Chapter 24: Daily Life (part 2 of 4)
Compared with Huayi, Mengxi doesn't have so many intrigues!
Huayi is really mingling inside.
How to say it, the company's more than 30 popular artists, all of whom covet the top of the pyramid, are staging "Golden Branches Desire" almost every day!
Luo Haiqiong said publicly, 'I am ready for the rest of my life to play Feng Xiaogang's play!'
The struggle between Li Lianhua and Zhou Xun...
The reason is quite simple, Huayi only has Feng Xiaogang as a director, Feng's production is only one a year, there are more monks and less porridge, and who goes up and down becomes a subtle secret war.
Mengxi Company signs new directors every year, all of whom start from on-site executive directors or assistants.
The old brings the new.
Moreover, Shen Mengxi attaches great importance to the director's screenwriting ability to create scripts.
So far, there are almost a dozen signed directors under Mengxi, and most of them have completed their debuts.
More directors, more projects, more resources...
This leads to a lot of choices for actors!
Therefore, there is no such thing as tearing up for a drama!
Unless this drama is destined to succeed!
But the drama that is destined to be successful, the starring role is basically Shen Mengxi will ask...
For example, the two-part "Walking with God" has an investment of nearly 300 million yuan in production alone...
The actors are even more star-studded, and the first "Walking with God" starring: Chen Kun, Huang Bo, Hu Ge, Nazha - are all designated by Shen Mengxi himself.
So, it comes down to the personality of the founder himself!
If you are like Huayi, you will treat movies as a transaction: if you join Huayi, you can be on Feng Xiaogang's movie!
Resources are in the hands of big brokers or big media companies, and under the reliance on traditional media such as magazines and television, artists can only wait for good brokerage companies to give them resources and exposure if they want to get ahead.
Later, under the Internet fan economy, the emergence of channels such as Weibo, Xiaohongshu, and Douyin has successfully broken down the barriers between artists and fans, and artists can obtain a large amount of traffic by virtue of their own influence, traffic is value, the commercial value of traditional publicity channels in the past has been weakened, and the channel dependence of artists on brokerage companies has been seriously weakened.
Therefore, Huayi, which relies heavily on the value of stars, is no longer good!
The people who eat melons are very willing to see brothers, friends and brothers, and see actresses showing off their girlfriends...
Unconsciously brought the role into the actor himself...
If nothing else, tearing will definitely happen, and this will be talked about later!
......
The roadshow promotion of "Twenty Years Old" was originally circled in twenty cities.
The 20th officially opened, and it lasted for 20 days until the 10th of January!
Liu Yifei and Su Lun rushed back halfway - to attend tomorrow's seminar.
I can take a day off for a while, and I have to fly to Chongqing tomorrow afternoon...
Shen Mengxi finished blowing his hair for the young lady, and when he heard her complain about the hard work of the roadshow, he rolled his eyes: "In two years, the movie roadshow will not be finished in just twenty cities!"
“... Twenty cities are too little?"
"The most important thing in running a roadshow is publicity, and second-, third- and fourth-tier cities have an obvious advantage over traditional box office cities - the star effect will be greater. A roadshow may be uncommon in Beijing or Shanghai, but in cities where celebrities aren't often seen, it can often become a sensational news event in the city. ”
Liu Yifei didn't seem to understand: "So, the future roadshow will focus on second- and third-tier cities?"
"That's right!" Shen Mengxi added by the way: "Do you know how many second- and third-tier cities there are in China?"
“... I don't know..."
"Almost a hundred!"
"So much?"
"It is the duty of actors to participate in the promotion, and this thing is written in the contract!"
Do you think money is so easy to make?
No, it should be said, do you think it's so easy to be a good actor with a good reputation inside and outside the circle?
"I know..."
Liu Yifei glared at him...
After blowing her hair, Shen Mengxi looked at her, still looking tired, and simply said, "You lie down, I'll press it for you!"
"Are you okay?"
Although the young lady questioned, she still lay down obediently...
"Get down first! I'll suck you a skin!"
"What?"
“... If you're wrong, I'll give you a press on the back first..."
......
Shen Mengxi's technique is quite skilled, after all, someone often helps him press, and he has become a good doctor after a long illness...
Massage is not the purpose, mainly chatting.
"In two days, the two of us will go to the United States together to participate in the Golden Globe Awards..."
"What time?"
"This year, it will be held on January 16th, we will leave on the 12th, and on the 14th, I will attend a film festival!"
"Good..."
"But I estimate that you and Kate are very hung this year, "Black Swan" swept the outpost, Natalie Portman, the first post-80s Oscar actress, everyone is looking forward to it!"
"I've watched "Black Swan", and it's really okay!"
"I heard that Natalie Portman even used a pregnancy tactic to win the prize! Even if we use this tactic now, it's too late, and besides, I can't guarantee a hundred shots..."
"Hmm..."
"The Social Network is really miserable, being targeted by Harvey... I think the main reason is that David Fincher has been unintentional in promoting the event, and he has thrown a salty and indifferent attitude towards the Oscars, and it is impossible for the Oscars to award awards to a director who doesn't care about it!"
"Hmm..."
"Actually, I don't think the Oscars are fair enough, there is no absolutely fair award in this world, any award to judge art, it's too subjective, you can't say that this performance is better than that, or the script lines are better than that, if you fall into the trap of needing others to evaluate, no matter how good they are, you have to consciously or unconsciously follow the way of that circle. ”
"Only by controlling the right to speak, do an award that you feel is fair..."
Immediately, Shen Mengxi denied this idea: "Shangfeng has ordered five times not to bid for the film festival again, but unfortunately I was not born a few years earlier, if I could have started from 1983..."
After talking about it for a long time, what about the stalks?
Shen Mengxi approached the young lady and heard her slight snoring...
Already asleep!
After kissing her, Shen Mengxi tiptoed out of the bedroom...
Continue to study the market.
According to Maoyan's data, today, the box office of "Back to Twenty" should be 26 million, "Let the Bullets Fly" 24 million, and "If You Are Honest 2" 19 million...
Well, there is also a "Fatal Invitation" that also won 2.2 million...
The opening work of another series produced by Mingxi - Fatal XX, with an investment of up to 3.5 million, invited Xiao Qiang, a Taiwanese first-line actress of the year, to serve as the heroine...
Well, that's how it works...
It's better to find a newcomer!
On the 7th, "The Chronicles of Narnia 3: Dawn Treading Waves" was released, and it is bound to take away more than 30% of the film schedule...
On the 11th, "Tron War", which claimed to have invested up to 300 million US dollars, was released...
No. 18, "New Shaolin Temple"...
In other words, there are only six days left for "Twenty Years Old"!
It seems that the final box office is almost 3.3-350 million...
failed to break 400 million.