"Hot! Mr. Luo, it's so hot!

Today, all 1,500 MP3s were sold out in one day! And after the store closed, there were still many people queuing up outside the store. We persuaded them to go back!" On the phone, Liu Zeyang's voice trembled slightly, and Luo Li understood that this was because he was too excited.

But Luo Li's hand holding the big brother also trembled, because he knew that he had won the bet.

Luo Li didn't say anything for a long time, and it wasn't until Liu Zeyang called twice that he couldn't hold back the excitement in his heart and said calmly: "I'll send all the 1,500 stocks in the store here tonight."

From tomorrow, the store in Xiangcheng will only sell 300 mp3s a day, waiting for the factory to replenish the stock. If there are still customers who want to buy, they will accept reservations for a 10% deposit.

Also, how are the members doing?"

The members in Luo Li's mouth were the ideas that he suddenly thought of when he decided to open a store in Xiangcheng.

You must know that in Xiangcheng, the membership system is the most useful means to enhance the brand and distinguish services.

According to Luo Li's design, in the future, members will enjoy the service of changing songs for free. Non-members have to pay to download and copy songs, although each song only charges 1 Hong Kong dollars, but Luo Li's purpose is not to make money with songs, but to stimulate the growth of members and improve customer stickiness through fees.

You must know that flash memory chip technology will develop rapidly in the future, and 18M flash memory will be eliminated by the times in a very short time. Therefore, the Linglun MP3 will also be rapidly updated with the increase in the capacity of the flash memory chip.

In the previous life, Apple's iPod was a big seller, in addition to the exquisite appearance, it was a 5GB super large capacity, at that time, thousands of people lined up, and it was difficult to find a machine The news was deeply impressed in Luo Li's mind, and it also completely launched Apple's brand.

Therefore, Luo Li feels that if his products want to keep up with the times, they must change rapidly with the development of science and technology.

However, when a product is updated very frequently, more people will not choose to buy it. But there will always be some people who follow the trend and have feelings for the product itself who will buy each generation of the product one after another.

For enterprises, these people are highly sticky customer groups, and membership is a big label to increase viscosity and distinguish customer groups!

Of course, after becoming a member, they will enjoy an enviable discount when purchasing an MP3 player in the future.

But this is all later, but at this moment, Luo Li is worried in his heart, and he doesn't know if his idea will succeed.

However, Luo Li's apprehension did not last long, after he finished asking, Liu Zeyang immediately said excitedly: "Mr. Luo, you may not believe it when you say it, the number of members who have registered in the store today has exceeded 1,000. The membership fee of 10 yuan seems to be nothing for these Xiangcheng people, and almost all customers who come to the store will choose to become members under the advice of the shopping guide!"

"Really? That's great! Tomorrow's 300 units will be selected from these 1,000 members and sold to them!" Luo Li was about to jump up excitedly, and after finishing speaking, he hurriedly told Liu Zeyang: "Oh, by the way, the training of those shopping guides at night must not be left behind." Although the sales are hot, our service must also be better, and we must not do the thing of the store bully customers and smash their own signboards. After the instruction, Liu Zeyang immediately said yes, and then asked Luo Li: "Mr. Luo, how many products are you going to make? ”

"10,000!" Luo Li said to the letter.

But Liu Zeyang, who was on the other end of the phone, was a little skeptical and said: "Mr. Luo, the production capacity of Boss Yang's side may not meet our requirements." You also know that his factory can produce two or three hundred molds a day at most, and when will he be able to digest 10,000 chips after this production.

Now you can also see that our products are in short supply, and their production capacity has seriously held us back. Why don't you look around and see if there's a bigger factory for us?"

Luo Li seemed to have thought that Liu Zeyang would say this, and he smiled and said, "You don't have to worry about this matter." Hurry back after the training, this mobile phone project still needs you to go to Yuhang.

I've already figured out a way to deal with the production capacity of Boss Yang, and I can solve it tomorrow. ”

"Okay!" to say that Liu Zeyang is also an engineering man, a heartless master. Hearing Luo Li's words, he was full of confidence, so he stopped asking.

After all, although he didn't have any friendship with Yang Shucai, he could be regarded as having a deal, so he naturally didn't want to watch Luo Li do something like a bird.

After the two exchanged again, just as Luo Li, who was in a happy mood, was about to hang up the phone, Liu Zeyang suddenly said anxiously: "Hey, don't hang up yet!" Mr. Luo, there is one more thing I forgot to tell you. ”

Luo Li wondered, "What's the matter?"

"Just saw the news that said the Fraun Institute for Integrated Circuits announced that they would terminate research on the audio decoding project. Liu Zeyang hurriedly reported to Luo Li like a cannon.

But Luo Li was a little confused, not only was he very unfamiliar with the awkward name in Liu Zeyang's mouth, but he also didn't understand what they had to do with him to terminate the research project, so he asked, "What do you mean by this?"

Liu Zeyang hurriedly explained: "Mr. Luo, this institute has been studying MP3 format since 1988. But today, just after we registered the patent in Xiangcheng, they announced the termination of the project.

I guess they must have found that their research results were patented by us in advance, and there was no research significance, so they terminated the research and development of the project. ”

Liu Zeyang's tone began to become a little solemn, Luo Li felt very strange, he frowned and asked, "Isn't this a good thing?

There was a wry smile on the phone, and Liu Zeyang said after a sigh: "Mr. Luo, I'm afraid things are not so simple, the theoretical basis for Lao Yang to develop the audio format is the institute Ka."

lhei

A piece of Dr. Z's paper. It stands to reason that they should contact us to communicate and negotiate cooperation, but they announced the termination of R&D in a high-profile manner, which attracted the attention of major European media, so I am afraid of ......"

"Are you afraid that they will sue us?" Luo Li suddenly understood what Liu Zeyang meant, so he asked him rhetorically.

"Yes!" Liu Zeyang did not hesitate this time, and immediately replied.

Luo Li frowned and asked again, "Is that paper public?"

"Yes!" Liu Zeyang gave him an affirmative reply again.

Luo Li breathed a sigh of relief after hearing this, his tone was calm, and he said lightly: "Isn't that enough, what are they suing us? His paper was published publicly, and anyone in the world could see it, but only we broke through the technical barriers and invented the MP3 format before them on the basis of this theoretical research. This is our achievement, and it is not a big deal to publicly express our gratitude to them.

Going back to the manual, I'll have someone add a descriptive text. ”

"But Mr. Luo, even if this institute will not come forward publicly, I guess someone will definitely make a big fuss about it.

What you may not know is that we've always been on the discriminated side when it comes to tech. Liu Zeyang found that Luo Li still didn't understand the crux of the problem, so he said clearly.

Luo Li thought for a moment and asked, "If it wasn't us who invented the MP3 format, but other research groups in Europe, what would their reaction be?"

"Congratulations and cooperate with it!" Liu Zeyang said without thinking.

After a period of silence, Luo Lihong's bright voice came into Liu Zeyang's ears: "Don't be afraid. Our patent certificates are not fake? If they want to sue, let them sue. I don't believe it, these countries that claim to be civilized and rule of law will still slap themselves in the face?"

Liu Zeyang heard Luo Li's resolute attitude, so he stopped talking, after all, he was just guessing about it, maybe it was really like Luo Li said, those Westerners were not as shameless as he feared.