increased from the original ten to thirty.

With two days to go before Chinese New Year's Eve, Xinghai Square is becoming more and more lively, with an average daily passenger flow of 500,000 people, and the flow has to be limited.

It can be said that the people of the whole city have crowded into Xinghai Square.

Some people run to Xinghai Square every day, anyway, it's okay to have a holiday.

In later generations, the average daily passenger flow exceeded 100,000 people, which was a very popular shopping mall, with a total passenger flow of 30 million people in 365 days a year, which is one of the few.

However, in this year, there is no online shopping competition, and there are no large shopping malls in Wencheng, Wencheng Xinghai Plaza is the only one, so everyone is crowded here.

Boats throughout the city are used to ferry passengers, and boatmen make a lot of money.

Fang Bai took the time to go to the villa area to see his family's villa manor, and it had only been a few months since the construction started, and the construction company was building nearly 100 villas at the same time, and the progress was not fast, and the basement and the first-floor structure were only done at present.

Fangfu Manor covers an area of 20 acres and is mainly composed of two villas, one new Chinese style and one modern and simple.

Modern and simple with three floors above ground and two floors underground, the building covers an area of more than 700 square meters;

The new Chinese style has two floors above ground and one floor underground, and the building covers an area of more than 400 square meters.

You can live in whichever set you want, the place is big, but there may be more guests on weekdays.

There are also buildings and security booths where bodyguards and nannies live, as well as various lofts.

Excluding the cost of land, the main body and the cost of decoration, Fang Bai's budget is 100 million, making it a thousand-year-old house for the family.

The renovation time is also very long, and if you want to move in, you will have to wait two years, that is, in early 1996.

At that time, Fang Bai had already graduated from his bachelor's degree, and he was about to marry Qin Shuyu. (End of chapter)