Chapter 102: Rise to fame

In Guangdong and Hong Kong, there are many people who like to drink Pu'er and oolong tea, so there are many people who do Pu'er and oolong tea business.

In comparison, there are fewer people who make green tea, and only a handful of people who make Longjing tea. In the area of Dongmen Market, Han Chunlei's family is dedicated to making Longjing tea.

The small market share means that there are fewer people to do, which gives Han Chunlei's office a certain amount of room for survival.

Over time, the "Longjing Office" of Dongmen Market has made a name for itself in the tea market in Shenzhen.

Han Chunlei often gives small favors to some tea house guys, so when they recommend tea to customers, they will first recommend Longjing tea. And it will also focus on introducing the Longjing tea in their teahouse, which is purchased from the Longjing Office of Dongmen Market, and is directly sold from the origin and is absolutely genuine.

Gradually, the sales of Longjing tea in various tea houses are quite good, and the market share will increase slightly every month. ,

However, at the same time, Han Chunlei and his Longjing Tea Office also attracted the attention of some well-intentioned people.

Chen Yongpan, 36 years old, from Leba Village, Kwaisha Township, Bao'an County.

In the early seventies, he secretly started a Pu'er tea business. After the policy was relaxed, it was attached to the village and set up a company called "Leba Tea Industry" to continue to conquer the city. Soon, it has occupied 20% of Shenzhen's Pu'er tea market.

Zhang Lieming, who is two years old Chinese New Year's Eve today, came to Bao'an to join the Shanghai educated youth, and after marrying Chen Yongpan's sister, he also settled down in Bao'an.

He first followed Chen Yongpan to do Pu'er trading, and later he was also attached to the village and established a company called "Xinming Tea Industry".

Zhang Lieming has a flexible brain, never makes Pu'er tea, and competes with his eldest brother, but other than that, he makes any tea. Like oolong tea, Xinyang Maojian, Dongting Biluochun, Huangshan Maofeng, Qimen black tea...... He's dabbled in it all.

Of course, Longjing tea is also in their sales list, but the proportion is not very large.

In terms of business scale, Zhang Lieming is a head stronger than Chen Yongpan.

After the policy was relaxed, both of them rented a house in Dongmen Market and opened a tea store.

Nowadays, there are more and more people selling tea, but more and more people from other places are also pouring into Shenzhen. The scale of Shenzhen's entire tea market is expanding rapidly, and they are making more and more money.

The first two days were the inventory days of Xinming Tea Industry, mainly counting last month's revenue. After the calculation, Zhang Lieming found that last month's revenue was a little worse than last month.

Although it is not too bad, it is a break from his trend of continuous growth for several months. For the first time, Xinming's tea industry experienced negative growth.

Finally, through the analysis of various blocks and various tea categories, he found that the problem lies in the sales of green tea. Sales of green tea were declining last month.

Zhang Lieming immediately became vigilant, so he personally went down to the market to investigate and investigate, and sure enough, he found something.

It turned out that in the past two months, a Longjing office has popped up in the area of Dongmen Market.

Once you've locked your target, it's easier to find the crux of the problem.

He inquired about this office in many ways, and finally inquired about a basket of things.

As far as he knew, the manager of the office was called Han Chunlei, a young man of seventeen or eighteen years old, from Hangzhou.

This office only sells one type of tea, which is Longjing tea. Moreover, his family's Longjing tea has a fair price, and the pure tea is above the good product.

Among the information investigated, what shocked Zhang Lieming the most was that the Longjing tea sold by Han Chunlei and them would come with a package of something called desiccant.

After using this desiccant, after the green tea is bought, it will not be damp and moldy for three to five months.

This solves the storage problem of Longjing tea, and the desiccant is simply a stroke of genius!

Zhang Lieming admires Han Chunlei's young man's head melon.

But what surprised him was Han Chunlei's methods in digging customers and maintaining customers.

For example, Han Chunlei's specially packaged gift tea is used to give it to customers.

For example, for customers in tea houses with large purchases, he will produce tea leaves every month and hold free tasting activities in tea houses. In addition to producing tea for each event, he will also pay a little money to the teahouse as a venue fee.

In this way, it not only increases the stickiness of old customers, but also expands the audience of Longjing tea, which is quite beneficial.

This offspring, who is young, is really good at business!

Zhang Lieming sighed from the bottom of his heart.

After that, he couldn't stay in the store anymore, so he simply closed the store door and came to the residence of his eldest brother Chen Yongpan.

The two brothers made a pot of Pu'er, ordered some dried soybeans, and chatted about the Longjing Tea Office while drinking.

Zhang Lieming quickly told Chen Yongpan one by one about the research and information he had gathered.

After Chen Yongpan listened, he and Zhang Lieming had the same attitude, he was a little disapproving, and said, "This young man is not out of the ordinary, he just wants to grandstand! I said Ah Ming, you don't want to listen to the old Liu nonsense in the teahouse. He wants us to learn the kid surnamed Han and have some blood in his teahouse!"

"Not necessarily, right?"

Zhang Lieming frowned, grabbed a dried soybean with his hand and put it in his mouth, chewing slowly, "Lao Liu told me this, it doesn't look like he wants to take advantage of us, after all, he is an old customer for many years and has feelings." ”

"Lao Liu will have a relationship with us? He wishes that our tea doesn't need money!"

Chen Yongpan became more and more disapproving, and said, "Customers like the taste of tea, they like to drink the taste of tea, this is the habit of drinking tea, can the habit change often? Han Chunlei, that stupid boy, let people try it for free, can make people who drink Pu'er change to drink Longjing tea? It's just a water fish." You didn't hear the point of what Lao Liu said? What a fool he pays to the teahouse every time! Lao Liu wants to get money from us!"

"However, this Longjing Tea Office has to attract our attention. My business has dropped this month, and the problem is that the business volume of green tea has declined, and there will be no such coincidence, there must be a reason. Boss, how is your business this month?" asked Zhang Lieming.

"I'm so-so. ”

Zhang Lieming knew it when he heard it, and said with a smile: "So-so, it just hasn't grown much?"

Chen Yongpan's index finger tapped the teacup in front of him rhythmically: "I'm different from you, Pu'er." Do you know that there are a lot of Pu'er sellers in Shenzhen this year. It's also normal, now that the state policy is good, who doesn't want to earn money. Don't talk about big brother, I won't teach you, as long as you take up the majority of the head, you should leak some soup and water to others. ”

Chen Yongpan never took Han Chunlei, a hairy boy, in his eyes.

"Big brother, I know what you mean. However, I have always felt that doing business is like sailing against the current, and if you don't advance, you will retreat. This Longjing Tea Office, as well as the descendant surnamed Han, must be taken seriously!"

Zhang Lieming said, took a sip of Pu'er tea, and continued in a solemn tone: "Big guy, I always feel that the offspring boy is a great threat to us. Since we heard about this, we can't just let it go, so let's just go to the scene to have a look. Do you want to?"

"Look, where are you going?"

"Guangyuan Tea House. I inquired, tomorrow after the birth of the child will be in Guangyuan Tea House, do a free tasting activity. ”

"Okay, since you're not at ease, then I'll accompany you!"