The air in the conference room fell silent, and everyone was thinking about Donde's idea.

After a few seconds, the silence was suddenly broken by a voice: "Wait a minute, you better explain." ”

It was still little Sommer, and he frowned with an incomprehensible expression.

Old Sommer looked back at him, his eyes a little helpless.

So Donde explained: "Advertising is built on one thing, which is happiness, but what is happiness? ”

"Happiness is how you feel when you own a new car and sit in it...... It's that you feel the freedom to be unfettered, and it's the billboards on the side of the road that promise you that you can do whatever you do! You guys don't have any problems! It's as simple as that. ”

This advertisement, that's it, people's hearts need to be soothed. We don't need to express our brand philosophy and strength, we just need to be like friends. When a customer is anxious about something, we say to him, it's okay, just do it, and rest if you're tired. Happiness is actually a very simple thing, and that's enough! ”

Little Sommer frowned, he wanted to ask again, but he was afraid that his father would scold him, so he could only pretend to nod his head clearly and study it in his heart.

"So, Mr. Sommer, what do you think of the idea?" Don asked with a smile.

He didn't have any samples to show to everyone this time, but it didn't matter, he was selling such a core concept, and I think the executives present also understood the essence of this advertisement.

Old Sommer didn't speak, just lowered his eyes, thought for a while, and suddenly applauded softly.

"It's a brilliant idea."

"Wow!" The executives also applauded cooperatively, whether they were unwilling or secretly had agreements with other companies, everyone had to look at the chairman's face.

After a few seconds, old Sommer put down his hand: "I'll think about this idea, the supreme idea, I remember." ”

"Thank you ......"

Don De took Jimmy and Cindy out of the office, and Jimmy immediately let out a sigh as soon as he went out: "Damn, this atmosphere is really oppressive, it's a shame that they can stay in there for so long." ”

"They get paid, and they can't sit down obediently." Don Tak patted Jimmy on the shoulder and said, "Let's go, we won't reply until the day after tomorrow, and take advantage of this time to call those interviewees over." ”

"Okay, no problem!"

-----------------

All day the next day, Tang De was interviewing those applicants, including not only tool people from small companies, but also some managers from large companies.

It's just that in Tang De's opinion, the ability of this group of people is not strong, and he doesn't want the company's personnel to expand too much, so he doesn't plan to spend money on these people.

You must know that a well-functioning company often only needs to put a few capable people in key positions to control the overall situation, and most of the rest of the people are waiting to die.

Many entrepreneurs often recruit people first after getting the investment, recruit people in large quantities, and eliminate the talents they want.

But there are only three outcomes of this approach, one is to be dragged down by the number of personnel, making the company bloated and inefficient. By the way, it comes with intrigue and becomes a large drag oil bottle.

One is that the speed of personnel replacement is extremely fast, and everyone becomes a screw, becoming more and more tired and slack in the cycle of induction-ineffect-layoff.

As for the last one, it stepped on the tuyere of the times and directly grew into a unicorn.

And the third kind is obviously very rare, and the right time and place are indispensable.

Most companies are still working steadily to climb up, but for Donde, he is just out of lazy management.

He prefers to find a guy who has the initiative and ability to help him deal with these things, such as Jimmy.

But at the moment, it doesn't seem to be.

In the evening, Tang De drove to his home, and when he passed by a car wash, he suddenly thought that he hadn't washed his car for a long time, so he sent the car to the car wash.

Then he stood outside the door, watching the sunset slowly set in front of him, and those dim lights gradually disappeared, making him feel that time passed so quickly, and in the blink of an eye, he had a new career and a new life.

Tang De crossed his arms and swept the hurried crowd on the street, the night in the United States is not peaceful, and robberies cannot be said to happen from time to time, but only every day.

Tang De has already looked for a new community, and plans to let his mother move out directly after the company receives two more advertisements to earn money.

Just as he was thinking about things, he suddenly saw a man with a glass walking across the street.

The familiar Gulie hairstyle is Tom Bron, Donde's former neighbor, and the person who was recruited by Donde when he first filmed the MV.

Since that shooting, Tom has continued his part-time job life and has not met Tang De again, but he didn't expect to meet here.

When Tom stepped on the steps of the road with a long glass, Tang De just wanted to wave his hand to say hello, but suddenly heard a rapid roar, and then a lightning-like motorcycle directly grazed Tom's side, making him subconsciously let go of his hands when he walked quickly to avoid it.

"Click, boom!" The sound of glass shattering immediately resounded through the streets.

The motorcyclist, on the other hand, stopped, took off his helmet to reveal his immature face, hugged the girl behind him and laughed loudly: "Hahahaha, look, look at him scared!" ”

Tom was about to rush over with some anger on his face, but the next moment several motorcycles sped up and stopped beside the boy.

When the helmets were removed, Don discovered that they were all a group of half-grown children, wearing uniform black jackets, presumably local bikers.

Tom didn't go any further, for he knew he was only humiliating himself when he went up, so he stood still.

The boys had intended to teach him a profound lesson, but now they saw how cowardly he looked, and immediately laughed loudly, and insulted Tom in the most degrading of words.

But Tom didn't react, he just crouched down, took off his coat, and spread it on the ground. Then he silently picked up the broken glass on the ground, as if he wanted to pick up his own broken life.

It's a pity that this was just a futile effort after all, and the next second, he was scratched on his hand.

But he didn't even frown, and continued to pick it up silently, letting the blood stain the glass red.

The bikers also felt bored when they saw this, and bullying a person who wouldn't resist obviously didn't calm down their exuberant dopamine, so they rode away on their motorcycles again.

Tang De slowly stepped forward and squatted down to help him pick up a few pieces of glass.

"Thank you...... Donde? Tom turned his head and saw that it was an acquaintance.

"That's right, it's me, my car is in the car wash......" Donde didn't ask Tom about his recent situation, but changed the subject: "Did you go to your family?" ”

Tom's family left New York after Tom went to jail and helped pay off the loan several times, and Don didn't know where they went.

But Tom nodded: "They just arrived in New York a few days ago, but they will be leaving in two days." ”

"Is it convenient? I mean...... Transportation, life. Tang De asked along the way.

"It's okay, everything is fine except for the traffic." Only when it comes to his own family, the corners of this man's mouth will be slightly upturned.

"Mrs. Brown was very kind to me when our family moved over, often bringing us apple pie and standing in the garden to greet me......" Donder smiled and handed over his car keys, which he had planned to replace after a while, but now it seemed to have a new use.

"What?" Tom didn't answer.

Don De patted him on the shoulder: "Take it, take Mrs. Brown for a good walk, and say that Don De will say hello to her." ”

"I can't ......" Tom was about to refuse when Don pushed back and shoved the key into his hand.

"Come on, man, I'm not for you, I'm for Mrs. Bron, don't be so stubborn. And it's not free, you'll have to fill up the gas when you come back. ”

Don De smiled and took a few steps back, waiting for Tom to hold the key before turning around and waving goodbye: "Then I'll go first, man!" ”

Tom looked at Donde's back and didn't speak, just tightened his grip on the key a little tighter.

-----------------

At eight o'clock in the evening, when Tom drove back to the hotel, his mother was hanging up her freshly laundered clothes outside the door.

Mrs. Bronn was a stocky middle-aged woman, with her hair curly and her face covered in acne from the perennial use of cheap makeup.

She chuckled when she saw the brand-new-looking car Tom was driving, walked down the stairs and asked, "Where did this car come from?" Tom. ”

Tom walked quickly to his mother's side: "Mom, it's Donde, he borrowed my car, he knew you came to New York, and he lent me the car." Let me say hello to you. ”

"Tang De, is that the boy next door to us? But I remember ......."

"He's made it, Mom, he's now a famous MV director and makes a lot of money."

Mrs. Bronn then relieved herself and said, "That's great, it's not easy for Carmela to pull the three children." Tang De's kid is handsome and sweet, I've always liked it, since people lend you the car, you have to take good care of it, be careful not to break it. ”

"Understood, Mom."

She took Tom's hand and walked in the direction of the room, "Also, you have to thank people and remember to invite them to dinner." ”

"Don't worry, Mom."

"Don't just talk about it, Tom, don't be like your bastard daddy. only knows how to take advantage, and now he is being locked up in the police station on charges of extortion, he should suffer more! ”

"I'll get my parole as soon as I can."