Zhang's mother is a simple rural woman who has always been kind to others, but she is not the kind of cowardly character who is bullied by others, and she is very strong in her bones.

When Zhang Yunqi was young, his family was in a difficult situation, Zhang's father was honest, and there was a superborn guerrilla team waiting to be fed.

You must know that disputes occur from time to time in backward mountain nests, such as fighting over the canal for irrigating tobacco fields, and your pigs arching other people's vegetable fields, such things are very easy to cause disputes, and they are often scolded from the head of the village to the end of the village.

In his previous life, Zhang Yunqi did not rarely see his mother quarrel with others in the village, he still remembered that there was a year of drought, and the rice field at home was about to die, once his mother fought for the canal with the people of the neighboring village, and was pushed into the muddy ditch by the other party, and the muddy mother immediately got up, pulled the other party's hair and dragged it into the muddy ditch to fight, and many villagers with hoes around were laughing and watching the play.

At that time, Zhang Yunqi was still very young, with the sensitivity and inferiority of a child, seeing this scene, he just felt that his mother was very ashamed, why didn't his mother even have a minimum of face and self-esteem?

Later, when I grew up and became sensible, sometimes when I thought of it, Zhang Yunqi felt that I was very stupid, my mother was not shameless and self-esteem, but she wanted to protect more than herself-that rice field, that was the family's ration for a year!

But I didn't know at the time that a person's real strength was not because he was guarding his self-esteem, but when he put aside his self-esteem, so his mother was very strong.

All in all, after so many years, my mother has not been easy to live, she raised her five children, turned around and had a heart attack, just two months after surgery, her husband went to prison, suffered for most of her life, and was poor for most of her life, and now Zhang Yunqi only hopes that she can have a happy old age, and nothing else matters.

So after Zhang Yunqi listened to his mother, he didn't think about anything else, he was afraid that she would be angry and hurt her body, so he comforted: "It's okay, it's just two bowls of fish meal, it's just to feed the dogs, Mom, our family is so rich now, we should also learn more from those rich families, and it is still necessary to be kind and love animals." ”

Zhang's mother was amused and said, "As far as your mouth is clear, is this a matter of money? ”

Zhang Yunqi immediately said: "It's not a matter of money, then it's not a problem, Mom, don't worry, I'll leave this matter to me, don't take a week, I will definitely pull out the two rabbit cubs who ate the overlord's meal and apologize to you." ”

When Zhang Yunqi said this, Zhang's mother felt that there was no need for this, and said: "What the hell, if you have that energy, you might as well read more books, I just feel uncomfortable and want to nag, just pay more attention next time." ”

When Zhang Yunqi heard Zhang's mother say this, he knew that this matter had been revealed, and his mother was angry, so he chatted a few more words, and waited for his mother to get up and go to take a bath, and then yawned and went back to sleep.

The next day, Zhang Yun got up early in the morning, he went to the fishmeal shop to take a look, the red paint splashed on the roller shutter door of the fishmeal shop Zhang Ma had been cleaned, but there were still pieces of red marks that had solidified, a little unsightly.

He felt that something was not right, it was normal to be eaten by someone or something, this kind of bad thing happens in every restaurant, Zhang Yunqi didn't care, but he poured red paint on the door of the restaurant for no reason, if this person is not sick in the brain, it must be a conflict with the owner of this restaurant.

Thinking of this, Zhang Yunqi walked to the phone booth and called Wang Guibing, and asked him directly: "Do you know where to sell monitoring equipment in the city?"

Wang Guibing said: "Xinglong Electronic Digital City, this Mr. Yu should be more clear. ”

Zhang Yunqi said: "I still have to go to class, you ask him to help me install a monitoring device in my fishmeal shop, do it as soon as possible, it is best to do it this afternoon." ”

Wang Guibing said.

After hanging up the phone, Wang Guibing took people to Zhang Jiqi's Fengdu fishmeal store at five o'clock in the afternoon of the same day to install a monitoring system.

At that time, the domestic monitoring system was still a closed-circuit television monitoring system, which can also be called the first generation of analog TV monitoring system, the transmission medium is video line, and the control host carries out analog processing, although this thing is very backward, but the price is not cheap, Zhang Yunqi feels that the person who does things in the fishmeal shop should be someone he knows, and he has a contradiction, spend some money to install a monitoring system, maybe you can find out the other party, so as not to make your mother worry about this.

After installing the monitoring system, Wang Guibing said to Zhang Yunqi with a smile: "Do you want to write a few signs with 'internal monitoring' like others to deter those who want to move their minds?"

Zhang Yunqi waved his hand, doing so was to startle the snake.

Sent away the master who installed the monitoring, it was already more than seven o'clock in the evening, he called Wang Guibing to have dinner together, and the next day in the school as usual, the results of the midterm exam that had just ended had not been announced, and the students in the class had a particularly difficult time.

On the third day, Zhang Yunqi took a morning off and went directly to the company, because today is the day when ten applicants submit the marketing plan of Xiaobawang learning machine.

Yu Lin is also in the company today.

Recently, he has been busy dealing with the registration of Lianzhong, and he has been going around between various yamen every day, Zhang Yunqi rarely met with him, and it happened that the marketing plan of ten applicants for Xiaobawang learning machine has been submitted, and Zhang Yunqi called Yu Lin to take a look at it.

After Yu Lin read it, he felt that there were two marketing plans that were doing well, especially the marketing plan of the Xiaobawang learning machine made by a candidate named Tan Yun, he appreciated it very much, and specially showed it to Zhang Yunqi.

After Zhang Yunqi read it, he made an objective evaluation, sparse and ordinary, and gave a score of six out of ten.

In fact, in his eyes, none of the marketing plans made by these ten candidates were vivid, valuable and creative.

For this he knows in his heart, in the early 90s, just out of the planned economy, the relationship between supply and demand and later generations is just the opposite, demand is greater than supply, this is especially in the 80s, the most prominent, the productivity is insufficient, the shortage of materials, prices can not rise casually, there is money can not buy things is a common thing, at that time sales are not called sales, called supply and marketing, so the supply and marketing is the uncle, the purchase is the grandson, who do you want to say to whom the customer is God's concept, it is simply a calf.

It is precisely because the demand exceeds the supply, the business does not need to please the customer, what marketing is a waste of money, but with the 92 years of the chief designer of the southern tour, formally established the socialist market economy system, the private economy began to explode growth, the number and types of goods bloom, the country has a choice, there is a competitive relationship between enterprises, and the concept of marketing is slowly introduced.

In general, in the early 90s, China's marketing was only a reckless period, and there was no complete and mature marketing system and concept at all, such as Duan Yongping of Xiaobawang, Hu Zhibiao of Aiduo, and even He Yang, the famous idea king, these marketing geniuses are all wild monks, and the real marketing bulls are very scarce, even if there is, it is impossible to choose a small company like Lianzhong.

With such a mentality, Zhang Yunqi's requirements are not too high, he did not expect to recruit a Hu Zhibiao with a basic salary of 300 yuan, this kind of beautiful thing is the same nature as sleeping with his old lover Angelina Jolie, and it does not exist.

After a brief discussion with Yu Lin, Zhang Yunqi was taller among the short, picked four applicants, and asked Zhang Qiulan to inform them to come to work in the company tomorrow.

After dealing with this matter, Zhang Yunqi talked to Yu Lin about building distribution channels, this matter is imminent, he knows that the advertisement of Xiaobawang learning machine will appear in CCTV prime time at the end of May.

Before this, Zhang Yunqi wanted to get enough distribution funds, but now there are only more than 100,000 in the company's account, which is not enough to see, but fortunately, now the people have been recruited, although the company registration will not be able to get it for a while and a half, but he does not plan to wait.

After Yu Lin figured out what Zhang Yunqi meant, he first expressed a attitude: "All the channels on my side will be connected to Lianzhong, of course, I can't control whether they are willing to do the project of Xiaobawang learning machine, so I want to find time to invite them to the company to talk, so that they can believe that this project has prospects and is profitable, so that it is easy to talk." ”

Zhang Yun nodded: "In this way, you will train the staff as soon as possible in the past two days, let them be familiar with our business, and then invite your old customers to come over to talk, of course, our current focus is to find a way to attract a group of customers who do the game console market to make our Xiaobawang learning machine." ”

"Then what do you have a good idea?" Yu Lin lit a hibiscus king.

Zhang Yunqi said: "It is the fastest and most direct way to advertise in newspapers and attract game console terminal retailers in Jiangchuan City to take the initiative to come to us for cooperation. ”

Yu Lin subconsciously said: "Then use Tan Yun's plan for advertising, and it just so happens that her plan also uses newspapers as a medium, what do you think?"

Zhang Yunqi shook his head and said no.

He thought about it again, picked up the pen and wrote it on the 4A paper, he already had a draft, and the writing was smooth, and he wrote the entire plan and handed it to Yu Lin in less than twenty minutes.

Yu Lin took it in his hand and looked at it.

After reading it, he understood why Zhang Yunqi couldn't look down on Tan Yun's marketing plan, and the two were clearly not of the same magnitude.

To be honest, partnering with such a high school student with a quiet personality and thoughtful thinking genius to start a company, Yu Lin is full of confidence in the company, but he is under a lot of pressure, and sometimes he has such a feeling that he can't keep up with Zhang Yunqi's pace and thinking.

Speaking of which, he is also very young, only 34 years old this year, and his net worth is not thin, he should be regarded as a successful person in this era, but in front of Zhang Yunqi, he does not have a sense of achievement, but he is not frustrated, and only by cooperating with such a person can he have a challenge, and he can do something big that he didn't dare to think of before.

Yu Lin said: "Then it's decided, with your plan, I will contact some acquaintances in newspapers and media, and I will get the advertising thing done in the next two days." ”

Zhang Yunqi said: "The advertisement does not need to be too big, just choose the most authoritative Jiangchuan Daily on this advertisement, it is best to find a way to win the most conspicuous advertising space of Jiangchuan Daily, at least half a page, for four consecutive days, advertising costs are not a problem, the money on the company's account can be spent, anyway, there will be income in a few days." ”

Yu Lin listened to what Zhang Yunqi said, but he was a little bit of a pawn, he smiled and said: "It seems that if this thing is not successful, I will become a benevolent." ”

Yu Lin's ability in the city is indeed not small, and the next day he solved the problem of the advertising layout of Jiangchuan Daily, and he got the cover and half page of Jiangchuan Daily, 5,000 yuan a day, 20,000 yuan in four days, and more than 200,000 yuan in the future, but Zhang Yunqi felt that the money was well spent.

On May 6, a huge picture advertisement was published on the cover of Jiangchuan Daily, which occupied half of the page on the most conspicuous cover of the entire newspaper, but there were only 12 large red characters in half of the page:

"FC game console, please spare the elementary school students!"