In the past two years, period dramas have not become very popular in the TV drama market.

Mainly because of the lack of online explosion points in period dramas!

TV stations, video platforms, and media platforms all need to survive, so various KPIs such as ratings, click-through rates, and replay rates are coming one after another and becoming increasingly complex and diverse.

Recently, this year, the themes with a relatively high degree of market discussion include online literary dramas, sweet pet dramas, fantasy dramas, Xianxia dramas, etc.

The investment cost of period dramas is high, the professional requirements are strict, and at the same time, the market benefits are not necessarily comparable to ordinary online dramas!

Gradually, there are fewer and fewer teams willing to do this kind of series...

"Red Old Age" is definitely a period drama.

The TV series adaptation rights of "Red Sorghum", "White Deer Plain", and "Ordinary World" are all in the hands of Shen Mengxi, why is the project "Red Sorghum" now established?

Because Mo Yan will win the Nobel next year!

This heat is not rubbed now, is it possible to wait until he finishes winning the award?

After he won the prize, it won't be the price he is now...

Shen Mengxi invited Mr. Mo Yan to serve as a literary consultant...

The director decided on Kong Sheng, as for director Zheng Xiaolong, to be honest, his version of "Red Sorghum" was too sloppy - it was very short in itself, and if you want to expand the TV series, you must add some plots, in order to catch up with the aftermath of the Nobel Prize, the time is short and the task is urgent, and the horse is launched in a hurry, so a drama that can become a classic is just passable...

Why 120 million?

Because I want to invite Zhou Xun to star!

Zhao Jinsong wanted to say something, but Shen Mengxi blocked what he wanted to say: "When did you see that I made a mistake in judgment?"

......

The film market in October has the popularity of "Introduction to Architecture", which barely maintains a good market popularity, at least compared with 800 million last month, it will not be worse...

It can't be compared with the summer file, which has an average of more than 1.5 billion in three months.

"Introduction to Architecture" is not a dark horse, and the movies starring Liu Yifei, except for "The King of Kung Fu", have a box office of more than 300 million.

"Those Years", "Back to Twenty Years Old", "Introduction to Architecture", three movies plus one, the cumulative box office has exceeded one billion, and it is second only to Zhou Xun and Zhao Bafei in the box office statistics of actresses' starring works - the latter two have the "Painted Skin" series.

Of course, if you count "Inception" and "Rise of the Planet of the Apes", her global data exceeds 10 billion...

The team isn't stupid and can't market this thing!

The news that Lotus has marketed tens of billions of box office heroines for a while was ridiculed by the crowd - Lotus once again caused a sensation in Hollywood, and became a generation of box office superstars with a fierce trend of collecting tens of billions!

It seems that "Transformers 4" can sell well because of her joining...

This is the same as Zhao Youting's team advertising that he is the male protagonist of the 3 billion box office - a pile of resources!

So how to publicize it?

It just so happened that "Rise of the Planet of the Apes" was released on the 28th, "My Little Black Dress" was released on December 24th, and "Mission Impossible 4" was released on January 28th...

Three movies have been swiped!

Don't blow results, only resources...

Before the news fermented, a press release of "Me and Bell Acting in a Bed Play" was on the hot search, which quickly sparked heated discussions...

That's right, the pre-publicity of "The Thirteen Hairpins of Jinling" has been opened, and the publicity of the bed scene is caught!

Even the poster, it's Bell staring at Nini's chest...

No wonder it was posted by a big-character poster - Zhang Yimou's cyan patriotism!

Zhang Weiping is now in high spirits, and when he was interviewed, he proudly said that this was his routine: "I said that the bed scene is the need of the movie, you must be skeptical." I read the script, and the hero and heroine kissed at the moment of life and death. I think this will disappoint the audience, and I think the audience should be given an explanation, and it should be forced. ”

By the way, he also blows: "Movies must go out, and it is not empty words to really go out, but in practical actions, including the internationalization of film stories and the internationalization of production." Including the invitation of Bell to participate in the performance and the participation of the Williams team in the production, which has never been done in the history of Chinese cinema, the new Academy Award winner works for Chinese films. ”

"A billion is the beginning. I and China Film and Huaxia release "Thirteen Hairpins" in the way of releasing American blockbusters, and the country is divided into A and B districts, and only when American blockbusters are released, China Film and Huaxia will adopt this method of distributing in A and B areas!"

"Now Chinese films are endless copying and imitation, and they have to make the audience disgusted and vomit, which is not self-destructing their future! Why didn't I shoot "Heroes 2" back then? It was because we couldn't come up with an innovative idea. We must have made money when we filmed "Heroes 2", and many people told me. Nowadays, as long as the first film is popular, it will be two, three, four, or five immediately, until it is shot badly and the audience vomits. ”

"Like that "Painted Skin", which has made one, two, three or three movies, how can the audience have a good impression of domestic movies?"

Don't forget to pull "Painted Skin" into the water...

It's a pity that he didn't make a splash as he wanted...

Judging from the popularity of Weibo, the public is obviously more concerned about Liu Yifei's "Rise of the Planet of the Apes"...

......

Los Angeles, sunny.

Shen Mengxi came to the United States not to promote "Hunting", but to develop a public relations strategy...

Frankly speaking, the probability of "Hunting" winning the prize is extremely low...

Not to Oscar's taste.

What does Oscar taste like?

Anti-war, anti-discrimination, correct values.

"Moonlight Boy" follows exactly this path: "black", "gay", "find your true self"...

Hollywood's favorite politically correct syllogism.

Another film that is the complete opposite of it, "Hacksaw Ridge": after its release, it was accused of suspected racism by a bunch of people and despised by the Hollywood elite for "over-promoting the spirit of Christianity".

But this year's biggest adversary... It's actually "The Artist"...

Harvey Weinstein!

"This year's opponent is Harvey again?"

"Yes, his "Artist" is completely in line with the mentality of the judges, silent films, the golden age of Hollywood..."

Shen Mengxi shrugged: "So, the best picture is gone... What about Best Director?"

Nancy smiled bitterly: "I guess it's also "The Artist"..."

"Ma Dan," Shen Mengxi rolled his eyes: "Can Harvey cover the sky with one hand?"

"Not really, but The Artist... It's hot!"

"It's very popular, I think it's very average at the box office!"

Nancy shook her head, pulled out a piece of newspaper, and handed it to him.

Shen Mengxi glanced at it, it was Harvey's crazy spray film critic!

After the release of "The Artist", it was criticized by critics in various ways, saying that it was a 'grandstanding, Oscar-worthy film!', or 'it is not something that should be praised for being a showman, and the Oscars should be wary of this type of movie!'

Everyone knows that "The Artist" is for the Olympics!

For American Academy of Film voters, whose average age is nearly 60 years old, the film is simply a tailor-made gift: black and white, silent, simulating the gestures of stars of the classic Hollywood era...

The Oscars are conservative, and the elderly judges are always nostalgic for the past.

But critics feel they have a responsibility to guide the audience!

Harvey tore them head-on...

At this time, film critics in North America are divided into two groups, one group of people admires "The Artist", and the other group thinks that "The Artist" is stinky shit...

It's so noisy...