152 mysterious families
It's June, and the heat wave of early summer has swept across the campus, but it's even hotter to find an internship. The final exams of this semester are not so important, and all the students are busy looking for internships for the next semester. Many students from other places are looking forward to finding a "good buyer" in the final year, finding a good unit, and by the way, they can also solve the Hangzhou hukou. Of the eight boys in our dormitory, four have found internship units, including me and Chen Qili, who claimed that we would go to the Municipal Federation of Literary and Art Circles for internships. The other two, squad leader Shen interned at the student office of the school, while Gu Xin found an internship at a little-known third-rate magazine. If you think about it carefully, from the perspective of later generations, I found a magazine during my senior year and worked as an editor there for more than half a year, but as time shifted to the world, I joined the advertising industry in advance.
In 1996, Hangzhou University will open the province's first advertising major, but now, before the time flows to 1996, my advertising agency is still a new thing, I am thinking, maybe history is destined that my advertising agency will cultivate the first batch of advertising people in Hangzhou University.
In the middle of June, Xuyang Advertising Office obtained the industrial and commercial license and was officially established. I chose the name casually, and it doesn't mean anything special. Originally, I jokingly said to Bao Lina that it would be called Baozi Advertising Agency, which was absolutely creative and unforgettable. I thought it was a funny idea, but the look on Lina's face made it clear that she didn't find it funny at all.
I, who am about to enter my fourth year of college, have become the chairman of two companies, and it is funny to think that all the assets of these two "enterprises" together are less than 100,000 yuan, which is not enough to pay for a car in my later life.
At the end of June, Zeng Yongshan and I signed the first contract of Xuyang Advertising Agency, that is, the contract for the planning and agency of the whole case of Black General Health Drink.
On the afternoon of the day the contract was signed, my dad came with great good news that the Provincial Health Food Research Institute could issue an official certification report for Black General Black Rice Juice and become its production supervision unit, at the cost of a mere 20,000 yuan in testing fees.
I immediately agreed to the condition of 20,000 yuan, and dragged Chen Qili to directly modify the packaging, and solemnly wrote on the packaging "supervised by Zhejiang Health Food Research Institute".
Speaking of which, now our advertising agency has been established, but the personnel are not fully in place. To put it simply, there are no rules and regulations, and there is no fixed working time, Chen Qili is easy to do, and he is in a dormitory with me, so he will be dragged to the office of Xuyang Advertising Agency in Xinyu Hotel. But Zhao Xiaoxuan is a little troublesome, and it is not easy to notify, so he can only call the phone in the dormitory building, and then ask the aunt to pass it. This thing is really painful, my aunt is not our nanny, and she is too lazy to call someone when she is in a bad mood.
I'm thinking, how cool it would be if everyone had a mobile phone in the 21st century.
In the end, I can only make an appointment with Zhao Xiaoxuan and Chen Qili, give them two "employees", of course, there is no one else for these two employees, each with a key, this time because there are more things, more complicated, so please ask them to go to the office no matter what, in case it's okay, we can also take a look at the Hong Kong and Taiwan advertising textbooks sent by Guo Ming, discuss with each other, and improve their own level by the way.
I moved all the original video recorders and TV sets to the office, and asked Guo Ming to find foreign advertising videos, all of which were given by Fu Jun, before this I had promised Fu Jun that I must shoot a TV commercial for General Hei, and sooner or later I would have to entrust Fu Jun to shoot it, so Fu Jun is also a half collaborator.
In fact, Zhao Xiaoxuan likes advertising very much, she once ran to the office as soon as she got out of class (or even skipped class), stared at the TV and watched foreign advertising videos over and over again, laughing endlessly while watching. I thought to myself, is that funny?
I'm also very familiar with advertising, after all, I worked as an advertising business manager for three years in my later life. But the problem is, when I was an advertising person, it was already 2001, and I wanted to have a computer, a computer, a CD-ROM data, a high-precision inkjet painting, an airship advertisement, and even an online media. Like now, it is to design a poster, and you have to cut and paste high-precision scanning, make a whole film, and then go to the printing house to proof, and after the proof, you have to adjust the color, which makes people entangled and depressed in every way.
To be honest, since I am familiar with the advertising production of later generations, for the advertising production of the nineties of this century, it is simply like a modern soldier holding a spear of primitive society, helpless. Fortunately, there is an experienced Qian Haiping who can consult, after all, he has done this business, and he has done it in a more primitive state.
I later told Qian Haiping that you should also become a shareholder, or you would be the general manager.
Qian Haiping shook his head and said hatefully: "I'm tired of advertising, if your brother hadn't asked me to help, I wouldn't have touched the advertisement." ”
It's Bao Lina, and that's when I realized how important it was to have an uncle who engaged in "original advertising". Bao Lina would get a "question" from me almost every other day, call her uncle back, and then give me the "answer".
Her uncle was naturally very curious, and asked her what was going on, why she suddenly had so many "advertising problems", and Bao Lina told him very directly that her boyfriend was now running an advertising agency.
One can imagine how shocked her uncle was. As for whether and how he will tell Bao Lina's mother, I don't know. Bao Lina only said that she told her uncle that her boyfriend, who was me, and opened an advertising agency, and didn't say anything else. Bao Lina's family is still very mysterious.
I often want to explore Bao Lina's family like a "problem baby", but Lina always has an unfathomable demeanor, changing the topic without saying a word.
I once gritted my teeth and asked her, "What do your parents do?"
Lina looked at me and said, "Why are you asking this?"
"It's nothing, just ask."
"Oh."
She said "oh" and there was no more.
Bao Lina can be said to be the accountant of our firm, after all, she is a person who has "worked as an official", and her management ability is still quite strong. The only thing that makes me a little embarrassed is that when Bao Lina and Zhao Xiaoxuan, when the two of them appear in the office together, the atmosphere is always indescribably weird.
Although, in fact, the two of them have already had a relationship. Zhao Xiaoxuan knew me and Li Yun, and then, in the Jingjing karaoke hall, I saw me running out with Bao Lina in public. The grievances and grievances, the rights and wrongs, how can they be clearly explained.