150 Tian Ji Horse Racing
Here Xia Niannian knows Su Xiaoli best, a sly smile appeared on her face, and she glanced at Su Xiaoli with a smile, "You just wait and see." ”
Xia Niannian and a few people went out, and Su Xiaoli walked around the entire mall again, and wrote down a lot of things in a small notebook.
In the corner of the café next to the western restaurant, through the glass, Su Xiaoli saw Gu Feihan sitting in the corner, holding a book and reading it intently.
The rebelliousness between the man's eyebrows and eyes was smoothed out by the scroll, and the eyelashes on one side face were drooping, calm and distinct.
"What are you reading?"
Busy and free, Su Xiaoli sat beside him.
Gu Fei retracted his gaze looking at the book with a cold heart, and when he saw that it was Su Xiaoli, he stretched out his hand to pull her closer.
"Romance of the Three Kingdoms, have you read it before?"
Su Xiaoli wants to say that she has watched the TV series...... As for the original book, she really hasn't read it.
"I probably know the plot, I didn't read it as seriously as you did, which paragraph are you watching?"
"Burn the black nest, the battle of Guandu." A hint of fascination appeared in Gu Feihan's eyes.
Su Xiaoli picked up the book and opened the page that Gu Feihan was flipping through.
"The public is alone, there is no rescue and the grain is exhausted, and this critical day is also. Yuan's baggage is more than 10,000 times, in the old city, Wuchao, the tun army is not strictly prepared, if it is attacked by light soldiers, it comes unexpectedly, and burns its accumulation, but in three days, Yuan's self-defeated. ”
He put one hand around her waist and explained in a low voice: "When the two armies are fighting, the most important thing is the weight of food and grass, and it also depends on whether the commander can follow the advice and adapt to the situation. ”
Su Xiaoli was thoughtful.
When she looked at Gu Feihan again, her pupils were clear, but there were a few drops of small bad water in the smile at the corners of her eyebrows and eyes.
Gu Feihan saw her slightly sly smile, and moved his head closer, and the tips of the foreheads and noses of the two of them were together, "Little fox, what are you thinking about again?" ”
Su Xiaoli smiled and didn't speak.
But he looked like he had stolen some treasure.
Naughty.
Gu Feihan's hand on her waist couldn't help but feel a little heavier.
With Lin Yaru, the big bodhisattva who supports his waist, Su Xiaoli was a little bolder, and when he got up, he pinched his side waist.
You can't afford to suffer losses.
Backhand bullying back.
After retaliating, the "little fox" was worried about being counterattacked, and quickly withdrew from the battlefield. Her voice was excited, "I'll go and get busy first, and I'll invite you to dinner in the evening." ”
Gu Feihan looked at her back, and a smile appeared in the corner of his eyes.
It's a little evil, but it's a bit of a comfortable feeling.
Little guy who doesn't know whether he is alive or dead, wait to be cleaned up.
Su Xiaoli didn't know that Gu Feihan behind him was thinking about doing something more excessive.
With the idea of responding to the enemy, she returned to the office and began to write and calculate, and then called up the list of purchases and sales, and began to check little by little.
Time flies, and after she finished reading the account book of the key goods, Xia Niannian and the others also came back with the enemy information that had been detected.
"Jiefang Road Department Store sells winter clothes at 20% off, and all food is 20% off!"
"Also, all their daily necessities are 7% off......"
"All the counters of electronic products in United Department Store are 85% off, and so are cosmetics!"
"75% off all liquor counters! ……”
Su Xiaoli invited Lu Sinian and Vice President Song again, and more than a dozen people crowded into the small office for a meeting.
Everyone saw the latest information, and one by one they were like facing a great enemy.
"This is an attempt to crush us all at once! It's too much of a deception! Vice President Song slapped his thigh.
The others were all grim-faced and silent.
Su Xiaoli was calm, and a light smile was written on his face, "Everyone, in fact, this is a good thing." ”
Everyone didn't react and looked up at her.
"If it weren't for the success of our Christmas event this time, the other party felt threatened, and even like a great enemy, how could they be willing to use such a big force to encircle and suppress us?"
Everyone: "......"
That being said......
But...... It doesn't seem to be a problem.
The faces of the crowd softened a little, and who said it wasn't.
There were also small price wars before, and that was when everyone was evenly divided.
This time, the other two joined forces.
It's definitely in a hurry!
Eat one's heart out!
That's right, yes.
The anxiety and jealousy of the opponent is the recognition of the shopping mall of one's own home.
"I worked hard for everyone a few days ago, and now is a critical juncture, please work hard to hold on for a while and win this battle!"
After Su Xiaoli encouraged morale, she began to explain her analysis one by one, and half an hour later, she gave her advice:
"Therefore, the price of these products remains the same, but the publicity method needs to be changed again, for example, this tape recorder priced at 350 yuan should be changed to'80% discount' to '70 yuan off'."
Everyone wondered, didn't they come to participate in the "how to reduce the price" meeting, why did the price not change?
Also, for a 350 yuan product, the "70 yuan off" is also 70 yuan, and the "20% discount" is also 70 yuan, what is the difference?
Su Xiaoli was not in a hurry, and calmly explained that it doesn't matter what Xiangjiang Department Store does, but what customers think.
It's not about making the customer feel like they're taking advantage of it.
And 70 yuan is about a month's salary for a senior worker, and this time I bought it, which is equivalent to saving a whole month's chewing expenses.
This impact is the most intuitive.
After explaining the above, Su Xiaoli handed the other two pieces of paper full of words to everyone.
"For these special products on the paper on the left, not only do we not reduce the price, but we also have to increase the price."
Prices?
No, is there something wrong with our ears?
Everyone looked at each other.
Without waiting for everyone to question, Su Xiaoli's muzzle immediately turned around, "These dozen or so daily consumables on the paper on the right that are the same or similar to those of the other party will be directly given away as gifts for full consumption." ”
Free delivery?!
Everyone sighed, especially Vice President Song, who was shocked, it was just nonsense.
It's not that your own business doesn't feel distressed, right?
The mood of the crowd is like a swing in the sky, and there is no sense of security at all.
Lu Sinian was not frightened by Su Xiaoli's words, he was not short of money, he wanted to win.
If you really want to fight a price war, Xiangjiang Department Store can also afford it.
He looked at the two pieces of paper, took a pen and began to calculate the data on the paper, and the result of the calculation surprised him a little.
Profits do not fall but increase?
Lu Sinian thought about it for a while, and suddenly understood that Su Xiaoli was going to "Tian Ji Horse Racing".
His Chinese foundation is not very good, but the story of "Tian Ji Horse Racing" has been told to him many times.
This time, the two really thought of going together.
Tian Ji races horses, and makes good use of his strengths to deal with the weaknesses of his opponents.
Su Xiaoli's product portfolio of this strategy includes drainage funds that bring traffic as gifts, and special products that are responsible for making profits.
It is similar to the "peanut sticky" and "nougat" at that time, and it can be played even bigger.
Treat the opponent's profit as a drainage, rather than fighting the price on similar products, and avoid head-to-head confrontation.
Thank you for your subscription and tickets~~
(End of chapter)