Chapter 716: Encirclement and Suppression of the Tang Dynasty
Lin Tianyue's dinner was mixed up by Li Siwen, but the result was not so bad, at least Du Dong's idea was quite reliable.
However, there is one person who is completely planted today, and the psychological defense line that has just been established has collapsed again, and this person is Du Heng.
He is different from Lin Tianyue and others, the latter are Li Siwen's opponents, and he really has a fear of Li Siwen.
"Look at your little bit of interest." Du Dong stared at his son sitting in the co-pilot, with mixed feelings in his heart, angry and distressed.
"Dad, why did you think he came back to life again? Didn't you say he was dead? Du Heng asked tremblingly.
"It was rumored that he was dead before, and it was also a rumor, so it was not surprising that he came back to life, so why should you care about his life or death?" Du Dong sighed and comforted: "Don't worry, as long as the market is blocked this time, he won't last long." ”
"Really?" Du Heng asked.
"Of course, he has spent so much money before and after, once the funds cannot be returned after the Spring Festival, a thunderstorm is inevitable, and this time there are so many local companies who have been wronged to help, which will overwhelm Datang." Du Dong said.
"Wronged? You mean those local bosses? Du Heng asked rhetorically.
"Of course." Du Dong glanced at Du Heng: "Son, you won't really be naïve enough to think that we will completely let the low-end market to these local companies, right?" ”
"Yes...... But didn't Mr. Lin say that Panasonic is not interested in participating in the competition in the low-end market? Du Heng didn't quite understand.
"Lin Tianyue really doesn't, but I do." Du Dong narrowed his eyes: "My stupid son, have you forgotten that I also invested 10 million in Gao Luhua this time, which is all the belongings of our father and son."
On the surface, I am helping Panasonic deal with Li Siwen and opening up the southern market, but in fact, I am also using Panasonic as a channel to establish my own business.
When Datang is squeezed out of the market, I will use Gao Luhua as a springboard to suppress the low-end market, and then make acquisitions, increase my own capital, and then part ways with Lin Tianyue.
The development prospects of the color TV industry are very good,As long as I seize the opportunity,I will also become the next Dong Jiacheng。 ”
Du Heng was so surprised when he heard this, he didn't expect his father to think about it so long-term, and it was not only Datang who calculated, but even Lin Tianyue was his pawn.
"Dad, you're amazing."
"It's not easy to live under the fence, you have to watch and learn more in the future, otherwise you will always be trampled under Li Siwen's feet."
Du Dong also tried his best for his son.
On the twenty-eighth day of this jubilant lunar month, the business community in Pengcheng is surging undercurrent, although the news of Li Siwen's appearance has not been announced to the public, it has spread in the circle, and many people are looking forward to Li Siwen's next move.
At eight o'clock that night, Li Siwen was sitting in the office chatting with Chang Hai and others about the solution to the rumors, but there was a knock on the office door. It was Xie Zhengyu, the head of the sales department, who came in.
Since Xie Zhengyu was promoted to supervisor by Li Siwen, he has been responsible for the sales of the Pengcheng market, and his ability is very good.
"Mr. Li, something happened." As soon as Xie Zhengyu came in, he said directly.
"Don't rush, speak slowly." Li Siwen said calmly.
"Just now, Director Song of Xinda Shopping Mall called me, saying that several other color e-commerce companies plan to give them rebates after the New Year, and the rebate amount is five percent, that is to say, selling a color TV, you can basically get a rebate of about 150 yuan." Xie Zhengyu said.
"Rebates? Brother Wen, isn't this what He Yuan's father and son did when they were in Caozhou? Chang Hai said very clearly: "It's a price war in disguise." ”
"That's right, it's a price war, and according to Director Song, these companies are likely to cut prices after the year." Xie Zhengyu said again.
"Damn, this is going to kill us!" Chang Hai was taken aback, because he knew very well that the current Datang could not afford to fight a price war at all.
Hearing Chang Hai's words, everyone looked at Li Siwen, who thought for a few seconds and asked, "What does Director Song mean by that?" ”
"Director Song didn't say it explicitly, but when he told me the news, he obviously wanted us to give us some back." Xie Zhengyu said.
"Are you trying to knock on our bamboo poles?" Zhao Zilong followed.
"yes, that's what it means." Xie Zhengyu sighed: "If it was in the past, when our goods were in short supply, the other party would definitely not dare to do this, but now it is different, during this period of time rumors are flying all over the sky, our sales have repeatedly declined, and we do not have a separate counter in the mall, so it can only be placed in the comprehensive sales, so it is very necessary to have a commissioner recommend items."
To use the simplest analogy, even if consumers have the idea to buy our color TV, but the salesman recommends cheaper ones to others, consumers will definitely consider it. ”
"Damn,When we limited our purchases,The director of these shopping malls begged grandpa to sue grandma to sell us color TVs,Now it's good,Play this with us again。
Zhao Zilong replied resentfully.
"Today is different." Xie Zhengyu was a little helpless: "And Director Song also asked me about Mr. Li's situation, and asked if our Datang Electronics was running out of funds." ”
"What does he mean by that?" Chang Hai asked rhetorically.
"I think this has a double meaning, one is to put pressure on us, that is, if we don't follow up on the activities, it is insufficient funds, once there is a problem with funds, there is no guarantee after sales, what is the five-year warranty and what cooperation? The second is simple, that is, let's prove ourselves with money. After Xie Zhengyu finished explaining, he looked at Li Siwen and asked, "Mr. Li, am I right in my analysis?" ”
"Yes, it seems that your sales have not been in vain for a few years." Li Siwen smiled.
"Mr. Li, don't praise me, now we have to find a way to solve the problem, Director Song was still waiting for the phone, and even said......" Xie Zhengyu stopped.
"Say what?"
"Say let's think about the seriousness of the problem,Let me convey it to you,Put down the high shelf,Datang color TV is no longer a hot item。
"Damn, what is he pretending to be the director of a shopping mall? And Xinda can't even get into the top three in Pengcheng. Chang Hai saw that the other party was not polite to Li Siwen, and shot back angrily.
"I can't get used to the other party, but I'm afraid that Xinda's meaning is also the meaning of other shopping malls, but he hasn't had time to inform us yet."
After Xie Zhengyu finished speaking, Li Siwen finally spoke: "You are right, since Lin Tianyue began to encircle and suppress us, he will definitely not only give Xinda rebates, and this situation will inevitably occur in other shopping malls."
But no matter how large the area covered by this situation, there is only one thing I need you to do. ”
"What's the matter?" Xie Zhengyu asked.
"If there is another call to come in and say something about the return, you will reply to him with two words, get out."