Chapter 50: Observation and Learning
When Li Mao and Xu Jiuye came to Yuhua Lane, it was close to noon, and in the morning, someone from Yaxing went to the temple to sell the house to Xu Jiuye, which delayed some time.
By this time, the opening ceremony of the Xuanji branch had long since ended, and most of the customers had moved to the Vientiane Building, only firecracker crumbs and flower baskets on the ground showed that it was a newly opened store.
It is not common to open a store in December in other places, so Li Mao and Xu Jiuye decided to visit this store first and then go to other stores.
Before entering the store, the plaque of the Xuanji branch made Li Mao stunned for a while, the name had a familiar feeling, but he couldn't think of where he had seen it.
Li Mao rubbed his head with some annoyance, Li Mao's cultivation has improved a lot in the past half a year, but the memory is still dusty, the memories of the past are chaotic, and every time he wants to explore the truth, there will be an unknown force that hinders him from recalling the past.
Li Mao can only vaguely remember that he was forced to separate from his second sister and third brother for some reason, but he can't remember who the second sister and the third brother are and what they look like.
Xu Jiuye saw that Li Mao was a little wrong, and said with concern: "Virtuous nephew, are you uncomfortable?" or let's go back first and come back another day." ”
Li Mao reluctantly smiled and said: "Uncle Nine, I'm fine, it's just that this plaque evokes some memories of me, and I don't get anything after thinking about it, so I'm just a little annoyed." ”
Xu Jiuye said: "Then don't think about it, memory is like something that can't be found when you put it away, maybe it will suddenly appear in front of your eyes one day." ”
Li Mao smiled and said, "Uncle Jiu, you are becoming more and more philosophical in your speech, I hope it is as you say." ”
Xu Jiuye patted Li Mao and said: "Let's go, let's go in and have a look, this newly opened store is so lively, there must be something to be desired." ”
Sure enough, Xu Jiuye was right, the internal layout of the Xuanji branch shocked Xu Jiuye at first sight, and the sales model made Xu Jiuye feel more energetic, and after seeing the effect of the goods displayed in the glass showcase, Xu Jiuye was deeply impressed.
Xu Jiuye said softly to Li Mao: "Virtuous nephew, I didn't expect that Jinling's commerce has reached such a point, if it wasn't for seeing it with his own eyes, the old man really didn't believe that he could still sell goods like this." ”
Li Mao was not as shocked as Xu Jiuye, but he also praised the Xuanji Branch: "Not to mention the quality of their goods, just because they can allow guests to touch the goods so close to the shelves, it is enough to completely break the old model of selling across the counter, plus their novel display cabinets, it will definitely attract a large number of customers." ”
Xu Jiuye nodded again and again, what goods a successful businessman sells is not the most important factor, the most important thing is his business acumen and vision, as long as he has these two items, supplemented by certain sales methods, no matter what goods he sells, he will succeed.
The Xuanji branch has grasped the three main products closely related to the lives of the rich people, such as health medicines, skin care and beauty and convenient refiners, as long as the product quality is passed, coupled with their advanced sales model, it will be successful.
Xu Jiuye did not look at the flowers, but carefully observed in the store, and he found that the Xuanji branch was still selling bruise medicine, wind and cold medicine and some antique jewelry.
Obviously, wound medicine and disease medicine are not the main products, but they are also neatly stacked on the shelves, because the price is cheap, and it is a family must-have, and there are still many people who buy it, and the sales volume is far greater than the high-priced goods in the glass showcase, maybe this is another strategy of the Xuanji branch.
After Li Mao entered the Xuanji branch, he had a familiar feeling, but he didn't know where this feeling came from, he confirmed that the big, second, and third shopkeepers in the store had never seen it, and the big shopkeeper and the second shopkeeper were more like monks, but they couldn't see how they cultivated.
Li Mao didn't want to be troubled, and he didn't use the secret method to investigate the cultivation of the big and second shopkeepers, he carefully looked at the layout of the first floor of the Xuanji branch, and the layout was very reasonable, making the greatest use of the lobby area and placing more goods.
Removing the counter so that customers can get close to the goods reflects the store's confidence and trust and respect for customers, which is a good buying experience, and the average customer will always buy one after picking up three or four items of goods to ask, which is much higher than the success rate of ordinary stores.
There are signs on the shelves or counters in different sales areas of the store, so that customers can find the goods they care about at the first time, and several paths are circled in the hall with movable columns and colored rope belts, and all guests are left in and right out, avoiding the chaos caused by the influx of large number of customers.
Xu Jiuye and Li Mao browsed the entire store according to the rope guide in the store, and when they left the store, they still felt unsatisfied.
Li Mao asked: "Uncle Jiu, there are a lot of doorways in this store, and I always feel that I feel a little careless just now." ”
Xu Jiuye brushed his beard and said: "Well, since you are here, simply buy some things and go back to study, if we can also open a store like this, it will definitely sell well." ”
Xu Jiuye and Li Mao entered the store again, Xu Jiuye, who was no longer a spectator, bought a lot of goods in the store, and bought at least one similar item on the shelves and in the showcase, and soon the shopping basket in Xu Jiuye and Li Mao's hands was full, and this basket was also provided in the store.
Xu Jiuye took Li Mao to the counter on the right side of the store to settle the bill, and carried two beautifully packaged baskets out of the Xuanji branch, very satisfied with the whole shopping process.
After coming out, Xu Jiuye and Li Mao looked up at the Xuanji branch again, and Xu Jiuye sighed: "If the shops in Yuhua Lane are all of this specification, it will not be so easy for us to gain a foothold here." ”
Li Mao comforted: "Uncle Nine, I think there shouldn't be many stores of this grade, we still have more time, go to a few more stores to get to know each other, and then decide on the next step." Now it's lunch time, and the Xuanji branch has given two pieces of Wanxiang Lou's menu cards that can't be wasted, so let's go to Vientiane Lou to have a look. ”
At this time, Xu Dong and Yang Si, who had been waiting outside the hall, came over and took the basket in the hands of Xu Jiuye and Li Mao, and they hired a carriage to wait at the entrance of Yuhua Lane, just to prepare to carry the goods that Xu Jiuye bought today.
Xu Jiuye instructed the two of them and the groom to eat something by themselves, not to go far, and walked with Li Mao to the Vientiane Tower not far away.
At this time, the Vientiane Building has long been in the market, there has not been such a lively place for a long time, although the dishes of the Vientiane Building are good, but the business is a little conservative, unwilling to introduce some entertainment projects, so it can only be regarded as a good place to eat, and the effect of the banquet is much worse.
Today, taking the opportunity of the opening of the Xuanji Branch, we have successfully attracted guests to Vientiane Building again, and also evoked the taste buds of many old customers.
When Xu Jiuye and Li Mao arrived at Vientiane Building, there were already two waves of dining guests here, Vientiane Building prepared enough ingredients today, all the guests are divided into meal systems, four dishes and one soup are the signature dishes in the store, three taels of sake is also Vientiane Lou's own brewed fruit wine, the meal with good color and flavor makes all the guests satisfied.
Xu Jiuye and Li Mao sat side by side behind the small case, enjoying the food while listening attentively to the conversations of the people around them.
After a while, I listened to a rough idea, it turned out that the big boss behind the Xuanji branch was the nineteenth prince Duanjun Wang, the small boss was the young owner of Vientiane Building, and there was also a second boss called Tianhuo, who was a very popular figure, and the first wave of guests came out to toast, but it didn't come out later.
When Li Mao heard the name Tianhuo, he was obviously stunned, and that sense of familiarity came to his heart again, he really wanted to meet this second boss, but unfortunately he waited until he and Xu Jiuye finished lunch, and he didn't see Tianhuo come out.
Tianhuo is a person who likes to plan, deploy, supervise and summarize, but he hates to do something specific in person.
After the business model and development direction of the Xuanji branch were decided, he rarely interfered in specific affairs, and the store was completed by Gray Kite and Qingniu with the shop's buddies from the preparation and decoration to the opening.
The only thing Tianhuo did was to borrow the two teaching grandmothers and the four stewards from the Duanjun Palace, and trained the guys in the shop.
Those pretty girls and handsome young men are part of the redundant servants in the Duanjun Palace, and the other part is the servants and maidservants who are bought through the Yaxing, after more than ten days of training, they can actually do their jobs, which surprises everyone, and the grandmother and steward of the Duanjun Palace, simply respect Tianhuo as a celestial man.
Tianhuo didn't want to attend the opening ceremony of the Xuanji branch today, the main purpose of his visit to the capital this time was to study at Taiyi Academy, and he was not interested in this kind of showmanship.
Later, at the request of King Duanjun and Wanfeng's pleading, Tianhuo reluctantly showed his face in the Xuanji branch and the Vientiane Building, but the effect of his appearance was very good, and many guests who came to congratulate saw that there was such a backstage boss behind the Xuanji branch, and the senses of the Xuanji branch were greatly improved.
After Tianhuo finished what he had to do, he returned to his room in the backyard of Vientiane Building to rest, he lay on the bed very casually, completely losing his momentum and temperament in front of people just now.
When the matter of Tu Lingshi tailings has not been finalized, Tianhuo is a little anxious, and he will report to Taiyi Academy in another month, as far as he knows, the students of Taiyi Academy are not allowed to go down the mountain in the first year, so he must do everything here before entering the school, otherwise he will not be able to study in Taiyi Academy with peace of mind.
Tianhuo thought for a while, and then fell asleep when sleepiness hit.
After a long time, only to hear the door slammed open, Wanfeng panted in: "Tianhuo, Tianhuo, great! As of noon today, the sales of the Xuanji branch have reached 20,000 taels of silver, so if we go down a year, we will be the first store in Yuhua Lane next year, no, it should be the first store in Jinling City!"
Tianhuo asked lazily, "Isn't this all in our imagination? What's there to be excited about?" Is there any news from Duanjun Wang's side?"
Wanfeng was not excited at all when he saw Tianhuo, and snorted angrily: "You are a hands-off shopkeeper!" I am busy before and after, you sleep here, you have your own store now, and you will live in my house less in the future." ”
Tianhuo jumped up from the bed, hugged Wanfeng's neck and said, "Good brother, don't be angry, I'm taking a break with my brain, tell me if there is good news?"
Wanfeng said disdainfully: "You just don't have a long life, the Xuanji branch has just opened, you are worried about the matter of the spirit stone mine, let me tell you, just now Song Neng came over, saying that the matter has been done, I hope you will rush to be Tu as soon as possible." ”