Chapter 27: Finishing Touches?

A good one, at this time, silence is better than sound!

Although the whole advertisement does not show any production process, it seems to show the active life in Changbai Mountain from another perspective, which just reflects the pure and pollution-free water source?

The creative tone of insight, appeal and texture allows the audience to experience the beauty of details immersively, discover and capture information by themselves, and naturally generate recognition and trust in the brand.

That's what it's called advertising!

"So?" Zhang Mingyuan saw that Ning Yuan was silent, and asked, "How sure are you?"

"Sixty percent. Ning Yuan said seriously: "How many days?"

"It's too late, it's still a little over a week. Zhang Mingyuan said with a smile: "Slow work makes meticulous work, everyone understands the weight of these two lines." ”

Ning Yuan nodded and said frankly: "I need to practice well, such a good film can't be held back by dubbing, all ......"

Zhang Mingyuan gave a thumbs up, pay attention!

took out an encrypted USB flash drive and instructed: "Take it back and study it slowly, remember not to pass it on!"

Then he took out another piece of information and handed it over, explaining: "This is Wang Yang, the royal dubbing of Nongfu Spring." ”

Ning Yuan was stunned for a moment, and said curiously: "Then why don't you use him this time?"

"I guess the style is still wrong, his timbre is too positive, and it doesn't match the theme of this time. ”

Zhang Mingyuan analyzed: "People often cooperate with CCTV, and the live voiceover of the G20 summit theatrical performance, and the live voiceover of the Belt and Road Forum for International Cooperation ......"

"The baritone with a round tone and a low tone and frustration, by the way, it seems that he is still your senior brother!"

Ning Yuan suddenly realized, I see, I have a chance to ask Professor Shen when I go back, these will be connections in the future.

"Since I didn't use his voice this time, it shows a problem......

Zhang Mingyuan guessed: "Nongfu Spring wants to find a younger and more natural timbre!"

It is worthy of the old rivers and lakes, these words made Ning Yuan suddenly enlightened, and he was still a little hesitant, but now he is swept away.

"Let it go, this film is definitely tailor-made for you!" Zhang Mingyuan patted Ning Yuan on the shoulder and encouraged: "Your timbre is the warmest and sunniest ...... I have ever heard."

"Not one of them!"

Ning Yuan was secretly amused, am I the successor of Teacher Zhao Zhongxiang's animal world?

Looking at the back of Ning Yuan leaving, Zhang Mingyuan lit a cigarette, through the first cooperation, this kid is definitely a trump card.

To say that there is no shortage of talents in the studio, there are senior veterans around them, and there is no shortage of people who have even played dubbing for more than ten years.

But no voice can be as pure and warm as Ning Yuan, it may be talented, or it may not be deeply involved in the world......

All in all, this kind of tone is rare in a century!

Especially for high-end brands, large groups spend money to find a unique voice, people don't look at the so-called industry qualifications and reputation, it is a mule or a horse to come out and slip.

A good voice is the last word.

Of course, in addition to the sound conditions, this kid's hard work and persistence are also one of the reasons for the impressive. has been in the rivers and lakes for twenty or thirty years, and I have seen countless young people with good talents, and they may persevere to the end......

Very rare!

Even Ji Guanlin, who is known as the queen of dubbing, how many people knew before he participated in variety shows?

Even if he is famous now, can the hard-earned money be compared to one percent of the fresh meat with a small flow?

The battle record swept the dubbing circle, is there anyone who can recognize it when walking on the street?

That's the current state of voice actors!

Zhang Mingyuan sighed, this bowl of rice has good talent and is willing to endure hardships and work hard, and boiling for seven or eight years is nothing more than a well-off level, and this is still a case of good luck.

In case no one leads the way......

Ning Yuanxing rushed home, not to mention putting himself into work, it is rare to meet such a high-quality promotional video, and he can't waste the fruits of other people's hard work.

Put on your headphones, close your eyes, and listen......

The video is only two minutes long, accompanied by bursts of distant and light background music, and scenes of snow-covered snow-capped mountains are displayed in front of you......

In such a pure and silent snowy world, all animals seem so natural and harmonious......

Even the tiger standing at the top of the food chain seems to be washed by the snow, and it has become so peaceful and elegant......

All living beings come to the spring and give thanks to nature for its gifts......

It took the team two years to bury their heads in the water source of Changbai Mountain, wait for a long time, and squat lonely and boring to capture the lovely moments of all creatures......

Water is circulating, the seasons are circulating, and life is circulating......

All things are reincarnated, and this is the natural ...... of survival.

After a few times in a row, Ning Yuan savored it, like a cup of tea, sweet and delicious, and a little bit in his heart!

"It's not easy!" couldn't help but sigh: "You have to put the finishing touches on it to be brilliant." ”

Other people's films are already like this, if their dubbing is not good enough......

Isn't it a shame?

Compared with the promotional video of Meiyuan last time, Nongfu Spring is obviously much more high-end and atmospheric!

Last time, I chattered thousands of words, how many are really interested in the audience?

Ning Yuan shook his head, it is true that there is no harm if there is no comparison, the gap between people and people is indeed a bit big.

Forget it, this is an aesthetic issue, take people's money and eliminate disasters with people, and do a good job of dubbing yourself. There are only two lines, and the key question is where to insert them?

It must not spoil the whole aesthetic and must put the finishing touch......

It's as if you're holding a fine piece of porcelain in your hand, and it has to be branded......

I can't help it, I can only work on my ass!

Dragging the video to the end, careful research finally settled on the twenty seconds to the end of the strong insertion, exactly between the end and the appearance of the brand.

The golden time is only fifteen seconds, and five seconds must be left for the audience at the end, which is considered a blank space.

Fifteen seconds and thirty-two words,

That's the difference between success and failure.

Ning Yuan specially edited out this section and turned up the background music, it was very simple to be fast, let alone fifteen seconds, it could be read all in eight seconds.

The difficulty lies in how to match the tone of the whole style, highlight the brand with sound, and associate Nongfu Spring with the pure and magnificent Changbai Mountain.

According to Zhang Mingyuan's Five Elements, this time the sound is properly water, which is really a bit of Lao Tzu's Tao Te Ching.

Good as water,

Benefit all things without fighting.