"So how did you get your godfather to agree?" Xie Yi asked with some curiosity as he lay on the bed.

Chen Nian smiled and put Xiaoman on the ground, didn't care about him anymore, and let him go to Xia Zhi Sahuan.

"Huh?"

After waiting for an answer for a long time, Xie Yi lightly tapped his hand on tiptoe.

Unexpectedly, Chen Nian blinked: "It's a secret." ”

Well, a secret is a secret.

Thank you for pursing her lips and getting up a little dazedly.

On the third day after receiving the company's internal information, they were still at a loss.

In fact, the godfather didn't lie to them at the beginning, and he basically took care of the matter of returning to China, but the most important thing for the company at present is that it is still short of money.

If you don't have money, you need financing.

And financing is nothing more than those channels.

If you want to have a place in China, especially in Lindu, the first market opening and customer positioning are extremely important.

In the past, the reputation of the company had almost no effect when the domestic market was almost saturated.

To find a foothold, it is necessary to find a target that hits in one hit.

For this reason, Lin Zhizhi couldn't help but feel a little regretful: "If Chen Nian didn't quit the circle, the star effect would play a very good role." ”

But Xie Yi didn't quite agree with her.

Star effect can indeed set off a boom in a short period of time for any company, but if it wants to be profitable for a long time, the brand still has to have its own creative points.

But—

After thinking about it, she looked at Chen Nian: "If you really can't find a good way in the end, I think it may be better to find a spokesperson, and ...... to increase your popularity first."

Chen Nian nodded.

But who to find to endorse and the huge endorsement fee are big problems.

"If you really can't do it, you can invest personally," Chen Nian said half-seriously and half-jokingly, "let me also experience what it is like to be a shareholder." ”

Xie Yi smiled, and was about to say something more when the phone rang.

"Hello? How, how ......?"

"BIG NEWS!!" Lin Zhizhi shouted over there, "DT is warming up!" ”

"What?"

"They said that they were preparing for the late spring and early summer, and they were going to launch new home creative products, and they also found popular traffic as endorsements!"

Lin Zhiyi was excited, his voice became louder and louder, and his voice passed through the mobile phone, and Chen Nian could hear it clearly on the side.

He was stunned, hurriedly picked up his mobile phone, and opened Weibo.

DT already has a lot of fans in China and is also very well-known, and it occupied the top ten on the hot search list in less than five minutes after the official announcement.

Look at this trend, it is still going up.

Chen Nian clicked into the page and swiped the topic casually, without exception, it was all fans of traffic who were swiping the screen to leave messages.

There are also many Weibo celebrities who have also done usage evaluations and forwards.

All of a sudden, everyone was full of anticipation and curiosity about DT's new products.

Xie Yi hung up the phone, bit his lip, and took the hot search entry handed over by Chen Nian, and the more he looked at it, the colder his heart became.

When I told my godfather at the beginning, they still swore an oath, but the real shopping mall is not just those few lines in the textbook, and they can turn the tide casually.

It's no wonder that Chen Ri'an and Baisha, who have been crisscrossing the shopping mall for many years, still have no clue, and so many outstanding talents and employees under Ri'an Company can't think of good ideas, let alone their fledgling young people.

The main thing is that I don't specialize.

Lin Zhizhi and Hu Yu are very experienced, and they rushed out several planning plans overnight, and also called a package ticket and said that if it didn't work, they would help pull financing.

But neither Xie nor Chen Nian wants to pull their good friends into the water.

"It's over," she hugged Chen Nian with some despair, "not only did we not have a good plan, but we were also preempted by the other party, and we made enough gimmicks, and the heat was gone." ”

Chen Nian touched her head and fell into deep thought.

He thought more.

Since DSYU, he has had some doubts in his heart.

It stands to reason that the other party should not know about his relationship with Ri'an.

In order to protect his family and privacy, Chen Nian has never publicly made any remarks about his family, so if the other party retaliates against him because of the Ri'an company, the probability is relatively low.

First, it is necessary to find out the relationship between him and Ri'an first; Second, if in order to crack down on the company, it is not reasonable to want him to have an accident.

Yu Jin, this name, he always faintly felt that there was something wrong with him.

Also, DT's sudden new product launch and marketing methods are also very wrong.

It's like it's designed for them.

The more he thought about it, the more messy his head became, he patted the back of the grateful and asked her, "Do you want to eat something?" ”

Chen Qingru just made mango sticky rice, sweet and sour, which is the love of gratitude.

The best thing to eat when you are upset, Xie Yi's eyes lit up instantly, and he raised his head and let go of the old age: "Go!" ”

As soon as I walked out of the room, I met the long-awaited Xiaoman at the staircase.

Thankfully, he picked him up with difficulty: "Little Manzhu." ”

Chen Nian scratched his furry chin: "Let's let him go by himself, it's too heavy." ”

I took some chicken sticks for Xiaoman to make a small snack, and went to the courtyard to water the flowers, and it took a long time before the two sat down at the table.

"What do you think everyone likes most when buying a home?" Xie Yi took a bite of the mango, his face wrinkled, "The mango is still a little sour this season." ”

Chen Nian sandwiched the mangoes in her bowl into her own bowl and thought for a while: "I think it's still those two, convenient, comfortable, cheap and affordable." ”

"You see, like we are eating together as a family now, and there is no dining table, or my sister took this small detachable table from you, so that we can gather around and eat together."

Chen Nian patted the table where they put the bowls: "This is practicality, it is still multi-functional." ”

"This seems to be ......," Xie Yi thought for a moment and muttered quietly, "It seems to be a DT product." ”

Chen Nian coughed awkwardly.

"But when my godfather was in country C, wasn't he positioned or comfortable? In fact, Ri'an cares more about the practicality of the product...... "Xie Yi also patted the table, "I have compared the price, if you exclude factors such as exchange rate and consumption level, the pricing of Ri'an home products is twice that of DT." ”

"So much more expensive?" Aging is a bit staggering.

He took out a tissue and wiped the sawdust stuck to his hand for Xie Yi: "I remember that Dad likes to be innovative...... Previous smart door locks, dual-purpose fireplaces...... A lot of them are innovative and creative products. ”

"And my godfather has always emphasized that since it is a home, comfort is the most important thing."

"Therefore, the upfront cost investment of Ri'an is huge, and only by increasing market share and price can we return to cost and generate income."

Chen Nian sighed: "But this correspondingly, the risk is also great." ”

"And he really doesn't approve of DT's blind cost reduction......

"Actually, I agree with my godfather's idea." Xie threw away the tissue, "You see, this DT product is so rough and easy to break. ”

Speaking of this, she suddenly had a flash of inspiration.