Chapter 31: Reaction
Uh, that's right, at this stage, although there are a lot of posts and videos on the Internet that complain about blockbusters, but within the circle, there are still blockbusters...
In recent years, domestic blockbusters have continued to create box office records one after another.
The film industry hopes to bring back fans who have left the cinema through big productions, and use blockbusters to save Chinese films, so that blockbusters can have audiences, this is the consensus!
In the field of economics, that's right.
It is an iron law that big investments reap big profits, and small investments reap small profits.
Otherwise, it's not called a business.
However, this matter can't be put on the movie!
Movies are not only about investment, but also about artistic standards.
As a commodity, film is also a work of art, and the human factor plays a large part in it.
To put it bluntly, the gold content of the script, the talent of the director, the selection of actors and the level of performance, as well as the technical content of production and distribution, will directly affect the final box office value of a film.
Shen Mengxi really wants to have a good chat with reporters (pretending to be forced) and talk about the development trend of Chinese films in the next five years, but unfortunately, time does not allow...
“... I'm about to catch a flight to Shanghai, so let's go back and write a Weibo, no, it's a blog, if you have any questions, you should be able to find the answers in it..."
How can I say Weibo again!
Damn, why hasn't the scum wave cleaned up Weibo?
Propaganda is not convenient ...
......
Shen Mengxi has thought about doing Weibo by himself, making a Pinduoduo or Toutiao, or simply doing Meituan...
The point is, he doesn't know anything about it...
The skills are not on the Internet at all, and at most you can only enjoy the convenience of major platforms.
However, if you have money in the future, you can also act as an investor, invest in one or two rounds, someone will take over, and retreat immediately...
Before Za Lang was on Weibo, he focused on blogging, and Shen Mengxi certainly also had a blog, and the click-through rate was quite high recently - he wrote a lot of behind-the-scenes stories about "Ghost Blowing the Lantern" and "Rose Flower Red Lotus"...
Operate yourself into an IP, and it will be easy to monetize in the future.
But the influence is definitely not as good as that of those who often play blogs, such as the talented girl Xu, the talented son Han and the like, and even more so than the well-known Li...
To be honest, if it weren't for the adaptation of "Rose Red Lotus" by a Korean film company, and Shen Mengxi's participation in the investment of "Crazy Stone" and "Double-sided Tape", Shen Mengxi would have been a best-selling novelist with a little fame at most...
He is ready to start with the film markets of countries around the world, and then conclude that small-budget production, especially comedy and drama films, will be a trend in the development of Chinese films.
......
"Stone" has just been released, and the media and the Internet have begun to build momentum!
The effect of publicity that has been spent and those that have not been spent is really different.
Of course, it is definitely not as good as "Hero", and people's propaganda resources can be called national level!
The first is "The Beijing News", the front page of entertainment, with the title "Black Stone, the Source of Madness", and various praises of "Crazy Stone", calling it "the new hope of Chinese films";
Whoosh Fox and NetEase also featured "Crazy Stone", and wrote a lot of behind-the-scenes gossip, uh, basically around Andy Lau:
For example, Andy Lau originally arranged the role of "traffic police", but at that time he was playing "Ink Attack" and grew a beard, because China's traffic police can't grow beards, so they gave up. We lost the style of Liu Tianwang as a Chongqing traffic policeman in the opening scene, and later he broke his leg in "Ink Attack", and the filming of "Ink Attack" was delayed for another week, so there was no time. However, Andy Lau has confirmed to star in "Crazy Stone 2", so we can look forward to the style of the king!"
There is no way, now the selling point of "Crazy Stone" is Andy Lau's investment!
Tianya, Tieba, and Maopu also appeared a large number of Amway's "Crazy Stone" posts...
The main front of the early propaganda is the Internet!
At this time, in Shanghai, a group of people surrounded Chen Liming at the hotel where the crew of "Double-sided Tape" stayed, wanting him to tell him about "Crazy Stone".
- Never before has a low-budget movie had so much coverage after its release!
But Chen Liming didn't know anything about "Stone", but he knew that Shen Mengxi valued Ning Hao very much, so he said truthfully: "This movie project was recommended by Mengxi, he had seen a drama adapted from the script before, called "Diamond", and told me that this script was very well written, and then he pulled me to invest!"
"The propaganda thing was also handled by Mengxi, and he spent 3 million!"
Li Mingyi, another producer of "Double-sided Tape", asked him: "Then how much did you vote in total?"
Chen Liming calculated for a moment and replied: "It shouldn't be more than 5 million, what's wrong?"
“... Aren't you afraid of being adrift?"
"Impossible, I believe in Mengxi's vision!"
Teng Huatao suddenly interjected: "Then if I make a movie in the future..."
"As long as there is no problem with Mengxi, I will definitely vote!"
Chen Liming rushed to answer.
Hehe, at this stage it is still the entrepreneurial period, Chen Liming and Shen Mengxi work together, and the two of them have not even set up basic positions...
The little fat man basically obeyed Shen Mengxi's words, but it would be difficult to say it in the future!
After all, as the company grows, a lot of dirty things will happen...
At the same time, directors Rong Xingda and Li Shaohong are working on a new project - "Absolute Privacy" series.
This series is a collaboration with the movie channel, based on the novel "Absolute Privacy - Oral Record of Contemporary Chinese Emotions", ten short stories, can be made into ten TV movies...
Alas, the sadness of a workshop-style company can only be pointed to by Li Shaohong to start work in order to maintain the company's daily expenses.
The reason why "Rose Red Lotus" asked Qiu Litao to adapt the script together and let him direct the assistant director of the crew is mainly to value Qiu Litao's efficiency!
Qiu Litao is a well-known fast gunner, and his works do not exceed the budget, even save a lot, and have a standard guarantee, he has always been a frequent visitor to investors...
With his help, "Rose Red Lotus", oh, now renamed, called "Sister Love" The filming went very smoothly, and after two months, she is ready to be released early next year.
At this moment, someone knocked on the door, she looked up, it was Li Xiaowan...
"Haven't been home yet?"
Li Xiaowan said.
Li Shaohong lowered his head and continued to study "Absolute Privacy": "Later, I will arrange this project first..."
Rongxingda was jointly established by Li Xiaowan and Li Shaohong, one of them is responsible for selling dramas, selling films, running the company, and the other is responsible for works, which complement each other...
"Tell me something!"
“... What's the matter?"
"Our big screenwriter invested in a movie, you know?"
“... Great screenwriter... Oh, what did you say that Shen came from?"
"Shen Mengxi!"
Shen Mengxi is too arrogant, so he has to be nicknamed: Big Screenwriter!
Li Shaohong was interested: "What did he do again?"
Li Xiaowan continued: "I voted for a movie of less than 4 million... What is it called "Crazy Stone"..."
"4 million? Is he looking for death?"
It is widely recognized in the circle that a film investment of 3 million yuan to 5 million yuan is a 'dead number', and 2 million yuan to 3 million yuan is considered to be a try.
Why?
Because of the investment of about 2 million, the movie channel can digest it!
"People are full of confidence and say that the movie can break 100 million!"
Li Shaohong couldn't help laughing: "Breaking 100 million?
"I knew you'd laugh!"