Chapter 005: I Can't Sell You the Car
Chapter 005: I Can't Sell You the Car
Fang Yuan saw Hao Baichi for the first time, and he had a very bad impression of him.
Arrogant, not abiding by the time, very impolite to people, plus driving a red BMW Z4, I feel that this person's taste is not good.
Because the BMW Z4 is more suitable for young people like the little sister and brother, rather than a rough old man in his forties.
Pretending to be tender, or pretending to be handsome?
Hao Baichi got out of the car, with his hands behind his back, folders in his armpits, his head held high, and he looked proud.
Sun Yanming hurriedly trotted over, stretched out his right hand and greeted Hao Baichi: "Welcome Manager Hao to inspect and guide the work......"
Hao Baichi didn't even look at Sun Yanming, and directly ignored him and walked to the front of the messy salesman team, and his old face began to roar angrily: "Early in the morning, you can't even stand in a team, you have this mental outlook? β
"You look at our eight-district Audi 4S store, look at the appearance of our FAW-Volkswagen 4S store, the fighting spirit of the staff, learn more from others, and will not be lazy like this. β
Hao Baichi came up and reprimanded the six salesmen, slapping Sun Yanming in the face.
Sun Yanming's performance is not to mention in the entire group, even in the eighth division, he is at the bottom, and he has no confidence to talk to Hao Baichi, so he can only stand behind him and keep his head down.
The six salesmen were also reprimanded by Hao Bochi, and hurriedly regrouped in a frightened hurry and stood in a neat row.
"Alright, all stand. Hao Baichi opened the folder and shouted, "A major reform measure is announced today. β
What are the reform measures?
The six salesmen, plus Sun Yanming, were all stunned.
Zhenghong Automobile Sales Group has strict rules and regulations, and Zhenghong Automobile Company also has a sales management process.
But the official level crushed people to death, and everyone had to look at Hao Baichi and listen to what he was about to say.
Hao Baichi played an official tone and read according to the document.
Fang Yuan listened to the nonsense for a long time, and finally understood what it meant.
It turned out that Hao Baichi disliked Zhenghong's second-hand car dealership, which had a large investment, a large scale, a large number of personnel, and high salaries and other expenses.
But year after year, the loss of money every month dragged the retreat of the head office Zhenghong Automobile Sales Group, dragged the retreat of the eighth division, and smeared Hao Baichi.
Hao Bochi believes that the reason for the high investment but the loss of money is that the employees of Zhenghong Auto Dealership are cheating and slippery at work, lazy and inactive, which has caused low capital turnover, poor performance, low bicycle profits, more leakage, low customer satisfaction, fewer repeat customers, and unfamiliar old customers.
Although he didn't point to Sun Yanming's nose and say it explicitly, but accusing employees of becoming more and more difficult to manage proves that Sun Yanming's ability is not good, Hao Baichi's every word seems to be slapping Sun Yanming in the face.
Sun Yanming's old face was blue, and he stood behind with his head down and still didn't say a word.
After despising Zhenghong Auto Dealership from top to bottom, Hao Bochi finally announced the reform wording he tailored for Zhenghong Auto Dealership.
First, new employee incentives were announced.
The first is pressure incentives.
Every salesman of Zhenghong Auto Dealership must set the amount of tasks, and if the monthly bottom line target is not reached, the commission will be discounted.
However, if the quarterly and annual targets are reached, the discounted portion will be returned to the salesperson.
According to Hao Bochi's plan, in addition to the basic five insurances and one housing fund and personal accident insurance, paid annual leave, paid sick leave and paid depressed and grievance leave will be cancelled.
In addition to the normal holiday benefits, what free physical examinations, birthday parties, birthday gifts, employee development activities, and monthly team building activities will be canceled.
After listening to this first article, including Sun Yanming, everyone's faces were all black and like the bottom of the pot.
As the only company in the group that specializes in selling second-hand cars, Masahiro Auto Dealership's sales have not been high, and even the sales champion Tiger cannot guarantee that it can sell cars every day.
Losing money every year, Zhenghong Automobile Dealership is still retained because the head office Zhenghong Automobile Sales Group, its various 4S stores have a large number of damaged cars, inventory cars, show cars, test drives, replacement cars and so on.
If these cars are bought by other second-hand car dealers, it is a huge hidden danger, in order to maintain the market and sales order, Zhenghong Automobile Sales Group must have its own processing channels.
As a result, there is the existence of the garbage heap of Zhenghong second-hand car dealership.
Therefore, the business of damaged cars, stock cars, show cars, test drives, and replacement cars has a considerable proportion in Zhenghong Auto Dealership, which is different from other car dealers in Tianhong's second-hand car market.
The performance is not good, and it is used as a garbage heap, Sun Yanming broke the jar, and then simply reported to the head office, in order to retain personnel, in addition to the performance appraisal of new employees in the first three months, there is no sales pressure after becoming a regular.
Coupled with the benefits of some group companies, it can be regarded as a compensation for employees with low wages.
Now Hao Baichi has cut more than half of the company's benefits at once, and has also formulated assessment tasks, which is equivalent to putting the shackles on everyone's heads again, but everyone can't refute it, after all, the most fundamental goal of establishing a company is to make money.
Hao Bochi's reform measures are reasonable and reasonable, and the reasons are quite strong, and no one can oppose them in person.
Hao Baichi ignored the reactions of the people below, and announced the second incentive measure by himself, which was an honorary incentive.
Honor-style incentives are incentives that in addition to money and material, there must also be spiritual and glorious incentives.
In addition to the previous sales titles, you also need to make hero lists, pennants and certificates.
The performance ranking of salespeople is published every month, and corresponding rewards are given.
Quarterly, the annual statistics of the performance ranking of salesmen, to the top salesmen to give special rewards.
Carry out bottom-line target management for new salesmen, and if they fail to reach the bottom-line target within the specified time, they can be dismissed, transferred to another job or not allowed to be regularized, etc.
After listening to Hao Baichi's measure, Sun Yanming, who had been keeping his head down, pursed his lips with disdain.
Hao Baichi is also at this level, because what honor-style incentives, sales crowns, hero lists, pennants, certificates, monthly rankings, quarters, and annual rankings are all old tunes, and other stores use rotten moves, which is not a new management method proposed by Hao Baichi at all.
Slander to slander, Sun Yanming finally raised his head and showed a frightened gaze when he heard Hao Bochi's developmental reward.
According to Hao Bochi's meaning, this developmental reward is to give priority to excellent salesmen to bring new employees, and even allow backbone salesmen to build their own cell organizations to become future sales leaders.
In this way, the store manager's monopoly has completely ended, and it is purely a challenge to Sun Yanming's management authority.
Sun Yanming stared at Hao Baichi's back, he was the store manager of Zhenghong Auto Dealership, and he would never allow his team to be full of mountains and subordinates.
But before Sun Yanming could figure out how to raise objections, Hao Baichi said more vigorous reform measures.
"In order to achieve a high salary if you have the ability, I will divide the salesman into three levels: junior consultant, intermediate consultant, and senior consultant, and different levels correspond to different salary standards and commission standards. Hao Baichi's smug gaze swept over the row of six salesmen opposite, and he paused deliberately before continuing, "The six of you salesmen will be divided into two groups, one group is responsible for models priced below 100,000 yuan, and the other part is responsible for models priced more than 100,000 yuan.
Different products and services, the commission points are different, the best-selling models and the models with low gross profit have low commissions, and the commissions of the models with high gross profits and unsalable products are high, of course, this reform measure must also be reported to the group head office for approval, you first group, according to the previous commission standard to settle the salary ......"
Hearing the news, everyone in the Zhenghong car dealership was stunned.
Especially Sun Yanming, he has been in the automobile sales industry for nearly 20 years, and the whole of China from south to north, from east to west, whether it is a regular 4S store or a second-hand car salesman, he can't find such a model for salesmen.
It's just a mess.
At present, Zhenghong car dealership is in accordance with the way of turns, to all salesmen to arrange the order of receiving customers, six salesmen one after another, can introduce customers to any price of the model, so that with the ability to eat, according to the rules of work, everyone and the completion of the work to earn money.
Now Hao Baichi wants to artificially group people, and he also has to reform the salary and commission standards, which will inevitably affect morale and mood.
As a result, those with good sales performance cannot make money, and those with poor sales performance lose confidence and cannot stay in the company.
His team quickly beat the chickens and eggs, and there was no one left.
Sun Yanming pondered Hao Baichi's strange ideas, and endured that he did not break out, because this was only Hao Baichi's personal idea, and it had not been approved by the head office and would not be officially implemented.
Hao Baichi looked at the silent Zhenghong car dealership employee, his thoughts were exactly the opposite of Sun Yanming.
Zhenghong Automobile Sales Group, as a veteran enterprise in the sea market, has fixed sales channels and mature profitable projects, and earns so much money every year, without doing some new tricks, how to highlight his ability as a regional manager?
So Hao Bochi came up with this unprecedented idea to reform the sales model of salesmen.
But he's not stupid, he knows that his steps are too big to pull the egg.
If you mess up, let alone a promotion and a raise, you may be pushed to the end.
In order to be safe, Hao Bochi thought of the mess in his area...... Masahiro car dealership.
Since it is a garbage heap, I am not afraid of how to toss it, I just want to use Zhenghong's second-hand car dealership as an experimental base.
If it is feasible, this method will be implemented in each 4S store in the eight districts, and the experience will be summarized and reported to the head office to invite merit and reward.
If not, the unlucky ones are the six salesmen of Zhenghong Car Dealership, anyway, they don't like it, they make money or not, who cares?
Even if the leader knows, the loss is controlled within a reasonable range, and he will not blame himself.
Hao Bochi's abacus was very shrewd, standing in front of a row of salesmen, and forcefully forcing Sun Yanming to agree to his reform measures face to face, starting to divide the models and group the salesmen from today.
Of course, Sun Yanming refused to give in, relying on his old qualifications, he simply quarreled with Hao Baichi on the spot.
Looking at the two immortals fighting each other, Fang Yuan didn't know the intrigue inside, and he didn't feel any surprises, just when he was standing bored, suddenly, a strange sound sounded in his mind.
γSystem promptγA customer is approaching.
"Client: Zhang Hao.
Male, 14 years old, 6th and 8th grade student.
Budget: 20,000.
Requirements: I want to buy my father a car for buying vegetables and pulling vegetables. β
After Wang Qiang bought the BMW 3 Series, Fang Yuan still believed in the system.
But the information displayed now makes Fang Yuan not calm, because the information he got is that a fourteen-year-old eighth-grade junior high school student wants to buy a car?
Are you kidding?
Is the system down?
Does this little guy have an ID?
Rich?
Can it be transferred to his name?
Do you have a driver's license?
How do you drive the car away?
A series of questions surfaced in Fang Yuan's mind, how could he think that it was a very unreliable thing for a little guy to buy a car.
Question to question, the two immortals in front of him were arguing with a red face and a thick neck, and Fang Yuan was also idle, looking at the door of the car dealership curiously.
I saw that at the gate, a skinny little boy really walked in.
The little boy was dressed in a blue and white school uniform, with some pale little faces and messy hair.
Looking at Hao Baichi and Sun Yanming who were fighting from a distance, as well as the six salesmen standing in a row, his little face was obviously a little panicked, and his body even involuntarily took two steps back.
The appearance of the little boy blinded Fang Yuan's titanium alloy dog eyes for a moment, dispelled all the doubts in his heart, and exclaimed in his heart: "Oh, the cake seller, there is really a little guy who came to buy a car." β
Hao Baichi and Sun Yanming were in full swing and didn't notice this little guy.
The other five salesmen saw Zhang Hao, but no one took him seriously, thinking that whose children were coming to wander around, they just glanced at the little customer, and then looked at the fairy fighting method with great interest.
"Hello, I, I, I want to buy a car. Zhang Hao was far away from the eight adults, shrunk his head and cautiously finally spoke, but there was horror in his voice, as if he was very scared.
Except for Fang Yuan, no one heard Xiao Zhang Hao's inquiry at all, but the car dealer had the rules of the car dealer to receive customers, and it was not his turn to go over anyway, so Fang Yuan also pretended not to hear it, so he didn't move.
"Hello, I, I, I want to buy a car. Xiao Zhang Hao had the courage to say hello again, but this time his voice was much louder, and the noisy Sun Yanming and Hao Baichi heard it.
What the?
Have a customer come to buy a car?
The two executives and the five salesmen all turned their heads to look at the source of the voice.
But when everyone saw Xiao Zhang Hao's blue and white school uniform, thin little body, dirty little face, and messy hair.
Their bodies were as if petrified, motionless, and stalemate for more than ten seconds, and their hungry wolf-like gaze instantly annihilated Xiao Zhang Hao.
Wang Hu, who was standing closer, was the first to react, as if he couldn't believe his ears, and asked in confusion: "What did you just say?"
Xiao Zhang Hao bravely took a step forward and said his purpose: "I'm here to buy a car." β
"You?" Wang Hu's eyes were like a scanner, and he carefully looked at Xiao Zhang Hao from top to bottom, and then laughed, not believing his words at all.
As if the plague was contagious, the rest of the people except Fang Yuan were all laughing and laughing, and even Hao Baichi shook his head, rolled his eyes and muttered: "A little kid, what kind of car can you buy?" Go away, go away." β
"What about the meeting, what kind of mess?" Sun Yanming didn't believe that the little guy was here to buy a car, so he waved his hands and drove people out, "Go out and play." β
Being driven out by the adults, Xiao Zhang Hao took a step back aggrievedly, and was about to justify, when suddenly, Hao Baichi, who was arguing with Sun Yanming, rolled his eyes and waved his hand to greet Xiao Zhang Hao: "Little guy, don't go." β
When he turned to face Sun Yanming, Hao Bochi's old face was pulled down, a pair of small eyes were round, and he pointed at his nose and howled hysterically: "The customer is here, you actually rush out?
"How do you become a leader? How do you set an example for your employees?"
"Don't arrange for salesmen to entertain customers?"
The barrage of scolding made Sun Yanming confused, he was inexplicably reprimanded by Hao Baichi, and felt that he had been wronged to death.
Looking at Xiao Zhang Hao in the distance, how do you look like a customer.
Oh, Sun Yanming finally reacted, and secretly scolded Hao Baichi in his heart.
This grandson knew that the little guy was not a real customer, so he deliberately made it difficult for himself and made himself compromise.
But there is no way, since the little guy said in front of everyone that he was here to buy a car, and he was so squeezed by Hao Baichi, he could only let the salesman go to receive it.
"Wang Hu, you go to receive customers. Sun Yanming really had no choice but to send someone to deal with it.
"Me?" Wang Hu looked at the little guy, did he have any money, what kind of car could he buy?
Wang Hu looked like he couldn't cry or laugh, isn't this teasing himself?
"Hahaha. The rest of the salesmen laughed together.
Hao Baichi pursed his lips and sneered.
Wang Hu stood still, he didn't want to go, he was ashamed.
Seeing Wang Hu grinding and chirping, Sun Yan became angry, scolded the waste, and looked at the other salesmen.
But except for Fang Yuan, these salesmen all waved their hands and retreated.
"Fang Yuan, you go. There was really no way, Sun Yanming called Fang Yuan's name.
"Hmm. Fang Yuan nodded, but he didn't shirk it, and walked directly to Xiao Zhang Hao at the door.
"Hahaha. The crowd laughed again, and they all looked at Fang Yuan's back, staring at him with a disgraced face and being embarrassed to come back.
Fang Yuan had already gotten the exact news, and took out the posture of treating customers to entertain the little guy.
Far away, he stretched out his hand to say hello: "Hello, I'm Fang Yuan, the salesman of Zhenghong Car Dealership......"
"Hmph, is this kid sick in the brain?" Hao Baichi snorted coldly, simply stopped looking at Fang Yuan's hospitality customers, and continued to force Sun Yanming to agree to his reform plan.
No one paid attention to this, Fang Yuan also let go, and concentrated on greeting customers.
Seeing that the little guy was very nervous, he asked the question step by step: "Children, what car do you want to buy?"
Speaking of buying a car, Xiao Zhang Hao's eyes were suddenly full of tears, and he told Fang Yuan in a choked voice.
His father sells vegetables at the community vegetable market, and every morning at 2 o'clock, he has to get up and ride an electric tricycle to the wholesale vegetable market in the suburbs to buy goods.
The electric tricycle is not safe, and there are not many of them, and sometimes there are too many vegetables, and even have to run several times repeatedly.
What makes Xiao Zhang Hao feel even more sorry for his father is that it is cold in winter and hot in summer on the road, and it is very hard to come and go in the wind and rain.
At that time, Xiao Zhang Hao persuaded his father to buy a car, not to worry about wind and rain, and to be safer on the road.
But my father always said that he was a small business, and he had to refuel to buy a car, and he had to repair and maintain insurance, which was too wasteful of money.
A penny has to be broken into two petals in order to save enough money for Xiao Zhang Hao to go to college and marry his daughter-in-law in the future.
It doesn't matter if I'm working hard now, I don't think it's inconvenient to ride an electric tricycle, at most I have more vegetables, just run a few more times.
So I resolutely refused to buy a car.
A few days ago, it was raining heavily, and my father was unable to dodge because the rain blocked his vision, and he crashed into the car in front of him.
Not to mention the loss of other people's car repair money, my father fell to the ground, his arm was injured, and he is still in a plaster.
Xiao Zhang Hao really felt sorry for his father, so he came to Tianhong second-hand car market to buy a car.
However, he found a few car dealers, but they didn't pay attention to him, and even disliked him for coming to make trouble, so he rushed out directly.
Knowing how compassionate his family is, how sensible he is, and what a good child, Fang Yuan sighed and wiped his dirty little face.
Fang Yuan asked Xiao Zhang Hao gently: "So, your father doesn't know about you coming to buy a car, right?"
"Hmm. Xiao Zhang Hao nodded heavily, but immediately showed a smug smile, looked up at Fang Yuan with his little head up, and said proudly, "I want to surprise my father." β
"Surprise? Your father must have such a sensible child as you, and he is proud. Fang Yuan felt that Xiao Zhang Hao was too innocent and cute, but shook his head slightly and told him, "I can't sell the car to you." β
"Why?" Xiao Zhang Hao's eyes widened depressedly, and he looked at Fang Yuan in confusion.
After a second, Xiao Zhang Hao seemed to have guessed something, and suddenly took out a passbook from his trouser pocket and dangled it in front of Fang Yuan: "I have money, I can afford to buy a car." β
Looking at Fang Yuan, who didn't speak, Xiao Zhang Hao thought that he didn't believe it, and even opened the passbook and asked him to look at the numbers on it.
Fang Yuan looked down, on the little guy's passbook, there were really 20,000 Huaxia coins, and the last time he saved money was yesterday.
Fang Yuan still shook his head regretfully, saying that he couldn't help.