Chapter 103: Scalpers?

The next day, Daqin Optics' lenses, as usual, were sold out as soon as they were newly released.

However, unlike the previous days, this replenishment did not even last for five minutes, and was sold out in just ten seconds......

Fang Qiming thought at first that it was Li Chen's video that had an effect, but it was gone just after a few days.

Because many users grabbed it for a few days, they didn't get it, so more and more people began to question whether Daqin Optics was sincere in selling goods.

"This hunger marketing is disgusting."

"I suspect that their third-generation lenses have not achieved mass production at all, and the high-quality lenses that were put into the market before are completely marketing hype!"

“……”

Looking at the users' one-sided comments on the official WeChat, Fang Qiming couldn't help but be a little puzzled,

It stands to reason that thousands of lenses have been sold in the past few days, why haven't I seen any users who have grabbed the goods come forward to help Daqin Optics speak?

Not only users, but also those digital bloggers who are waiting for evaluation, none of them have grabbed the goods, resulting in Li Chen being the only one on the whole network who has published a professional evaluation video.

This will inevitably make people think crookedly,

So under Li Chen's video, disgruntled user comments soon appeared, and they began to question that Li Chen was just the right meal for Daqin Optics and helped Daqin Optics carry out this hype.

Li Chen, who had just smashed tens of thousands of yuan for the camera, was so angry that he almost couldn't even eat......

Fang Qiming, who felt that something was wrong, immediately called Kangchi.

At this time, Kangchi was in the steel city, personally assisting Fang Qiang to overcome the 309S+ reinforced stainless steel smelting furnace, after receiving Fang Qiming's call, he immediately frowned and asked: "Do you think scalpers are hoarding goods?" ”

"This is just my initial suspicion." Fang Qiming said with some guilt, "Maybe it's because the performance of this lens has improved too much, and my pricing is too conservative......"

"Well, don't worry, you can't blame you, Daqin Optics was originally made at a price close to the people, and it's normal for you to not be able to let go of the price."

Kang Chi comforted him first, and then continued: "You first ask people to go to the market to investigate and see if there are scalpers, if so, how much they raise the price, and whether anyone buys it." ”

"Well, I'll go now."

After Fang Qiming hung up the phone, he immediately mobilized the employees of the marketing department to start looking for unofficial channels to buy Daqin optical lenses as consumers.

It turned out that they really found it!

The original price of 299 50mm fixed coke, the scalper directly sold to 2999,

That's a tenfold increase!

Fang Qiming immediately replied to the scalper:

"Damn, why are you selling it so expensive? Can this be sold? ”

"Of course there is, you check it on the Internet, and now a lot of people are rushing to buy this lens, anyway, I have already sold eight of the ten I grabbed, if you come back later, I guess there won't even be one."

The scalper's reply is a classic term for forcibly creating a market state where supply exceeds demand, and Fang Qiming naturally just listened.

He quickly fed back the information to Kangchi, and Kangchi immediately sensed that something was wrong.

In fact, as soon as he hung up the phone, Kang Chi has been thinking, and now with the support of this intelligence, he is almost sure who is behind the matter.

"Although these people may really be scalpers, I'm afraid they are not the kind who really want to sell their goods, otherwise there is no reason to set the price so high...... I guess they're just putting on a show. ”

"Huh?"

Fang Qiming didn't react for a while.

"Forgot what happened to Soni last time? Who is the biggest threat to us when we upgrade the lens this time? ”

was reminded by Kangchi like this, Fang Qiming suddenly realized.

"You mean, Soni robbed us of our goods?"

"I don't rule it out." Kang Chi pondered for a moment, and then said in a solemn tone, "Whether it's a scalper or Suoni, you can do three things right now. ”

"First, increase the price of all products by five times, second, cancel the after-sales service of replacing the original price, free replacement, and seven-day return without reason, and third, find a powerful patent law firm and negotiate with them when I come back."

Hearing Kang Chi's words, Fang Qiming was immediately stunned.

Because it may be that Suoni is in trouble, it is understandable to find a patent law firm in advance.

But a five-fold increase in price directly?

After-sales service has also been cancelled?

Doesn't that provoke more resistance from users?

Fang Qiming immediately expressed his doubts.

However, Kangchi just said lightly: "It's okay, that's what I want." ”

"No matter what is behind this matter, it is Suoni or scalpers, since they play this trick, then as he wishes, directly raise prices to persuade real users, and then sell the products to them, cancel these after-sales services, and also lock them to harass us by returning and exchanging goods."

"Hmm...... But what if they don't buy it again? ”

"If we don't buy it, we will stock up, and the price will come back in the future, and we will not be afraid of selling out."

Fang Qiming nodded, still asking with some hesitation: "But in this way, will it affect our reputation?" ”

"I guess so...... But there is no perfect solution in the world, and a temporary decline in reputation is acceptable. ”

"Do you remember when we first started building the production line, we also had a situation where we were scolded by users for insufficient production capacity? What happened to the results? Aren't they all shouting really fragrant? ”

"You have to have confidence in our product strength, and when the price drops, users will not buy one, I am more worried, but we have increased fivefold, and there are really users who buy ......"

Fang Qiming: "......"

Have you ever seen a boss who thinks so much about users and loves fans?

Truly conscientious boss!

"Brother Kang, I have one last question...... Do we keep raising prices and consuming them like this? This is a bit of a palliative treatment, isn't it? ”

"You don't have to worry about that...... Oh yes, you can also start to recruit more people to prepare for the expansion of production, I also watched the video of classmate Li, and I think the point he put forward at the end is very reasonable, and now the production environment of Daqin Optics has begun to restrict the future development a little. ”

"If you have time, you can go to the high-tech zone to see if you can apply for a standard factory building that has been built, I guess after what happened last time, China Merchants should be more enthusiastic......

"When the factory application is down, we will directly build a dust-free production workshop, so that the office area and the production area do not need to be separated so far from each other as they are now."

Hearing that he could finally change to a formal factory, Fang Qiming couldn't help but be a little excited,

But soon, a question came to his mind.

"Daqin Optics, it seems that there is not much money now......"

"It's okay, you can find it first, I'll solve the money matter, it's estimated that it's only a few days."

With Kangchi's assurance, Fang Qiming hung up the phone with confidence and began to get busy......

On the Kangchi side, he immediately took out the manufacturing drawings of Daqin Optics' production line from his computer, packaged them and sent them to Yan Hui, and directly asked him to help Daqin Optics expand production.

Although Kangchi started by making lenses, he also hopes to see Daqin Optics continue to develop and grow.

But this road was blocked by Soni, and before they built their own cameras and broke through the technical blockade, Kangchi actually did not plan to expand production.

Otherwise, the production capacity is too large, and the market will be troubled if it can't digest it......

The equipment can be rested, but what about the employees?

So controlling production capacity is not wrong in itself,

It's just that who would have thought that the other party would come up with a 'strange move',

I almost couldn't fix Kangchi......

After all, he doesn't have the ability to predict the future, otherwise he would expand production in advance, and Suo Ni's wave of operations would only feed Daqin to his heart's content......

Well

But not necessarily,

If Da Qin Chan could, the other party would not have made this move......

(End of chapter)