Several senior executives who live in other places are not very concerned about the issue of staff housing, and the originally lively atmosphere in the conference room suddenly became cold after Guan Yuntian raised this issue.

Lin Nan is the director of the office of the group company, she also belongs to the ranks of executives, although her family is not short of housing, but she believes that Changda Group cares about the housing problem of employees, reflecting the humanistic care of the enterprise, with the fame and status of Changda Group, Guan Yuntian raised this issue is worthy of affirmation.

"In terms of housing prices, I think that a little lower than the group purchase price, the workers will be very satisfied, the preferential margin is too large, on the one hand, it is harmful to the interests of the enterprise, on the other hand, after all, it is impossible for all employees to go to the city to live, the preferential range of housing prices is too large, and it is unfair to those workers who do not buy houses in the city. Lin Nan broke the silence.

"What do you think? ”

Lao Ding is the chief financial officer, he looks at this problem from the perspective of financial costs, "I agree with Director Lin's view, Changda Group's twenty or thirty thousand employees, if the preferential margin is too large, there will be a lot of buyers, which will form a great cost pressure on Changda Real Estate Company." ”

"Yes, if a house is discounted by 180,000 yuan, even if you don't buy it, you can still get thanks for giving the place to relatives and friends. Lao Xu and Lao Xue said at the same time.

"Hmph, each house really has to be discounted 108,000 yuan, I think almost all employees will not be left behind, even if they don't want it, and there are no relatives and friends to give, he can resell it to buyers in the society, even if he doesn't earn 108,000 yuan, earn 350,000 yuan, it's easy to sell. Shen Yuehong is a sales director, and she knows that some salesmen are looking for such money-making opportunities in every possible way.

That is to say, it is necessary to give employees certain preferential treatment for buying houses, and to avoid excessive profits, so as to avoid the transfer of interests. What do you think is the right margin to make profits?" Guan Yuntian said.

"Director Lin suggested a slight discount than the group purchase of Bada Company, and I think it is similar, which can not only reflect the sincerity of the group company, but also curb the attempt to resell and resell. Lao Ding said.

"How much is your 'point'? one percent, or five percent, do you need to do an accounting?" Guan Yuntian spread his hands and looked at everyone.

"There's no need to calculate. At that time, I remembered that the house price was actually 90% off, and if the company's employees bought a house, I thought it would be about 87 or 88% off. Shen Yuehong has a lot to say about this matter.

"Eighty-seven, eighty-eight off, do you think it's appropriate? I think it's about the same, or it's eight or eight percent off. "Guan Yuntian said.

As long as the transfer of interests is avoided as much as possible, several executives from other places will not care about the specific discount on housing prices, and since Guan Yuntian feels that it is similar, the executives will not have other opinions. After the matter was settled, Guan Yuntian asked the office of the group company to notify all branches to start statistics from the workshop team to the department and report the data as soon as possible.

Two days later, the statistical results of each branch were summarized to the office of the group company, and Lin Nan quickly reported the situation to Guan Yuntian. "Yo, more than 5,000 people have signed up, this result is a bit unexpected!" Guan Yuntian was a little surprised.

"It is said that there are still some employees who have not made up their minds and need to discuss with their families, and I estimate that the number of applicants will increase. ”

Unexpectedly, nearly a third of the employees want to live in the city. This was indeed beyond Guan Yuntian's expectations.

"Housing prices are still discounted, and if the discount is greater, I'm afraid the number of buyers will double. ”

After Lin Nan left, Guan Yuntian looked at the statistical table of Changda Group's employees' house purchases in front of him

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Xue Jianqing, executive deputy general manager, and Shen Yuehong, sales director, were brought to his office for research work.

The two executives were also surprised when they read this statistical table, "I can't imagine that so many employees want to buy a house, but the remaining houses of Changda Real Estate Company may only have 20,000 sets." Shen Yuehong said.

"Mr. Shen refers to ready-made properties, does it include undeveloped properties?"

"There are only more than 3,000 ready-made houses, and I said about 20,000 units, including the real estate that is still on the drawing board and has not started development. ”

Guan Yuntian motioned for the two executives to sit down and speak, "Looking for you to come over and discuss two things, first, the houses with good locations in the urban area, whether they are built or waiting to start construction on the drawings, are not much, according to Mr. Shen just said, there are only 20,000 sets in total, and there are more than 6,000 employees in Changda Group who are willing to buy houses, so should the next sales plan of our marketing center be adjusted?"

"What are your plans?, should you hold the market and sell it?" Shen Yuehong said.

"I think we should control the scale of external sales, after all, the words have been spoken, and the employees know about it, so we have to give priority to ensuring the housing needs of internal employees. "Guan Yuntian said.

"Otherwise, after the sale of more than 3,000 houses, two real estate projects will be set aside, about 6,000 houses, for the internal employees of Changda Group to buy, and those two real estate projects are not included in our sales plan. Shen Yuehong said.

"It's just that in this way, the hundreds of sales staff in the Changda real estate marketing center may have no business to do in a certain period of time, these people's basic salary is not high, their income depends on business commissions, if there is no business to do, their income cannot be guaranteed, how can we retain these talents?"

Shen Yuehong also has no good suggestions for this issue.

Guan Yuntian knows that the business personnel who do real estate sales cannot be satisfied by giving an extra one or two thousand a month, and it is difficult to retain them without sales business. These business elites are all cultivated by Changda Real Estate Company, and once they leave, it is not so easy to recruit them back.

Lao Xue, executive deputy general manager, suggested, "It is best to take into account both internal and external, and the focus of development should still be on the real estate sold to the outside world." ”

"The question is, how to achieve both internal and external considerations?" Guan Yuntian asked.

"The real estate used to meet the needs of internal employees can be slowly developed, and the real estate sold to the outside world should be carried out according to the original plan, whether from the continuity of marketing work or the consideration of corporate benefits, it should not be abandoned for external sales. ”

"What do you mean by slow development?"

"To be specific, the company's 10% development strength and resources continue to be used for the development of foreign sales of real estate, and it doesn't matter if internal employees move in earlier or later, just develop a few buildings every year. Even as a general rule, it should be outside before inside. ”

"I was going to build more than 6,000 houses completely and let these workers live in them at the same time, but it seems that this idea is a bit unrealistic. According to Mr. Xue's method, it basically does not affect the development of external sales of real estate, but the check-in time of internal employees will inevitably have a first and last, which needs to be explained clearly to the employees!"

"Hey, I don't need to explain to them, it's not good, but it makes the employees have other ideas, in fact, even if some employees get the house keys now, they don't necessarily want to live in it right away. The easiest way is to let the staff draw lots, compare

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This year, 1,000 houses have been built, and the first 1,000 people can check in, and the rest will be postponed. "Xue Jianqing, an elderly cadre, understands the mentality of employees very well.

"It's a good way to do things both inside and out. In addition, the second question I discussed with you today is that in addition to the two or three real estate projects left for internal workers, the land reserved by Changda Real Estate Company is no longer much, and the next step, should we continue to do projects in the county? If we continue to do it in the county, there will be no construction land in the urban area, so we can only buy land in the suburbs. "Guan Yuntian said.

If there is still room for development, I think the county market should not be given up casually, if the real estate market in the county is saturated, then there is no need to be nostalgic. ”

"Mr. Xue's judgment standard is very objective, and everything is based on the market. Mr. Shen, according to your observations, do you think there is still room for development in the real estate market in the county?"

"The market of the county town can not be said to have no room for development, but I think the space is not big, after all, there are 200,000 permanent residents, Changda real estate has been developed here on a large scale for two or three years, and the vast majority of residents in the city who have housing consumption capacity have bought housing, and consumers in the future can basically only rely on the potential brought by rural urbanization. I suggest that while not giving up the county market easily, it is best to prepare to go out as soon as possible. Shen Yuehong said.

"The issues discussed now involve the focus of the next work of Changda Real Estate Company, and both of you have put forward good suggestions, which are very helpful to Changda Real Estate's future plans. According to your suggestions and the actual situation, I have decided to speed up the development of the two real estate projects in Huayuan City without affecting the development progress of the county project! Mr. Xue, the projects in the city are a little more focused, what do the companies need to do, let them put forward it. Also, keep an eye on land auctions in the city. ”

Guan Yuntian also told Shen Yuehong that the first project of Changda Real Estate in the city is stepping up construction, and it is estimated that it will be completed by the end of the year, and the planning of real estate sales should be carried out in a timely manner, which is different from the county, after all, it is a new environment.

Of course, for Shen Yuehong, who has long been accustomed to seeing the world, let alone in a prefecture-level city, even if she goes to a first- or second-tier city, a real estate sales plan will not be difficult for her.

......

At the end of May, Guan Yuntian received a phone call from Vice Mayor He and asked about the progress of the project, and the other party suddenly said: "Are you Changda Real Estate Company interested in the renovation of the old city?"

Guan Yuntian didn't know how to answer this question, "Where to renovate the old city?"

"Of course, it is the renovation of the old city of Huayuan City, we just held an executive meeting, and the main topic is the renovation of the old city in the city. ”

"When will it start?, and which units will be eligible to participate?" Guan Yuntian did not have any concept of renovating the old city, but just asked casually and aimlessly.

"The matter has just been put on the agenda, and it is said that it is a key project of urban construction this year and next, and it has not yet been determined when it will start. Participating units, it is estimated that there are no restrictions. ”

"In the renovation of the old city, my understanding is to rip off the old buildings and build new streets and urban facilities?"

This is basically the meaning, but the undertaking unit cannot act according to its own ideas, but strictly follows the design of the urban planning department to carry out construction and construction. In addition, the renovation of old cities is generally a government-led project, and the profits are unlikely to be too high. ”

"May I ask the leader, what do you mean by revealing this information to me?" Guan Yuntian said bluntly.

"I mean, if Changda Real Estate is interested in participating, I'll help you get your name on. ”

(End of chapter)