"The above content is the main reason why Nike can sell well after a good start, and this is the end of my sharing, thank you!"

Luo Xiu stood on the podium and shared his experience with the e-commerce students and countless e-commerce people who came to audit.

He has never been secretive, and every lesson has made the students full of gain.

It's a pity that now he comes to one class a week at most, and the students are still unsatisfied at the end of class, rushing to the podium to ask questions around him.

Especially those girls, pulling and pulling, are not orthodox.

Luo Xiu even suspected that someone had taken the opportunity to touch his ass just now, and he didn't know if it was a boy or a girl.

The students' enthusiasm for learning can only be seen in the classes at Loch.

For other classes, everyone will just rush to the cafeteria after class.

Other professors may have more knowledge in their lectures, but they cannot be applied immediately after learning, and it is not until they come out to work that they can use it and convert it into their own salary.

It takes too long to get positive feedback, which leads to poor motivation to learn.

Luo Xiu's class is the opposite, now that he has learned it, he can use it when he goes back in the evening, and the next day he may see an increase in orders, and then it will turn into an increase in wealth.

It's the same as playing a game, running a dungeon to do tasks is very tiring, but immediately there will be an increase in level and equipment, and everyone will become addicted to the game.

What's more, the thrill of getting money is more enjoyable than those virtual equipment.

As long as you have money, what equipment can't be bought? If you can't buy it, it means that Krypton doesn't have enough money.

This is one of the reasons why the Losho Club is the most welcome teacher in the school.

Another reason is to be handsome. This reason is not recognized for the time being, and it is his own opinion.

One day, on a whim, the school leaders made an anonymous scoring system for teachers on the campus website.

Most of the reviews received by Lochew are five-star reviews, but there are also a large number of one-star reviews.

People who give one star are usually people who don't do e-commerce themselves and can't see others making money.

They also often comment:

"School is a place to learn knowledge, don't let money stain the campus. ”

"Who would be so kind to share the method of making money with others? That Luo Xiu must have other plans, you people don't want to be sold by him, and help him count the money. ”

"Isn't that what it is now? ostensibly teaching these students, but in fact requiring these students to only be his distributors and help him sell his goods. ”

"That's right, on the surface, these students earn their own living expenses and tuition fees, but in fact they are all cheap laborers, and they are sucked by his body. ”

These people, who think they are sober in the world, stand behind the Internet and make irresponsible comments.

It's as if everyone else is a fool and only he is the smartest.

Every time Guan Shiyu saw this kind of comment, she felt worthless and aggrieved for Luo Xiu.

"If you teach those students so hard, others may not remember you well, and even suspect that you have other purposes, so it is better not to teach. ”

Luo Xiu touched her head and said with a smile: "Don't be angry, those people are right, I do plan to use these students to make money." ”

"But these students have also earned money through us, which allows them to pay for their own tuition and living expenses, and they have also learned a lot of useful skills. ”

Guan Shiyu didn't understand very well.

"We've made money, and students have made money, so who loses money?"

Luo Xiu saw Guan Shiyu frowning, so he took the initiative to explain:

"None of us lost money, we just created wealth together. We provide products, distribution platforms and services, and these students provide the workforce. ”

Of course, Luo Xiu is not going to waste so much energy in order to make this little money from distribution.

He also has a deeper intention, that is, to build the Whampoa Military Academy in the e-commerce industry.

My own distribution platform is only used for military training, with the purpose of cultivating a large number of e-commerce talents.

Since the cooperation between Pinru e-commerce and Nike has made a good start, countless companies have called to seek cooperation.

It's a pity that due to the serious shortage of manpower in the company, for some small brands, Luo Xiu either refused directly, or transferred them to some friends in Yangcheng who had a good relationship.

Only the top two brands in the industry will consider cooperation.

In the daily chemical industry, the company that Luoxiu chooses to cooperate with is Procter & Gamble.

Procter & Gamble and Unilever are two international giants in the daily chemical industry.

The reason why Luo Xiu chose to cooperate with Procter & Gamble is simply because P&G's domestic headquarters is located in Yangcheng, which is convenient for communication.

For Procter & Gamble, there is one thing that Luo Xiu has never figured out.

Do they have no requirements for the design, and why would they allow the operator to make the page so ugly?

Even in 2020, every time Luo Xiu opens their page, he feels like he is blind.

The background color composition of each main picture is different, and at a glance, it is colorful and colorful, and there is no unified standard.

It is said that some e-commerce designers, every time they are not happy with their work and feel that they have encountered a bottleneck, they will click on their page to read for a while. Seeing such an ugly design made by such a big brand, I was immediately full of confidence and felt that I could do it again.

Spit and complain, now that they are Party A's father, Luo Xiu still has to meet and communicate with them, and strive to win this daily chemical giant.

With Nike as an endorsement, it's much easier to talk about other brand collaborations.

Luo Xiu didn't waste too much energy, so he took Procter & Gamble down.

The biggest challenge the team faced for this project was how to increase the profitability of the product.

It's not like Nike, which makes a lot of money as long as it gets a license.

In 2010, the prospect of FMCG in e-commerce was not optimistic.

The price is transparent, the unit price is low, and the express cost is high, which leads to a very weak profit for making this thing.

You can't set the price too high, laundry detergent, shampoo and other products can be purchased at the supermarket at the door, and the price is too high to sell it.

It is a heavy object, which is easy to break and leak, and the cost of express delivery is high.

Luo Xiu has always been reluctant to take over this kind of product that requires a lot of energy but has little benefit.

Now that the brand has been taken down, there is naturally a way to increase profitability.

The first one that needs to be solved is the problem of high courier costs.

All the goods are handed over to Zhang Jiarong's warehouse for delivery.

It is shipped to all parts of the country from a warehouse in Yangcheng.

The advantage of this is that the goods are easily managed, but for the areas far away from Yangcheng, the delivery cost is too high.

The first thing Luoxiu has to do is to establish multiple warehouses across the country and adopt the principle of nearby delivery to reduce the cost of express delivery.

Winning the P&G brand is to help itself gradually improve its logistics outlets.

His goal is to integrate logistics and distribution with Fantuan's food delivery system, and hand over part of the express delivery to Fantuan's food delivery staff.

During meal time, the takeaway brother mainly delivers food, and the rest of the time he becomes a courier brother.

It not only improves the utilization rate of personnel, but also increases their income.

Of course, this is not the ultimate goal of Loshi.

Now talent training, major brand agency operation, logistics and distribution, rice ball takeaway, marketing and promotion...... All of these actions are only a small part of his ultimate goal.

One day, these seemingly unrelated things will be connected.

Some make up the head, some make up the right arm, and some make up the left leg......

The moment this giant completes his ultimate transformation and rises from the ground, the world will tremble.