Chapter 676 If you want to fight, you will make a legend
Li Yunhai knows that this price war will come sooner or later.
The domestic PC market has long been a fight between immortals.
Foreign brands have entered one after another, and domestic goods are catching up.
For consumers in this era, there are not many people who understand computers at all, and they don't care that computers are produced by brand manufacturers? Or assembled? Most people don't even have the concept of computer assembly.
Li Yunhai's Sihai Group has a complete PC production line, which is not far behind Intel and other large manufacturers.
The biggest benefit of this technological leadership is cost control.
So to fight a price war, Li Yunhai is really not afraid of any opponent.
Zhao Jinping suggested: "Mr. Li, if we also join the price war, then there will be no high-end products for domestic brands!" Foreign brands will become synonymous with high-end and expensive! This is not a blessing for our branding! β
Professor Ni said: "Yes, Mr. Li, although I don't understand operation, I also know that the price war is a double-edged sword, and it will not be profitable in the short term, it is nothing more than accumulating some customers." If the quality is excellent, it is good to say that these customers will become loyal fans of the brand, and they will change to the same brand when they change computers in the future. But it's only possible. Overall, the gains may outweigh the losses. β
Li Yunhai nodded slowly and said, "What the two bosses said is extremely true. The price war doesn't make much money, just to accumulate a loyal customer base. We at Sihai Group have also been committed to building a high-end luxury brand. Therefore, the computers we participated in the price war this time are not full-line products, but low-end products! β
Everyone suddenly realized.
Li Yunhai said: "In any industry, there must be three customer groups: high, medium and low-end. We use alien computers to build high-end brands, and then use Longteng computers to attract mid-end customers, and then use blue ocean computers to occupy the low-end market! This is also the layout we have always had. In this battle, we only play the card of blue ocean computer, which is enough to fight the price war of peers. β
In order to better learn from Li Yunhai, Li Juan also came to the Canton Fair, but she lived in the Dongfang Hotel with the army.
Hearing Li Yunhai's arrogant remarks, Li Juan couldn't help but pout.
It's so arrogant!
So proud!
With only one low-end brand, you have to kill all your opponents!
Li Yunhai didn't think this was arrogant, but took it for granted, and said: "Our alien computer is significantly higher than all the brands of computers on the market!" This is a one-of-a-kind high-end brand! Longpang Computer, the benchmark is IBM, HP and other major brands. Blue Ocean Computer is enough to compete with brands such as Compaq, Dell, and NEC. β
Li Juan pursed her lips again, feeling that this man was really bragging that he didn't have to pay taxes.
Although she also admits that Sihai Group is indeed very powerful and not ordinary enterprises can look up to, Li Yunhai's momentum of beating all her peers and looking at the world really makes her head big.
Li Yunhai said surprisingly again, saying: "Our blue ocean computer, the price has been reduced to 4999 yuan!" β
Once, Blue Ocean Computer launched a 9999 yuan 10,000-yuan level computer, which amazed the world, and also took the lead in putting the price of home computers into less than 10,000 yuan.
Now Li Yunhai has made another big move!
Home computers have entered below 5,000 yuan!
The CEOs looked at each other and immediately felt a kind of excitement!
Zhao Jinping smiled: "A computer within five thousand!" This is to sweep the world! β
Li Yunhai said: "If you don't fight, it's enough, if you want to fight, let's play a legend!" Like that, the kind of behavior that picks and searches even lowers the price, I am the most unaccustomed to it! β
Everyone laughed.
Li Juan didn't laugh.
Because she clearly knows that even the company is finished!
With a computer within 5,000 and the same configuration, Sihai Group can do it, but even the company can't do it!
Because even the company is imported accessories, the cost is higher than that of the four seas!
Li Yunhai took out the lowest-end products to do a wave of low-price publicity, and it can also drive the hot sales of other products from all over the world!
I have to say, this hand is really clever!
Professor Ni asked, "Our computers are only sold for 5,000, is there still a profit?" β
Li Yunhai said: "Yes! How not? The rat was caught, and the cost dropped again. β
Professor Ni said: "That's okay, let's focus on a 5,000 yuan machine!" Unbridled advertising, let consumers around the world know that we have the cheapest and best brand computers! β
Li Yunhai said: "Yes, if we want to do it, we will make the cheapest!" In this way, the price reduction of others is particularly insincere. I wish they could follow suit! β
As he spoke, he looked at Li Juan and smiled slightly.
Li Juan rolled her eyes.
Every time Li Yunhai made an important decision, he never hid it from Li Juan.
Knowing that Li Juan would send the information back to Lianxiang Company as soon as possible, Li Yunhai didn't care.
This shows that he has the confidence of the enigma, even if the other party knows his own layout of the troops, he can still beat Lianxiang Company.
This made Li Juan feel helpless, but she was conquered by Li Yunhai's personal charm.
A fearless and invincible man, what woman doesn't like it?
Li Yunhai said: "As for our high-end brand, the price of aliens remains the same, and the mid-range brand, Longteng Computer, we will not reduce the price for the time being, but we can hold a promotion plan for spring preferential rewards." β
Zhao Jinping said: "Longteng Computer, how much is the discount?" β
Li Yunhai thought for a while and said, "No price reduction, but you can buy one get one free." β
Everyone screamed!
Buy one, get one free?
Isn't it a 50% discount?
Li Yunhai saw everyone's stunned expressions, and laughed: "You don't think I'm going to buy a computer and give a computer away, right?" β
Everyone laughed.
Li Yunhai said: "Buy a computer and get an ink cartridge printer!" Whether it's wholesale or retail, it's all about this activity! β
A Longteng computer costs tens of thousands of dollars, and a printer worth a few hundred dollars is very cost-effective.
The advantage of this activity is that the customer has a printer and has to buy subsequent consumables.
Sihai Group accounts for the majority of the world's consumables, accounting for more than 65%.
Normally, customers who use branded printers will use the original printing filaments of the same brand, because this is more compatible and the printing is more silky.
Li Yunhai engaged in this buy-one-get-one-free activity, which is a sure profit in terms of long-term benefits.
A printer of a few hundred yuan, just a few sets of consumables, enterprise users, earn it in a month.
Everyone understood it and felt that this event was well done.
Li Yunhai said: "Such a preferential activity must be time-limited, so as to mobilize the enthusiasm of merchants, and it will last for half a month!" β
Zhao Jinping asked: "Is this event also held at the Canton Fair?" β
Li Yunhai said: "Of course I have to do it!" If a foreign businessman places an order and purchases 10,000 Longteng computers from us, then we will send 10,000 ink tank printers! β
Zhao Jinping laughed and said: "Then our products will definitely sell out!" β
Li Yunhai said: "This is also tantamount to reducing prices in disguise and subsidizing dealers." Okay, that's all for today's meeting, and the plan I just talked about will start tomorrow! Everyone cheered up and made up for the missing orders in the past few days! β
Everyone agreed: "Okay! β
After the meeting, Li Yunhai, Lin Zhi and others returned to Zhiyuan.
Along the way, neon lights flickered on both sides of the street, and various Hong Kong and Taiwanese-style music came from the shops from time to time.
"I want to sing all of a sudden!" Lin Zhi smiled and said, "Do you want to go to KTV to sing and play?" β
Li Yunhai said with a smile: "When I was in Xizhou, we had our own KTV, and every time we said that we would take you there, you wouldn't go." β
Lin Zhi said: "At home, I just want to spend time with my children. Now the child is not around! Why don't you go? β
Li Yunhai said: "Then you have to go, it's rare for my wife to want to sing to me!" β
"Hey!" Lin Zhi chuckled.
Shen Xiulan, Lin Xin and others naturally said it.
They sat in a business car provided by the branch, and several people sat together.
"Which KTV is the best?" Li Yunhai rarely comes to Huacheng, lacks understanding of this unpredictable new world, and said, "Or let's call Sister Guo too, she knows where the KTV is good." β
Lin Zhi said: "Okay, there are many people. β
Li Yunhai called Guo Wanhua.
Guo Wanhua's car followed them, and after answering the phone, she said, "Singing? It is, of course, the Tiande Nightclub, which has the best sound and song ordering system. β
"Sister Guo, then your car will drive to the front and lead the way!" Li Yunhai said.
Guo Wanhua said hello.
Tiande Nightclub is the most high-end business and leisure place in Huacheng. Introducing the world's most advanced audio equipment, first-class wine and service, it is recognized as the most high-end place by Huacheng people.
Resplendent dΓ©cor, smooth marble floors, dazzling crystal chandeliers.
The welcome lady wearing a cheongsam with her arms and legs exposed, all tall and tall, with a height of about 1.7 meters, plus the blessing of high heels, she is all beautiful and brilliant.
After Lin Zhi saw it, he was amazed and said, "Why did such a beautiful young girl come out to do this?" How much money can you make when you show people a vase? β
Li Yunhai said: "Don't look at people with your own eyes. Most of these women's family conditions are average, although they are good-looking, but in addition to being good-looking, they have no other strengths, most of them have no high education, and they don't have any skills. β
Lin Zhi snorted: "So our sons and daughters, we must send them to a prestigious university and learn another skill!" In the future, when we are old, they will also have the ability to earn a living. β
"Of course!" Li Yunhai said, "It is said that there are no more than three generations of wealth, it makes sense, if you only pay attention to the accumulation of wealth, and do not pay attention to the cultivation of children, so one generation is not as good as the next." The children are used to enjoying it since they were young, and when they are older, they can't make money, so they can only squander their old capital, and they will be defeated in a few decades. β
Lin Zhi said: "In this way, the children of poor families will have a chance to rise!" β
Li Yunhai smiled: "That's right. Hierarchies cannot be solidified. So, let's just let it go! Children and grandchildren have their own children and grandchildren. β
Under the leadership of the welcome guests, Li Yunhai and the others came to the box.
The decoration of this box is very atmospheric, and it is even better than the Jiangnan Club.
Li Yunhai thought to himself, this entertainment industry has been rolled up!
There is a waiter in the box who specializes in ordering songs.
Li Yunhai, what song they want to sing, tell her, or write it on a post-it note, just hand it over to her.
The waiter will play it one by one, in order.
Linzhi is a well-deserved Maiba, but he rarely comes out to play.
Like Shen Xiulan, Lin Xin, Guo Wanhua, Liu Ruyi, Chen Meilin and others, they also like to sing.
Li Yunhai sang casually with the women, and he brought his ears to enjoy it.
Ding Qiang, Zhuang Yong and other bodyguards stood outside the door of the box to prevent drunkards from breaking in by mistake and disturbing the boss.
Li Yunhai is a man, with so many beauties of different appearances, he will attract attention wherever he goes.
The moment they walked into the nightclub, they were noticed.
When they entered the box, a bald man with a tattoo on his arm pointed to this side and asked a foreman, "Who is he?" One guy with so many beauties! β
The foreman shook his head: "I don't know. β
"Isn't it a regular customer?"
"No, it's the first time I've seen them play. Maybe I participated in the Canton Fair! I just saw the car they drove over, and the company logo was printed on the body. β
"Oh! The exhibitors of the Canton Fair, that is the rich! The tattooed man laughed, "I just don't know which field those girls around him are, I look at the quality is really good, several levels higher than yours!" Especially the temperament of the whole body, you can't find any of them! β
The foreman said with a smile: "Mr. Sun said that he was joking, we are just waiters." β
Mr. Sun touched his chin and said, "You go in and ask the man, and ask where these girls were brought out!" I'll visit them in the future! I really like it, any one. I don't pick! β
The foreman looked at the box and said, "Their driver is guarding outside, so it's hard for me to get in." β
Mr. Sun said: "What are you afraid of? Two drivers, you're also afraid? Forget it, I'll ask for myself! β
He swaggered over, followed by a few younger brothers.
The foreman smiled bitterly and hurried to follow.
Mr. Sun walked in front of Ding Qiang and Zhuang Yong.
Ding and Zhuang, like door gods, stood on the left and right sides, motionless.
"Two Jeans!" Mr. Sun waved his hand.
Ding Zhuang and the others did not move, nor did they speak.
Mr. Sun snorted: "Are you deaf or dumb?" Can't understand people? I'm telling you to get out of the way! β
He said as he reached out to push Ding Qiang.
Ding Qiang didn't move, but his eyes were sharp: "Sir, what are you going to do?" β
Mr. Sun didn't push Ding Qiang, and said, "Yo, it's good, I have a little kung fu on my body." Get out of the way, I'm looking for your boss. β
"Our boss doesn't meet anyone!" Ding Qiang replied expressionlessly.
"Interview? Hahaha! Mr. Sun laughed presumptuously, "What kind of character do you think he is?" Still meet me? Do you know who I am? When I see him, I give him face! If it weren't for the face of so many beautiful women, it would be difficult for him to see me! β
Ding Qiang said in a deep voice: "Sir, I don't care who you are, please leave here immediately, otherwise we will be rude to you." β
Mr. Sun pointed at Ding Qiang, looked left and right and said, "Did you hear that?" He's going to be rude to your boss! What are you doing in a daze? Don't know to throw him out? (End of chapter)