Last year's CCTV ratings champion drama "Two Families in Wenzhou", ratings: 2.15%, broadcast platform: CCTV 1.

The annual ratings champion was snatched away by "Parents' Love" broadcast on Mango Channel...

"Red Sorghum" has just been broadcast, and it immediately dominates the ratings champion, and it has set a new high in the ratings in recent years!

Even Yaya's business resources have skyrocketed - not only silly Bai Tian and the heroine of the ancient puppet drama can accept the advertisement!

Skin care products, clothing, daily necessities and the like...

Business resources have skyrocketed, and it must be hot.

During this time, Weibo put a lot of hot search links...

Of course, these are not reasons for Nazha's envy, what she envies is a big resource like "Red Sorghum", Tong Yali has eaten it!

also won the heroine of "No War in Peking".

Partner with the seven major movie stars and TV emperors!

Insert a sentence, the original time and space, "No War in Peking" and "Ancient Sword and Strange Tan" are called the two major drama kings in 14 years, the former has been praised by the industry because of its strong actor team and over-standard production standards, and the latter is because of the ratings and network clicks...

Let's put it this way, "No War in Peking" was broadcast on iQiyi and Sohu Video, with a cumulative number of less than 400 million, while the figure of "Ancient Sword and Strange Tan" is 8.5 billion.

Peking is not a commercial film, just an ideal TV series...

But in this era, it's rare to see TV series made with heart!

Therefore, Shen Mengxi will support creation.

Speaking of Naza, it was precisely because of jealousy that she pulled on the hot bar and came over to help the platform of "Inner Beauty", to put it bluntly, she just wanted to get close to Liu Yifei...

After all, there are rumors in the company that all of Mengxi's books have been touched by Liu Yifei, and she screened a round, but she didn't want to take it, so it was the turn of others...

This is a bit exaggerated!

Shen Mengxi didn't have time to finish reading all the projects!

But it's enough to prove the identity of the young lady...

Why don't you just curry favor with Shen Mengxi?

It's not because he's not close to women!

......

"When young actors become famous, they either act in literary films honestly, temper their acting skills, strive to win an award, and become famous all over the world, or take the traffic route to attract fans, and then increase their commercial value, and then feed back the work. ”

Looking at the two of them, Shen Mengxi continued: "You two obviously take the second way!"

"There are many advantages to this, you can quickly brush your face and let the audience remember you, but there are also many disadvantages, if you don't have enough acting skills and works, the audience will subconsciously think that your achievements are not worth your value!"

"Once someone has a rhythm, it's hard to wash it off..."

Nazha hurriedly asked, "What should I do then?"

"Would you like to give up "Running Man", would you?"

“... Not very willing..."

"Isn't that over, how much benefit you enjoy, you have to face the same counterattack... This is called a public figure!" Shen Mengxi pointed to the young lady: "There are ready-made examples here, you can ask her!"

The young lady was eating grilled chicken wings in a small bite, and put down the chicken bones when she heard the words: "There was no marketing account before, everyone was spreading rumors in Tianya and Tieba, you know that they are maliciously smearing, and there is no way to find them, but now it is different, when you encounter a deliberately smeared and rhythmic marketing account, you will directly accuse..."

Shen Mengxi waved his hand: "... It doesn't have to be so serious, in most cases, if you have the strength, the other party will still respect it, mainly the work!"

"Recently, IP dramas have become more popular in the circle..."

is like this, "Step by Step" and "The Legend of Zhen Huan" detonated the theme of ancient costumes;

The adaptation of "To Youth" detonated the theme of youth movies;

"The Legend of the Ancient Sword", "The Legend of the Wind", and "The Year in a Hurry" are on the screen and screen...

The IP adaptation has been supported by many parties, including capital, film and television platforms, and actors.

Many popular actors are only willing to accept works adapted from IP, and some TV stations have also bluntly stated that idol dramas, youth dramas, and costume dramas only accept IP adaptations.

Among the 24 new film plans announced by China Film, 19 works are adapted from hits;

Of the more than 30 new film plans announced by Enlight Media, about half are adapted from popular networks or best-sellers - the proportion of IP adaptations in the new film plans of other film companies in the industry is also roughly in between.

Shen Mengxi shook his head: "This is hyped up by laymen! It's better for you to hire a professional literary consultant to take on the drama..."

"Literary advisor?"

"That's what Sun Li did, and she will bring her own screenwriter into the crew..."

At present, the film and television industry is becoming a hot spot for investment, and so much money is coming in, and it is inevitable that there will be big guys who can hold them, and it should be those big IPs.

Just listening to the number of clicks or popularity, maybe those bosses who invest money will have a brain orgasm. There are also low-end speculators who shoot for a few months in order to make a profit, but this is the norm in the industry, and there will be in other industries, so there is no need to be angry.

"If you two take on an IP drama, it's best to take a look at the complete script and creative team first, don't be stupid and rush up as soon as you hear the big IP!"

The two young ladies nodded...

......

Shen Mengxi came over to accompany Liu Yifei.

She had to go to the United States in March to continue her actor training, and "Transformers 4" and "Interstellar" were launched one after another...

In the hotel, the young lady used all kinds of means to force Shen Mengxi to accompany her to fight until dawn...

Although Shen Gongzi said very gently, "Some things don't have to be done overnight, and we are not in a hurry, we can do it every night." ’

“... I'm going to be gone for half a year this time, and you are not allowed to do anything that is sorry for me!"

"Rest assured... I just took advantage of this half year to exercise well!"

"And then?"

"And then better serve you!"

"I don't believe it... Unless you prove it now..."

What can I do?

Keep working hard!

So much so that when he woke up, Shen Mengxi's spirit was a little sluggish...

Overloading is really draining...

The young lady has left to go to Chengdu to publicize.

Shen Mengxi opened the curtains and stared at the street scene for a while, before washing up and going downstairs.

In fact, Shenzhen is the base camp of Mengxi's Golden Harvest Cinema Line, with nine of its 88 theaters, accounting for more than 20% of Golden Harvest's total box office every year!

Shenzhen is also discussing with Mengxi to jointly build a film and television base...

The problem is that Shenzhen has not formed a complete film and television industry chain with coordinated development, the surrounding supporting facilities are not perfect, and the integration of resources is not enough, and compared with Beijing, Hengdian, Xiangshan and other places, Shenzhen's film and television development started too late, and it will take time to form a scale.

Of course, Shenzhen also has advantages, and if the basic conditions are in place, the talents in Hong Kong can seek development in Shenzhen without going north.

Mengxi headquarters is in Beijing, and the industrial bases are mainly distributed in Xiangshan and Hengdian...

There is no plan to enter the Pearl River Delta for the time being...

After walking along the street, there was really nothing to see, so I simply went back to the hotel to pack my luggage and flew back to Beijing by plane that night.