Hearing the news, the members of the review team were stunned at first, but those members who knew something about Changda Auto Parts Company immediately calmed down, and many members knew that with the strength of Changda Group and the consistent style of acting, this is just one of the means for them to participate in the competition, maybe they still have many good cards in their hands.

But Lao Zhang, director of the outsourcing department, who is also a member of the review team, does not see it that way, he believes that Ye Jiayi is deliberately playing tricks, in order to exclude the same target Changfeng Auto Parts Company and continue to monopolize the brake pad parts market of Chengsheng Automobile Company.

No matter how reluctant Lao Zhang was, the fact was that Ye Jiayi had already said it, and the host immediately asked: "Changda Auto Parts Company has reduced the price by two percent again, will Changfeng Auto Parts Company follow?"

Lao Zhang sitting in the judging seat and the representative of Changfeng Auto Parts Company in the audience exchanged glances with each other, but the meaning they wanted to express was completely different, Lao Zhang's meaning, this is the strategy of Changda Auto Parts Company, and the price reduction is not large, you have to keep up!

The host doesn't care what they are thinking, "I asked the second time, Changda Auto Parts Company cut the price by 2 percent, did the representative of Changfeng Auto Parts Company follow?"

Changfeng auto parts company just followed, are to listen to Lao Zhang's encouragement to reluctantly, in the face of Changda auto parts company again price reduction, of course they have no will to continue to compete, just when the host is about to ask a question for the third time, the representative of Changfeng auto parts company took the initiative to announce: "We give up competition, do not follow." ”

Others may not have noticed, hearing this, Lao Zhang was like a deflated ball, slumped in the chair, and his disruption ended in a complete failure!

Why do you want to go against Changda Auto Parts Company again and again, it's not that Lao Zhang has a lot of hatred with Changda Auto Parts Company, just because dealing with a regular large enterprise like Changda Auto Parts Company, although the meeting gift is indispensable, but to get more additional benefits, it is almost impossible, they would rather go through formal channels, to achieve the goal by means of competition, rather than engage in crooked ways behind the scenes.

This is exactly what Lao Zhang does not want, and he does everything possible to attract some small enterprises to participate, the purpose of which is to make profits for himself. However, Chengsheng Automobile Company now implements the bidding and bidding system, and the general small and medium-sized enterprises cannot win in the competition at all.

With the withdrawal of Changfeng Auto Parts Company, the auction host immediately announced: "The bidding for brake pad parts of Chengsheng Automobile Company is over, and Changda Auto Parts Company wins at the latest price!"

......

Changda auto parts company through foreign cooperation, not only so that the brake pad production capacity on the original basis increased by 30%, because the hot pressing molding is completely handed over to the cooperative unit to do, only do their own finishing, but also make the whole company a highly technical content of science and technology enterprises, not only for the Changda Group industrial transformation and upgrading has made a great contribution, but also so that the whole company has a new look.

The production capacity of brake pads has gone up, only relying on the market of Chengsheng Automobile Company's parts supply chain, it is impossible to digest the huge production capacity, Ye Jiayi believes that it is urgent to start the second step of the market development plan!

Participated in the bidding for parts of Chengsheng Automobile Company

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Meeting, just back to the unit, Ye Jiayi came to Guan Yuntian's office, after the bidding report, she continued: "Now the foreign cooperation is going very smoothly, Chengsheng Automobile Company's brake pad parts are once again monopolized by Changda Auto Parts Company, but this market and huge production capacity, can not match at all, I think we should start a new market development plan immediately." ”

"Are you saying that the national auto parts market should be developed?"

"Yes, let Shen Yuehong take action and immediately greet the managers of various districts, if the national market is not developed as soon as possible, it will not be long before the warehouse is insufficient. ”

Guan Yuntian attached great importance to this situation, and he immediately called Shen Yuehong and asked her to come over to discuss work, while Ye Jiayi brought a stack of product advertisements from his office.

After the arrival of Shen Yuehong, Guan Yuntian said: "Let's hold a temporary meeting, mainly to discuss the national sales plan of brake pads, through unremitting efforts, now not only to further stabilize the user of Chengsheng Automobile Company, the production of the whole vehicle, and the brand of Changda auto parts has a certain popularity, some time ago through foreign cooperation, the production capacity has been improved, it is time to develop the national market." ”

"This is a product advertisement, after becoming a stable supplier of the supply chain of Chengsheng Automobile Company, 'Changda' brand brake pads have been highly recognized by them, in the past two years, 'Changda' brand has a considerable degree of popularity within a certain range, which is one of the favorable conditions for us to develop the national market. Ye Jiayi said.

"Are there any other favorable conditions?" asked Shen Yuehong.

"Measured by the price of supplying Chengsheng Automobile Company, the product price of Changda Auto Parts Company is the lowest among its peers in the country. Ye Jiayi said.

Guan Yuntian continued: "Including the payment settlement time, are the favorable conditions of Changda Auto Parts Company, but these conditions are also the bottom line of sales, limited to the three of us know, in the daily sales work, how to talk about it, only in the face of specific users, can the conditions be relaxed, generally try to avoid touching the bottom line of sales." ”

"I know what you mean, the so-called specific users are big users, but what is the amount of usage to be called big users?

"In the retail channel, I think the annual usage of large users should not be less than 100,000 sets, because the annual consumption of Chengsheng Automobile Company is more than 1 million sets. Ye Jiayi said.

"I agree with this standard, Chengsheng Automobile Company is a vehicle manufacturer, as a retail, of course, the requirements should not be too high. "Guan Yuntian said.

"Based on the experience of tire sales, I think it's best not to set the standard too rigidly, otherwise it will be difficult for the grassroots salesperson to operate. Shen Yuehong suggested.

"Well, this statement makes sense, but it can't be without a standard!"

"Mr. Ye just said that the annual consumption of 100,000 sets can be used as a standard, I mean not one size fits all, 100,000 sets can enjoy discounts, 90,000 sets, 80,000 sets, is there no discount at all? 100,000 sets is this preferential condition, 300,000 sets, 500,000 sets? Do you still enjoy a preferential standard with 100,000 sets? I think it's a bit dogmatic, and it's not very fair to other customers. "Having dealt with the market for many years, Shen Yuehong understands the feelings of customers very well.

"It is to set a basic standard, and to treat users who exceed or fail to meet this standard differently. "Leaves

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Jiayi Road.

"This is easy to do, the users who exceed and do not meet the standards are divided into several levels, and then determine the preferential range enjoyed by each level. Yuehong has a lot of experience in this area, so she took the time to set a level standard and let the grassroots sales staff follow it. Guan Yuntian commanded.

Discussing the sales plan for the whole country is actually to formulate the operational details of the sales process, and as long as the corresponding policies are formulated, the specific work will be handed over to the grassroots staff to do. After Guan Yuntian made an explanation, the temporary meeting of the three of them ended, and Shen Yuehong went directly to the sales department with those product advertisements.

Coincidentally, except for a few salesmen who took leave to go out, other salespeople, including business managers in various regions, all worked in the company.

Shen Yuehong told the office staff of the sales department to immediately convene a meeting of all the sales staff.

The business staff of the sales department gathered in the conference room on the fourth floor of the group company, and Shen Yuehong said straight to the point: "It's a new task, let's take a look at this first." She asked the staff to distribute product advertisements for brake pads to everyone in attendance.

"Mr. Shen, isn't that the sales of brake pads that I said some time ago?" someone asked.

"At that time, I just said that this time we need to take action immediately, call immediately if you should call, and you need to go to the local auto parts market to lay out on the spot, get ready, and go on a business trip as soon as possible. ”

"Mr. Shen, what is the quality of our brake pads? The things used in the car, especially the brake pads, are life-threatening, and the quality is not too hard, and it is difficult to sell!"

"You can rest assured, Changda auto parts company production of brake pads, the quality is quite excellent, you know Chengsheng Automobile Company, that is the country's top three vehicle manufacturers, since last year, Changda auto parts company is the only supplier of brake pad parts for this large car company. Now, Changda brand brake pads have not only been affirmed by large car companies such as Chengsheng Automobile Company, but also have considerable popularity in the industry. Shen Yuehong said.

"Yo, the quality of the brake pads produced by our own company is so good, if I change the brake pads in my car, I won't choose other brands." Some of the salesmen talked to each other.

"Mr. Shen, are there any specific policies for brake pad sales?" someone asked.

"Of course there is," Shen Yuehong roughly explained the situation just discussed, "There is no document yet, and after it is printed, it will be sent in a day or two." ”

"It's not the same as selling tires, but the specific standards are different. ”

"It's actually the same as selling tires, both of which are important parts of a car. Guys, if you don't have any other questions, let's stop wasting time here. "Shen Yuehong is also an anxious child.

"Mr. Shen, we still have a question we want to figure out, that is, while selling auto parts, it will not have an impact on the business commission of tire sales, right?"

Tire sales is one side of the business, auto parts sales is another side of the business, one yard to one yard, the sales of both products need to pay labor and hard work, the sales commission, the company will fulfill its commitments to the letter, not a penny less! However, if the sales of auto parts affect the performance of a salesman in tire sales, the company will not care. ”

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