Chapter 107: This order is difficult, but I took it!

Many groups in the industry have exploded.

"Isn't it? Speechless? ”

"An outsider who planned this classic publicity campaign?"

"The key is that Wuyan is not the people of the Gaoniu Group."

"Do you want to be so exaggerated? Eldest brother! ”

“……”

Everyone had an incredible look on their faces when they heard the news.

Yunhai Media.

At this moment, Yuan Xiong and Liu Zhengwen's expressions are not much better.

The eyes of the two of them looking at Wang Mo no longer looked like looking at people, they were no different from looking at monsters.

Liu Zhengwen said astringently: "Xiao Wang, how do you have a long brain?" actually knew how to advertise, and also helped Gao Niu plan such a perfect new product promotion. ”

"That's not the point."

Yuan Xiong's tone was sour: "Wang Mo, do you know? Because of the success of the high-yogurt product this time, their stock rose by more than 20 percent. In other words, you indirectly inflated the market value of Gaoniu by more than 10 billion. And we only got paid a measly five million from them. ”

When Liu Zhengwen heard this, he regretted it: "Yes, I knew that we should have taken over all their propaganda plans, not to mention earning them tens of millions, it shouldn't be a problem to earn millions." Alas...... I missed it. ”

“……”

Wang Mo looked at the two wealth fans and was speechless.

He had no choice but to speak: "I said two big brothers, we are an entertainment company, please can you put your position right?" This time, the success of the high yogurt product is due to me. But if there is no strong publicity ability of Gaoniu Group, more than 10 million advertising investment, and terminal sales channels all over the country, everything is in vain. So don't daydream. ”

Hearing Wang Mo's words, the two calmed down.

Wang Mo said: "It is imperative that we not sigh about the past achievements, but choose the next suitable list." ”

Liu Zhengwen: "Take the next order so soon? Don't take a break? ”

Wang Mo: "The villa decoration waits for no one." ”

Liu Zhengwen was about to speak, when the phone rang.

He listened, and his face showed a strange look.

Hung up the phone.

Liu Zhengwen stared at Wang Mo and said: "Wang Mo, the call just now was from Gaoniu's opponent Mengli Group, and they said that they hope you can customize a set of publicity strategies for their new milk, including: advertising songs, advertising words, spokespersons and other one-stop services. They gave an offer for a total of ten million. ”

Ten million!

Several people looked at each other, and they were a little uneasy.

Yuan Xiong: "Pick up!" ”

Wang Mo: "Pick you up!" ”

Made, I really think I'm Doraemon, and I can take out whatever I want?

In his memory, there were indeed a lot of classic advertising words about milk in his previous life, but the corresponding songs seemed to be gone.

So if you take this order, it will definitely be a dead end.

Moreover, he just helped Gao Niu complete the order, and turned his head to do things for Gao Niu's opponents, which is a big taboo in the industry.

Yuan Xiong is actually just trying to talk quickly.

He rubbed his eyebrows: "It's a pity." ”

Before Liu Zhengwen could speak, the phone rang again.

Next.

His phone rang almost incessantly, and it didn't stop until half an hour later.

Liu Zhengwen slowed down his breath a little before he spoke: "Wang Mo, almost all the calls just now were from top companies in China. There are mineral water brands, instant noodle brands, and various beverage brands. Their purpose is almost the same: that is, to find you to make a promotional plan, including songs, advertising words and packaging together. The highest offer reached 15 million, and the lowest offer was 8 million. There are even people who offer a sky-high salary of 5 million per year, and ask you to go over and become a brand director...... Thinking about it? ”

Yuan Xiong's face was full of shock: "There are still bids of fifteen million?" ”

Liu Zhengwen said: "That's right. ”

Yuan Xiong: "I'm really willing." ”

Wang Mo suddenly said: "These big companies shouldn't really make fifteen million, right?" It is estimated that there are some conditions of cooperation. ”

"That's right."

Liu Zhengwen nodded: "The price of fifteen million is Nongfu Spring Group, and the condition they gave is: If Wang Mo can promote the packaging of one of their mineral water brands, and as long as it can achieve half of the publicity effect of high bovine lactic acid bacteria, then this fifteen million is yours." ”

Nongfu Spring?

When Wang Mo heard this name, his mind became lively.

Regarding the brand promotion of Nongfu Spring, there seems to be a particularly successful case in the previous life.

It's just that Wang Mo only knows those few classic advertising words, and he has the impression that his brand does not have many good advertising songs and spokespersons to form a linkage.

In the previous life, the advertising words of Nongfu Spring amazed the whole of China and made it one of the top mineral water brands in China. Well...... In the future, find an opportunity to sell these few advertising words to them at a high price. ”

Wang Mo said secretly in his heart.

It's just that right now, it's not a good opportunity.

Suppressing the thoughts in his heart, Wang Mo shook his head: "Mr. Liu, help me refuse all the invitations of these companies." Now the company has any suitable orders, send them to me to see? For the second order, I decided to keep a low profile. ”

Keeping it low?

Liu Zhengwen and Yuan Xiong glanced at each other and shook their heads at each other.

They had the impression that Wang Mo was very well-behaved before the collapse of the house.

But since Wang Mo collapsed the house, none of the things he has done have been low-key.

So when they heard him say that he wanted to keep a low profile, both of them couldn't help but pout.

There was a pause.

Liu Zhengwen took out a stack of documents from the drawer: "I have already sorted it out for you, here are six orders with relatively high prices." ”

When talking about "price", Liu Zhengwen deliberately accentuated his tone.

"These six orders include the film and television dramas and game songs I told you about last time. The other four: two are songs in film and television dramas, one is the theme song of variety shows, and one is the opening song of the movie. Look. ”

"Okay."

Wang Mo took the document from Liu Zhengwen's hand.

After a cursory glance, he shook his head secretly.

The price of these orders is okay, the lowest price is 1 million, and the highest is even 2.6 million.

But in Wang Mo's view, these orders are not low-key, as long as he writes his own songs, then he is destined to be high-profile. There is even a high probability that the demand side will use his name to do publicity.

"Any other lists?"

Wang Mo asked.

As soon as Liu Zhengwen heard it, he knew that Wang Mo didn't fancy these six orders.

He shook his head and smiled bitterly: "This is the list I carefully selected for you that suits you, if you don't like them, then the other lists are even more disliked." ”

When Wang Mo heard this, he was a little depressed.

Can we only make one of these six singles?

After thinking about it, he asked, "Is there a single with the right price, but it is unpopular?" ”

"Nope."

Liu Zhengwen replied subconsciously.

If the price can meet Wang Mo's requirements, it must be a high-end list, how can such a list be unpopular.

Just when Wang Mo was depressed in his heart.

Suddenly.

Liu Zhengwen thought of a single that he ignored a few days ago, and he hurriedly said: "There really seems to be a such order, but you shouldn't be able to take it." ”

Wang Mo: "Oh? What kind of order is it? ”

He still doesn't believe it, and there are orders he can't take?

Or is there an order that the system can't take?

Liu Zhengwen said seriously: "This order was sent by the official in Guangdong Province a while ago. Party A seems to be an official organization called 'Cantonese Culture', and the other party is looking for a song that can promote and promote the Cantonese language, so that the Chinese people can further deepen their impression of Cantonese.

Since it is official, and it has also been sponsored by many big bosses in Guangdong Province, their offer is very bold, and the price of a song has reached 2.8 million.

It's just that, until now, there doesn't seem to be any composer who has taken this list. ”

"Oh?"

Wang Mo raised his eyebrows: "Let me see." ”

Liu Zhengwen was surprised: "This is a list of Cantonese songs, are you sure you want to watch it?" ”

He remembered that Wang Mo was from Hunan Province, but this kind of Cantonese song list, unless it was a local composer in Guangdong Province, it was basically impossible for outsiders to take the order.

Wang Mo: "Let's look at the demand first." ”

"Okay."

Liu Zhengwen knew that Wang Mo had never played cards according to the routine, so he didn't think much about it, but began to rummage through the drawer.

After searching for a while, I finally found a document.

He handed it to Wang Mo: "That's it." ”

Wang Mo took it and began to read it carefully.

As Liu Zhengwen said, this order is indeed issued by the official organization of "Cantonese culture", because the current society is developing too fast, Cantonese is such a big language as Mandarin is seriously impacted, and the proportion of young generations, especially children, who speak Cantonese is getting smaller and smaller. Therefore, in order to enhance the influence of Cantonese and increase the promotion of Cantonese, "Cantonese Culture" is ready to collect a song to promote the weakening Cantonese culture.

But although the price of a song is more than 2 million, there are very few composers who can take orders.

Wang Mo thought about it for several reasons:

First, if you want to write a Cantonese song, you can basically only take orders from locals in Guangdong Province, and this one alone brushes off ninety percent of the composers.

Second, according to the official requirements, the song should achieve the effect of promoting and promoting Cantonese. It's too difficult to do this, if the composer writes a Cantonese song, people in other provinces can't understand it, so how can we promote it? If you don't write Cantonese songs, you won't be able to promote Cantonese. This is tantamount to entering an endless loop, leaving the composer in a dilemma.

Third, this kind of official is very unpopular, and it is basically difficult for outsiders to pay attention to its existence. So even if a composer writes a song, it is difficult to attract the attention of the public. Therefore, some local composers in Guangdong Province have also given up.

There are three reasons why this high-priced order is still pending.

"It's really hard."

After Wang Mo finished reading it, he closed the document.

Liu Zhengwen nodded and said with a smile: "So I didn't give you this list just now, because it's too unpopular, the conditions are too harsh, and you have to understand Cantonese, you can't ......."

The voice did not fall.

Wang Mo spoke again: "Although this order is difficult, it is very much in line with my heart, so ...... I took it. ”

"Huh?"

Liu Zhengwen tilted his head to look at Wang Mo.

(End of chapter)