There are also a large number of small and medium-sized sellers in the American market, and they also want to sell their goods through Internet platforms.

The Global Mall does not offer such a service, which allows the new platform to find an opportunity.

According to Li Feng's strategy, after finding a group of big sellers in the American market and letting them settle in the overseas version of Taotao's platform, Taotao's overseas platform has enough commodity support.

Then we will open small and medium-sized sellers to settle in, so that a large number of small and medium-sized sellers in the American market can open their own online stores through Taotao's overseas platform to sell their goods.

In this way, the platform has a sufficient foundation in terms of both goods and popularity.

Moreover, this group of small and medium-sized sellers themselves are also online buyers, and they can also buy the goods they need through Taotao.com, as long as they can have this group of long-term and stable online trading groups, they can gradually spread outward and take root in the American market under the premise of consuming relatively little marketing costs.

"E-commerce and online payment division, the current focus is on the e-commerce platform to go overseas, this matter is actually quite difficult, the United States market competitors are also very strong, we must be fully prepared, as far as possible to seize the time node, our various tasks and objectives, with the least cost to complete. Li Feng said, "Our group's current total capital is limited, in terms of marketing, it is impossible to burn money like the global mall, which requires us to consider other methods, through other ways, without consuming real money, as much as possible to occupy the market, this is our goal." ”

"Yes, in the case of limited funds, how to give full play to our collaborative combat capabilities, give full play to the advantages of various Internet products, and create an Internet ecological chain is very beneficial to our marketing. Next, we will give full play to the advantages of various projects in the American market to pave the way for the landing of the e-commerce sector. He Guojun said.

The e-commerce sector is a key project of the recent development of New Dream Group, although the importance is not the core, but Li Feng knows that the future of the e-commerce field is the key area of the Internet, mastering e-commerce, is equivalent to mastering the network transaction, which is very critical to the development of the group.

Therefore, when arranging e-commerce projects to go to sea, Li Feng is also extremely cautious, in the first batch of the earliest list, there is no Taotao.com, that is, I hope that e-commerce projects can wait until the time is ripe to consider the issue of going to sea.

Now, it seems, the time is almost up. The group's overseas businesses are advancing steadily, and the support for e-commerce projects also has a certain strength.

And during this time, He Guojun has been presiding over the development of the overseas version of Taotao.com, so far, the entire overseas version of the platform has been developed, and after a lot of testing and market feedback, the overall effect is still good, and even slightly more than the website of the global mall. Therefore, once Taotao lands in the American market, at least in terms of user experience, there will be no problems due to cultural differences between the East and the West.

As long as Taotao's overseas platform can successfully land in the American market, then the next work will be much easier. Li Feng will unite the majority of small and medium-sized sellers in the United States on the platform of Taotao by opening the way of small and medium-sized sellers, as long as these people can be recruited by Li Feng, then the activity of the entire market will be greatly enhanced, thus forming a siphon effect, so that more sellers and buyers can enter the system together.

This advantage is not available in the global mall, because the global mall has always been based on the development of large sellers, and generally ignores small and medium-sized sellers, which makes the platform of the global mall lack the number of sellers, although the large sellers can provide a lot of goods and services, and the quality is satisfactory enough, but the number of large sellers is limited after all, and the seller group in the market is hundreds of thousands, compared with the small and medium-sized sellers who are often millions and tens of millions, the atmosphere of this seller group is difficult to form.

This makes the global mall only have a pure buyer group culture, and the seller group culture is always culturally formed, which has also become the main shortcoming of the global mall. And for this problem, Leoper has not been aware of it, but feels that this streamlined seller model can effectively reduce the cost of the platform and improve the quality of service, which is the business advantage of Global Mall.

This line of thinking may work in the traditional industrial age, but it is a big mistake in the Internet age.

Therefore, Li Feng wants to seize the fatal flaw of the global mall in strategic thinking and occupy the vast American market through its own advantages.

In 2003, the Internet penetration rate in the United States has been very high, the total number of Internet users is much higher than that of Huaxia, the market capacity is much higher than that of Huaxia, if Taotao can be rolled out in a short period of time, then it will cause a certain degree of impact on the global mall.

Moreover, the United States is a country that is very sensitive to monopolistic behavior, and at present, in the field of Internet e-commerce, it has always been the dominant global mall, which is very unfavorable to anti-monopoly, so the market will definitely welcome the emergence of another e-commerce platform to restrict the development of the global mall. Taking advantage of this opportunity, Li Feng's Taotaowang project will not have much resistance when it lands in the United States, and it will even win the general popularity of the market.

"Now that Global Mall is seeking to go public, the market is both optimistic and wary of them. Because in the future, it will become a super Internet company with a market value of 20 billion US dollars, and there is not enough restraining power in the same type of company, so the market very much hopes that similar e-commerce companies can form enough restraint on it to prevent it from becoming an oligopoly. Li Feng said, "This is very beneficial for our Taotao network to go overseas, and during this time, in view of the anti-monopoly pressure of the market, the global mall will not dare to act rashly." We have plenty of room to expand our market without worrying about being blocked by our opponents. ”

"This is indeed very beneficial, now the American market has been disgusted with the monopolistic behavior of the global mall, the industry has some comments, but the relevant authorities have not officially launched an anti-monopoly investigation, the global mall is also cautious during this time, after all, they are going to go public next, do not want any negative news in the market. He Guojun said happily, "This is the best opportunity for us to land in the United States, after we go, I believe that Rioport will not only not object, but will welcome us with gongs and drums, haha." ”