Chapter 777: King Card

"Traffic business?"

Fu Xiaobing pondered for a while, and then said: "Mr. Chen, we have been promoting the traffic business. But maybe you don't know, this business development is not optimistic, we only summarize it as a value-added business. ”

"Mr. Fu, this may be the reason why your company does not pay attention to this part. ”

Today, he came here to Unicom, not just to give Unicom a good hand.

More importantly, Chen Yu has to lay out for himself in the future.

Imagine what is the most important thing about the future mobile Internet?

It's not so-and-so software, it's not so-and-so mobile phone, and it's not so-and-so innovation, but traffic.

Without traffic, everything is empty talk.

Just as there is no 3G network, smartphones are empty talk.

But where does the traffic come from?

This is from the telecom operator.

At present, there may not be much contradiction between communication operators and major Internet manufacturers, but in the future, with the increase in traffic demand and the development of traffic services, the contradiction will definitely explode.

The most typical example is the WeChat charging incident in later generations.

At that time, it was once rumored that WeChat charges were charged.

The reason is not that WeChat wants to charge, but that the communication operator puts pressure on the penguins.

Imagine if Chen Yu also made WeChat out at that time, everyone would send text messages and make phone calls in the future...... And so on, all through WeChat. So, what do you want to do with mobile, and what do you want China Unicom to do?

Mobile Unicom's most awesome phone bill and SMS business was directly cut by WeChat in half, or even more?

As a telecom operator, can you tolerate it?

Of course, there are reasons why there is no change in their thinking.

But at the end of the day, the communications business is theirs.

They can do whatever they want, you can't help it.

Moreover, they still have conditions to contain you, or even ban you.

Chen Yu is not angry, and he doesn't want to complain about these communication operators.

After doing the Internet for a long time, Chen Yu understands that interests can make any company and you turn their faces.

Rather than burying this contradiction in future generations, it is better to lay out early.

If this is the time to reach a cooperation with Unicom, and change their thinking. In the future, the resistance that Huanyu Technology will encounter will be much easier to deal with.

All right.

Having said so much above, it is actually a fool.

Chen Yu wanted to fool Fu Xiaobing successfully.

"Mr. Chen, how can we not pay attention to it. In case you don't know, China Unicom has a dedicated team of operators, who sell various traffic packages to users every day, but the effect is average. ”

"Mr. Fu, this is mainly because everyone has not yet developed the habit of consuming traffic. ”

Chen Yu naturally knew what was going on: "It's better for us to change the promotion method." ”

"Mr. Chen, please speak. ”

"At present, I have taken a look, and basically the traffic packages on the market are 5 yuan 50M, 10 yuan 100M, 20 yuan 300M...... However, most people use a 5 yuan data plan. ”

"Yes. ”

Fu Xiaobing nodded: "Actually, the 5 yuan package is enough for many people, everyone just chats about YY online, just text communication, and doesn't need much traffic." ”

"Mr. Fu, this is wrong. The 5 yuan package is not enough, as for why everyone chooses 5 yuan, I just feel that sometimes I don't need to use the mobile phone YY. If you let him go on every day, log in to YY with his mobile phone from time to time, where is 5 yuan enough. ”

But users don't have the habit of using YY all the time. ”

"No, it's because we didn't train them, and of course, because the traffic is too expensive. But if we let go of the restrictions and use whatever he wants, do you think people will be interested?"

"It's not okay to let go of the restrictions, if they let go of the restrictions, they will download games, watch videos on the Internet and so on, which is very stressful for us. ”

Of course, in 2005, it was impossible to watch videos normally with a mobile phone, but theoretically he still had this function.

If the restrictions are lifted, users can have unlimited cache there for hours with a single click.

If you really do this, let alone China Unicom, China Mobile will not be able to withstand it.

However, for these, Chen Yu had already found a solution, and then said: "Mr. Fu, don't worry. What I mean by unlimited is not unconditional, for example, when they use Huanyu Technology's business, the traffic is completely free. ”

"Using the Huanyu Technology business?"

Fu Xiaobing was stunned.

What are the businesses of Huanyu Technology?

The most important thing is, of course, YY, followed by Huanyu Portal, Huanyu Blog, Circle, YY Space......

Except for those online gaming businesses.

Although Huanyu Technology's business cannot include all Internet access needs, it can basically meet more than 95% of users.

"Mr. Chen, ...... you have this idea?"

Fu Xiaobing's eyes lit up.

He has been in the telecommunications industry for decades, and this is the first time he has been exposed to such a business.

Although the whole business has not been done, as long as he thinks about it, Fu Xiaobing feels that there are unlimited business opportunities here.

Not to mention other people, even he, the CEO of Unicom, is also very interested.

"Can you tell us more about that?"

Regarding the exemption of Huanyu Technology's business traffic fees mentioned by Chen Yu, Fu Xiaobing was extremely interested.

Of course, Chen Yu is also extremely sure of this.

Anyone who sees this is a classic business that will see the potential in it.

"Mr. Fu, I would like to ask how much is the average monthly consumption of Unicom users?"

"This ...... It's about 30 yuan. ”

Fu Xiaobing was a little embarrassed.

China Unicom's user spending power is naturally not as good as that of mobile.

Mobile can probably stay at about 50 yuan, but Unicom only has about 30 yuan.

As for the reason, it is also very simple.

Unicom itself is cheaper for all services.

Besides, if he is not cheap, who will choose Unicom, and who will move him?

"30 is a little less, but it's fine. We can improve the user's consumption in another way. For example, we cooperated with China Unicom to launch a Dawang card, which costs 19 yuan per month and is free of traffic fees from Huanyu Technology, but you only need to pay 1 yuan per day for traffic usage, and there is no charge if you don't use it, and you will receive 100 minutes of talk time. ”

"That's 19+30, the monthly rent is 49 yuan. ”

"So to speak. ”

Chen Yu nodded.

Although the monthly rent is 19 yuan, as long as you keep using data for a month, it will incur a fee of 1 yuan per day.

This fee is not high, but it is not low.

If it's just a phone call, many Unicom users may not use it.

But if you add the traffic of Huanyu Technology...... Then the user thinks about it completely differently.

And, the most important thing is not this.

The most important thing is that such a business can completely pull mobile users over.

For this point, Fu Xiaobing also discovered the key at the first time.

This king card can not only increase the amount of China Unicom spending.

More importantly, he has played a huge role in promoting the growth of Unicom's users.

Let's ask, how many Huanyu technologies are there in China?

In fact, as long as the business of Huanyu Technology is used, it is basically equivalent to the entire Internet.

If you like to surf the Internet, then you are likely to get one of these King cards.

"Mr. Chen, this business must only be authorized to be used by Unicom alone. ”

"Mr. Fu, don't worry, if you don't authorize Unicom alone, then I won't be here. ”

If such a service is given to China Mobile, China Unicom will not cry to death.

However, it is impossible for Chen Yu to find a move.

Mobile occupies too big a domestic market, and it is too strong, and they may not agree.

Even, if the king card business breaks out in the future, they may regret it.

Because the king card goes to the back, they will definitely find that they will be kidnapped by Huanyu Technology.

And they may not be able to grab many Unicom users.

But for Unicom, which has always wanted to improve the market, it is a long drought.

They couldn't even think of how to grab mobile users before they were killed.

But now, the opportunity has presented itself.