0007 Brand Effect (Ask for Votes and Collection)

Niu Jiancheng is looking for someone to pull the crisp Li on Saturday morning, and he also praised the sales method of "good face" mentioned by Yang Zhenyu, the weekend is just the time for students to rest in the holiday unit, and there are not a few young men and women who come out to shop.

Sure enough, the No. 2 store in Qingjiang County has already placed the crisp plums of Yang Zhenyu's house.

Niu Jiancheng also specially instructed the clerk to put them together with the plums from Fengjia Village before.

Let the customer compare in their own minds.

Although it is said that in this way, the plums in Fengjia Village may sell poorly, but if the sales channel of Yang Zhenyu's plums is opened, the profit may be doubled.

Today's weather is beautiful, cloudy, although it is a little hot, but it is not sunny, and there are many people who go out.

A young man and a woman pass by a fruit shop.

The girl locked onto the crisp plum in the fruit basket at a glance and walked up.

The clerk greeted warmly: "Beauty, do you want to buy plums? This is the best crisp plum in Qingjiang County this year, you see this is much bigger than the one here, you can try it!"

A few days ago, she greeted Yang Zhenyu with the same words, and at that time, the plums in Fengjia Village were the best plums in her eyes.

The girl picked back and forth with her little hand, turned back to the man standing next to her and said, "When I was a child, my grandmother planted two crisp plums at home, and they tasted super good!"

Even if you are a straight man of steel, you know what to do now, and this is a good opportunity to perform.

"Please bring me a bag!" the man said to the clerk.

The clerk nodded, "Okay!"

I immediately sent the bag over.

The girl was still a little embarrassed, "Isn't twenty yuan too expensive?"

The clerk said enthusiastically: "Beauty, you get what you pay for, I don't believe you can try this eleven pieces of plums." ”

The girl paid for it.

When he paid for the plums in Fengjia Village, his facial expression was completely out of control, and he even shrunk his neck.

The man laughed as he picked plums.

"Enough is enough!"

"I know your appetite!"

"You're so annoying, I hate it!"

flirting, the clerk stood next to him and snickered.

After picking the checkout, five pounds and one hundred yuan.

On the way back, the girl didn't have time to wash, so she ate directly, and the man looked back at her, and she said embarrassedly: "Hahaha, it's a habit, will you mind very much?"

"I think you're pretty shy and good-looking!" the man complimented.

The girl's face was flushed with excitement, and the two began to fight.

Passers-by looked curiously at the plum that the girl was carrying.

"Eh, this plum is big!"

"Beauty, where did you buy it?"

"It's rare to see such a big plum this year!"

The girl was also very generous, and introduced: "Auntie, I really bought more, the local crisp plums are very sweet and crisp, only a little sour!"

That's it, one to ten, ten to hundred......

There are three fruit stores in Qingjiang County, and the hundreds of catties of plums dragged from Yang Zhenyu were sold out in a day and a half.

It's such a rarity to eat.

That's what I eat.

And, of course, there's the rare taste of this year.

After Niu Jiancheng learned the good news from the store manager, he was very happy, and as Yang Zhenyu expected, the retail price of 20 yuan was gone.

The next day, I called Yang Zhenyu again, and learned that Yang Zhenyu had entered the city, so I hurriedly asked him to drink tea at the Sanshe Teahouse opened by an old friend.

In the private room on the second floor, the waiter soaked two cups of Xinyang Maojian.

"Xiao Yang, try this tea, my favorite green tea!" Niu Jiancheng said.

"Thank you, Mr. Niu!", Yang Zhenyu took a sip.

Niu Jiancheng said with a smile: "Xiao Yang, the hundreds of catties of crisp plums dragged from you on Saturday morning were all sold!"

"All sold out?"

Even though he trusts the quality of his plums very much, Yang Zhenyu is still a little surprised, as far as he knows, this is the first time that the crisp plums in Qingshan County have been sold for 20 yuan.

Niu Jiancheng nodded, "To be honest, it was a bit unexpected to me, but since the market is good, we will continue to sell."

How many plums can you harvest there this year?"

Yang Zhenyu said: "The guarantee is 15,000 catties, and 178 is also possible!"

If there is no rescue of the fruit and vegetable spiritual liquid given by the system, this year's harvest will reach 12,000 catties.

"So much!", Niu Jiancheng thought, "Xiao Yang, after all, it is a retail fruit store, and it can't be compared with those fruit buyers, originally I wanted to ask you to order about 5,000 catties, but now I add 2,000 catties, and the thirteen chain stores in the surrounding districts and counties should be no problem to help you sell 7,000 catties!"

"That's great, brother!", Yang Zhenyu excitedly picked up the teacup, "Brother, I toast you!"

Niu Jiancheng looked at Yang Zhenyu's actions and said with a smile, "When you sell all the plums, invite me to drink!"

"That's a must!"

This is his first time doing business, Yang Zhenyu is more sincere and modest, he didn't calculate those small profits with businessmen, and the most important thing is to find customers as much as possible.

The two hit it off, and the purchase price of Niu Jiancheng was fifteen yuan, and the profit was twice as much as the plums in Fengjia Village.

Yang Zhenyu didn't feel that he had suffered much loss, fifteen yuan was already very profitable compared to the price offered by the two Hunan bosses.

Niu Jiancheng saw that Yang Zhenyu was a cheerful person, chatted a few more words, and proposed: "Xiao Yang, the remaining 10,000 catties of plums, you can make your own brand and sell it!"

"Brand?" Yang Zhenyu was stunned for a moment, this word was more or less unfamiliar.

Niu Jiancheng explained: "You see, crisp plum is a business card of Qingjiang County, the government has spent a lot of effort to carry out propaganda in recent years, and it is quite famous in the southwest region, outsiders will think of our Qingjiang County when they mention crisp plums, and you can make your plums the most famous products in Qingjiang County, and when others mention the crisp plums of Qingjiang County, they will immediately think of your Yang family's plums, and you can't sell them?"

Yang Zhenyu was empowered and nodded, "Thank you, Brother Niu, for your advice!"

Very gracious.

"Sure enough, before opening the store, my market positioning is high-quality fruits, there are hundreds of large and small fruit shops and stalls in Qingjiang County, but when it comes to fruit stores, at least nine out of ten customers know that there are many, this is the brand effect. Niu Jiancheng shared.

Yang Zhenyu listened carefully.

This year, the county has the best quality of his crisp plums, and it is indeed the best publicity opportunity.

Niu Jiancheng asked, "Do you play Douyin?"

Yang Zhenyu nodded.

"Do you know that Internet celebrity in Qingjiang County? that chef!" Niu Jiancheng asked.

"Brother Niu is talking about Cai Guangming?" Yang Zhenyu responded.

Niu Jiancheng nodded: "I watched his live broadcast, and last time I did a live broadcast with the government to help farmers, and sold a lot of agricultural products."

You can go to him and ask him to help sell it live, a few thousand catties should be able to sell out, and there is not much left!"

Yang Zhenyu felt that Niu Jiancheng's proposal was still very good, and he used the Internet celebrity effect to sell his plums to other places.

"Okay, Brother Niu, I'll go to his studio and ask later!"

"Don't forget to invite me to drink!" Niu Jiancheng reminded with a smile.

"It must be, then I'll get busy first, Brother Niu, you play first!" Yang Zhenyu left the Sanshe Teahouse with a smile.