Chapter 675: They Finally Declared War!

In the spring of 1993, the 73rd Canton Fair opened.

At the beginning of this year's Spring Canton Fair, Li Yunhai experienced what it means to be a fierce competition.

In the past Canton Fair, the trading volume on the first day was more than 50 million US dollars.

After all, the first day is the day with the highest trading volume, and many old customers will come to cheer.

But on the first day of this year, Sihai Group's office equipment only received a mere $35 million.

This indicates that the turnover will be lower than this value every day in the future.

You must know that Li Yunhai has organized the most powerful sales camp!

But it still doesn't sell.

Li Yunhai was a little confused, I don't know what went wrong?

He discussed countermeasures with Professor Ni and Zhao Jinping.

As a result, he learns a shocking reality.

There are more than 2,700 exhibitors at this Canton Fair, nearly double the number of the previous one!

Good things are brought from all over the place, and the goods in the exhibition hall are dazzling, which is more innovative than the previous Canton Fair.

There are more exhibitors, and the competition among peers is intensifying.

However, according to reliable data, the total turnover of the Canton Fair this year was basically the same as last year.

In other words, twice as many exhibitors only get the same turnover, and the turnover of each company will be reduced by half.

The number of foreign businessmen is about the same, but it has to be divided by twice as many sellers, and the decline in sales can be imagined.

Competition for office equipment is particularly fierce.

Since the nineties, the country has relaxed the import restrictions on electronic products, a large number of foreign brands have poured in, and many office equipment manufacturers have also emerged in China.

The vast majority of domestic goods are assembled with imported spare parts.

As the domestic market grows, so does the competition.

In the past, Sihai Group's office equipment mainly relied on exports to make profits.

Alien computers, ink cartridge printers and other products have continuously appeared on the global best-selling list of office equipment.

But since the beginning of this year, export trade has also become difficult to do.

Professor Ni said that the sales of Lianxiang and other peers are also declining, which is something that cannot be helped.

Li Yunhai knew that it was because of this reason that sales declined, so he was relieved.

What makes him happy is that the sales of plum phone are not bad.

The second-generation Meihua mobile phone was loved by exhibitors, and it got $40 million in sales on the first day.

After the first day of the exhibition, Li Yunhai invited everyone to dinner.

At the dinner table, Li Yunhai made new adjustments and deployments.

Starting tomorrow, the company's sales focus will shift to mobile phones.

Li Yunhai transferred Shen Xiulan and Chen Meilin to the mobile phone exhibition hall.

Office equipment sales are sluggish, then rely on plum mobile phones to exert force.

Li Yunhai sent the most powerful camp to help Meihua mobile phone sales.

The sales of office equipment plus mobile phones can only be compared to the performance of the first day of office equipment in the past.

Li Yunhai has long been psychologically prepared, office equipment in the mid-to-late nineties began to enter a period of small profits, coupled with the intensification of peer competition, this business will become more and more difficult to do.

This is also one of the reasons why he transformed into a mobile phone.

Fortunately, he entered the mobile phone industry to catch up with others, and there are not too many opponents for the time being.

In China, even if you want to use mobile phones and panda mobile phones, you can still get them.

Li Yunhai paid special attention to the sales of Lianxiang's mobile phones and found that their sales were very average.

According to the internal information obtained by Professor Ni, on the first day, even thinking that only 1,000 mobile phones were sold, or four orders! It can be seen that foreign businessmen are not optimistic about this mobile phone, but they are just taking some goods to test the waters.

After dinner, Li Yunhai accompanied Linzhi on a night cruise on the Pearl River, and the two sat on the cruise boat, shoulder to shoulder, snuggling together to enjoy the night view.

Lin Zhi hummed the ballad softly.

"Life is short, why worry too much,

Success or failure don't take it into account.

Sing to the moon tonight,

The Ming Dynasty opened the sea and the sky,

Live your life with sincerity and sincerity. ”

Li Yunhai listened to his wife's soft singing voice and said with a sigh: "This lyric is really well written, I didn't think I heard it before." Today, however, I am particularly impressed. bustling for fame and fortune, busy calculating all the time. It's hard for me to last long, true and false resentment life! ”

Lin Zhi smiled and said, "If you sell less today, you won't be happy!" Is there any one in the world who is invincible? The ups and downs of life are the norm. No matter how bad we are, we won't lose money! ”

The wind on the river was a little strong, Li Yunhai was afraid that his wife would catch a cold, so he took her into his arms and said, "I don't care, the east is not bright and the west is bright!" Office equipment is already difficult to make now, and we now rely mainly on mobile phones to make money. What we have is a track that can be changed. ”

Lin Zhi suddenly felt something and said: "Yunhai, after a product enters the market, there is always a period of decline, and the same is true for women. One day I'm old and not loved by you, will you also change the track? ”

Li Yunhai was stunned and smiled: "How can people and things be the same? People are meant to be with them for a lifetime. I want to sell my products for the rest of my life! It's just that it can't be sold. ”

"What if the man can't fall in love?"

"Between husband and wife, in addition to love, there is also family affection, and family affection cannot be outdated."

"Then you won't dislike me?"

"No, never! You are the woman I love most in my life. ”

"Hey! In this life, what about the previous life? ”

"Past lives? In my previous life, maybe the person I loved the most was Shen Xiulan! Haha, who knows? ”

"I think so, otherwise how could you be so fated with Xiulan? So who do you want to love in your next life? ”

"You!"

"Really?"

"Hmmm! It's true! You really are my favorite! ”

Lin Zhi was satisfied, leaned into his arms, and hummed again.

The song follows the river, swinging leisurely into the distance, and the beautiful night scene of the flower city is integrated.

After swimming the river, the two returned to Zhiyuan.

Lin Xin is learning pipa from Liu Ruyi.

The pipa is an instrument that is extremely difficult to learn and has complex techniques, so it is generally practiced from a young age in order to have some success.

Although Lin Xin is smart, she is still very difficult to learn when she is old, and her fingering is not well coordinated, and it is difficult to play.

Lin Zhi smiled: "How old are you?" Still learning this? ”

Lin Xin pouted and said, "Sister, hard work pays off!" As long as I am willing to learn, I will definitely learn! ”

Li Yunhai said: "She finally wants to learn a hobby, so don't hit her." ”

Lin Xin smiled: "My brother-in-law still understands me." ”

Lin Zhi said: "Forget it! When I was a child, my parents forced me to learn an instrument, and although I didn't like it, I also studied hard. She is different, she refuses to learn, she wastes all her time, and now that she is older, she doesn't know which tendon is wrong, and she actually wants to learn the pipa! It's good for you to learn Guzheng, Guzheng is easy to learn. ”

Lin Xin chuckled: "Okay, I'll just learn it, I was hit by you to the point of incompleteness, hum, I won't learn anymore!" ”

Lin Zhi said: "Sleep!" You have to wake up early tomorrow, and working to earn money is the most important thing you should do. ”

Li Yunhai said disapprerovingly: "I thought that people had to have a hobby, but I regretted it very much, since I was a child, I didn't learn any interest classes." ”

Lin Zhi said: "If you really want to learn, there is time. ”

Shen Xiulan said: "I haven't taken interest classes either, because my family is poor and I don't have money to study." ”

Everyone laughed for a while and rested.

The next morning, Li Yunhai was awakened by a strange sound.

He listened, pushed Lin Zhi, and said, "What kind of sound are you listening to?" ”

Lin Zhi also woke up and said, "It seems to be the sound of a chainsaw?" Heck, the couple next door can't really be sawing our tree, right? ”

The two of them got up and walked to the window.

From this window, you can't see the view next to you, only the sound of chainsaws can be faintly heard coming from that side.

Li Yunhai came downstairs and walked to the side of the villa, and sure enough, he saw that the family next door had set up a ladder at the end of the wall and was sawing the branches of a tree with a chainsaw.

Lin Xin and the others all got up and ran over to take a look.

"Hey, what are you doing here?" Lin Xin shouted, "This is our tree, you can't cut it!" ”

The man in pajamas next door, wearing home clothes, climbed on the ladder, and didn't care about Lin Xin's shouting, just sawing trees.

Lin Zhi said angrily: "Call the police and arrest them!" ”

Lin Xin picked up a stone from the flower bed and threw it at the pajama man.

Unexpectedly, she hit quite accurately, and it happened to be thrown on the chest of the man in the pajamas.

The man in the pajamas shouted angrily, "You dare to hit me? ”

Lin Xin picked up another stone, walked closer, and said, "It's you who hit!" Who told you to saw our tree? If you don't go down again, I'll hit you in the head this time! ”

With that, she threw the stone over.

The man in the pajamas was startled, ducked back, and lost his balance and fell to the ground with a thud.

At the base of the wall over there, there was the cry of a fat woman.

Lin Xin chuckled: "Good fight!" Tell you to see our tree! ”

Lin Zhi had already taken out his mobile phone and dialed 110 to call the police.

Li Yunhai thought to himself, it's okay to let women be noisy, he doesn't want a man to take care of this kind of small thing.

A stone suddenly flew from the opposite side, and at the same time there was an angry cry from the fat woman: "If you can throw stones, I will throw them too!" Kill you! ”

The fat woman had no strength, and the stone fell to the ground just past the wall.

Lin Xin also wanted to pick up stones to fight back, but was stopped by Li Yunhai and said, "Your sister called the police, wait for the police to come over." ”

"What are you afraid of them for? It's to beat them! Lin Xin snorted, broke free from Li Yunhai's hand, picked up the stone and threw it over.

This kind of inaccurate fight is just throwing and playing, and even if the stone is smashed in front of you, because the speed is not fast, it can be completely dodged.

Only when the man in the pajamas lies on the ladder and can't dodge, like just now, will he become a live target.

A few minutes later, the police came.

Lin Zhi explained the situation to the police, pointed to the trees in the yard, and said: "Comrade, these are ancient trees, with a history of more than 100 years, and the Garden Bureau has come to identify them, saying that these trees are historical relics and cannot be cut down indiscriminately. ”

The policeman nodded and said, "But I want to warn you that the branches are too long, and if they do affect the lives of their neighbors, they have the right to ask for some pruning." ”

Li Yunhai said: "The branches are indeed a little long, but they are not as serious as they say, but some of the branches and leaves stretch out into the sky of the other party's courtyard, which does not hinder their building. If it does violate the relevant laws, we are also in favor of sawing off some branches and leaves, but because these are rare species that have been identified by the Garden and Forestry Bureau, we do not have the right to see them off. If you want to saw, you must notify the relevant departments to come and deal with it. ”

Seeing that Li Yunhai was so reasonable, the police said, "Okay, let's go to them for mediation." ”

The courtyard of Zhiyuan is very large, and these trees are also far away from the courtyard wall, but after more than 100 years of growth, the trees have long been flourishing, and it is normal to stick out of the wall.

The policeman found the next door, went to the courtyard first, observed the stretching of the branches, and felt that it was not serious, so he persuaded the other party to value peace and stop sawing the tree.

The family was also bullying the weak and afraid of the hard, and when they saw the police coming, they coaxed and promised not to sawn trees again.

Li Yunhai thought that the incident would stop, and after breakfast, they went to the Canton Fair.

Business is worse today.

Sihai Group's office equipment only received a few small orders in the morning, and it did not even get 10 million US dollars.

The mobile phone is also high and low, after yesterday's hot sales, today only got one order.

The peers estimated that they had no business, so they sent people out to wander around to learn about the sales of other manufacturers.

Li Yunhai's mentality has long been flattened, and he simply no longer pays attention to sales.

At noon, everyone ate at the booth.

The lunch boxes sold in the pavilion are too hard to swallow.

Li Yunhai, who was used to living a delicate life, of course he was not used to eating, so he sent someone to buy food in a restaurant outside and pack it back to eat.

Business in the afternoon, as bleak as ever.

At the end of the day, all the businesses of Sihai Group together only got more than 20 million US dollars in sales.

Guo Wanhua's sales of engineering equipment are even lower, and she has only received one order in the past two days, and has obtained a turnover of more than 5 million US dollars.

Li Yunhai is ready to cut sales in half, so he will not forget about everything.

In the evening, he took Nyingchi to the movies.

It is rare for the two in-laws to live in such a free and easy world of two, not even Lin Xin.

After watching the movie, it was already half past ten in the evening.

When he returned home, as soon as he walked into the yard, Li Yunhai smelled a very strong smell of chemical agents.

Lin Zhi's nose was also very smart, and he shrugged his nose and said, "Yunhai, do you smell it?" What does it taste like? ”

"It's the smell of chemicals!" Li Yunhai said vigilantly, "We are in a residential area, where did this smell come from?" There are no chemical plants nearby either! ”

He went into the house and turned on all the lights.

Lin Xin, Shen Xiulan, and Liu Ruyi had already returned to the bedroom, and were about to go to bed, when they heard the sound outside, and got up again.

Li Yunhai flashed a flashlight and came to the place where the smell came out.

I saw that next to those rare and ancient trees, a lot of chemicals were splashed!

Lin Xin exclaimed, "Is this a rooticide?" Splashed next door, right? ”

Rooticides are pesticides used specifically to control weeds, but they are also used to kill large trees.

Lin Xin said affirmatively: "Brother-in-law, this is the root killer, I have seen someone use it before, in the yard where we used to live, the weeds are taller than people and grow fast!" Someone sprinkled these rooticides, and as a result, the grass died, and a dozen nearby trees were also poisoned! It smelled so bad that I remembered it once I smelled it. ”

Lin Zhi was so angry that his face turned red and said, "How can this be true! They actually use this method to completely poison our tree! ”

Although she and Li Yunhai rarely come to live here, this is also the property of the Li family, how can they let others destroy it?

Lin Zhi is a reasonable person, and when he encounters something, he will call the police to deal with it as soon as possible.

Li Yunhai was also speechless when he saw this scene.

Lin Zhi called the police.

The police arrived, collected some evidence, and said they were taking it back for testing.

Lin Xin said: "What else is the test?" This is the root killer! We didn't have anyone home during the day, it must have been the bad guy next door who splashed it! Isn't that the destruction of personal property? If you don't arrest them again, will there be any royal law? ”

The police found the next door.

The person next door didn't admit it even if he was killed.

Li Yunhai installed surveillance in the villa.

Although no one is home during the day, the monitoring is still useful.

He called up the surveillance to check, and at half past three in the afternoon, sure enough, it was the man in the pajamas lying on the wall and splashing things here.

The man in the pajamas was arrested and could not deny it, and was taken away by the police that night.

For a whole night, the fat woman over there had been scolding, standing under the wall over there, scolding at this side.

Li Yunhai was overwhelmed.

Thousands of dollars buy houses, thousands of dollars buy neighbors!

If I knew that there would be such a neighbor, I wouldn't have bought this house in the first place!

The next day, Lin Zhi simply called the people from the Garden Bureau and told them that these rare and ancient trees might have been administered rooticides, and they didn't know if they could survive.

The people at the Garden Bureau were shocked.

Because these ancient trees are so precious, they have already reported them to the cultural relics department!

The Bureau of Parks and Forestry issued relevant inspection documents to prove the rarity and longevity of these trees, and obtained documents from the cultural relics department, suing the neighbor for damaging the rare wood species, which is a crime.

The man in the pajamas, who violated Article 344 of the Criminal Law, was sentenced to up to three years in prison for destroying precious trees or other plants under national key protection.

Li Yunhai had never been exposed to this law before, so he didn't expect the matter to be so serious.

The man in the pajamas will face prosecution.

The fat woman panicked at this time, ran to the door of Li Yunhai's house, rolled around, and begged Li Yunhai to withdraw the lawsuit.

Li Yunhai told her: "It's not us who sue your man, it's the Garden Bureau!" If you want to find it, go to the Garden Bureau! I've told you a long time ago, this is a rare species, and if you don't listen, now it's okay, I can't save you. ”

On the third day of the Canton Fair, business still did not improve.

Business is so miserable that people doubt their lives.

For a whole day, only more than $5 million of office equipment was sold, all printers and other equipment were sold, and not a single order for computers was opened.

This is rare in the history of the Canton Fair of Sihai Group!

Li Yunhai feels that this is not only the reason for the fierce competition!

Could it be that there is a problem with the product?

Or is there something wrong with the sales approach?

After getting off work, Li Yunhai gathered everyone and held a short meeting at the Dongfang Hotel, asking everyone to find the reason for the poor sales.

Professor Ni provided a clue: "By the way, I seem to have heard that Lianxiang's computers are being sold at a reduced price. ”

Li Yunhai asked, "How much did they cut the price?" ”

Professor Ni said: "They are also because the business is not good, so the price is reduced by 20% sales, maybe their purpose is to find stable customers first, and make money from future products!" ”

Li Yunhai was shocked!

20% Off Sale!

Today's computers have no profit margins, and if the price is reduced by two percent, wouldn't it be in vain?

Zhao Jinping said: "Mr. Li, they want to fight a price war!" Even think that the company now has the support of the Li family in Beijing, and some are squandering funds, do they want to snatch away our customers? ”

Li Yunhai also realized this, and said in a deep voice: "Tomorrow I will find out carefully!" If this is the case, we need to take measures accordingly! ”

Zhao Jinping said: "No wonder a few old customers who came today left after seeing our booth, and most of them were attracted by the low price of Lianxiang Company!" ”

Li Yunhai raised his eyebrows and said, "Okay! Did they finally declare war? (End of chapter)