Chapter 169 Baibao.com is officially launched
From the perspective of the operation of the origin Chinese network, during the Spring Festival, the entire website brought another wave of traffic peaks, and the origin Chinese network advertising business responsible for Tianxing Advertising Company was also officially launched after the Spring Festival. This also means that the origin of Chinese Network has opened the first wave of profit model since the Spring Festival in 2002.
Judging from the current situation of advertising promotion, the effect is still quite good. Skystar Advertising Company is the first batch of advertisers connected to the origin Chinese network, and the user group matching degree of the origin Chinese network is quite good. This also makes the clicks on these ads quite good.
Therefore, when Tianxing Advertising Company introduced the second batch of advertisers, a large number of customers began to compete to apply, which made the advertising space of the dot Chinese network rise, and in just one week, the rent of the A-level advertising space on the homepage rose from the original 1,000 yuan per month to 1,800 yuan per month.
Overall, the monthly advertising fee that Origin Chinese can obtain is about 20,000 yuan, which is more than enough to maintain daily operations.
As for the brand operation of Happy Planet, there is still a lot of effort, so Li Feng asked Zhao Yin to also participate in the brand operation, especially to connect with Tengda Publishing House in time to help Xue Yingying print and publish the cartoon picture book as soon as possible.
I have to admire the editorial efficiency of Tengda Publishing House, only three days after Xue Yingying delivered the manuscript, the sample book of Happy Planet cartoon picture book has been produced, and on the whole, it seems to be in line with Li Feng's predetermined assumption, whether it is the quality of printing or the content of the sketch, it is in line with the brand positioning of Happy Planet, so Li Feng immediately made a decision, first printed 3,000 copies, and took a look at the response of the market.
Because it is a small batch of printing, it only takes about a week from the printing of the book to the market, which means that in a few days, Xue Yingying's first cartoon picture book will be officially sold in major bookstores across the country.
The fifth day of the first lunar month is the day to welcome the God of Wealth, and on the morning of this day, the entire Xianhu City is immersed in the sound of crackling firecrackers.
On this day, Li Feng's paradise Internet café was also officially opened.
On the morning of the fifth day of the Lunar New Year, Li Feng received a call from Long Yu: "Brother Li, I have a New Year's greeting for you." In addition, there is good news for you, Baibao.com will be officially launched at 12 o'clock at noon today. ”
"Really?" The speed of the Long Yu team shocked Li Feng, "I didn't expect you to debug the website so quickly, and after the official launch, you must start the promotion work, if you want to implant the concept of online shopping in everyone's hearts, what you have to do is very difficult." ”
"Our pressure is indeed very high, the whole Spring Festival everyone did not go home for the New Year, and even the night of the Chinese New Year's Eve was discussing the website affairs, but this first step is always taken, stretching out the head and shrinking the head is also a knife. Long Yu's voice looked slightly tired, presumably these days, not only did he not rest, but he was working overtime to prepare for the official launch of Baibao.com.
"Since Baibao.com is about to be launched, it seems that I should also support it. Li Feng said, "Brother Long, I told you before, I am the director of a plush toy factory, running a plush toy brand called Happy Planet, and I want to open a plush toy flagship store on Baibao immediately." ”
"Haha, thank you Brother Li for your support. It's a shame to say, although Baibao.com is about to be launched, but the number of merchants stationed is very limited, we spent a lot of effort to negotiate fifty, most of these businesses are also holding the mentality of trying it out, and we also have to provide nanny-style store opening services throughout the process, which makes me very tired. Long Yu said, "Since your toy factory has this intention, then we will immediately set out to build a Happy Planet brand plush toy flagship store, and then make a classic case of online transaction and offline receipt." ”
"yes, that's a good idea. Li Feng originally had the idea of opening a plush toy flagship store on Baibao.com.
Compared with offline sales channels, online sales channels are less costly and more convenient for operation and maintenance. Especially at the beginning of the establishment of Baibao.com, the total number of stores is still very small, and the cost of promotion through the network is also very low.
This model is a new business model that emerged after the birth of e-commerce, which fundamentally got rid of the constraints of channel providers, so that manufacturers and consumers achieved direct docking, while reducing channel costs, but also reduced the sales price of goods, so that consumers can get real discounts.
"Brother Li, you send me the information about the products you want to sell as soon as possible, and our engineers will immediately make a high-standard store for you, but the operation and maintenance of the store is all up to you. Long Yu said.
"Then thank you Brother Long, at the moment I don't have any talents engaged in online e-commerce sales, how to design a Baibao online store is still a black eye. Speaking of this, Li Feng suddenly thought of a good idea, "Or I will send a salesperson to your company to learn and systematically learn the whole process of opening a Baibao store, I hope that the future sales core of our factory will be changed from offline to online, so the flagship store of Baibao is our main sales channel." ”
"Okay, your sales staff are very welcome to come to our company to learn. Long Yu said, "We have now moved the company to the city, and in the future we will set up our online e-commerce training center, only for each enterprise to train qualified e-commerce sales personnel, in order to promote the overall development of online shopping." When is your salesperson coming to learn? We'll make arrangements right away. ”
Li Feng plans to let Zhao Yin go to Nanhang City to study for a week, and now there are still ten days before Zhao Yin starts school, which seems to be enough: "In this way, I will arrange it immediately, and I expect him to come to your company within one to two days." However, the time is very tight at the moment, I only give him a week to study, and after returning to Xianhu City, I also want him to set up our factory's e-commerce sales team. ”
"It's about a week, I'll send you the company's current address, and he can get in touch with our engineers before he leaves. Long Yu said.
"Good. ”
Li Feng immediately called Zhao Yin and asked him to come to the Internet café in the park immediately and discuss important matters with him.
Zhao Yin couldn't understand what the situation was, so he had to ride a bicycle to the Internet café in the park.