Chapter 469: Online Payment

"Do you want to sell news with this?" asked Duobao Zhenjun, lightly twisting his beard, his tone obviously revealing a little unease, or rather not taking it very seriously. Pen, fun, and www.biquge.info

Indeed, in this world, the business of buying and selling news, like other normal commodities, is often about the scarcity of things being expensive. Moreover, people who buy news will not be willing to spend a lot of money to buy a news that everyone will know, and often ask for the only right to know about the news.

It can be said that this Shenhua news is essentially in conflict with the business of buying and selling news. Not to mention that there is nothing to cooperate with, and even those forces that specialize in news and intelligence business will probably not tolerate the existence of this Shenhua news. Now, that is, the Thousand Miles Transmission is not very popular, and once it really reaches the point of replacing all the Thousand Miles Transmission, it will inevitably provoke the hostility of those forces.

However, hearing Duobao Zhenjun's words, Ye Zan shook his head with a smile and said, "No, Zhenjun misunderstood, this Shenhua News is not for selling news, but for sending news for free." As for what news is, I don't need to explain too much about this. ”

Although there is no such thing as "news" in this world, it can still be seen literally, and the straightforward explanation is "fresh news and rumors".

"Send it for free?" Duobao Zhenjun couldn't help frowning, and after thinking about it for a moment, he said to Ye Zan with a hint of persuasion: "Elder Ye, since it's free, where does the benefit come from? Moreover, sending a message for free in this way will undoubtedly touch the interests of some forces, I'm afraid it's not a good thing for the Yuqing Sect." ”

Although free is nothing new in the tech world, it still caused a lot of controversy when it first appeared. For example, in terms of antivirus software, in the early days, those antivirus software were not cheap. But then free antivirus software appeared, and people found that it was free, not that they couldn't make money, but that they just changed the object of making money. The most direct is advertising revenue, as long as you can have a large number of customers, there will naturally be people willing to come to you to advertise. In addition to advertising, there are also various promotions and derivatives that can also bring them revenue.

Of course, this world is different from the technology world, so the free method of the technology world cannot be completely suitable for this world. At least, in this world, especially in the monastic world, there is not as much advertising demand as in the technological world. In other words, if you completely apply the free method of the technology world, there may be no need for other forces to make trouble at all, and this Shenhua news platform will have to starve itself to death.

Ye Zan naturally took this issue into account, so he also made some appropriate changes to the free way of the Shenhua news platform in view of the market characteristics of this world.

"Zhenjun might as well listen to the details below. Ye Zan said with a smile.

Although Duobao Zhenjun couldn't imagine how Ye Zan could profit in this regard, after all, there was a lot of cooperation between the two sides, so he still had this patience, so he nodded and said, "Okay, the old man will listen to it." ”

"Actually, this Shenhua News, I call it a news platform, is like a wall where announcements are posted, and it is a place where many people can publish news. Not only individuals, but also those forces that originally did this business can also publish some news information on this news platform. Ye Zan further explained the role of Shenhua News.

"News platforms?" is a fitting statement. Duobao Zhenjun said. However, his brows did not stretch because of this, after all, Ye Zan had not yet talked about the issue of profit. What's more, he also heard that Ye Zan wanted to pull those forces that sold news to participate in this news platform, but in this way, he needed benefits even more.

"Other users of Qianli Shenshen can watch all kinds of information through Shenhua News, which is indeed free in my plan. However, those who publish news information will be paid a certain amount for their contributions. The amount of this remuneration will be divided by the importance of the information, as for how to rate, I believe that those who specialize in this business should have their standards, and you can refer to their standards at that time. Of course, the most important thing is the authenticity of the news, and publishing fake news is naturally subject to some penalties. Ye Zan then briefly introduced the source of the news.

However, hearing Ye Zan's introduction, Duobao Zhenjun's brows not only did not stretch, but wrinkled a little tighter, and he squeezed out the word "Chuan" between his eyebrows, and said: "Watching the news is free, but publishing news can make money, is Elder Ye sure this business is really a business?"

Publishing news is nothing to earn remuneration, which is not much different from those that originally sold news. But the news is free, so where does the remuneration come from? Could it be that Yu Qingzong wants to put money into it himself? So what kind of business is this, and if he wants to attract people to cooperate, he will cooperate and post money together?

"Zhenjun don't be impatient, I haven't finished talking about it yet, and I'm about to talk about the profit channels of this news platform. Ye Zan said indifferently.

"Oh, it's the old man who is anxious, Elder Ye, please speak. Seeing that Ye Zan seemed to be confident, Duobao Zhenjun showed a little curiosity and stretched out his hand to signal Ye Zan to continue.

"When it comes to making a profit, it's actually simple, and publishing news doesn't have to make everything clear. In fact, there is a difference between news and news, and those who do this business have actually done similar things for a long time. Send out the superficial stuff for people to see, and then sell the core content to interested people. And this news platform, in fact, doesn't need those content that is too detailed, what it wants is content that they can send to others to see and attract people's attention. Ye Zan still didn't say how to make a profit, but when it came to this, it was actually very clear.

Although Tianbaozong is not specialized in the news business, it also has this kind of business, and more importantly, it has a lot of connections and even cooperation with the forces that actually do this business. Therefore, for this business of buying and selling news, Duobao Zhenjun still has a good understanding of how it operates. Therefore, there is no need for Ye Zan to say it too clearly, Duobao Zhenjun will be able to understand Ye Zan's meaning.

Those forces that are in the news business will hide the core of all kinds of news and compile them into a book to attract those potential customers. After all, if you don't say anything, no matter how others know about you. It's a kind of advertisement, like auction houses that will print out a catalogue of lots to let people know what will be in the auction.

Therefore, after hearing Ye Zan's explanation, Duobao Zhenjun immediately understood that the actual role of this news platform was actually like a booklet printed by those forces themselves. It's just that due to the characteristics of thousands of miles of communication, the scope of publicity on this news platform is obviously much larger than those pamphlets. In this case, I am afraid that this news platform will attract the scramble of those forces, and it is not a big problem to spend some money on it.

After all, for both parties to the transaction, this news platform is like an intermediary for buying and selling news. The intermediary takes a certain cut of the transaction, which is not something difficult to accept.

Seeing that Duobao Zhenjun showed a sudden expression, as if he understood the meaning of the words before, Ye Zan then added: "In addition, on the news platform, I also plan to add advertising positions, those who want to advertise their own products must be willing to pay some fees for these advertising positions." ”

"Advertisement?" said Duobao Zhenjun nodded, there was nothing difficult to understand about it.

In fact, what Ye Zan said before can also be understood as a kind of advertisement, and the entire news platform is simply an advertising platform. Of course, in Duobao Zhenjun's view, the bulk of the news platform's profits are still on those forces that do news business, and commodity advertising can only be regarded as a grass and a rabbit.

However, Duobao Zhenjun, who had just seemed to have some sudden realization, followed Ye Zan's introduction and thought in a deeper direction, and his slightly stretched brows were twisted again. All of what Ye Zan said, although it sounds very feasible, there is a problem that seems to be unsolvable, and that is the payment problem.

On the Yuqing Sect's side, if he wants to pay those who publish news, how should this remuneration be paid? How should those who do news business complete their business through news platforms? How can news platforms extract certain intermediary fees from the forces that do news business, and how can this be paid? Finally, how should those who want to advertise goods make news platforms advertise and pay advertising fees to news platforms?

In fact, if nothing else, just paying news sources is a very troublesome thing. After all, although there are similar money banks in this world, the delivery method is still stuck in face-to-face transactions. Even if you use the money ticket of the bank, you must hand it over to me in person, so that I can take the money ticket to the bank to exchange it for money.

"Elder Ye, the old man can agree with the profit method you said. However, the number of transactions involved in this is bound to increase, and how to solve this problem?" But the problem is that although the money bank of the Heavenly Treasure Sect is also all over the bazaars, it can't solve this payment problem, or it has to pay a lot of energy for it. But where does the Heavenly Treasure Sect's income come from? No matter how you look at it, it's all a matter of just contributing and not getting benefits.

"Zhenjun should also see that the cooperation with Guizong mentioned below is not on this news platform, but on this final payment transaction. In the following way, this transaction method is called online trading, or online payment, and the first condition for all traders is to open their own account in your bank. And all the transactions on this thousand-mile transmission are directly through your sect, and the money is directly transferred to their account. Of course, this is just a brief introduction in the next step, about some detailed details, a plan has been drawn up below, Zhenjun may wish to take a look. After a brief introduction, Ye Zan took a plan for online payment to Duobao Zhenjun.

Online payment, to put it bluntly, is a matter of transfer. It's just that there are still some differences between the money banks in this world and the banks in the technology world.

For example, banks in the tech world pay interest to depositors when they take deposits, and the way banks make money is to lend. In this world, money banks are required to collect management fees from depositors, and at the same time, they will lend out to earn interest.

It may seem that the money bank is more profitable, but in fact it is not, because both spirit stones and rune coins are lost during the preservation period. Although Qian Zhuang can continue to exchange the lost spirit stones and talisman money through some means, this loss cannot be counted.

And Ye Zan's plan is not so much a plan for online payment, but a plan for the restructuring of the bank. If you do what the plan says, I'm afraid those money banks in the Tianbao Sect will be renamed as banks. Moreover, if online payment is implemented and becomes the main means of payment for cultivators' transactions, it can also greatly reduce the impact of the loss of spirit stones and talismans.

Duobao Zhenjun sat there, looking at Ye Zan's plan, the more he looked at it, the more surprised he became, obviously surprised by the content of the plan. Actually, it's not that who's smart and who's stupid, it's just that Duobao Zhenjun is in such a world, so he will naturally be affected by his inherent thinking. For example, when it comes to the issue of deposit interest, I keep the money for them, and I have to give them interest? However, from another point of view, I use their money to make money, and in order to let more people give me the money to use, isn't it normal to give some interest?

Of course, the key to this is the loss of currency preservation. In fact, in the feudal period of the technological world, people mainly used copper as a trading currency, and there was a problem of loss of preservation. When money is just a piece of paper, this loss is naturally less serious, and the bank does not have much burden to pay interest on deposits. When technology develops to a certain extent and people start to use virtual currency, the loss is even more negligible.

"I didn't expect that Elder Ye would have such a unique insight into the operation of the money village, which really made the old man admire. After reading the plan, Duobao Zhenjun said with emotion. However, he only said that Ye Zan had unique insights, but he did not fully affirm Ye Zan 's plan. After all, this Qian Zhuang is considered a pillar of the Tianbao Sect, and it is easy not to dare to have any problems, so it is naturally impossible to immediately carry out drastic reforms based on Ye Zan's plan.

"The true monarch has won the award, and it is just a paper talk, if there is any omission in this plan, it will be corrected by the true monarch and the capable people of your sect. Ye Zan said very modestly. He also knew that this plan could not be adopted by the Heavenly Treasure Sect all at once, but the Thousand Miles of God Transmission would not be popularized anytime soon, so there was no need to be too anxious in terms of time.