The next day, I finished the work in the afternoon, and took the initiative to ask Zhang Mingyuan to drink in the evening.

"It's not so much a studio as a student club, which can't be compared with Brother Yuan's major. ”

"It's mainly Professor Shen's side that spoke, as a student, you definitely can't shirk it, right?"

"I can only bite the bullet, so I ask my brother to learn from you. ”

Zhang Mingyuan watched Ning Yuan fill himself with wine, and his heart was a little complicated. I knew that this kid was ambitious, but I didn't expect it to be so soon!

It's right to think about it, Lao Shen is not a fool after all, since he is guarding the golden sign of Communication University, how can Feishui leave outsiders in the field?

However, I appreciate Ning Yuan's honesty, things are done clearly, in fact, the two sides are originally a cooperative relationship, mutual benefit and reciprocity, it is not a betrayal or a betrayal at all.

People don't train themselves!

Thinking about this, his mentality changed again, raised his glass, and said boldly: "I have long seen that my brother is not an ordinary person, my brother first congratulates you on being alone!"

Ning Yuan hurriedly said modestly: "What is the only one, it is obviously to catch ducks on the shelves!"

Zhang Mingyuan laughed, things have come to this point, it makes no sense to tear his face, who is really capable of being subservient to others?

This kid is definitely not a thing in the pool, and it is wise to have a good relationship in advance, and it is wise to cooperate for a long time in the future. put down the wine glass and said seriously: "My brother looks up to me, so I will simply give you a plate." ”

"Now there are very few studios in China that can eat this bowl of rice, and you can count it on ten fingers, which is similar to a small theater of cross talk. ”

"The Deyun Club family is dominant, and then there are a few scattered people who can barely make ends meet, and the rest ......"

Ning Yuan filled Zhang Mingyuan with another glass of wine and asked, "Are they the ones who are known as the Four Heavenly Kings?"

"Them?" Zhang Mingyuan shook his head and said, "Zhang Jie and Jiang Guangtao are okay, as for Bian Jiang and Ji Guanlin......

"Almost!"

Seeing that Ning Yuan was surprised, he explained: "Now that the four major voice actor studios basically monopolize the domestic animation dubbing market, you can open the top ten domestic animation broadcasts list of station B last year and see who is behind it?"

"Whether it is "Full-time Master", which has the largest number of followers, or "Fox Demon Little Red Lady", "Under One Man", which has more than 1 billion views on the whole network, it is basically monopolized by Yinxiong Lianmeng, Photosynthetic Building Blocks, 729 Sound Factory and Beidou Penguins!"

"In particular, "Full-time Master", as a top IP, is a dream configuration that gathers the four major studios, known as the Golden Dream Team. ”

Ning Yuan listened with relish, these are the inside stories of the market, and Professor Shen will definitely not be able to learn them. In fact, it is only in the last year or two that voice actors are organized in the form of studios.

At the beginning, they were all freelancers, and their businesses were mostly introduced by acquaintances and friends, and they only began to operate commercially in the past two years, and were even favored by capital.

"Doesn't it feel a bit like an island country's voice actor agency?" Zhang Mingyuan took a bite to eat and continued: "Actually, there is still a big difference between the two. Renjia voice actor agency is mainly responsible for artist management, for example, the recording studio is provided by the audio company, and the environmental hardware is more professional. ”

"And our voice actor studio is basically its own recording studio, which takes over dubbing, script creation, training newcomers, and building group brands......"

"It's all up to you. ”

"Beidou Penguin is a group of people in the Beijing circle, who started with animation, and so far the vast majority of the business is still concentrated in the field of animation games, especially the number of domestic online animations accounts for more than seventy percent of the total number of the whole network. ”

"Sound Bear Lianmeng and 729 Sound Factory coincidentally chose to take the route of traffic fans, using popular characters to drive the popularity of voice actors, and then using popular voice actors to continue to win the dubbing of head IPs, forming a snowball-like virtuous circle. ”

"This year, I started to create my own paid radio drama, and I also have in-depth cooperation with Himalaya. Zhang Mingyuan looked at Ning Yuan with a smile and said, "It's okay, you can refer to their routines more." ”

Ning Yuan raised his wine glass and drank it all to express his gratitude for the advice.

"As for photosynthetic building blocks, Lao Jiang is an old qualification after all, with a wide range of connections, and the majority of the business is still in traditional film and television dramas. ”

Zhang Mingyuan said: "Because China is still a special market, there are very few TV episodes in other countries that require special voice actors to dub, and they are basically simultaneous voices. ”

After speaking, he raised his wine glass and took a sip and said: "Say a thousand things and ten thousand, whether it is film and television animation or game dubbing, its business model is just a production!"

"Do everything possible to take the job from Party A's father, and then complete the task at the specified time, and get a pitiful reward for a small amount, as for how much people earn......"

"I can only stare dryly!"

Ning Yuan suddenly realized, so the old rivers and lakes began to explore voice actor idols, paid radio dramas, voice actor dramas, release records, and various commercial performances......

It's no wonder that in the past two years, more and more first-line voice actors have taken the initiative to come to the front of the stage from behind the scenes, all intending to get a piece of the pie in the wave of fan economy.

"In my opinion, there are only two kinds of voice idol routines: one is to focus on the identity of voice actors, gain the love and popularity of fans by successfully shaping characters, win pan-popularity, and finally strive to break the circle. ”

"The second is to highlight the identity of idols, break the dimensional wall, and attract high-viscosity and high-house fans with the two-dimensional + three-dimensional plan, and take the fan economy route. ”

Zhang Mingyuan analyzed: "Back then, Yinxiong Lianmeng was the first person to eat crabs, and its main girl voice actor idol group V17 was established in a high-profile manner, releasing three singles, and the self-made radio drama "Girlfriend" starring the members was steadily updated. ”

It seems that he also released a single in collaboration with the two-dimensional original music project Idol Infinity, and now various two-dimensional-related commercial performances are running all over the country. ”

"But I feel that the market response is mediocre, and now there are nurturing girl groups everywhere, who can tell the difference?"

Ning Yuan couldn't help but sigh, no way, this is the cruelty of reality.

Labeled teams or individuals like Hanazawa Coriander and Lovelive are the benchmark for all domestic voice actors' efforts, but the successful model of others cannot be replicated at all, how many years has the island country's otaku culture developed?

A voice actor hiding behind the scenes actually stood in the center of the spotlight of the 10,000-person stadium?

Simply so!

Zhang Mingyuan also shook his head, the deeper difficulty may stem from the ambiguity of the audience. When the operation, members and works are all in place, the otaku who should support this market the most have a cold reaction?

No matter how beautiful the young lady is, she is already aesthetically tired after the bombardment of variety shows, but she is a handsome male voice actress......

For example, Zhang Jie's 729 Sound Factory uses Janiss's idol operation model. Not only does each voice actor have his own fans, but there are also quite a few fans who like the interaction between the members of the 729 Sound Workshop as a whole?

It has to be said that the gradual growth of the family fan group is of great benefit to the establishment of the 729 brand, and the friendly and accepting attitude of fans towards newcomers can accelerate the growth of newcomers, attract a new group of fans to join, and form a virtuous circle.

Thousands of fan meeting tickets are the best proof of this!

"Hey, it's too hard to use voice actor idols to leverage the fan economy in China, even if it's a true love fan, there are only a few people who really spend money to support voice actor idols. ”

Zhang Mingyuan reminded Ning Yuan: "There are a few who are willing to reward every day...... Running after idols everywhere...... Willing to spend money to help run the propaganda?"

"Male voice actors are better, as long as they look good, they will always be more popular than female voice actors. You see, Touling Technology launched the Edition S Mountain New King limited headphones last year, and the sales volume is simply ......"

Zhang Mingyuan said helplessly: "Shanxin is definitely one of the top voice actor idols in China, right?"