After listening to Ning Yuan's admiration for the girl in front of him who was not amazing, not only because of her excellent professional knowledge, but also because of her practical experience, the station sister who managed 80,000 fans was not in vain.

"You believe what I said, customers are often more willing to choose Weibo when looking for influencer placement. ”

Liu Yutong said: "The reason is that the short video content of Douyin, Kuaishou, and Station B has obvious limitations, and the advertising creativity cannot be developed. Weibo, on the other hand, can often meet customer needs because of its diverse forms of content. ”

"The owners like to use Weibo as the origin to produce content, and then ask the celebrities to synchronize Station B and WeChat public accounts to distribute them on all platforms. ”

"On the first day of class in our advertising department, the first thing my instructor said was: I know that all advertisements are half useful and half useless. ”

"But the problem is ......"

"I don't know which half!"

This is Li Jiaqi's latest offer. Liu Yutong took out another piece of information and displayed: "A whole case is quoted at 1.5 million, including a Taobao live explanation, a Douyin short video, a Xiaohongshu short video and a Weibo, and the commission is calculated separately." ”

Wei Ya is even more ruthless, with more than 40 factories in her hands, Qianxun is preparing to go public, and she can easily release six or seven billion yuan per young person. ”

"There is only one point of view to say so much, although Ximalaya doesn't know much about it, but the traffic fans are always changing, and they are all a routine. ”

Liu Yutong looked at Ning Yuan and said: "Weibo must be the top priority, even the base camp, and fans of all channel platforms must gather on it, even if it is the top stream!"

Today, Ning Yuan understands why countless people scold Weibo for being rotten, and all celebrities are still flocking to it, even Jay Chou has to fight for a super talk and come out again!

Liu Yutong also secretly breathed a sigh of relief, feeling the change in the concept of the male god and the recognition of his profession, his heart was full of a sense of accomplishment, as if a treasure was gradually blooming in his hands......

"Let me tell you what is called the self-cultivation of a girl in the rice circle!"

Ning Yuan took a dense form, with twenty or thirty rules printed on it, and there were annotations underneath?

Focus on yourself, only pay attention to the dynamics of your idols, don't compare, don't cause trouble, don't stand in line, don't participate in other fan circle debates, and don't make good or bad evaluations of other stars at will......

Don't be a toxic person, you can't just like one of the artists, and in the name of maintaining your idol, maliciously smear and insult other teammates in the group......

No, you can't use the barrage to brush your idols when other stars appear, and it's strictly forbidden to recommend your idols to others regardless of the occasion, and don't use other CPs on the premise of only fans......

Do not enclose yourself, do not promote your own views on public platforms or argue with disagreeing people, out of respect for other non-circle netizens, and do not let personal preferences affect the online experience of others.

Don't step on one by one, make every effort to maintain a good relationship between fans, and don't cause complaints and anger among fans because of comparison. Resist the malicious challenge of some marketing accounts and maintain the stability and harmony of the fan circle.

Don't reply to black, don't reply to remarks that maliciously smear your favorite celebrities, including offensive remarks such as abuse and discrimination, and also comments that are not hostile on the surface, but are obviously biased.

Ning Yuan looked at all kinds of strict regulations, and the last one was actually ......

Stay away from the idol's private life, get closer to the work, and stay away from life!

This is the moral cultivation of a real girl in the rice circle. Liu Yutong sighed: "My station is known as 360,000 fans at most, but after the wind and waves, many people have left." ”

"I don't even know why I've survived to this day?"

"Thanks to our younger brother's competitiveness, low-key life, high-profile work, and hard work. In case you meet some unlucky ......"

"Hey!"

really faced the girl in the fan circle, Ning Yuan suddenly remembered a sentence he had read: Most ordinary fans just support the works of stars in obscurity, and they are relatively loose, Buddhist, and appreciative.

But the fan circle is like a collective, firm, active, partial cultivation or companionship mentality, as long as you choose to integrate, you can get a more convenient and effective channel for obtaining idol information, and you must abide by the iron law.

Otherwise, there will be no bones left!

I couldn't help but be curious: "Your station also has a legendary battle group and a control review?"

"No, it can't be compared with other people's million-dollar stations!" Liu Yutong said a little embarrassed: "For the time being, there are music departments, audit departments, propaganda departments, copywriting departments, front-line departments, video departments, art departments, painting departments, and headquarters ......."

Ning Yuan is drunk, you are more complete than regular companies?

"We played early, and basically followed my brother all the way, and many of us are now working, even starting a family and having children. ”

"Usually very Buddhist, my younger brother only has activities when he produces works, and he follows the promotion of higher fans with the brokerage company, and the younger ones have time to pick up or support, of course, the concert must be supported!"

"As for the things that are about brushing data control and commenting battles, I'm old and can't stay up all night!"

Ning Yuan has a feeling, don't you say, the fan circle is really a bit similar to the character of an idol?

If idols are clean and their careers are smooth, then everyone must have a quiet life.

I really want to meet him who dies......

"Why did you choose me?" Ning Yuan asked seriously: "I'm just a college student, not even a so-called idol, not even a trainee. ”

"Because you are my junior!" Liu Yutong said without hesitation: "What is more rewarding than fanning the people around you?"

"Do you know how many celebrities have their agents as friends and family?"

"What's more, you are so handsome, your voice is good, and your people are warm......"

Liu Yutong said excitedly again: "Except for my younger brother, he is much stronger than those miscellaneous fish!"

Ning Yuan was more relieved after hearing this, the cooperation of interests between people is one of the most stable relationships, compared to the unreachable of the four-character brother, of course he has a more rate of return.

"The current rice circle has long been different from what it used to be, and the so-called brain-dead fans in the outside world are all things that do not enter the stream. Liu Yutong continued to analyze: "The real fan circle is no longer just star-chasing girls who generate electricity for love, its crowd structure is very diverse: there are support clubs responsible for support, and there are also data fans who do data and engage in resources......"

There are also loose fans and passers-by who are watching, and even users from other circles such as e-sports and trendy toys are also paying attention to the fan circle. ”

"Whether you believe it or not, admit it or not, now that the whole country is in a proper rice circle, celebrities and fans have long become one. According to the words of our station sister: To see whether a star is popular or not, it depends on how complex his fan circle structure is!"

Ning Yuan listened with relish, as if the door to a new world had opened in front of him, and it was full of bizarre temptations.

"Confused? Actually, it's very simple, I'll give you an example. Liu Yutong took out a pen and paper and calculated: "Take a fan circle with a top traffic and more than 10 million fans as an example, there are usually at least two or three support clubs. ”

"Each support club has a maximum of 2 million fans, and the station, official blog, and fan forum are counted as fifty, with 10~1 million fans per small station. ”

"Usually there are 800 to 1,000 data fans, and each data fan has about 300,000 fans, and you have to add a larger number of loose fans and passers-by fans......"

"This is the food chain of the rice circle!"