"One of the things I've been thinking about for a while is how long the show can be done. ”

Now, the band Heavenly Kingdom is gaining momentum and is the signature program of TV Asahi. Not only did it survive the TV schedule adjustment in April, but it also attracted new advertisers to the market.

It was obviously the time when it was hot, but Iwahashi Shinichi retreated first.

"Although we borrowed the model of 'STAR!' and wanted this show to be the show that started the band craze. However, one thing is also obvious, that is, the band draft is destined not to be the kind of long-lived show that lasts for more than ten years. ”

Shinichi Iwahashi glanced at the amateur bands at the Osaka Castle Park Roadshow, "Bands need inspiration. Compared with idols, this is a job that values talent more, but there are a few people who are talented. ”

In this pile of amateur bands with sparse standards, there may be those who can grow by honing them, but more of them can only stop at the level of amateurism and entry.

There are a lot of girls who can sing and dance, and even if they can't sing and dance, they can make their idol debut if they are beautiful and cute.

When Junko Sakurada participated in "STAR! Birth", the judge Akuyu said that she was nothing but cute, and it did not delay her from winning the championship and becoming the opponent of the Yamaguchi Momoe formula (although she was beaten by Yamaguchi Momoe).

"Hmm. "Watanabe Manyumi thoughtfully.

This is actually true, the fast-paced non-cultivation draft, those that can stand out are all distinctive and eye-catching.

Considering the difference between bands and idols, those who can win in the band's heavenly kingdom are all half-finished products that have been relatively mature and can show their charm in a period of performances.

This is different from idol auditions.

Idols can be created from amateurs with a blank sheet of paper, so you can choose a blank sheet of paper as a champion.

Bands need inspiration, talent, and understanding. A blank piece of paper, to the extent of a semi-finished product, must first be excellent, but also have to go through a considerable period of tempering.

You can't count on a band, the members rely on their handsome, beautiful and cute personalities, and they are still very popular.

"I thought about it again after the debut of Janis's male fighting group. ”

This idol band is in the limelight, and of course Watanabe Manyumi also knows, "Jenny-san's business sense is extremely keen. ”

Shinichi Iwahashi agreed, "Indeed keen. However, the debut of the men's fighting group is also meaningful to us. Through the men's fighting group, you can see the attitude of the audience. ”

"The attitude of the audience?"

"The debut single of the men's douhu group sold very well, but the majority of the sales were concentrated in the previous weeks, which is a reflection of relying on popularity. Moreover, after their debut single, the sales of the works they released immediately after them began to shrink significantly. ”

As soon as the band came out of the road, the band immediately fell to the head, which is obviously unhealthy popularity.

"This is because the public's requirements for bands are different from those for idols. Iwahashi Shinichi pointed out.

The form of the band has always been equated with strong strength in the hearts of the public.

Especially in recent years, the threshold for idols has been lowered, and they have been bombarded by mediocre idols for too long, and the public is very clear about the difference between idols and powerful factions. Therefore, he is also very sensitive to the matter of whether he has the strength or not.

The band of the male fighting group is essentially an idol.

When they debuted, they debuted as a band, borrowing the light of the current band trend, but their strength is far from the real band.

"At the Red and White Song Party, I met the men's fighting group once and watched their performances. "After watching their performances, I realized this more clearly. ”

When you are an idol, if you rub off on the popularity of the band, you will be required by ordinary audiences who are not fans to meet the standards of the band.

The popularity accumulated as an idol made fans support sales when they debuted, and the high sales gave the general audience the impression that this was a good rookie band, and they also went to buy it.

However, their mediocre performances and near-zero creative ability have turned their instruments into props for idol performances.

The popularity of idols before their debut and the popularity of the band at the time of their debut made them soar, but because they did not have commensurate strength, it was not surprising that they were counterattacked.

Not only that, but the hot sales of their debut singles will also become their sadness. The more they sell, the more the impression that 'this is a fake band with no strength and style' will run into the hearts of more listeners, making ordinary audiences stay away from them. ”

In this way, even if they work hard to add talent points in the later stage, it will be dozens of times more difficult than others to turn the tables.

Because the public was "deceived" by them at the beginning.

"The situation of the men's fighting group reminded me again, that is, it is difficult for the band to do longevity programs. Because the public has almost high requirements for bands, and we can't continue to deliver such high-quality bands through the program. ”

Watanabe Manyumi listened to his words carefully, digested them, and heard what he meant, "The show Band Heaven is tantamount to showing the mature bands that have accumulated in the underground music industry in the past few years. ”

This good card after another is the bottom of the box accumulated in the underground music industry in recent years.

"Yes, in the first year of the band's kingdom, we were actually eating the 'old book' of the underground music world. ”

As soon as Watanabe Manyumi said it, he understood that Shinichi Iwahashi was also much more relaxed, "Of course, when the semi-finished product becomes the finished product, there will also be a new blank paper that becomes the semi-finished product, as long as we grasp the rhythm of the show." ”

Grasping the rhythm of the show is also giving time for a new band to evolve from a blank sheet of paper to a half-finished product.

Iwahashi carefully took a closer look at the preliminary review, and personally went over to select the band to appear in almost every issue, just to ensure that the cards to be played were evenly divided, leaving room for this new band to appear.

"But waiting for a new blank sheet of paper to become a work-in-progress is also a gamble, because there will be an 'unknown'. "So, in the new year, I'm thinking about two things at the same time. ”

"One is in April, we will make some adjustments to the content of the program, leaving time and opportunities for the 'blank paper', and also coming up with new ideas that can attract and stimulate the audience, and find ways to extend the life of the program. ”

If Watanabe hadn't mentioned the fact that the burning system was secretly stumbling, Iwahashi would have focused on discussing the new adjustment plan with her, and then in March, he would have brought the new idea to the program production team for discussion.

"However, now that Zhou Fangsang is interested in this show, Wan Yumei-sang also plans to sell the show, and my thoughts have changed. ”

"Let's change our minds. ”

When Iwahashi Shinichi said this, his tone paused, "We, me and you, in the new year, are ready to cut off from the show and give up this show." ”

Watanabe Manyumi didn't expect him to say this, and it was hard to hide her surprise.

Iwahashi Shinichi was calm, "Once a force like the Burning Department enters the venue, it is only a matter of time before the balance of the program is broken, and there will definitely be a problem at that time, and you and I are more dependent on the heavenly kingdom of the band than any of the production team or representatives." ”

"So, we have to start preparing for the next step after losing this show. Iwahashi Shin's words came out, "However, we are not running away, Wanyumi-san. ”

Watanabe felt that there was something in his words, "What are you going to do?"

Shinichi Iwahashi smiled at her, "We might as well smash this show with our own hands." ”