Volume 5 The Sea and the Sky Chapter 46 Opening the Market (II)
Elton hurriedly rushed back from outside: "Mr. Luo, the situation is a little different, the situation of the furniture store is very good, Luo Qian's heart is not bad, seeing Alton, he couldn't help but smile and said: "What makes Alton's big brother deserted?" Alton gasped and calmed down: "Thirteen furniture stores on the Rhino Heaven Sacred Collection, reduce the price together!" Luo Qian was stunned for a moment and asked: "How many furniture stores are there in the Rhino Heaven Sacred Collection?" "Except for ours, there are only thirteen. ”
Luo Qian sniffed out a hint of conspiracy and sneered, "They want to join forces to squeeze me to death." Alton nodded. Luo Qian suddenly smiled: "They keep cutting prices because they want to drag me into a price war." Wei Shandong also came over and said: "Our strength is not as deep as theirs, and if we continue like this, we will definitely be dragged to death by them." So we must not fight, we are high-end, there is no need to fight with them. ”
Luo Qian said: "That's a good point, but it is still a little insufficient to keep it as it is." Wei Shandong and Alton asked together: "Then what are your plans?" Luo Qian took up a different topic and said: "Brother Alton, Brother Wei, do you know about trust?" The two were stunned at the same time: "Trust? ”
Luo Qian volunteered for a literacy eradication: "It's a business giant, a business giant that dominates the entire industry!" Alton somewhat understood: "It's like a guild?" "Of course not." The guilds are just a loose conglomerate, and the Big Mac is indeed a merchant. Luo Qian said. Alton was taken aback: "How can one merchant dominate the entire industry?" Luo Qian smiled confidently: "Brother Alton, there are only thirteen furniture industry guilds in the entire industry. Do you think it's really impossible for us to become furniture trusts?"
This time of contact with the place. Alton also admires Luo Qian very much, although he doesn't know how to make a trust in the furniture industry, but he is still very confident in Luo Qian. "I believe in you. ”
Wei Shandong asked, "Then what can you do?" Luo Qian smiled slightly, but the goose feather fan was missing: "Mountain people have their own tricks." ”
"Let's continue with the topic just now, Brother Wei said that we should not fight, and it is not enough to just not fight. Not only should we not fight. We're going to raise the price. Luo Qian said.
Alton was stunned: "Price increase!" Wei Shandong smiled: "I understand, you want to create an illusion that our sales are hot, we are in short supply, and we are forced to raise prices!" Luo Qian smiled: "It's not an illusion, but a gesture." Just take this opportunity to open a bigger gap with them. Let all the people in the Rhino Sacred Collection understand that they are all bargains, and to show your identity, please come to the heretical furniture store. ”
Alton pricked up his ears and grabbed them in the air. There was an exclamation, and a guy was caught in his hands. Alton's face was cold: "You're eavesdropping on our conversation!" the guy looked flustered. The eyes are very calm: "No, I'm working hard, I'm so far away from you, how can I eavesdrop on ......" "You clearly have the fluctuation of the 'wall technique', think I'm so easy to deceive?"
The guy's face changed drastically, and Alton snorted coldly: "Say." Who sent you? The guy said stubbornly: "Alton, Randy is just the owner of a holy stone shop, and if he wants to fight against the entire furniture guild, he has to weigh his own weight!" Alton laughed angrily: "Hahaha...... The Furniture Guild still has a loyal lackey like you! You're just waiting to be punched in the Prison Cell!"
When the man heard this, he struggled violently, but Alton's strength was far above him, and when he was a little bit at hand, the spy trembled all over his body and collapsed softly. Alton didn't look at him, turned around and said, "Let's continue." However, I will be more careful in the future. In the past, the furniture guild did not pay attention to us. The situation is completely different now, and now is the beginning of the brutal competition in the Rhino Heaven Sacred Collection!"
Luo Qian's heart was awe-struck, and he looked at the man with some vigilance, Alton said: "Don't look at him, except for the three of us, all the people in this store are not trustworthy!" Luo Qian sighed, and then said on the topic just now: "In addition to the high-end market, we also want to seize the low-end market." "Luo Qian used to have experience in the Nether, those high-end liquor manufacturers, casually launch a cheap low-grade liquor, as long as it is related to their own high-end liquor, the name of the three words is slightly stamped with one word, so that people can know at a glance that it is produced by a high-end distillery, no matter what the taste of the wine, it is still very good.
The market is like this, it is very easy to do it from high to low, but it is very difficult to do it from low to high. Heterodox furniture has occupied the blank high-end market, and it must be simpler than the thirteen furniture stores to seize the low-end market with a top-down attitude.
Alton still didn't understand, but Wei Shandong understood: "You want to go back to your old business, and heretical furniture stores also sell old-fashioned furniture?" Luo Qian shook his head: "You can't sell in heresy, I mean we can reopen a few lot furniture stores, it's okay to call it otherworldly, otherworldly, or even alien, but it can't be called heretical." But you have to make both
some contacts. ”
Wei Shan was moved, but Alton was startled: "How many are you going to do a big job?" Luo Qian shrugged his shoulders: "Of course it's a big job." Brother Wei, how much money do we still have that we can use?" Wei Shan said: "The business money these days is a total of 73,000 high-grade holy stones. Luo Qian calculated: "Low-end furniture stores don't need to be so luxuriously decorated, 15,000 high-grade holy stones can open one, let's open four first." Alton hurriedly stopped: "Open four! The cost of store decoration alone will cost 60,000 high-grade holy stones, and there are only more than 10,000 left, how can you buy them?" Luo Qian smiled mysteriously: "You don't have to worry about the purchase of goods." Wei Shandong grabbed Alton and said: "Luo has its own channels, and it doesn't cost money to buy goods." Alton was taken aback: "So, these more than 70,000 yuan, after deducting the cost of the store, are all net profits?" Luo Qian glanced at the seven guys with sharp eyes, and said Sen Ran: "If these people are all spies, then they can make a net profit on a regular basis." ”
The implication is that he is happy that these people are spies, so he doesn't have to pay them wages, and the cost of 30,000 yuan is removed, and the remaining 40,000 yuan is a net profit.
Alton still shook his head and said, "That's not good, the guild won't sit back and watch you grow, and the cost of these four shops alone will not be less than 10,000 high-grade holy stones per month." Luo Qian didn't take this into account, and scratched his head: "The four stores have 60,000 top-grade holy stones, and there are 13,000 top-grade holy stones left, and 10,000 security expenses, and the remaining 3,000 as working capital." ”
Alton was taken aback, "You're desperate." Luo Qian suddenly smiled: "Actually, it doesn't count, as long as we persist for three months, I will have a way to completely defeat the guild!" Alton and Wei Shandong asked together: "What way?" Luo Qian said confidently: "Franchise store." ”
Of course, he volunteered for literacy again: "This is a model of attracting investment, and we, as Party A, provide the supply of goods for Party B. Party B bears all the costs of opening a store, and can use our store name, but it must be purchased from us, and it is subject to our restrictions. It's like a snowball, getting bigger and bigger, and finally unstoppable. As long as we survive three months and our business is booming, those merchants who have idle funds in their hands will surely compete to become our franchisees. When the time comes, it will be easy to crush the guild!"
Alton frowned: "How can you guarantee that the four stores are prosperous?" Luo Qian smiled again: "Didn't he reduce the price, our high-end stores should not fight, but I should fight in these four low-end stores." Alton didn't understand even more, Luo Qian naturally couldn't tell him that his goods were smuggled from the Nether, the cost was so low that it was negligible, even if it was the floor price, there was a price war, and the people in the guild made trouble. He could only comfort Alton: "Don't worry, I'm measured." We will definitely win this battle. However, I still need your full support, Brother Alton, to help us find some reliable security guards, and I want you to help me convince them that now we are in the same boat, and the holy stones given to them are not much, but when we defeat the guild, we will definitely not treat them badly!"
Now Luo Qian can't make any substantive promises, so he can only rely on Alton's mouth to speak. He has been in this business for a long time, and he always has some reliable friends, so Luo Qian asked him.
Alton was very refreshing: "Don't worry, I, Alton, have been in the Rhino Heaven Sacred Collection for so many years, and some reliable people can still be found, and they don't need too much money, as long as they can meet the standards I just said, it will be no problem." Alton immediately went out to look for someone, and did not return until evening. He said to Luo Qian with a smile: "Mr. Luo's luck is good, there happened to be a friend who quarreled with the boss and wanted to change places, with him and his brother, the safety of a store will be settled." ”
The three of them fell asleep happily, and in the middle of the night, Wei Shandong suddenly opened his eyes, and he had already heard a knock on the door next door, and Alton and his people had rushed out. Wei Shan immediately went to protect Luo Qian, and when the two came out, Alton and the six had already defeated a group of people, and more than a dozen barrels were thrown on the ground, which contained fire oil.
Alton spoke to one of his men, who went to the large room where the men were sleeping, and came back a moment later and said, "Sure enough, there was one man missing." Luo Qian was a little afraid, but he still smiled calmly: "It's great, and you can pay one less person's salary!" Alton came over and said: "Mr. Wei also noticed it, these guys are good, almost silent, until I leaned in, I found that they are obviously people who often do this kind of thing." ”
Wei Shandong was furious: "The matter in the business field is solved by such despicable means, a group of scum!"